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Organic Growth Marketing Manager

Elation Health
Full-time
Remote
Worldwide

πŸ“Œ Core Information

πŸ”Ή Job Title: Organic Growth Marketing Manager

πŸ”Ή Company: Elation Health

πŸ”Ή Location: US - Remote

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 16, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Remote OK

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing multi-channel awareness campaigns to drive traffic and leads
  • Analyzing campaign performance and optimizing marketing efforts
  • Collaborating with cross-functional teams to identify growth opportunities
  • Managing campaign activity operations and ensuring data flows into appropriate systems

ASSUMPTION: This role requires a strong background in marketing, with a focus on developing and operationalizing multi-channel campaign strategies. The ideal candidate will have experience working with a Mar-Tech stack and be comfortable working in a fast-paced, dynamic environment.

πŸ“‹ Key Responsibilities

βœ… Develop and own the awareness campaign strategy and execution of plan

βœ… Partner with Paid Growth Manager to drive lead generation

βœ… Ownership and responsibility of campaign performance

βœ… Manage campaign activity operations, including the use of systems and processes

βœ… Cultivate insight and learn

ASSUMPTION: The key responsibilities for this role are heavily focused on driving awareness and lead generation through multi-channel marketing campaigns. The ideal candidate will have a proven track record of hitting and exceeding campaign goals and KPIs.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 4 years of marketing experience with a focus on developing and operationalizing multi-channel campaign strategies

Required Skills:

  • Proficient working across a Mar-Tech stack, including: Salesforce (CRM), Google Analytics, Google Adwords, Hootsuite, SEMRush, etc.
  • Ability to work in ambiguity with minimal supervision
  • Ability to be very analytical and synthesize data to make informed decisions and recommendations
  • An effective communicator to Marketing Leadership and cross-functional partners (both written and verbal)

Preferred Skills:

  • Knowledgeable using Google Data Studio

ASSUMPTION: The required qualifications for this role emphasize the need for a strong background in marketing, with a focus on multi-channel campaign strategies and proficiency in a Mar-Tech stack. The ideal candidate will also have strong analytical skills and be an effective communicator.

πŸ’° Compensation & Benefits

Salary Range: $90,000 - $110,000 per year

Benefits:

  • Health, dental, and vision insurance
  • 401(k) plan with company match
  • Unlimited PTO
  • Flexible work hours

Working Hours: Full-time, with flexible hours

ASSUMPTION: The salary range for this role is based on industry standards for a marketing manager with 4 years of experience. The benefits listed are typical for a company of Elation Health's size and industry.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Elation Health operates in the healthcare technology industry, focusing on electronic health records (EHR) and billing solutions.

Company Size: Elation Health is a mid-sized company with 201-500 employees, providing a collaborative and innovative work environment.

Founded: Elation Health was founded in 2010 and is headquartered in San Francisco, California.

Company Description:

  • Elation Health is the most trusted technology platform for high-value primary care
  • Since 2010, the company has delivered clinical-first solutions built on a collaborative EHR platform
  • Elation Health supports primary care clinicians in upholding the craft of medicine while thriving in an evolving healthcare landscape

Company Specialties:

  • Electronic Health Record (EHR)
  • Billing
  • AI

Company Website: www.elationhealth.com

ASSUMPTION: Elation Health is a well-established company in the healthcare technology industry, with a strong focus on innovation and supporting primary care clinicians.

πŸ“Š Role Analysis

Career Level: This role is at the mid-level career stage, requiring 4 years of marketing experience with a focus on multi-channel campaign strategies.

Reporting Structure: The Organic Growth Marketing Manager will report directly to the Director of Demand Generation.

Work Arrangement: This role is remote-friendly, with flexible work hours and unlimited PTO.

Growth Opportunities:

  • Potential to take on more responsibility and advance within the marketing team
  • Opportunity to work on high-impact projects and drive growth for the company
  • Chance to learn and develop skills in a fast-paced, dynamic environment

ASSUMPTION: The Organic Growth Marketing Manager role offers strong growth opportunities for the right candidate, with the potential to take on more responsibility and advance within the marketing team.

🌍 Location & Work Environment

Office Type: Remote-friendly, with the option to work from home or in a co-working space

Office Location(s): San Francisco, California (headquarters)

Geographic Context:

  • San Francisco is a major tech hub, with a vibrant and diverse culture
  • The city offers a wide range of amenities and attractions, including museums, parks, and restaurants
  • San Francisco has a Mediterranean climate, with mild winters and cool summers

Work Schedule: Full-time, with flexible hours and unlimited PTO

ASSUMPTION: The remote-friendly work environment for this role offers flexibility and the opportunity to work from home or in a co-working space, with the option to visit the San Francisco headquarters as needed.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial phone or video screen with the hiring manager
  • In-depth behavioral interview with the marketing team
  • Final interview with the Director of Demand Generation

Key Assessment Areas:

  • Marketing strategy and campaign development
  • Data analysis and interpretation
  • Communication and presentation skills
  • Problem-solving and critical thinking

Application Tips:

  • Highlight your experience with multi-channel campaign strategies and a Mar-Tech stack
  • Include examples of successful marketing campaigns and their results
  • Tailor your resume and cover letter to emphasize your skills and experience in marketing

ATS Keywords: Marketing experience, multi-channel campaign strategies, Mar-Tech stack, data analysis, communication skills, lead generation, SEO, content syndication, social media, buyer behavior analysis

ASSUMPTION: The application process for this role will involve multiple interviews, focusing on marketing strategy, data analysis, and communication skills. Applicants should highlight their relevant experience and provide examples of successful marketing campaigns.

πŸ› οΈ Tools & Technologies

  • Salesforce (CRM)
  • Google Analytics
  • Google Adwords
  • Hootsuite
  • SEMRush
  • Google Data Studio

ASSUMPTION: The required tools and technologies for this role include a Mar-Tech stack, with a focus on Salesforce, Google Analytics, and Google Adwords. Proficiency in these tools is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Patient-centered
  • Innovative
  • Collaborative
  • Data-driven
  • Committed to excellence

Work Style:

  • Fast-paced and dynamic
  • Collaborative and team-oriented
  • Data-driven and analytical
  • Adaptable and flexible

Self-Assessment Questions:

  • Do you have experience developing and executing multi-channel marketing campaigns?
  • Are you comfortable working in a fast-paced, dynamic environment with minimal supervision?
  • Do you have strong analytical skills and the ability to synthesize data to make informed decisions?

ASSUMPTION: The ideal candidate for this role will be a strong fit with Elation Health's company values and work style, with a focus on being patient-centered, innovative, collaborative, data-driven, and committed to excellence.

⚠️ Potential Challenges

  • Managing multiple marketing channels and campaigns simultaneously
  • Working in a fast-paced, dynamic environment with tight deadlines
  • Adapting to changes in marketing strategies and priorities
  • Collaborating effectively with cross-functional teams

ASSUMPTION: The potential challenges for this role include managing multiple marketing channels and campaigns simultaneously, working in a fast-paced environment, and adapting to changes in marketing strategies and priorities.

πŸ“ˆ Similar Roles Comparison

  • Unlike other marketing roles, this position focuses heavily on driving awareness and lead generation through organic marketing channels
  • This role requires a strong background in marketing, with a focus on multi-channel campaign strategies and a Mar-Tech stack
  • Career progression in this role could lead to a senior marketing position or a management role within the marketing team

ASSUMPTION: The Organic Growth Marketing Manager role at Elation Health is unique in its focus on driving awareness and lead generation through organic marketing channels. The ideal candidate will have a strong background in marketing and be comfortable working in a fast-paced, dynamic environment.

πŸ“ Sample Projects

  • Developing and executing a multi-channel marketing campaign to drive awareness and lead generation for a new product launch
  • Analyzing campaign performance data to identify trends and optimize marketing efforts
  • Collaborating with cross-functional teams to identify growth opportunities and develop marketing strategies to capitalize on them

ASSUMPTION: The sample projects for this role involve developing and executing multi-channel marketing campaigns, analyzing campaign performance data, and collaborating with cross-functional teams to identify growth opportunities.

❓ Key Questions to Ask During Interview

  • Can you describe the typical marketing campaign development process at Elation Health?
  • How does the marketing team collaborate with other departments, such as sales and customer success?
  • What are the most significant challenges facing the marketing team in the next 6-12 months?
  • How does Elation Health support the professional development and growth of its marketing team members?
  • What is the company's approach to work-life balance, particularly for remote employees?

ASSUMPTION: The key questions to ask during the interview for this role focus on the marketing campaign development process, cross-functional collaboration, challenges facing the marketing team, professional development, and work-life balance.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your marketing experience and skills
  • Prepare examples of successful marketing campaigns and their results
  • Follow up with the hiring manager one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.