📌 Core Information
🔹 Job Title: Marketing Trainee/Intern
🔹 Company: Forvia
🔹 Location: Paris, Île-de-France, France
🔹 Job Type: Full-Time, Intern
🔹 Category: Marketing
🔹 Date Posted: April 22, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Conducting consumer research projects with a focus on quantitative methods
- Analyzing and reporting quantitative and qualitative data
- Contributing to internal communications such as newsletters and presentations
- Performing desk research to identify trends in the mobility and automotive industry
ASSUMPTION: This role is ideal for recent graduates or early-career professionals seeking to gain practical experience in market research and data analysis within the automotive industry.
📋 Key Responsibilities
✅ Execute various in-house consumer research projects, focusing primarily on quantitative methods (80%) and engaging in qualitative analysis (20%)
✅ Contribute to research designs and set up, using quantitative survey tools for data collection
✅ Analyze and report quantitative and qualitative data, creating impactful and storytelled presentations of results for diverse audiences
✅ Conduct desk research to mine existing internal data and secondary research (external data) to analyze trends for new services and business models in the mobility and automotive industry
✅ Contribute to internal communications such as the monthly CI newsletter, develop powerpoint presentations or other communication formats like infographics, and improve internal tools
ASSUMPTION: The role requires strong analytical skills, attention to detail, and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Master’s degree in Marketing, Business Administration, Social Sciences, Economics, Sociology, Industrial Engineering, or a related field
Experience: Previous experience in consumer market research is preferred but not required
Required Skills:
- Good knowledge of consumer research methods and their business applications
- Interest and curiosity for topics related to the future of mobility and the automotive industry
- Interest in synthesis and analysis of different sources of data
- Rigorous, with strong attention to detail and organizational skills
- Fluency in English (verbal and written)
- Fluency in Excel and PowerPoint data and charting capabilities
Preferred Skills:
- Fluency in Chinese or German
ASSUMPTION: Candidates with relevant internship experience or academic projects in consumer research or data analysis will be strongly considered.
💰 Compensation & Benefits
Salary Range: For internships, compensation is typically in the form of a stipend or hourly wage. The range for this role is not specified, but in France, internship stipends typically fall between €1,500 to €2,500 per month, depending on the company and the candidate's level of education.
Benefits:
- Opportunity to work in a global automotive technology group with a strong focus on sustainability
- Exposure to various aspects of market research and data analysis in the automotive industry
- possibility to work on international projects and collaborate with diverse teams
- Access to training and development opportunities through FORVIA University
Working Hours: Full-time (40 hours per week), with flexible hours and the possibility of remote work for specific tasks
ASSUMPTION: The salary range provided is an estimate based on industry standards for internships in France. Actual compensation may vary depending on the candidate's qualifications and the company's internal policies.
📌 Applicant Insights
🔍 Company Context
Industry: Forvia is an automotive technology group focused on electronics, clean mobility, lighting, interiors, seating, and lifecycle solutions. They are the seventh-largest global automotive supplier, employing over 157,000 people in more than 40 countries.
Company Size: Forvia has over 10,000 employees, providing a large and diverse work environment for interns and new hires.
Founded: Forvia was founded in 2021 through the merger of Faurecia and HELLA, combining their complementary strengths in the automotive industry.
Company Description:
- Forvia brings together expertise in various automotive segments to drive change in the industry
- The company is committed to sustainability, with a goal to reach CO2 Net Zero by no later than 2045
- Forvia offers a multicultural environment that values diversity and international collaboration
Company Specialties:
- Electronics
- Clean mobility
- Lighting
- Interiors
- Seating
- Lifecycle solutions
Company Website: http://www.forvia.com
ASSUMPTION: Forvia's large size and diverse range of products and services provide interns with numerous opportunities to learn and grow within the company.
📊 Role Analysis
Career Level: This role is an entry-level position, ideal for recent graduates or early-career professionals seeking to gain practical experience in market research and data analysis.
Reporting Structure: The intern will report directly to the Market Research Manager and collaborate with various teams across the organization.
Work Arrangement: This is an on-site role, with the possibility of remote work for specific tasks. The work arrangement is flexible, with the possibility of working part-time or adjusting hours as needed.
Growth Opportunities:
- Upon successful completion of the internship, there may be opportunities for full-time employment within the company
- Exposure to various aspects of market research and data analysis may lead to career progression in related fields
- Working on international projects and collaborating with diverse teams can provide valuable experience for future career development
ASSUMPTION: The internship provides a unique opportunity for candidates to gain practical experience and make a significant impact on the company's market research efforts.
🌍 Location & Work Environment
Office Type: Forvia's Paris Tech Center is a modern, collaborative workspace designed to foster innovation and creativity.
Office Location(s): Paris, Île-de-France, France
Geographic Context:
- Paris is a major global city with a vibrant business ecosystem, offering numerous networking and professional development opportunities
- The Île-de-France region is home to many multinational corporations and startups, providing a dynamic and diverse work environment
- France is a leading player in the automotive industry, with a strong focus on innovation and sustainability
Work Schedule: The work schedule is flexible, with the possibility of adjusting hours to accommodate personal needs and preferences.
ASSUMPTION: The Paris Tech Center offers a modern and collaborative work environment, with easy access to public transportation and numerous amenities.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the Forvia careers website
- Phone or video screening to assess communication skills and cultural fit
- In-person or virtual interview with the hiring manager and/or team members to discuss the role, responsibilities, and expectations
- Background check and reference verification for selected candidates
Key Assessment Areas:
- Problem-solving skills and analytical thinking
- Communication and presentation skills
- Cultural fit and alignment with Forvia's values
- Adaptability and ability to work in a fast-paced environment
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your passion for the automotive industry and market research
- Prepare examples of your previous work or academic projects that showcase your data analysis and presentation skills
- Research Forvia's mission, values, and recent projects to show your enthusiasm for the company and the role
ATS Keywords: Consumer Research, Market Analysis, Data Analysis, Quantitative Research, Qualitative Research, Presentation Skills, Attention to Detail, Organizational Skills, Excel Proficiency, PowerPoint Proficiency, Mobility Industry, Automotive Industry, Internship
ASSUMPTION: The application process may vary depending on the specific hiring manager and team, but the typical process outlined above is a common approach for internships at Forvia.
🛠️ Tools & Technologies
- Quantitative survey tools (online survey platforms and excel)
- Data analysis software (e.g., SPSS, R, Python)
- Presentation software (e.g., PowerPoint, Google Slides)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used may vary depending on the team and the project, but the list above includes common tools used in market research and data analysis.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Sustainability
- Collaboration
- Excellence
- Agility
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Focused on continuous learning and improvement
- Results-driven and accountable
Self-Assessment Questions:
- Do you thrive in a dynamic and fast-paced work environment?
- Are you comfortable working collaboratively with diverse teams?
- Do you have a strong desire to learn and grow professionally?
- Are you results-driven and accountable for your work?
ASSUMPTION: Forvia values candidates who are passionate about the automotive industry, committed to sustainability, and eager to learn and grow within the company.
⚠️ Potential Challenges
- The role may require working on multiple projects simultaneously, which can be challenging for some candidates
- The work environment may be fast-paced and demanding, requiring strong time management and organizational skills
- The role may involve working with sensitive data and confidential information, requiring a high level of discretion and professionalism
- The internship may be for a fixed duration, which can limit long-term career prospects within the company
ASSUMPTION: The potential challenges listed above are common to many internships and entry-level roles, and candidates should carefully consider their suitability for the role before applying.
📈 Similar Roles Comparison
- Compared to other market research internships, this role offers a unique opportunity to work on international projects and collaborate with diverse teams
- Unlike some market research roles, this internship focuses primarily on quantitative methods, with a smaller emphasis on qualitative analysis
- This role may provide more exposure to the automotive industry and its trends compared to market research internships in other industries
ASSUMPTION: Candidates should research similar roles and compare the responsibilities, requirements, and benefits to ensure they find the best fit for their career goals and interests.
📝 Sample Projects
- Conducting a comprehensive consumer survey to assess brand awareness, perception, and satisfaction for a new automotive product
- Analyzing market trends and competitor activities to identify opportunities for new services and business models in the mobility and automotive industry
- Developing a presentation to communicate the results of a consumer research project to stakeholders, including senior management and cross-functional teams
ASSUMPTION: The sample projects listed above are based on the responsibilities and requirements outlined in the job description and may vary depending on the specific needs of the company and the team.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall market research strategy for the company?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for its employees?
- What is the company's approach to sustainability and how does this role contribute to those efforts?
ASSUMPTION: The key questions listed above are designed to help candidates better understand the role, the company, and the opportunities for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Forvia careers website
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your previous work or academic projects that showcase your data analysis and presentation skills
- Research Forvia's mission, values, and recent projects to show your enthusiasm for the company and the role
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
