📌 Core Information
🔹 Job Title: Meewerkstage Content Marketing
🔹 Company: Wehkamp
🔹 Location: Zwolle, Overijssel, Netherlands
🔹 Job Type: Intern
🔹 Category: Marketing
🔹 Date Posted: June 5, 2025
🔹 Experience Level: Entry Level
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting the Content Marketeer within the Shop Marketing department
- Working on various content creation tasks for Wehkamp's platforms (wehkamp.nl and kleertjes.com)
- Gaining hands-on experience in content marketing and e-commerce
- Collaborating with cross-functional teams such as CRM, SEO, Social Media, and Design
ASSUMPTION: This role is ideal for students pursuing a higher education degree in online marketing, communication, media, or e-commerce who are looking to gain practical experience in content creation and marketing.
📋 Key Responsibilities
✅ Collecting, editing, and publishing content for inspiration pages
✅ Assisting in setting up content calendars
✅ Supporting the writing and editing of short web texts and product stories
✅ Planning content in Wehkamp's CMS
✅ Coordinating content with colleagues from CRM, SEO, Social Media, and Design teams
✅ Contributing ideas for small optimizations based on data and customer behavior
ASSUMPTION: The role involves a mix of operational tasks and creative work, providing a well-rounded experience in content marketing.
🎯 Required Qualifications
Education: Pursuing a higher education degree in online marketing, communication, media, or e-commerce
Required Skills:
- Fluent in Dutch, with excellent writing skills
- Creativity and attention to detail
- Proactive and meticulous
- Interest in e-commerce and a willingness to learn
Preferred Skills:
- Experience with CMS systems or content creation
ASSUMPTION: While previous experience is not required, having some familiarity with CMS systems or content creation can be beneficial for this role.
💰 Compensation & Benefits
Salary Range: €375 per month (industry-standard for internships in the Netherlands)
Benefits:
- Professional development opportunities
- Team activities and a pleasant work environment
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is based on industry standards for internships in the Netherlands, with additional benefits focused on professional growth and team building.
📌 Applicant Insights
🔍 Company Context
Industry: Retail, focusing on e-commerce and online shopping
Company Size: Medium (1,001-5,000 employees), providing a large and diverse work environment
Founded: 1952, with a rich history and established presence in the Dutch market
Company Description:
- Wehkamp is a well-known retailer in the Netherlands, offering a wide range of products for families and individuals
- The company focuses on providing a curated selection of products, quick delivery, and excellent customer service
- Wehkamp operates through its website (wehkamp.nl) and mobile app, as well as through its partnership with bol.com
Company Specialties:
- eCommerce and online retail
- Webshop development and management
- Digital marketing and customer engagement
- Logistics and supply chain management
Company Website: wehkampretailgroup.nl
ASSUMPTION: Wehkamp's extensive experience and market presence provide a stable and reliable work environment for interns.
📊 Role Analysis
Career Level: Entry-level, ideal for students seeking practical experience in content marketing
Reporting Structure: The intern will report directly to the Content Marketeer within the Shop Marketing department
Work Arrangement: On-site, with the opportunity to work closely with various teams and gain a well-rounded understanding of content marketing and e-commerce
Growth Opportunities:
- Learning and developing content marketing skills
- Building a professional network within the e-commerce industry
- Potential full-time employment opportunities after the internship
ASSUMPTION: This internship offers a unique opportunity for students to gain practical experience and grow both personally and professionally.
🌍 Location & Work Environment
Office Type: Modern and well-equipped office spaces
Office Location(s): Zwolle, Overijssel, Netherlands
Geographic Context:
- Zwolle is a vibrant city in the Netherlands, offering a mix of urban and rural environments
- The city is well-connected by public transportation and has a strong job market
- Wehkamp's offices are located in modern buildings with easy access to amenities
Work Schedule: Full-time, with a flexible work arrangement that allows for a healthy work-life balance
ASSUMPTION: Zwolle provides an attractive work environment for interns, with a mix of urban and rural attractions and a strong job market.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager and team members
- Decision and offer
Key Assessment Areas:
- Communication skills and fluency in Dutch
- Creativity and attention to detail
- Proactivity and enthusiasm for the role
- Interest in e-commerce and content marketing
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Demonstrate your enthusiasm for the role and e-commerce industry
- Showcase your creativity through examples of your previous work, if applicable
ATS Keywords: Content creation, content marketing, CMS, e-commerce, marketing, communication, Dutch, internship
ASSUMPTION: The application process for this internship is designed to assess the candidate's skills, enthusiasm, and cultural fit within the Wehkamp team.
🛠️ Tools & Technologies
- Content Management System (CMS) - likely Wehkamp's proprietary CMS
- Microsoft Office Suite or similar productivity tools
- Project management tools, such as Asana, Trello, or Jira
ASSUMPTION: The specific tools and technologies used may vary depending on Wehkamp's internal systems and processes.
👔 Cultural Fit Considerations
Company Values:
- Customer focus
- Collaboration
- Innovation
- Integrity
- Responsibility
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Focused on continuous learning and improvement
Self-Assessment Questions:
- Do you share Wehkamp's commitment to customer focus and excellence?
- Are you comfortable working in a dynamic and collaborative team environment?
- Do you embrace continuous learning and personal growth?
ASSUMPTION: Wehkamp values a strong cultural fit, with a focus on customer focus, collaboration, and continuous learning.
⚠️ Potential Challenges
- Managing multiple tasks and deadlines in a fast-paced environment
- Adapting to Wehkamp's proprietary CMS and internal systems
- Balancing the demands of an internship with academic responsibilities
- Developing a strong understanding of Wehkamp's products and target audience
ASSUMPTION: These challenges can be overcome with strong time management skills, a willingness to learn, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- Unlike other content marketing roles, this internship offers a unique opportunity to work closely with various teams and gain a well-rounded understanding of content marketing and e-commerce
- Wehkamp's established presence in the Dutch market provides a stable and reliable work environment for interns
- This role is ideal for students seeking practical experience in content marketing, with the potential for full-time employment opportunities after the internship
ASSUMPTION: This internship offers a unique combination of practical experience, professional development, and growth opportunities within the e-commerce industry.
📝 Sample Projects
- Creating and publishing content for Wehkamp's inspiration pages
- Assisting in the development of content calendars and marketing campaigns
- Contributing to the writing and editing of short web texts and product stories
ASSUMPTION: These projects are designed to provide interns with hands-on experience in content creation and marketing, while also contributing to Wehkamp's overall marketing efforts.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this internship fit into Wehkamp's overall content marketing strategy?
- What opportunities are there for professional development and growth within the company?
- How does Wehkamp support work-life balance for its employees?
- What is the typical career path for someone in this role?
ASSUMPTION: These questions are designed to provide insight into the role's priorities, Wehkamp's company culture, and the opportunities for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Wehkamp job portal
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare examples of your previous work, if applicable
- Follow up on your application status within 2 weeks of submission
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
