πΉ Job Title: Paid Search Specialist
πΉ Company: ETRAILER.COM
πΉ Location: Wentzville, Missouri, United States
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: 2025-06-18
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a strong analytical mindset and a passion for data-driven decision-making. The ideal candidate will be comfortable managing their own time and working independently.
β Manage the day-to-day aspects of advertising campaigns, including writing ad copy, testing, bid management, and keyword research
β Create, test, and report on ad creatives within campaigns
β Stay current on paid search trends and assess potential new opportunities
β Quickly and profitably grow spend across new campaigns to meet ROI goals
β Collaborate with the web team to ensure exceptional customer experiences via ad landing pages
β Support data analysis, search query research, and development of ad reporting
β Collaborate actively with the rest of the team and create new processes to optimize existing operations
β Get hands-on with our products to help provide the best solutions
ASSUMPTION: This role requires a high level of attention to detail and the ability to manage multiple campaigns simultaneously.
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 2+ years of experience with Google Ads, Microsoft Ads, and Google Analytics
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with experience in e-commerce or retail industries may have an advantage in this role.
Salary Range: $55,000 - $60,000 per year (based on experience)
Benefits:
Working Hours: Full-time, 40 hours per week. Flexible schedule available.
ASSUMPTION: The salary range provided is based on industry standards for similar roles and experience levels. Benefits may vary based on full-time or part-time employment status.
Industry: ETRAILER.COM is a leading online retailer of trailer, towing, and RV accessories in the US.
Company Size: ETRAILER.COM has 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: ETRAILER.COM was founded in 1946 and has since grown to become a regional destination for towing and RV accessories.
Company Description:
Company Specialties:
Company Website: http://www.etrailer.com
ASSUMPTION: ETRAILER.COM's extensive product selection and commitment to customer service make it an attractive employer in the e-commerce industry.
Career Level: This role is suitable for candidates with 2-5 years of experience in paid search or a related field. It offers opportunities for growth and advancement within the marketing department.
Reporting Structure: The Paid Search Specialist will report directly to the Marketing Manager and collaborate with the web team to ensure exceptional customer experiences.
Work Arrangement: This is an on-site, full-time position with a flexible schedule. The ideal candidate will be comfortable working independently and managing their own time.
Growth Opportunities:
ASSUMPTION: ETRAILER.COM's mid-sized company environment provides ample opportunities for career growth and development.
Office Type: ETRAILER.COM's headquarters is located in Wentzville, Missouri, with additional offices in St. Charles, Missouri, and Salt Lake City, Utah.
Office Location(s): 1507 E Highway A, Wentzville, Missouri 63385, US; 101 Enterprise Dr, Wentzville, Missouri 63385, US; 3601 New Town Blvd, St Charles, Missouri 63301, US; 260 N Ace Yeager Ct, Salt Lake City, Utah 84116, US
Geographic Context:
Work Schedule: Full-time, 40 hours per week. Flexible schedule available.
ASSUMPTION: ETRAILER.COM's office locations provide a convenient and accessible work environment for employees.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Google Ads, Microsoft Ads, Google Analytics, MS Excel, data analysis, keyword research, ad copywriting, bid management, ad testing, creative collaboration, customer intent analysis, problem-solving, data communication, customer journey understanding, reporting, experimentation
ASSUMPTION: ETRAILER.COM's interview process is designed to assess candidates' technical skills and cultural fit for the role and the company.
ASSUMPTION: The ideal candidate will have experience with the listed tools and technologies and be eager to learn and adopt new ones as needed.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Candidates who align with ETRAILER.COM's company values and work style will be the best fit for this role.
ASSUMPTION: The ideal candidate will be able to overcome these challenges and thrive in a fast-paced, data-driven environment.
ASSUMPTION: Candidates who understand the unique aspects of this role and ETRAILER.COM's business will be well-positioned for success.
ASSUMPTION: These sample projects illustrate the day-to-day responsibilities and challenges of the Paid Search Specialist role at ETRAILER.COM.
ASSUMPTION: Asking thoughtful, relevant questions during the interview process demonstrates your interest in the role and your commitment to ETRAILER.COM's success.
To apply for this position:
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.