Merchant Marketing Communications Associate - Builders Program

📌 Core Information

🔹 Job Title: Merchant Marketing Communications Associate - Builders Program

🔹 Company: Tamara

🔹 Location: Riyadh, Saudi Arabia

🔹 Job Type: Full-time, On-site

🔹 Category: Marketing & Communications

🔹 Date Posted: April 29, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and managing marketing materials for merchant partners
• Supporting co-branded campaigns and assets
• Planning and coordinating merchant events and activations
• Ensuring Tamara's brand consistency across all partner touchpoints
• Collaborating with sales and partnerships teams to build marketing support plans
• Measuring and reporting marketing impact with partners
• Monitoring competitor activities and sharing innovative ideas

ASSUMPTION: This role requires a strong focus on project management, communication, and creative thinking to succeed in a fast-paced, high-growth environment.

📋 Key Responsibilities

✅ Develop and manage marketing materials for merchant partners

✅ Support co-branded campaigns, assets, and communication

✅ Plan and coordinate merchant events and activations

✅ Ensure Tamara's brand is consistently strong across all partner touchpoints

✅ Work closely with sales and partnerships teams to build marketing support plans

✅ Help measure and report marketing impact with partners

✅ Keep an eye on competitor activities and share ideas to stay ahead

ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring adaptability and strong organizational skills.

🎯 Required Qualifications

Education: Bachelor’s degree in marketing, social media, journalism, translation and languages

Experience: 0-2 years in marketing, partnerships, or communications

Required Skills:

• Strong project management and communication skills
• Creative thinker who’s detail-oriented and organized
• Comfortable working directly with partners and internal teams
• Good writing skills in English and Arabic

Preferred Skills:

• Experience with design tools (e.g., Adobe Creative Suite, Canva)
• Knowledge of the BNPL sector

ASSUMPTION: While not explicitly stated, familiarity with design tools and the BNPL sector could be beneficial for this role.

💰 Compensation & Benefits

Salary Range: SAR 12,000 - 18,000 per month (Estimated, based on industry standards for entry-level marketing roles in Riyadh)

Benefits:

• Health insurance
• Dental insurance
• Life insurance
• Retirement plan
• Performance-based bonuses

Working Hours: Full-time (40 hours/week), with flexible hours based on project needs

ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing roles in Riyadh. Actual compensation may vary based on experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Financial Services, specifically Buy Now, Pay Later (BNPL)

Company Size: Medium (501-1,000 employees), offering a dynamic and collaborative work environment

Founded: 2020, with a mission to help people make their dreams come true by building a customer-centric financial super-app

Company Description:

• Tamara is the leading fintech platform in Saudi Arabia and the wider GCC region
• Serves millions of users and partners with leading global and regional brands
• Backed by prominent investors, including Sanabil Investments and SNB Capital

Company Specialties:

• Retail and E-commerce
• Fintech and BNPL services
• Customer-centric financial solutions

Company Website: http://www.tamara.com

ASSUMPTION: Tamara's focus on customer-centric financial solutions sets it apart in the competitive fintech landscape.

📊 Role Analysis

Career Level: Entry-level, with opportunities for growth and development

Reporting Structure: This role reports directly to the Marketing Manager

Work Arrangement: On-site, with potential for hybrid or remote work in the future

Growth Opportunities:

• Completion of the 12-month Builders Program may lead to internal opportunities
• Potential to work on cross-functional projects and gain exposure to various aspects of the business
• possibility to grow within the marketing department or explore other areas of the company

ASSUMPTION: Successful completion of the Builders Program and strong performance may open doors to internal opportunities and career growth.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspace with a focus on employee well-being

Office Location(s): Riyadh, Saudi Arabia

Geographic Context:

• Riyadh is the capital and largest city of Saudi Arabia
• Offers a mix of traditional and modern attractions, with a growing cultural scene
• Home to a diverse and multicultural population

Work Schedule: Full-time, with flexible hours based on project needs and a potential for overtime during peak periods

ASSUMPTION: The work schedule may vary based on project demands and team needs.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the HR team
• In-depth interview with the hiring manager
• Final round with senior leadership or stakeholders

Key Assessment Areas:

• Problem-solving skills
• Cultural fit and alignment with Tamara's mission
• Communication and presentation skills
• Creativity and innovation

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences
• Prepare examples of marketing campaigns or projects you've worked on, demonstrating your ability to manage multiple stakeholders and deliver results
• Research Tamara's mission, values, and recent projects to show your enthusiasm and understanding of the company

ATS Keywords: Marketing, Communications, Merchant, Partner, Brand, Campaign, Event, Project Management, English, Arabic

ASSUMPTION: The application process may vary based on the number of candidates and the company's hiring needs.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Design tools (e.g., Adobe Creative Suite, Canva)
• Project management tools (e.g., Asana, Trello)
• Communication and collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: The required tools may change or evolve based on the company's needs and industry trends.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Innovative
• Collaborative
• Ambitious
• Respectful

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Focused on delivering results and driving impact

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you passionate about creating innovative marketing campaigns that drive results?
• Do you align with Tamara's mission to help people make their dreams come true?

ASSUMPTION: Tamara's culture values innovation, collaboration, and a customer-centric mindset.

⚠️ Potential Challenges

• Managing multiple stakeholders and projects simultaneously
• Working in a fast-paced, high-growth environment with evolving priorities
• Adapting to a dynamic work environment with potential changes in responsibilities
• Balancing the demands of a full-time role while participating in the Builders Program

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a focus on delivering results.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position focuses specifically on merchant marketing communications within the fintech industry
• Requires a strong understanding of both marketing and communications, as well as the ability to work effectively with partners and stakeholders
• Offers the opportunity to grow within the marketing department or explore other areas of the business

ASSUMPTION: This role offers unique opportunities and challenges compared to other marketing or communications positions.

📝 Sample Projects

• Developing and executing a co-branded marketing campaign with a major retail partner
• Planning and coordinating a merchant event to showcase Tamara's services and drive customer engagement
• Creating and managing marketing materials for a new merchant onboarding campaign

ASSUMPTION: These sample projects demonstrate the range of responsibilities and the need for strong project management, communication, and creative skills.

❓ Key Questions to Ask During Interview

• How does this role fit into Tamara's overall marketing strategy?
• What are the key priorities for this role in the first 90 days?
• How does Tamara support the growth and development of its employees?
• What are the most challenging aspects of working in a fast-paced, high-growth environment?
• How does Tamara measure the success of its marketing campaigns and initiatives?

ASSUMPTION: These questions can help applicants better understand the role, the company, and the work environment.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant skills and experiences
• Prepare examples of marketing campaigns or projects you've worked on, demonstrating your ability to manage multiple stakeholders and deliver results
• Research Tamara's mission, values, and recent projects to show your enthusiasm and understanding of the company
• Follow up with the hiring manager or HR team one week after submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.