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(Mid/Senior) Performance Marketing Manager:in - 100% REMOTE - (m/w/d)

Brand Boosting GmbH
Full-time
Remote
Worldwide
🎯 Performance Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: (Mid/Senior) Performance Marketing Manager:in - 100% REMOTE - (m/w/d)

πŸ”Ή Company: Brand Boosting GmbH

πŸ”Ή Location: Cologne, North Rhine-Westphalia, Germany

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 8, 2025

πŸ”Ή Experience Level: Mid/Senior (2-5 years)

πŸ”Ή Remote Status: 100% Remote

πŸš€ Job Overview

Key aspects of this role include:

  • Managing performance marketing campaigns across various platforms
  • Implementing SEA measures and developing social media strategies
  • Analyzing campaign performance and driving client success
  • Working in a fast-paced, growing agency environment

ASSUMPTION: This role requires a strong passion for performance marketing and e-commerce, as well as experience in managing successful campaigns independently.

πŸ“‹ Key Responsibilities

βœ… Rocking campaigns on Facebook, Instagram, Google, and TikTok

βœ… Implementing SEA measures and creating innovative social media strategies

βœ… Developing and executing email marketing campaigns, ideally with Shopify Mail

βœ… Managing influencer marketing and UGC content

βœ… Setting up bulletproof tracking systems and analyzing campaign performance

βœ… Presenting results to clients and contributing to a fast-growing agency

ASSUMPTION: This role involves direct client contact and requires strong communication and presentation skills.

🎯 Required Qualifications

Education: Relevant degree or equivalent experience

Experience: 2-5 years in performance marketing, with a focus on e-commerce

Required Skills:

  • Proficient in Facebook, Instagram, Google, and TikTok advertising
  • Experience with A/B testing and data analysis
  • Strong creative thinking and strategic planning skills
  • Fluency in German (C1 level or above)

Preferred Skills:

  • Experience with Shopify and Shopify Mail
  • Knowledge of additional marketing channels (e.g., Pinterest, LinkedIn)
  • Fluency in English (C1 level or above)

ASSUMPTION: Experience with specific marketing tools and platforms is preferred but not always required, as long as the candidate demonstrates a strong ability to learn and adapt.

πŸ’° Compensation & Benefits

Salary Range: €45,000 - €65,000 per year (based on experience and performance)

Benefits:

  • 100% Remote work
  • Flexible working hours
  • Best tech kit for work
  • Participation and contribution in decision-making processes
  • Start-up flair and a friendly work environment
  • Support for continuous improvement and regular team events
  • Transparent promotion opportunities and regular salary reviews
  • Gaming hour for fun and relaxation

Working Hours: Full-time (40 hours per week), with flexible scheduling

ASSUMPTION: The salary range is based on industry standards for mid-level performance marketing roles in Germany and takes into account the candidate's experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Advertising Services, with a focus on e-commerce and digital marketing

Company Size: Small (11-50 employees), offering a dynamic and agile work environment

Founded: 2018, with a short history but rapid growth and success

Company Description:

  • Young team specializing in development, e-commerce, and online marketing
  • Focus on creating strategies tailored to clients' needs
  • Full-service agency, from web development to online store setup and campaign management

Company Specialties:

  • E-commerce development and marketing
  • Online marketing campaigns and strategies
  • Web development and design

Company Website: www.brand-boosting.de

ASSUMPTION: Brand Boosting GmbH is a growing agency with a strong focus on e-commerce and digital marketing, offering a dynamic work environment and opportunities for professional growth.

πŸ“Š Role Analysis

Career Level: Mid/Senior, with opportunities for growth and advancement within the agency

Reporting Structure: Reports directly to the management team, with close collaboration with other marketing specialists and the client success team

Work Arrangement: 100% remote, with flexible working hours and the option to work from home or a co-working space

Growth Opportunities:

  • Advancement to a senior or management role within the agency
  • Expanding skills and expertise in e-commerce and digital marketing
  • Contributing to the growth and success of the agency

ASSUMPTION: This role offers opportunities for professional growth and development within the agency, as well as the chance to make a significant impact on the company's success.

🌍 Location & Work Environment

Office Type: Remote, with no physical office location

Office Location(s): N/A (100% remote)

Geographic Context:

  • Cologne, a major city in North Rhine-Westphalia, Germany
  • Known for its vibrant cultural scene and historic architecture
  • Offers a high quality of life and numerous opportunities for leisure and entertainment

Work Schedule: Full-time (40 hours per week), with flexible scheduling and the option to work from home or a co-working space

ASSUMPTION: The remote work arrangement offers candidates the flexibility to work from home or a co-working space, with the option to change their work environment as needed.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR department
  • Technical assessment or case study
  • Final interview with the management team

Key Assessment Areas:

  • Performance marketing skills and experience
  • Creativity and strategic thinking
  • Communication and presentation skills
  • Cultural fit and alignment with company values

Application Tips:

  • Highlight relevant experience and achievements in performance marketing
  • Demonstrate a strong passion for e-commerce and digital marketing
  • Tailor your resume and cover letter to emphasize your fit for the role and company
  • Prepare for behavioral and situational interview questions

ATS Keywords: Performance Marketing, E-commerce, Facebook Advertising, Instagram Advertising, Google Advertising, TikTok Advertising, SEA, Social Media Marketing, Email Marketing, Influencer Marketing, UGC Management, A/B Testing, Data Analysis, Shopify Experience

ASSUMPTION: The application process may vary depending on the specific needs and preferences of the hiring manager and HR department.

πŸ› οΈ Tools & Technologies

  • Facebook Ads Manager
  • Instagram Insights
  • Google Ads
  • TikTok Ads Manager
  • SEO tools (e.g., SEMrush, Ahrefs)
  • Email marketing platforms (e.g., Mailchimp, Shopify Mail)
  • Influencer marketing platforms (e.g., Grin, Upfluence)
  • Data analysis tools (e.g., Google Analytics, Tableau)

ASSUMPTION: The specific tools and technologies used may vary depending on the client and project requirements.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Young and dynamic
  • Focused on client success and satisfaction
  • Collaborative and supportive work environment

Work Style:

  • Agile and adaptable
  • Results-driven and focused on continuous improvement
  • Strong communication and collaboration skills

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment?
  • Are you passionate about e-commerce and digital marketing?
  • Do you have strong communication and collaboration skills?

ASSUMPTION: Brand Boosting GmbH values a strong cultural fit and looks for candidates who align with their company values and work style.

⚠️ Potential Challenges

  • Managing multiple client projects simultaneously
  • Keeping up with the fast-paced nature of the digital marketing industry
  • Adapting to remote work and maintaining productivity
  • Balancing work and personal life in a flexible work environment

ASSUMPTION: These challenges can be overcome with strong time management, communication, and organizational skills, as well as a willingness to adapt and learn.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to other performance marketing manager positions, but with a focus on e-commerce and a remote work arrangement
  • Brand Boosting GmbH offers a dynamic and agile work environment, with opportunities for professional growth and development
  • This role may differ from other marketing roles in the agency, which may focus on different channels or aspects of marketing

ASSUMPTION: This role offers a unique combination of e-commerce focus, remote work arrangement, and opportunities for professional growth and development.

πŸ“ Sample Projects

  • Managing a successful Facebook advertising campaign for an e-commerce client
  • Developing and executing a social media strategy for a brand launch on Instagram and TikTok
  • Analyzing campaign performance and optimizing for better results using Google Analytics

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role, but may vary depending on the specific needs and preferences of the client and agency.

❓ Key Questions to Ask During Interview

  • What are the most challenging aspects of managing performance marketing campaigns in a remote work environment?
  • How does the agency support the professional growth and development of its employees?
  • What are the key priorities for this role in the first 90 days?
  • How does the agency measure the success of its performance marketing campaigns?
  • What are the most important qualities for a successful candidate in this role?

ASSUMPTION: These questions demonstrate a strong interest in the role and company, as well as a willingness to learn and adapt.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills
  • Prepare for behavioral and situational interview questions
  • Follow up with the hiring manager one week after submission, if you haven't heard back

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.