📌 Core Information
🔹 Job Title: New Starts. Bold futures, Email Marketing - Fall 2025
🔹 Company: Hootsuite
🔹 Location: Toronto, ON or Vancouver, BC
🔹 Job Type: Intern
🔹 Category: Marketing
🔹 Date Posted: July 3, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Assisting in collecting and organizing email marketing requests and tasks
- Setting up and updating tasks in project management platform (Wrike)
- Supporting content creation and email marketing campaigns
- Conducting tests and experiments to optimize campaign performance
- Monitoring key metrics and contributing to campaign reporting
- Collaborating with other marketing team members
ASSUMPTION: This role is designed for individuals seeking a co-op opportunity or those looking to gain experience in email marketing, lifecycle marketing, or marketing automation.
📋 Key Responsibilities
✅ Assist in collecting email marketing requests and organize/ update the email marketing calendar
✅ Set up and update tasks related to email marketing projects and campaigns in Wrike
✅ Assist with content creation, templates, email lists, and layouts
✅ Support email marketing team with tests and experiments to help optimize campaign performance
✅ Help monitor key metrics and campaign reporting; contribute to the creation of reports that summarize performance and provide insights for improvement
✅ Collaborate with other team members across marketing in support of email marketing strategies and initiatives
ASSUMPTION: The role may evolve based on the team's needs and the intern's skills and interests.
🎯 Required Qualifications
Education: Currently enrolled in a relevant degree or diploma program
Experience: No formal experience required, but relevant coursework or projects are an asset
Required Skills:
- Experience in marketing or interest in email marketing, lifecycle marketing, or marketing automation
- Attention to detail and willingness to work in a fast-paced and dynamic work environment
- Exposure to marketing tools such as Marketo and/or Salesforce (or other similar software) is an asset
- Customer Focus: demonstrates a desire to proactively help and serve internal/external customers meet their needs
- Problem Solving: uses an organized and logical approach to find solutions to complex problems. Looks beyond the obvious to understand the root cause of problems
- Open Communication: clearly conveys thoughts, both written and verbally, listening attentively and asking questions for clarification and understanding
Preferred Skills:
- Experience with Wrike or similar project management platforms
- Familiarity with email marketing best practices
ASSUMPTION: While not required, any relevant experience or skills will strengthen the candidate's application.
💰 Compensation & Benefits
Salary Range: $46,100 - $55,400 CAD per year (pro-rated for 4-month term)
Benefits:
- On-the-job training and mentorship
- Opportunity to work with a high-profile tech company
- Competitive salary and benefits package for full-time employees (not applicable to interns)
Working Hours: Full-time (37.5 hours/week) during the 4-month term
ASSUMPTION: The salary range is based on industry standards for entry-level marketing roles in Canada.
📌 Applicant Insights
🔍 Company Context
Industry: Hootsuite is a leading global provider of social media management software, with a focus on helping organizations manage their social media presence and engage with their audiences.
Company Size: Hootsuite has 1,001-5,000 employees, providing a large and diverse work environment with ample opportunities for growth and learning.
Founded: Hootsuite was founded in 2008 and has since grown to become a trusted partner for brands worldwide.
Company Description:
- Hootsuite offers a comprehensive platform for managing social media, including scheduling, analytics, and engagement tools
- The company caters to a wide range of industries and clients, from small businesses to large enterprises
- Hootsuite is committed to providing exceptional customer service and support
Company Specialties:
- Social Media Management System
- Twitter, Facebook, LinkedIn, and Instagram management
- Social Media ROI and analytics
- Collaboration and engagement tools
- Security and dashboard features
- Marketing, outreach, and promotion
Company Website: hootsuite.com
ASSUMPTION: Hootsuite's focus on social media management provides a unique opportunity for interns to gain experience in a dynamic and growing industry.
📊 Role Analysis
Career Level: Entry-level (Intern)
Reporting Structure: The intern will report directly to the email marketing team lead and collaborate with various marketing team members
Work Arrangement: On-site, full-time (37.5 hours/week) during the 4-month term
Growth Opportunities:
- Gain practical experience in email marketing and related fields
- Develop professional skills and build a portfolio of work
- Network with industry professionals and potentially secure full-time employment upon completion of the internship
ASSUMPTION: The internship provides a structured learning environment with opportunities for growth and development.
🌍 Location & Work Environment
Office Type: Hootsuite's offices are modern, collaborative workspaces designed to foster creativity and productivity
Office Location(s): Toronto, ON or Vancouver, BC
Geographic Context:
- Toronto, ON: A multicultural city with a vibrant tech industry and numerous attractions
- Vancouver, BC: A coastal city known for its natural beauty, diverse culture, and thriving tech scene
Work Schedule: Full-time (37.5 hours/week) during the 4-month term, with flexible hours and remote work options potentially available
ASSUMPTION: The location and work environment will provide interns with a supportive and engaging atmosphere to learn and grow.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen interview
- In-person or video interview with the email marketing team
- Background check and offer extension
Key Assessment Areas:
- Relevant skills and experience
- Attention to detail and organizational skills
- Problem-solving abilities
- Communication and teamwork skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Prepare for behavioral and situational interview questions
- Research Hootsuite and the email marketing industry to demonstrate your enthusiasm and knowledge
ATS Keywords: Email Marketing, Lifecycle Marketing, Marketing Automation, Attention to Detail, Problem Solving, Open Communication, Customer Focus
ASSUMPTION: The application process may vary depending on the volume of applicants and the team's availability.
🛠️ Tools & Technologies
- Wrike (project management platform)
- Marketo or Salesforce (marketing automation software)
- Email marketing tools (e.g., Mailchimp, Constant Contact)
ASSUMPTION: The intern may be required to learn and use additional tools and technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Customer Obsessed
- One Team
- Growth Mindset
- Innovation
- Integrity
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Focused on continuous learning and improvement
Self-Assessment Questions:
- Do I have a strong customer focus and a desire to help others succeed?
- Am I comfortable working in a fast-paced and dynamic environment?
- Do I have a growth mindset and a willingness to learn and adapt?
ASSUMPTION: Hootsuite values diversity and inclusion, fostering a work environment where everyone can thrive.
⚠️ Potential Challenges
- Managing multiple tasks and priorities in a fast-paced environment
- Adapting to new tools and technologies
- Balancing internship responsibilities with academic coursework
- Navigating a large and diverse organization
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this internship focuses specifically on email marketing and related tasks
- Hootsuite's size and global presence provide unique opportunities for growth and learning
- This role is designed for individuals seeking a co-op opportunity or those looking to gain experience in the field
ASSUMPTION: The specific responsibilities and requirements of this role may vary depending on the team's needs and the intern's skills and interests.
📝 Sample Projects
- Assisting in the creation and execution of email marketing campaigns
- Conducting A/B tests to optimize subject lines, content, and send times
- Analyzing campaign performance and providing insights for improvement
ASSUMPTION: The specific projects assigned to the intern may vary depending on the team's needs and the intern's skills and interests.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this role fit into the broader email marketing strategy?
- What opportunities are there for professional development and growth during this internship?
- How does Hootsuite support work-life balance for its employees?
- What is the typical career path for someone in this role?
ASSUMPTION: These questions can help applicants better understand the role, the team, and the company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Prepare for behavioral and situational interview questions
- Research Hootsuite and the email marketing industry to demonstrate your enthusiasm and knowledge
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
