π Core Information
πΉ Job Title: Paid Search Director
πΉ Company: Jellyfish
πΉ Location: Sydney, New South Wales, Australia
πΉ Job Type: Full-time
πΉ Category: Advertising Services
πΉ Date Posted: June 30, 2025
πΉ Experience Level: 10+ years
πΉ Remote Status: Hybrid (up to 60% remote)
π Job Overview
Key aspects of this role include:
- Leadership of the Paid Search team, driving client success and team development
- Collaboration with local and international teams to deliver innovative digital campaigns
- Expertise in Google Ads, Search Ads 360, and other GMP platforms
- Proven experience in managing and developing high-performing teams
ASSUMPTION: This role requires a strategic mindset, excellent leadership skills, and a deep understanding of paid search and other GMP platforms.
π Key Responsibilities
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Oversee a portfolio of digital campaigns, providing guidance to exceed client expectations and KPIs
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Nurture positive, collaborative working relationships with clients, colleagues, and third-party suppliers
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Manage and monitor the production and presentation of client-facing reports, studies, and presentations
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Collaborate with Media Strategy and Client Management teams to drive innovative solutions for clients
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Achieve continuous improvement by proactively assessing Jellyfish's working relationships, practices, and methods
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Take ownership for the paid media team's development needs, ensuring each team member has a training and personal development plan with regular feedback sessions
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Maintain an in-depth understanding of Jellyfish's marketplace and the digital landscape, with emphasis on all emerging formats, technical solutions, and initiatives
ASSUMPTION: This role involves a mix of strategic planning, team management, and hands-on campaign optimization.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 8+ years of experience in digital marketing, paid media, and paid search management
Required Skills:
- Proven experience effectively leading a paid media/digital marketing team, including management of direct reports
- In-depth knowledge of the technologies and processes involved in running paid media campaigns, particularly Paid Search, including Search Ads 360 (SA360), Google Ads, and Microsoft Ads (Bing)
- Demonstrated expertise in Google Ads, Search Ads 360, and Google Analytics
- Skills using Google Suite (Docs, Sheets, Slides) and/or Microsoft Office (Word, Excel, PowerPoint)
Preferred Skills:
- Experience with other GMP platforms, including CM360 and DV360
- Fluency in additional languages
ASSUMPTION: Candidates should have a strong background in paid search and team leadership, with a focus on driving client success and team development.
π° Compensation & Benefits
Salary Range: AUD 180,000 - 220,000 per annum (based on industry standards for a Director-level role in Sydney)
Benefits:
- Discretionary annual bonus scheme
- Flexible working hours (between 8:00 AM and 6:30 PM)
- One paid day each month for self-development
- Unlimited online courses through Jellyfish Learn
- 14 weeks of paid leave for primary caregivers and 4 weeks for secondary caregivers
- Support for returning primary caregivers (AUD 1,000 towards courses)
Working Hours: Full-time (37.5 hours per week), with flexible hours between 8:00 AM and 6:30 PM
ASSUMPTION: The salary range is estimated based on industry standards for a Director-level role in Sydney, with benefits tailored to support work-life balance and professional growth.
π Applicant Insights
π Company Context
Industry: Advertising Services
Company Size: 1,001-5,000 employees (Mid-sized global agency)
Founded: 2005 (Over 20 years of experience in digital marketing)
Company Description:
- Jellyfish is a global digital marketing agency focused on driving business growth through innovative, data-driven strategies
- Emphasizes collaboration, varied teams, and inclusive collaboration
- Committed to embracing diverse perspectives and challenging the status quo
Company Specialties:
- Digital Strategy
- Search
- Analytics
- Integrated Campaign Planning
- Design & Build
- Creative
- Conversion Optimization
- Training
- Video Production & Animation
- Paid Media
- Email
- Google Marketing Platform Partner
- Programmatic Display
- UX
- AI
- Organic Social
- and Paid Social
Company Website: http://www.jellyfish.com
ASSUMPTION: Jellyfish is a well-established global agency with a strong focus on data-driven strategies and collaborative teamwork.
π Role Analysis
Career Level: Director (Senior leadership role)
Reporting Structure: Reports directly to the Regional VP of Paid Media in APAC
Work Arrangement: Hybrid (up to 60% remote work, with flexible hours between 8:00 AM and 6:30 PM)
Growth Opportunities:
- Potential to lead and grow the Paid Search team in the APAC region
- Opportunities to work with global clients and collaborate with international teams
- Access to professional development resources, such as Jellyfish Learn and self-development days
ASSUMPTION: This role offers significant growth opportunities, both in terms of team leadership and exposure to global clients.
π Location & Work Environment
Office Type: Hybrid (combination of on-site and remote work)
Office Location(s): Sydney, New South Wales, Australia
Geographic Context:
- Sydney is the largest city in Australia, with a vibrant culture and diverse population
- New South Wales is a coastal state with a mild climate, perfect for outdoor activities
- Australia has a strong economy and a high standard of living
Work Schedule: Full-time (37.5 hours per week), with flexible hours between 8:00 AM and 6:30 PM
ASSUMPTION: Sydney offers a high quality of life, with a mix of urban and outdoor activities, and a strong digital marketing industry.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR team
- In-depth interview with the hiring manager and/or team members
- Final interview with the Regional VP of Paid Media in APAC
Key Assessment Areas:
- Technical expertise in paid search and other GMP platforms
- Leadership and team management skills
- Strategic thinking and problem-solving abilities
- Cultural fit and alignment with Jellyfish's values
Application Tips:
- Highlight relevant experience and achievements in paid search and team leadership
- Tailor your resume to emphasize skills and experiences relevant to this role
- Prepare for behavioral and situational interview questions, focusing on your leadership style and problem-solving approach
- Research Jellyfish's company culture and values to demonstrate your cultural fit
ATS Keywords: Paid Search, Director, Team Leadership, Google Ads, Search Ads 360, Google Analytics, GMP, Campaign Management, Client Success
ASSUMPTION: The application process will focus on assessing your technical expertise, leadership skills, and cultural fit with Jellyfish's values.
π οΈ Tools & Technologies
- Google Ads
- Search Ads 360 (SA360)
- Google Analytics
- Microsoft Ads (Bing)
- Google Suite (Docs, Sheets, Slides)
- Microsoft Office (Word, Excel, PowerPoint)
- Other GMP platforms (CM360, DV360)
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role.
π Cultural Fit Considerations
Company Values:
- Collaboration
- Inclusive
- Challenge the status quo
- Move faster, smarter, together
Work Style:
- Data-driven and strategic
- Collaborative and inclusive
- Focused on continuous improvement
Self-Assessment Questions:
- Do you thrive in a collaborative, varied team environment?
- Are you comfortable challenging the status quo and driving innovative solutions?
- Do you have a data-driven approach to decision-making and problem-solving?
ASSUMPTION: Jellyfish values a diverse and inclusive work environment, with a focus on collaboration and continuous improvement.
β οΈ Potential Challenges
- Managing a team remotely and fostering a collaborative work environment
- Balancing strategic planning with hands-on campaign optimization
- Adapting to a hybrid work arrangement and maintaining productivity
- Navigating a large, global organization and building relationships with international teams
ASSUMPTION: These challenges can be overcome with strong leadership, effective communication, and a strategic mindset.
π Similar Roles Comparison
- Compared to other Paid Search Director roles, this position offers a mix of strategic leadership and hands-on campaign management
- Jellyfish's global presence provides opportunities to work with international clients and teams
- This role offers a competitive salary range and comprehensive benefits package
ASSUMPTION: This role offers a unique blend of strategic leadership and hands-on campaign management, with opportunities for global collaboration and growth.
π Sample Projects
- Developing and executing a comprehensive paid search strategy for a global e-commerce client
- Optimizing campaign performance and reducing cost-per-acquisition for a leading B2B software company
- Collaborating with international teams to deliver integrated digital campaigns for a major retail client
ASSUMPTION: These sample projects demonstrate the strategic and collaborative nature of this role, with a focus on driving client success and team development.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the broader Paid Media Capability and the APAC region?
- What opportunities are there for professional development and growth within Jellyfish?
- How does Jellyfish support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion?
ASSUMPTION: These questions will help you better understand the role's expectations, Jellyfish's culture, and the opportunities for professional growth.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant experience and skills for this role
- Prepare a cover letter explaining your interest in the position and how your background and skills make you a strong fit
- If applicable, prepare examples of your work or portfolio to demonstrate your expertise in paid search and team leadership
- Follow up with the Jellyfish HR team one week after submitting your application to inquire about the status of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.