- Managing Remote's marketing technical setups and automation tools.
- Collaborating with cross-functional teams to drive product adoption and activation.
- Troubleshooting complex technical issues and optimizing lead flow.
- Documenting tech stack architecture, workflows, and business management changes.
ASSUMPTION: This role requires a strong background in marketing automation and a solid understanding of various marketing tools and platforms.
π Key Responsibilities
- π οΈ Manage Marketing Technical Setups:
- Campaign building, workflow automation, data segmentation, form implementation, vendor ownership, and integration.
- Maintain critical data lists and leverage prospect, customer, and employee data through the customer lifecycle.
- π οΈ Manage Marketing Automation Tools:
- Increase the value and awareness of Remote's products by driving increases in adoption/activation.
- Manage leads sourced from various activities: events, content syndication, webinars, partnerships, etc.
- π οΈ Build Strong Relationships:
- Collaborate with wider Remote departments and leverage revenue operations tools to support cross-functional automations, lead routing, and engagement.
- Troubleshoot and solve complex technical issues between Salesforce and HubSpot.
- Review and optimize lead flow/assignment processes to reduce complexity.
- π οΌ Document and Maintain:
- Tech stack architecture, technical workflows, and critical business management changes.
ASSUMPTION: This role requires a proactive approach to problem-solving and a strong attention to detail.
π― Required Qualifications
- π Education: Bachelor's degree in Marketing, Business, or a related field.
- π Experience: 2-5 years of experience in marketing automation or operations, with a strong background in Salesforce, HubSpot, and LeanData.
- π οΈ Required Skills:
- Proven experience in Salesforce, HubSpot, LeanData, and data enrichment tools.
- Experience in email marketing, outreach, product notifications, lead enrichment, funnel building, and automated workflows.
- Demonstrated strength in collaborating with cross-functional teams, understanding technical concepts, event operations, guiding strategy, and delivering positive results for stakeholders.
- π οΌ Preferred Skills:
- Experience with Appcues, Livestorm, Qualified, and LeanData.
- Familiarity with revenue operations tools such as Outreach, Zoominfo, Crunchbase, and Clay.
ASSUMPTION: This role requires a strong proficiency in English, as it is the standardised language used at Remote.
π° Compensation & Benefits
- π° Salary Range: $34,300 - $90,000 USD per year (Remote's compensation philosophy ensures fair, unbiased compensation along with competitive benefits in all locations.)
- π Benefits:
- Work from anywhere.
- Flexible paid time off.
- Flexible working hours (Remote is async-friendly).
- 16 weeks paid parental leave.
- Mental health support services.
- Stock options.
- Learning budget.
- Home office budget and IT equipment.
- Budget for local in-person social events or co-working spaces.
ASSUMPTION: Remote's compensation philosophy ensures that pay is above in-location rates and supports global talent-hiring, bringing local wealth to developing countries.
π Applicant Insights
π Company Context
- π’ Industry: Human Resources Services.
- π Company Size: 1,001-5,000 employees.
- π Founded: 2019.
- π Company Description: Remote makes running global teams simple by making it simple to hire, manage, and pay anyone, anywhere. They provide global HR services, including payroll, benefits, taxes, and compliance, enabling businesses to employ a global team compliantly.
- π― Company Specialties: Remote Jobs, PEO, Hiring, Remote Work, Global Employment, Payroll, EOR, Remote Hiring, Global Benefits, Global Tax and Compliance Management, International Payroll, IP Protection, Automated Payments, Human Resource Management, Contractor Management, Owned Entities, Visas and Immigration, Employee Onboarding, Time Off Approvals, Employment Documentation Management, Incentives and Expenses Management, Salary Calculation, HRIS, HRMS, and Global Equity Management.
π Role Analysis
- π Career Level: Mid-Level.
- π₯ Reporting Structure: This role reports to the Manager, CRM & Lifecycle Marketing.
- π’ Work Arrangement: Fully Remote (Remote-Iberia).
- π± Growth Opportunities: As Remote continues to grow, there will be ample opportunities for career progression within the marketing department and across the organization.
ASSUMPTION: This role offers a unique opportunity to grow with a fast-paced, global company and make a significant impact on its marketing operations.
π Location & Work Environment
- π’ Office Type: Fully Remote (Remote-Iberia).
- π Office Location(s): Remote (Iberia).
- π Geographic Context: Remote offers the opportunity to work from anywhere, with a focus on supporting local wealth in developing countries.
- π Work Schedule: Remote is async-friendly, allowing employees to plan their schedule around their life (and not around meetings).
ASSUMPTION: Remote's async work culture prioritizes work-life balance and encourages employees to put themselves and their family first.
πΌ Interview & Application Insights
- π Typical Process:
1. Interview with recruiter.
2. Interview with future manager.
3. (Async) Take-home test.
4. Interview with team members.
5. Interview with executive.
6. Prior employment verification check and criminal record check.
7. Bar Raiser Interview.
- π― Key Assessment Areas:
- Technical skills in marketing automation tools.
- Problem-solving and troubleshooting abilities.
- Cross-functional collaboration and communication skills.
- Alignment with Remote's company values and culture.
- π‘ Application Tips:
1. Tailor your resume and cover letter to highlight relevant skills and experiences.
2. Be prepared to discuss your approach to marketing automation, lead management, and data segmentation.
3. Showcase your ability to work independently and proactively in an async work environment.
π οΈ Tools & Technologies
- Salesforce, HubSpot, LeanData, Appcues, Livestorm, Qualified, Outreach, Zoominfo, Crunchbase, Clay, and other relevant marketing automation tools.
π Cultural Fit Considerations
- π’ Company Values: Remote values transparency, accountability, and continuous learning. They prioritize diversity, equity, and inclusion, fostering a culture where everyone can bring their authentic selves to work.
- π’ Work Style: Remote is an async-friendly company that prioritizes work-life balance. They encourage employees to put themselves and their family first and fit work around their needs.
- π€ Self-Assessment Questions:
1. How do you align with Remote's values of transparency, accountability, and continuous learning?
2. How comfortable are you working independently and proactively in an async work environment?
3. How do you approach problem-solving and troubleshooting complex technical issues?
ASSUMPTION: Remote's culture values authenticity, creativity, and innovation, making it an ideal fit for candidates who thrive in a dynamic, global work environment.
β οΈ Potential Challenges
- π οΈ Role-Specific Challenges: This role requires a strong understanding of various marketing tools and platforms, as well as the ability to manage complex technical issues and optimize lead flow.
- π Company-Specific Challenges: Remote's fast-paced growth may present challenges in terms of keeping up with changes and maintaining a high level of organization.
- π Location-Specific Challenges: Working remotely may present challenges in terms of maintaining work-life balance and staying connected with colleagues.
- π» Technical Challenges: This role requires a strong proficiency in various marketing automation tools and the ability to troubleshoot technical issues.
ASSUMPTION: Remote's supportive work culture and comprehensive benefits package help mitigate many of the challenges associated with remote work and fast-paced growth.
π Similar Roles Comparison
- π How this role differs from related positions:
- This role focuses specifically on marketing operations and automation, rather than broader marketing or management roles.
- This role requires a strong background in marketing automation tools, rather than more general marketing skills.
- π Industry-specific context:
- The marketing operations landscape is evolving, with an increased emphasis on data segmentation, automation, and personalization.
- Marketing operations professionals must stay up-to-date with the latest tools and best practices to drive successful campaigns and maximize ROI.
- π± Career path comparison:
- This role offers a clear path for career progression within the marketing department and across the organization.
- As Remote continues to grow, there will be ample opportunities for career advancement and taking on more strategic responsibilities.
ASSUMPTION: This role provides a unique opportunity to grow with a fast-paced, global company and make a significant impact on its marketing operations.
π Sample Projects
- π οΈ Campaign Building and Automation:
- Develop and implement automated workflows for lead nurturing, scoring, and routing.
- Create and optimize marketing campaigns to drive increases in adoption and activation.
- π οΌ Data Segmentation and Enrichment:
- Segment prospect lists based on various factors, such as industry, job title, or company size.
- Enrich and cleanse prospect lists from various marketing initiatives to improve data quality and accuracy.
- π οΌ Lead Management and Routing:
- Review and optimize lead flow/assignment processes to reduce complexity.
- Troubleshoot and solve complex technical issues between Salesforce and HubSpot.
ASSUMPTION: These sample projects highlight the diverse range of responsibilities and the opportunity to make a significant impact in this role.
β Key Questions to Ask During Interview
- π οΌ Role-Specific Questions:
1. How do you approach managing complex technical issues and optimizing lead flow in a marketing automation context?
2. Can you describe a time when you had to troubleshoot a complex technical issue and the steps you took to resolve it?
- π Company-Specific Questions:
1. How does Remote support the growth and development of its marketing operations team?
2. What are the biggest challenges facing the marketing department, and how can this role help address them?
- π± Career Growth Questions:
1. What opportunities exist for career progression within the marketing department and across the organization?
2. How does Remote support the professional development of its employees?
ASSUMPTION: Asking these questions demonstrates your interest in the role and commitment to understanding the company's culture and growth opportunities.
π Next Steps for Applicants
- π To apply for this position:
1. Submit your application through this link: [Application URL]
2. Tailor your resume and cover letter to highlight relevant skills and experiences.
3. Prepare for interviews by researching Remote's company culture, values, and mission.
4. Follow up with the hiring manager after your interview to express your interest in the role.
- π Timeline: Remote's hiring process is ongoing, and they accept applications on a rolling basis.
β οΈ Disclaimer: This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
