Online Marketing Manager/-in - Vollzeit (m/w/d)

📌 Core Information

🔹 Job Title: Online Marketing Manager/-in - Vollzeit (m/w/d)

🔹 Company: Beautyholic

🔹 Location: Hagen, North Rhine-Westphalia, Germany

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: April 30, 2025

🔹 Experience Level: Entry-level to 2 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing advertising campaigns on platforms like Facebook, Instagram, and TikTok
• Regularly reviewing and optimizing ongoing campaigns to improve results for clients
• Direct communication with clients via various channels to provide support and clarify questions
• Conducting live calls on specific topics to ensure optimal customer experience

ASSUMPTION: This role requires strong communication skills and the ability to follow existing processes. Previous experience in marketing or social media is not required as full training will be provided.

📋 Key Responsibilities

✅ Developing and implementing advertising campaigns on platforms like Facebook, Instagram, and TikTok to attract potential customers for beauty studios

✅ Regularly reviewing and optimizing ongoing campaigns to improve results for clients

✅ Communicating directly with clients via various channels such as WhatsApp, phone calls, and Zoom calls to provide support and clarify questions

✅ Conducting live calls on specific topics to ensure optimal customer experience

ASSUMPTION: The role involves a significant amount of client interaction and requires strong communication skills. Attention to detail and the ability to work under pressure are also essential.

🎯 Required Qualifications

Education: A completed education is helpful but not required.

Experience: No prior experience is required as full training will be provided.

Required Skills:

• Strong communication skills
• Ability to follow existing processes
• Quick learning and high discipline
• Strong attention to detail and precision
• Ability to handle performance pressure
• Fluent written German

Preferred Skills:

• Previous experience in a marketing or online marketing agency is helpful but not required

ASSUMPTION: While previous experience in marketing or social media is not required, candidates with relevant experience may have an advantage in the application process.

💰 Compensation & Benefits

Salary Range: €3,500 per month (gross)

Benefits:

• Secure working place with a high likelihood of permanent employment (over 95% current rate)
• Clear structures and expectations
• Good career opportunities with the company's planned growth and expansion
• Regular access to internal training opportunities

Working Hours: 40 hours per week

ASSUMPTION: The salary range provided is based on industry standards for entry-level marketing positions in Germany.

📌 Applicant Insights

🔍 Company Context

Industry: Beautyholic operates in the wholesale industry, focusing on the beauty sector.

Company Size: Beautyholic is a small company with fewer than 50 employees, providing a close-knit work environment.

Founded: Beautyholic was founded in [year], with a brief history focused on growth and expansion in the beauty industry.

Company Description:

• Beautyholic specializes in providing marketing services to beauty studios
• The company aims to help its clients attract more customers and grow their businesses
• Beautyholic offers a secure working environment with clear structures and expectations

Company Specialties:

• Online marketing services
• Customer acquisition strategies
• Social media advertising

Company Website: beautyholic.de

ASSUMPTION: Beautyholic's focus on the beauty industry and its commitment to providing a secure working environment make it an attractive option for job seekers in the marketing field.

📊 Role Analysis

Career Level: This role is an entry-level to mid-level position, with opportunities for growth and advancement within the company.

Reporting Structure: The Online Marketing Manager reports directly to the management team at Beautyholic.

Work Arrangement: This is an on-site position, with the possibility of remote work in the future as the company grows.

Growth Opportunities:

• With the company's planned expansion, there will be opportunities for employees to take on more responsibilities and advance their careers
• Beautyholic offers regular access to internal training opportunities to help employees develop their skills

ASSUMPTION: The growth opportunities at Beautyholic are largely dependent on the company's success and expansion in the coming years.

🌍 Location & Work Environment

Office Type: Beautyholic's office is located in Hagen, North Rhine-Westphalia, Germany.

Office Location(s): 439 Spadina Ave, Toronto, Ontario M5T 2G6, Canada

Geographic Context:

• Hagen is a city in North Rhine-Westphalia, Germany, with a population of approximately 190,000 people
• The city is known for its vibrant cultural scene and historic architecture
• Hagen is well-connected by public transportation, making it easy to commute to the office

Work Schedule: The work schedule is typically Monday to Friday, 9:00 AM to 5:00 PM, with a one-hour lunch break.

ASSUMPTION: The work environment at Beautyholic is collaborative and supportive, with a focus on helping employees succeed.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or video interview with the hiring manager
• Final decision and job offer

Key Assessment Areas:

• Communication skills
• Problem-solving abilities
• Attention to detail
• Cultural fit

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Prepare for behavioral interview questions that focus on your communication and problem-solving skills
• Research Beautyholic and the beauty industry to demonstrate your enthusiasm and knowledge

ATS Keywords: Online Marketing, Facebook Ads, Funnel Architecture, Online Visibility, Branding, Communication Skills, Discipline, Customer Support

ASSUMPTION: The application process at Beautyholic is designed to assess candidates' communication skills, problem-solving abilities, and cultural fit.

🛠️ Tools & Technologies

• Facebook Ads Manager
• Instagram Business Account
• TikTok Ads Manager
• Zoom
• WhatsApp Business

ASSUMPTION: The tools and technologies required for this role are primarily focused on social media advertising platforms.

👔 Cultural Fit Considerations

Company Values:

• Customer focus
• Collaboration
• Continuous learning

Work Style:

• Fast-paced and dynamic
• Team-oriented
• Results-driven

Self-Assessment Questions:

• Do you have strong communication skills and the ability to work well with others?
• Are you comfortable working in a fast-paced, dynamic environment?
• Do you have a strong attention to detail and the ability to work under pressure?

ASSUMPTION: Beautyholic values candidates who are strong communicators, team players, and able to thrive in a fast-paced, dynamic work environment.

⚠️ Potential Challenges

• The role requires strong communication skills and the ability to work well with clients
• The work can be fast-paced and demanding, with tight deadlines and performance pressure
• The role may require some weekend work or flexibility to accommodate client needs
• The company is a small, growing business, which can present unique challenges and opportunities

ASSUMPTION: The potential challenges of this role are largely related to the fast-paced, dynamic work environment and the need to work closely with clients.

📈 Similar Roles Comparison

• This role is similar to a Marketing Coordinator or Social Media Manager position, but with a focus on online marketing and customer acquisition strategies
• The beauty industry is competitive, and success in this role will depend on a strong understanding of the market and customer needs
• Career progression in this role could lead to a position as a Marketing Manager or similar role within the company

ASSUMPTION: This role is similar to other marketing positions, but with a unique focus on the beauty industry and customer acquisition strategies.

📝 Sample Projects

• Developing and implementing a Facebook Ads campaign to attract new customers for a beauty studio
• Optimizing an Instagram Business Account to improve visibility and engagement
• Conducting a live call with a client to discuss their online marketing strategy and provide tailored advice

ASSUMPTION: These sample projects are designed to give candidates a sense of the day-to-day responsibilities and tasks associated with this role.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does Beautyholic support the growth and development of its employees?
• What is the company's approach to work-life balance?
• How does Beautyholic measure the success of its online marketing campaigns?
• What are the biggest challenges facing the beauty industry, and how does Beautyholic differentiate itself from competitors?

ASSUMPTION: These interview questions are designed to help candidates better understand the role, the company, and the industry.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Prepare for behavioral interview questions that focus on your communication and problem-solving skills
• Research Beautyholic and the beauty industry to demonstrate your enthusiasm and knowledge
• Follow up with the hiring manager within one week of submitting your application to confirm receipt

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.