📌 Core Information
🔹 Job Title: Marketing & Sales Operations Specialist
🔹 Company: Gauzy
🔹 Location: United States
🔹 Job Type: Full-time
🔹 Category: Marketing & Sales
🔹 Date Posted: 2025-04-25
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (US only)
🚀 Job Overview
Key aspects of this role include:
- Qualifying leads through outbound calls and managing lead data in CRM
- Supporting sales team with CRM data organization and process improvements
- Assisting in email marketing campaigns and marketing automation workflows
- Collaborating with digital marketing team on content strategy and lead generation
ASSUMPTION: This role requires a proactive, detail-oriented individual who can thrive at the intersection of sales and digital marketing. Strong communication skills and familiarity with marketing technology are essential.
📋 Key Responsibilities
✅ Conduct outbound calls to qualify leads from marketing campaigns, inbound inquiries, and other sources
✅ Assess potential customers' needs, project timelines, and decision-making process
✅ Update and manage lead data in the CRM system (HubSpot, Salesforce, etc.)
✅ Work closely with the sales team to prioritize high-value leads and ensure smooth follow-up
✅ Support the sales team with CRM data organization, reporting, and process improvements
✅ Assist in the creation, execution, and optimization of email marketing campaigns
✅ Set up and manage marketing automation workflows including lead scoring
✅ Maintain and segment contact lists for targeted campaigns
✅ Track and analyze email performance metrics to optimize engagement and conversions
✅ Collaborate with the digital marketing team on content strategy and lead generation efforts
ASSUMPTION: This role involves a mix of sales and marketing tasks, requiring a versatile candidate who can adapt to various responsibilities.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2+ years of experience in Lead Generation / Marketing / Sales support
Required Skills:
- Strong communication skills: Comfortable engaging with leads via phone and email
- Marketing technology experience: Familiarity with CRM systems, email marketing tools, and automation platforms
- Data-driven mindset: Ability to analyze lead and campaign performance for continuous improvement
- Proactive & detail-oriented: Ability to multitask and work independently while collaborating across teams
Preferred Skills:
- Experience in B2B marketing, smart glass, automotive, construction, or technology industries
- Knowledge of marketing automation workflows, audience segmentation, and lead scoring
- Multilingual abilities (a plus, depending on target regions)
ASSUMPTION: Candidates with experience in relevant industries and marketing automation tools will have an advantage in this role.
💰 Compensation & Benefits
Salary Range: $60,000 - $80,000 per year (based on experience and location)
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee stock purchase plan
- Professional development opportunities
Working Hours: Full-time, 40 hours per week (flexible hours may be available)
ASSUMPTION: The salary range is an estimate based on industry standards for a Marketing & Sales Operations Specialist with 2-5 years of experience. Benefits may vary based on the company's current offerings.
📌 Applicant Insights
🔍 Company Context
Industry: Nanotechnology Research
Company Size: 501-1,000 employees
Founded: 2015 (privately held)
Company Description:
- Gauzy is a global leader in Smart Glass and ADAS technologies, focused on the research, development, manufacturing, and marketing of vision and light control technologies and systems
- The company serves leading brands in automotive, transportation, aeronautics, architecture, consumer goods, medical devices, and beyond
- Gauzy has 14 offices globally and over 600 employees, offering a wide range of career paths
Company Specialties:
- Glass Technology
- Advanced Materials
- Nano Technology
- Liquid Crystal
- Privacy Glass
- PDLC Films
- Material Science
- Research and Development
- Custom Production
- Smart Glass
- and Movable Partitions
Company Website: http://www.gauzy.com
ASSUMPTION: Gauzy is a fast-growing company with a strong focus on innovation and groundbreaking technologies. They value hard work, unique ideas, collaboration, and cultural diversity.
📊 Role Analysis
Career Level: Mid-level
Reporting Structure: This role reports directly to the Sales & Marketing Director
Work Arrangement: Remote (US only), with occasional on-site meetings as needed
Growth Opportunities:
- Potential career growth within the sales and marketing departments
- Opportunities to work on international projects and collaborate with global teams
- Professional development through training and workshops
ASSUMPTION: This role offers opportunities for career growth and professional development within a dynamic and innovative company.
🌍 Location & Work Environment
Office Type: Remote (US only)
Office Location(s): United States (remote work only)
Geographic Context:
- The United States offers a diverse range of work environments, from bustling cities to quiet suburban areas
- Remote work allows for flexibility in choosing a suitable work environment
- Gauzy's remote work policy may require occasional on-site meetings or travel
Work Schedule: Full-time, 40 hours per week (flexible hours may be available)
ASSUMPTION: The remote work environment offers flexibility and convenience, but may also require self-motivation and strong communication skills to succeed.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Technical assessment or case study presentation
- Final interview with the Sales & Marketing Director
Key Assessment Areas:
- Communication skills and ability to engage with leads
- Familiarity with CRM systems and marketing automation tools
- Data-driven mindset and analytical skills
- Proactivity and ability to work independently
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Demonstrate your understanding of Gauzy's products and industry
- Prepare examples of your experience with lead generation, CRM systems, and marketing automation
- Showcase your ability to work independently and collaborate with teams
ATS Keywords: Lead Generation, Marketing Support, Sales Support, Digital Marketing, Automation Support, Communication Skills, CRM Systems, Email Marketing Tools, Data Analysis, Proactive, Detail-Oriented, B2B Marketing, Marketing Automation Workflows, Audience Segmentation, Lead Scoring, Multilingual Abilities
ASSUMPTION: Gauzy's application process may vary depending on the specific needs of the role and the company's current hiring practices.
🛠️ Tools & Technologies
- HubSpot or Salesforce (CRM)
- Email marketing tools (e.g., Mailchimp, Pardot)
- Marketing automation platforms (e.g., HubSpot, Pardot)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role. Candidates with experience using similar tools will have an advantage.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Cultural diversity
- Hard work
- Unique ideas
Work Style:
- Proactive and detail-oriented
- Strong communication skills
- Ability to work independently and collaborate with teams
- Data-driven mindset
- Adaptability to various responsibilities
Self-Assessment Questions:
- Do you thrive in a dynamic and innovative work environment?
- Are you comfortable engaging with leads via phone and email?
- Can you analyze lead and campaign performance to optimize results?
- Are you able to multitask and work independently while collaborating across teams?
ASSUMPTION: Candidates who align with Gauzy's company values and work style will be a strong fit for this role.
⚠️ Potential Challenges
- Managing a high volume of leads and ensuring timely follow-up
- Adapting to a remote work environment and maintaining productivity
- Balancing sales and marketing responsibilities and priorities
- Keeping up with industry trends and best practices in marketing automation
ASSUMPTION: These challenges can be overcome by a proactive, detail-oriented individual with strong communication skills and a data-driven mindset.
📈 Similar Roles Comparison
- This role combines aspects of Sales Development Representative (SDR) and Marketing Operations roles
- Unlike SDR roles, this position focuses more on lead qualification and less on cold outreach
- Compared to Marketing Operations roles, this position has a stronger emphasis on lead generation and sales support
ASSUMPTION: This role offers a unique blend of sales and marketing responsibilities, requiring a versatile candidate who can adapt to various tasks.
📝 Sample Projects
- Developing and executing a targeted email marketing campaign to generate leads
- Implementing a new lead scoring system to prioritize high-value leads
- Analyzing email performance metrics to optimize open rates and click-through rates
- Collaborating with the sales team to improve CRM data organization and reporting
ASSUMPTION: These sample projects demonstrate the range of responsibilities and tasks associated with this role.
❓ Key Questions to Ask During Interview
- What are the most significant challenges facing the sales and marketing teams currently?
- How does this role fit into the overall sales and marketing strategy for Gauzy?
- What opportunities are there for professional development and career growth within the company?
- How does Gauzy support work-life balance for remote employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
ASSUMPTION: Asking these questions will help you better understand the role, the company, and the team dynamics.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of your experience with lead generation, CRM systems, and marketing automation
- Showcase your ability to work independently and collaborate with teams
- Follow up with Gauzy one week after submitting your application to confirm receipt and express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
