(Mid/Senior) Performance Marketing Manager:in - 100% REMOTE - (m/w/d)

📌 Core Information

🔹 Job Title: (Mid/Senior) Performance Marketing Manager:in - 100% REMOTE - (m/w/d)

🔹 Company: Brand Boosting GmbH

🔹 Location: Hamburg, Germany (100% Remote)

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: 2025-06-08

🔹 Experience Level: Mid/Senior (2-5 years)

🔹 Remote Status: 100% Remote

🚀 Job Overview

Key aspects of this role include:

• Managing performance marketing campaigns across various platforms (Facebook, Instagram, Google, TikTok)
• Implementing SEA measures and developing social media strategies
• Analyzing campaign performance and providing strategic recommendations
• Working directly with clients and presenting results
• Contributing to the growth of one of the fastest-growing agencies in the DACH region

ASSUMPTION: This role requires a strong passion for performance marketing and e-commerce, as well as experience in successfully managing performance marketing campaigns.

📋 Key Responsibilities

✅ Manage and optimize performance marketing campaigns on Facebook, Instagram, Google, and TikTok

✅ Implement SEA measures and develop social media marketing strategies

✅ Create and manage email marketing campaigns, ideally with Shopify Mail or similar tools

✅ Utilize UGC (User-Generated Content) and influencer marketing strategies for campaign success

✅ Set up bulletproof tracking systems to monitor campaign performance

✅ Analyze campaign performance and derive strategic recommendations

✅ Communicate directly with clients and present campaign results

✅ Contribute to the growth and success of Brand Boosting GmbH

ASSUMPTION: This role requires a high level of self-motivation, independence, and strong communication skills to work effectively in a remote environment.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 2-5 years of experience in performance marketing, with a focus on Facebook, Instagram, Google, and TikTok advertising

Required Skills:

• Proven experience in managing performance marketing campaigns
• Strong analytical skills and data-driven mindset
• Familiarity with A/B testing and data analysis
• Excellent communication and presentation skills
• Fluency in German (C1 level or above)

Preferred Skills:

• Experience with Shopify and Shopify Mail
• Knowledge of influencer marketing and UGC management
• Familiarity with the E-Commerce industry and trends

ASSUMPTION: Candidates with experience in a similar role or industry will have a competitive advantage in the application process.

💰 Compensation & Benefits

Salary Range: €45,000 - €65,000 per year (based on experience and performance)

Benefits:

• 100% Remote work
• Flexible working hours
• Best-in-class tech kit for work
• Participation and contribution to the company's growth
• Start-up atmosphere with transparent promotion opportunities
• Regular team events and gaming hours
• Open and friendly work environment

Working Hours: Full-time (40 hours per week, flexible schedule)

ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid/senior performance marketing role in Germany. Final compensation will be determined based on the candidate's experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services

Company Size: Small (11-50 employees) - Offers a close-knit team environment with ample opportunities for growth and impact

Founded: 2018 - Relatively new company with a strong focus on digital marketing and e-commerce

Company Description:

• Brand Boosting GmbH specializes in powering performance marketing and innovative ideas in e-commerce
• Works with prominent clients such as Loyal Athletics, Kontra K, SIGG, Condor, and Lanserhof
• Offers a range of services, including online shop setup, performance marketing, and creative ideas for e-commerce growth

Company Specialties:

• Shopify Partnership
• Performance Marketing
• E-Commerce
• Social Media Marketing
• Email Marketing
• Influencer Marketing
• SEA

Company Website: brand-boosting.de

ASSUMPTION: Brand Boosting GmbH is a growing agency with a strong focus on digital marketing and e-commerce, offering ample opportunities for professional growth and development.

📊 Role Analysis

Career Level: Mid/Senior - This role requires a significant amount of experience and expertise in performance marketing

Reporting Structure: The performance marketing manager will work closely with the team and report directly to the company's leadership

Work Arrangement: 100% Remote - This role offers the flexibility to work from anywhere, with a strong emphasis on self-motivation and independence

Growth Opportunities:

• Transparent promotion opportunities within the company
• Regular performance reviews and feedback to support professional development
• Collaboration with a diverse range of clients and industries

ASSUMPTION: This role offers significant opportunities for professional growth and development within the company, as well as the chance to work with a diverse range of clients and industries.

🌍 Location & Work Environment

Office Type: Remote - This role does not require a physical presence in the office

Office Location(s): Hamburg, Germany (with the option to work remotely from anywhere)

Geographic Context:

• Hamburg is the second-largest city in Germany, with a vibrant cultural scene and a strong focus on digital industries
• The city offers a high quality of life, with a rich history and a diverse range of neighborhoods
• Hamburg is well-connected by public transportation, making it easy to commute to and from work

Work Schedule: Full-time (40 hours per week, flexible schedule) - This role offers a high degree of flexibility and independence, with the expectation that work will be completed during standard business hours

ASSUMPTION: The remote work arrangement for this role offers a high degree of flexibility and independence, with the expectation that work will be completed during standard business hours.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-depth interview with the hiring manager and/or team members
• Final decision and job offer

Key Assessment Areas:

• Performance marketing experience and expertise
• Analytical and data-driven mindset
• Communication and presentation skills
• Cultural fit and alignment with company values

Application Tips:

• Highlight relevant performance marketing experience and achievements in your resume
• Tailor your cover letter to emphasize your passion for performance marketing and e-commerce, as well as your alignment with the company's values and culture
• Prepare for interview questions that focus on your experience with performance marketing campaigns, data analysis, and communication skills

ATS Keywords: Performance Marketing, E-Commerce, Facebook Advertising, Instagram Advertising, Google Advertising, TikTok Advertising, SEA, Social Media Marketing, Email Marketing, Influencer Marketing, UGC Management, A/B Testing, Data Analysis, Shopify Experience

ASSUMPTION: The application process for this role will prioritize candidates with relevant performance marketing experience and a strong alignment with the company's values and culture.

🛠️ Tools & Technologies

• Facebook Ads Manager
• Instagram Insights
• Google Ads
• TikTok Ads
• SEA tools (e.g., Google Analytics, Facebook Pixel)
• Email marketing tools (e.g., Shopify Mail, Mailchimp)
• Influencer marketing platforms (e.g., Grin, Upfluence)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with the listed tools and technologies will be beneficial for success in this role, but not all tools may be required for every candidate.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Innovative and creative
• Data-driven and analytical
• Collaborative and supportive
• Transparent and honest

Work Style:

• Independent and self-motivated
• Results-driven and focused on performance
• Strong communication and presentation skills
• Adaptable and open to feedback
• Comfortable working in a remote environment

Self-Assessment Questions:

• Do you have a strong passion for performance marketing and e-commerce?
• Are you comfortable working independently and managing your own schedule in a remote environment?
• Do you have experience with A/B testing and data analysis, and are you comfortable making data-driven decisions?
• Are you a strong communicator and presenter, with the ability to clearly and effectively communicate complex ideas to both technical and non-technical stakeholders?
• Do you align with the company's values and culture, and are you excited about the opportunity to contribute to its growth and success?

ASSUMPTION: Candidates who are a strong cultural fit for Brand Boosting GmbH will have a strong passion for performance marketing and e-commerce, as well as the ability to work independently and effectively in a remote environment.

⚠️ Potential Challenges

• Managing multiple performance marketing campaigns simultaneously may require strong time management and organizational skills
• Working remotely may present challenges in terms of staying motivated and focused without the structure of a traditional office environment
• Dealing with client expectations and feedback may require strong communication and negotiation skills
• Keeping up with the latest trends and best practices in performance marketing may require continuous learning and adaptation

ASSUMPTION: Candidates who are aware of these potential challenges and have strategies to overcome them will be better equipped to succeed in this role.

📈 Similar Roles Comparison

• This role is similar to other performance marketing manager positions, but with a stronger focus on e-commerce and remote work
• Compared to other agencies, Brand Boosting GmbH offers a more collaborative and supportive work environment, with a strong emphasis on innovation and creativity
• This role offers significant opportunities for professional growth and development within the company, as well as the chance to work with a diverse range of clients and industries

ASSUMPTION: Candidates who are familiar with the performance marketing industry and have experience with similar roles will have a better understanding of the unique aspects of this position.

📝 Sample Projects

• Developing and executing a comprehensive performance marketing strategy for an e-commerce client, including Facebook, Instagram, Google, and TikTok advertising campaigns
• Analyzing campaign performance data and deriving strategic recommendations to optimize results and maximize ROI
• Managing email marketing campaigns, including list segmentation, A/B testing, and automation workflows
• Collaborating with influencers and brand ambassadors to create UGC (User-Generated Content) and drive campaign success

ASSUMPTION: Candidates who have experience with similar projects will be better equipped to succeed in this role.

❓ Key Questions to Ask During Interview

• Can you describe the typical performance marketing campaigns that the company manages, and how this role will contribute to their success?
• How does the company support the professional development and growth of its employees, particularly in the area of performance marketing?
• What is the company's approach to remote work, and how does it support employees in maintaining a healthy work-life balance?
• How does the company measure the success of its performance marketing campaigns, and what metrics are most important for this role?
• What is the company's culture like, and how does it support collaboration and innovation in the performance marketing space?

ASSUMPTION: Candidates who ask thoughtful and insightful questions during the interview process will demonstrate their interest in the role and their alignment with the company's values and culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the following link: Apply Now
• Tailor your resume to highlight your relevant performance marketing experience and achievements
• Write a cover letter that emphasizes your passion for performance marketing and e-commerce, as well as your alignment with the company's values and culture
• Prepare for the interview by researching the company and practicing your responses to common performance marketing questions
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.