📌 Core Information
🔹 Job Title: Marketing Operations Manager
🔹 Company: Chartbeat, Inc.
🔹 Location: Remote
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: July 2, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Overseeing and optimizing the marketing technology stack, with a focus on HubSpot, to improve data flow, lead generation, and customer engagement.
- Streamlining marketing processes to support campaign success and drive customer acquisition.
- Monitoring and reporting on key marketing performance metrics to drive data-driven decision-making.
- Collaborating with cross-functional teams to align marketing operations with broader company objectives and support overall customer lifecycle management.
- Serving as a subject matter expert on marketing technology to provide training and support to team members.
ASSUMPTION: This role requires a strong background in marketing operations and a deep understanding of HubSpot to be successful. The ideal candidate will have experience in a similar role within a SaaS or technology environment.
📋 Key Responsibilities
✅ Oversee and optimize the marketing technology stack (with focus on HubSpot) and other tools, ensuring systems are integrated, effective, and aligned with marketing and sales strategies.
✅ Lead the configuration and optimization of HubSpot and relevant Salesforce areas, troubleshooting issues and working with external vendors to implement new functionalities.
✅ Develop and implement best practices for lead management, scoring, segmentation, and nurturing, creating automated workflows that support campaign success and drive customer acquisition.
✅ Monitor and report on key marketing performance metrics, delivering actionable insights and recommendations to improve marketing effectiveness.
✅ Manage data integrity and ensure accurate data collection via forms, developing robust reporting and analytics capabilities to support data-driven decision-making across the organization.
✅ Support campaign planning and execution by collaborating closely with marketing, sales, and customer success teams, ensuring seamless execution and tracking of all marketing activities.
✅ Collaborate with cross-functional teams to align marketing operations with broader company objectives, ensuring seamless handoffs between marketing and sales and supporting overall customer lifecycle management.
✅ Conduct regular audits of marketing operations processes and technologies, identifying areas for improvement and implementing scalable solutions to support growth.
✅ Serve as the subject matter expert on marketing technology, providing training and support to team members on best practices for using tools effectively and maximizing marketing impact.
ASSUMPTION: This role requires a high level of attention to detail, strong analytical skills, and the ability to work effectively with diverse stakeholders.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Business, Information Systems, or a related field.
Experience: 3-5 years of experience in a marketing operations role, ideally within a SaaS or technology environment.
Required Skills:
- Strong expertise in HubSpot, including experience with integration, automation, and lead management workflows.
- Proficiency in marketing analytics and reporting, with a track record of using data to drive performance improvements.
- Experience implementing and optimizing marketing automation processes to support lead generation and nurture strategies.
- Exceptional project management skills, with the ability to prioritize and execute multiple initiatives simultaneously.
- Strong analytical and problem-solving skills, with a passion for operational efficiency and data accuracy.
- Excellent communication and collaboration skills, with the ability to work effectively across departments and with diverse stakeholders.
Preferred Skills:
- Experience with Salesforce, Drift, LeadIQ, Chili Piper and other B2B SaaS tools.
ASSUMPTION: While not explicitly stated, proficiency in Salesforce and other relevant marketing tools would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $85,000 - $100,000 per year. This range is based on industry standards for a mid-level marketing operations role within a SaaS company.
Benefits:
- Comprehensive Health, Dental, and Vision Insurance
- 401K with company match (100% of the first 3% and 50% of the next 2%)
- Fully Paid Parental Leave - 18 weeks for birthing parents, 12 weeks for non-birthing parents
- Phone and internet stipend
- Wellness, learning, and coworking reimbursements
- Flexible work hours
- Unlimited PTO
- 11 paid holidays and December holiday closure
- Company-wide outings
Working Hours: Full-time, with flexible work hours and unlimited PTO.
ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-level marketing operations role within a SaaS company. The actual salary may vary based on factors such as experience, skills, and market conditions.
📌 Applicant Insights
🔍 Company Context
Industry: Chartbeat operates in the technology industry, specifically focusing on providing analytics and optimization tools for digital content creators.
Company Size: Chartbeat is a mid-sized company with 51-200 employees, providing a collaborative and dynamic work environment.
Founded: Chartbeat was founded in 2009 and has since grown to serve over 1,000 brands globally, including prominent media companies like The New York Times, BBC, and ESPN.
Company Description:
- Chartbeat’s mission is to help content creators better connect with their audiences by providing real-time analytics, content intelligence, and transformative newsroom tools.
- The company offers a comprehensive suite of products, including content analytics and optimization tools, as well as revenue management software and social video analytics solutions.
- Chartbeat serves a diverse range of clients, from small independent publishers to large media conglomerates, and has a strong focus on supporting the growth and innovation potential of media and content companies.
Company Specialties:
- Web analytics
- Real-time data
- Engagement
- Traffic
- Data science
- Audience development
- Video analytics
- Publishing
- Media
- Content strategy
- Image testing
- Headline testing
- Audience development
- Homepage optimization
Company Website: chartbeat.com
ASSUMPTION: Chartbeat’s focus on real-time analytics and engagement makes it an attractive option for content creators looking to better understand and connect with their audiences.
📊 Role Analysis
Career Level: This role is a mid-level position within the marketing department, requiring a balance of technical expertise and strategic thinking.
Reporting Structure: The Marketing Operations Manager will report directly to the VP of Marketing and work closely with various teams, including marketing, sales, and customer success.
Work Arrangement: This role is remote-friendly, offering flexible work hours and unlimited PTO.
Growth Opportunities:
- As Chartbeat continues to grow and expand its offerings, there may be opportunities for the Marketing Operations Manager to take on additional responsibilities or explore new areas of interest within the company.
- The company’s focus on data-driven decision-making and continuous improvement provides ample opportunities for professional development and growth.
ASSUMPTION: The Marketing Operations Manager will play a critical role in supporting Chartbeat’s growth and success, and there are numerous opportunities for career advancement within the company.
🌍 Location & Work Environment
Office Type: Remote-friendly, with a focus on flexible work arrangements and a healthy work-life balance.
Office Location(s): Chartbeat has a headquarters in Austin, Texas, but this role can be performed remotely from anywhere.
Geographic Context:
- Chartbeat serves clients from around the world, providing a global perspective on content creation and audience engagement.
- The company’s remote-friendly culture allows for a diverse and inclusive work environment, with team members from various backgrounds and locations.
- Chartbeat’s focus on real-time analytics and engagement makes it an attractive option for content creators looking to better understand and connect with their audiences, regardless of location.
Work Schedule: Full-time, with flexible work hours and unlimited PTO.
ASSUMPTION: Chartbeat’s remote-friendly culture and flexible work arrangements make it an attractive option for candidates seeking a healthy work-life balance and the opportunity to work with a diverse and inclusive team.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the HR team
- Technical assessment or case study
- Final interview with the hiring manager and/or team members
- Background check and offer extension
Key Assessment Areas:
- HubSpot expertise and marketing automation skills
- Data analysis and reporting capabilities
- Project management and organizational skills
- Communication and collaboration skills
- Alignment with Chartbeat’s mission and values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing operations experience and skills, with a focus on HubSpot expertise and data-driven decision-making.
- Be prepared to discuss your approach to marketing automation, lead management, and data analysis during the interview process.
- Demonstrate your ability to work effectively with cross-functional teams and support the growth and success of Chartbeat’s marketing efforts.
ATS Keywords: Marketing Operations, HubSpot, Marketing Automation, Lead Management, Data Analysis, Project Management, Collaboration, Marketing Strategy, Customer Engagement, Campaign Planning, Marketing Performance Metrics
ASSUMPTION: Chartbeat’s interview process is designed to assess candidates’ technical skills and cultural fit, with a focus on finding the best possible candidate for the Marketing Operations Manager role.
🛠️ Tools & Technologies
- HubSpot
- Salesforce
- Drift
- LeadIQ
- Chili Piper
- Various other B2B SaaS tools
ASSUMPTION: The Marketing Operations Manager will be expected to have a strong working knowledge of HubSpot and other relevant marketing tools, as well as the ability to learn and adapt to new technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Data-driven decision-making
- Continuous improvement
- Collaboration and teamwork
- Customer-centric approach
- Innovation and adaptability
Work Style:
- Remote-friendly and flexible work arrangements
- Focus on results and outcomes, rather than hours worked
- Strong emphasis on data-driven decision-making and continuous improvement
- Collaborative and inclusive work environment
- Focus on supporting the growth and success of Chartbeat’s marketing efforts
Self-Assessment Questions:
- Do you have a strong background in marketing operations and a deep understanding of HubSpot?
- Are you comfortable working remotely and collaborating with diverse teams in a flexible work environment?
- Do you have a proven track record of using data to drive performance improvements and support marketing effectiveness?
- Are you able to work effectively with cross-functional teams and support the growth and success of Chartbeat’s marketing efforts?
ASSUMPTION: Chartbeat’s focus on data-driven decision-making, continuous improvement, and collaboration makes it an attractive option for candidates seeking a challenging and rewarding role in marketing operations.
⚠️ Potential Challenges
- The Marketing Operations Manager will be responsible for overseeing and optimizing a complex marketing technology stack, requiring strong technical skills and the ability to manage multiple initiatives simultaneously.
- The role may require occasional travel to attend industry events, conferences, or team meetings.
- The Marketing Operations Manager will need to be comfortable working in a fast-paced and dynamic environment, with a focus on continuous improvement and adaptation to change.
- The role may require occasional off-hours communication with team members in different time zones, as Chartbeat serves clients from around the world.
ASSUMPTION: The Marketing Operations Manager will need to be proactive, organized, and able to manage their time effectively to succeed in this role.
📈 Similar Roles Comparison
- Compared to other marketing operations roles, this position places a greater emphasis on HubSpot expertise and data-driven decision-making.
- Chartbeat’s focus on real-time analytics and engagement makes it an attractive option for content creators looking to better understand and connect with their audiences, compared to more traditional marketing agencies or consultancies.
- As a mid-sized company, Chartbeat offers a more collaborative and dynamic work environment than larger enterprise organizations, with ample opportunities for career growth and advancement.
ASSUMPTION: Chartbeat’s unique focus on real-time analytics and engagement, combined with its mid-sized company culture, makes it an attractive option for candidates seeking a challenging and rewarding role in marketing operations.
📝 Sample Projects
- Developing and implementing a comprehensive lead scoring and nurturing strategy to support customer acquisition and revenue growth.
- Conducting a thorough audit of Chartbeat’s marketing technology stack and identifying opportunities for optimization and improvement.
- Collaborating with cross-functional teams to develop and execute a comprehensive marketing campaign, from planning and execution to tracking and analysis.
ASSUMPTION: The Marketing Operations Manager will be involved in a wide range of projects, from strategic planning and execution to day-to-day tactical tasks, requiring strong organizational skills and the ability to manage multiple initiatives simultaneously.
❓ Key Questions to Ask During Interview
- Can you describe the marketing technology stack at Chartbeat and how this role will contribute to its optimization and improvement?
- How does Chartbeat support the growth and success of its marketing team, and what opportunities are there for professional development and career advancement?
- Can you provide an example of a successful marketing campaign at Chartbeat and how the Marketing Operations Manager contributed to its success?
- How does Chartbeat approach data-driven decision-making and continuous improvement, and how will this role support those efforts?
- What is the work-life balance like at Chartbeat, and how does the company support its employees in maintaining a healthy work-life balance?
ASSUMPTION: The interview process is an excellent opportunity for candidates to learn more about Chartbeat’s marketing operations, company culture, and growth opportunities, as well as to assess their fit for the role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing operations experience and skills, with a focus on HubSpot expertise and data-driven decision-making.
- Prepare for the interview process by researching Chartbeat’s marketing technology stack, company culture, and growth opportunities.
- Follow up with Chartbeat one week after submitting your application to inquire about the status of your application.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
