Marketing Trainee

📌 Core Information

🔹 Job Title: Marketing Trainee

🔹 Company: Allianz Insurance

🔹 Location: Lisbon, Portugal

🔹 Job Type: Internship

🔹 Category: Marketing

🔹 Date Posted: June 20, 2025

🔹 Experience Level: Entry Level

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Supporting the marketing team in organizing and executing corporate events.
• Developing and implementing digital marketing campaigns.
• Creating and implementing internal and external communication strategies.
• Collaborating with different departments to ensure brand coherence and consistent messaging.
• Working in a dynamic, international environment with a focus on continuous learning and development.

ASSUMPTION: This role is ideal for recent graduates or students in their final year of studies, looking to gain practical experience in the marketing field.

📋 Key Responsibilities

✅ Supporting the marketing team in organizing and executing corporate events, including planning, coordination, and execution.

✅ Developing and implementing digital marketing campaigns, including content creation, social media management, and email marketing.

✅ Creating and implementing internal and external communication strategies, including developing communication plans, creating content, and managing communication channels.

✅ Collaborating with different departments to ensure brand coherence and consistent messaging across all channels.

✅ Conducting market research and analyzing data to inform marketing strategies and improve campaign performance.

ASSUMPION: The successful candidate will be expected to work independently and in a team, with a strong focus on attention to detail and meeting deadlines.

🎯 Required Qualifications

Education: Pursuing or recently completed a degree in Marketing, Communication, Business, or a related field.

Experience: No prior work experience is required for this internship.

Required Skills:

• Excellent communication skills in Portuguese and English (B2 or higher).
• Advanced knowledge of MS Office tools (Excel, PowerPoint, Word).
• Proficient in digital marketing tools and image editing software.
• Strong organizational skills and ability to manage multiple tasks and projects.
• Proactive and self-motivated, with a can-do attitude and a willingness to learn.

Preferred Skills:

• Basic knowledge of AI tools and platforms.
• Experience with CRM software or marketing automation tools.
• Familiarity with the insurance industry.

ASSUMPTION: While not required, any relevant experience or skills in the insurance industry or digital marketing would be an asset for this role.

💰 Compensation & Benefits

Salary Range: As this is an internship, the candidate will receive a monthly stipend of €800 gross, in accordance with the Portuguese minimum wage for interns.

Benefits:

• Up to 10 days of remote work per month.
• 35-hour workweek.
• Food allowance.
• Transport allowance.

Working Hours: Full-time (35 hours per week), with flexible hours and the possibility of working from home up to 10 days per month.

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in Portugal. The actual salary may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Financial Services, specifically Insurance. Allianz is one of the world's leading insurers and asset managers, operating in over 70 countries.

Company Size: 10,001+ employees, making it a large, international corporation.

Founded: 1890, with headquarters in Munich, Germany.

Company Description:

• Allianz is committed to providing excellent service to its clients, with a focus on innovation, sustainability, and digitalization.
• The company offers a wide range of insurance and asset management products and services to both individual and corporate clients.
• Allianz is recognized for its strong financial performance and commitment to environmental, social, and governance (ESG) principles.

Company Specialties:

• Property and Casualty Insurance
• Life and Health Insurance
• Reinsurance
• Asset Management

Company Website: allianz.com

ASSUMPTION: Working at Allianz offers the opportunity to gain international experience and contribute to a global brand with a strong focus on innovation and sustainability.

📊 Role Analysis

Career Level: Entry Level - This role is ideal for recent graduates or students in their final year of studies, looking to gain practical experience in the marketing field.

Reporting Structure: The Marketing Trainee will report directly to the Director of Marketing and Communication.

Work Arrangement: This role is a hybrid position, with a requirement to work on-site at the Allianz headquarters in Lisbon for 20 days per month and the possibility of working remotely for up to 10 days per month.

Growth Opportunities:

• Upon successful completion of the internship, there may be opportunities for full-time employment within the marketing department or other areas of the business.
• The company offers various training and development programs to support the growth and career advancement of its employees.

ASSUMPTION: Allianz is committed to providing its employees with the tools and resources they need to succeed and advance in their careers.

🌍 Location & Work Environment

Office Type: The Allianz headquarters in Lisbon is a modern, collaborative workspace with a focus on employee well-being and work-life balance.

Office Location(s): Rua do Alecrim, 100, 1050-032 Lisbon, Portugal

Geographic Context:

• Lisbon is the capital and largest city of Portugal, with a population of over 500,000 people.
• The city is known for its rich history, vibrant culture, and diverse neighborhoods.
• Lisbon offers a high quality of life, with a mild Mediterranean climate, affordable cost of living, and a wide range of cultural, recreational, and culinary experiences.

Work Schedule: The work schedule for this role is Monday to Friday, with flexible hours and the possibility of working from home up to 10 days per month.

ASSUMPTION: Working at Allianz's Lisbon headquarters offers the opportunity to live and work in a dynamic, multicultural city with a strong focus on innovation, technology, and entrepreneurship.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the Allianz careers website.
• Phone or video screening to assess communication skills and cultural fit.
• In-person or virtual interview with the hiring manager and a member of the HR team to discuss the candidate's qualifications, experience, and career goals.
• Background check and reference check for the final candidate.

Key Assessment Areas:

• Communication skills, both written and verbal, in Portuguese and English.
• Problem-solving skills and ability to work independently and in a team.
• Creativity and strategic thinking in marketing and communication.
• Adaptability and willingness to learn in a dynamic, fast-paced environment.

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
• Showcase your understanding of the insurance industry and Allianz's business by conducting research and incorporating relevant keywords into your application materials.
• Prepare for the interview by practicing common marketing and communication scenarios and thinking critically about your approach to problem-solving.

ATS Keywords: Marketing, Communication, Events, Digital Marketing, Campaign Management, Brand Management, Strategic Planning, Project Management, Teamwork, Collaboration, Creativity, Innovation, Insurance Industry, Portuguese, English

ASSUMPTION: As this role is being advertised on LinkedIn, it is likely that the company is using an Applicant Tracking System (ATS) to manage and review applications. Including relevant keywords in your application materials can help ensure that your resume is seen by the hiring team.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Digital marketing tools (e.g., Hootsuite, Buffer, Google Analytics)
• Image editing software (e.g., Adobe Creative Suite, Canva)
• Project management tools (e.g., Asana, Trello)
• CRM software (e.g., Salesforce, HubSpot)
• Marketing automation tools (e.g., Marketo, Pardot)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the projects and campaigns the Marketing Trainee is working on. The company may provide training and resources to help the intern develop the necessary skills and knowledge.

👔 Cultural Fit Considerations

Company Values:

• Customer-centricity: Putting the customer at the heart of everything we do.
• Responsibility: Taking ownership and accountability for our actions and their impact on our customers, colleagues, and the wider community.
• Innovation: Embracing change and continuously seeking new and better ways of doing things.
• Collaboration: Working together to achieve our goals and drive success for our customers and the business.
• Integrity: Acting with honesty, transparency, and fairness in all our interactions.

Work Style:

• Dynamic and fast-paced, with a focus on delivering results and meeting deadlines.
• Collaborative and team-oriented, with a strong emphasis on communication and coordination.
• Adaptable and flexible, with a willingness to take on new challenges and learn new skills.
• Data-driven and analytical, with a focus on using data to inform decision-making and improve performance.

Self-Assessment Questions:

• How do you approach working with a diverse team in a dynamic, international environment?
• Can you provide an example of a time when you had to adapt to a significant change or challenge in a project or work environment?
• How do you prioritize and manage multiple tasks and projects, and how do you ensure that you are meeting deadlines and delivering high-quality work?

ASSUMPTION: Allianz is looking for candidates who are a strong cultural fit with the company's values and work style, and who are eager to learn, adapt, and contribute to the team's success.

⚠️ Potential Challenges

• The fast-paced and dynamic nature of the role may require the Marketing Trainee to work long hours or on weekends to meet deadlines or attend events.
• The role may involve working with multiple stakeholders, including internal departments, external vendors, and clients, which can be challenging to manage and coordinate.
• The Marketing Trainee may be required to travel for events or meetings, which can be demanding and time-consuming.
• The role may involve working with sensitive or confidential information, which requires a high level of discretion and ethical conduct.

ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for growth, learning, and professional development.

📈 Similar Roles Comparison

• Marketing Coordinator: This role is similar to the Marketing Trainee position, but may involve more responsibility and less supervision. It may also require more experience and a higher level of education.
• Digital Marketing Specialist: This role focuses specifically on digital marketing campaigns and may require more technical skills and knowledge of digital marketing tools and platforms.
• Event Coordinator: This role is focused on planning, coordinating, and executing events, and may require more experience and a higher level of event management skills.

ASSUMPTION: Each of these roles offers unique opportunities for career growth and development, and the ideal role for an individual will depend on their skills, interests, and career goals.

📝 Sample Projects

• Planning and executing a corporate event, including logistics, vendor management, and on-site support.
• Developing and implementing a social media marketing campaign, including content creation, platform management, and analytics.
• Conducting market research and analyzing data to inform marketing strategies and improve campaign performance.
• Creating and implementing a communication plan for a new product launch, including messaging, channel selection, and timing.

ASSUMPTION: These sample projects are intended to provide a sense of the types of tasks and responsibilities the Marketing Trainee may be expected to undertake. The actual projects and tasks may vary depending on the needs of the business and the priorities of the marketing department.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the overall marketing strategy for the company, and how will my work contribute to the department's and the company's success?
• What opportunities are there for professional development and growth within the marketing department and the company as a whole?
• How does the company support work-life balance, and what resources are available to help employees manage their personal and professional responsibilities?
• What is the company's approach to diversity, equity, and inclusion, and how does this manifest in the workplace?

ASSUMPTION: Asking thoughtful, insightful questions during the interview demonstrates your interest in the role and your commitment to understanding the company's culture and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the following link: https://careers.allianz.com/global/en/job/75670/Marketing-Trainee
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role, including any relevant coursework or projects.
• Prepare for the interview by researching the company, the industry, and the role, and by practicing common marketing and communication scenarios.
• If selected for the final round of interviews, be prepared to present a portfolio of your work or a case study demonstrating your marketing and communication skills.
• Follow up with the hiring manager or HR representative after the interview to express your interest in the role and ask any remaining questions.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.