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Paid Social Account Director - 3M FTC

Omnicom Media Group UK
Full-time
On-site
London, London, City of, United Kingdom
🎯 Performance Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Paid Social Account Director - 3M FTC

πŸ”Ή Company: Omnicom Media Group UK

πŸ”Ή Location: London

πŸ”Ή Job Type: Fixed-Term Contract

πŸ”Ή Category: Advertising & Marketing

πŸ”Ή Date Posted: 2025-06-24

πŸ”Ή Experience Level: Mid-Senior level

πŸ”Ή Remote Status: Hybrid (3 days in office, 2 days remote)

πŸš€ Job Overview

Key aspects of this role include:

  • Leading strategic planning and delivery of paid social activity for John Lewis
  • Overseeing campaign management and reporting
  • Managing a small team and providing senior counsel to the client
  • Working closely with platform reps, creative partners, and internal teams
  • Providing insights and recommendations based on performance and industry trends

ASSUMPTION: This role requires a high level of strategic thinking, team leadership, and client management skills. The successful candidate will have proven experience in a senior paid social role and be able to hit the ground running in a fast-paced environment.

πŸ“‹ Key Responsibilities

βœ… Lead strategic planning and delivery across all paid social activity for John Lewis

βœ… Act as senior point of contact for the client, owning key relationships and strategic conversations

βœ… Oversee campaign management and reporting, ensuring best-in-class execution

βœ… Work closely with platform reps, creative partners, and internal teams to maintain alignment and pace

βœ… Manage and support the paid social team, ensuring workloads are balanced and quality remains high

βœ… Provide insight and recommendations based on performance and industry trends

ASSUMPTION: The role involves managing a team, leading client relationships, and delivering high-quality campaigns in a fast-paced environment. Strong organizational skills, attention to detail, and the ability to work well under pressure are essential.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field (e.g., Marketing, Advertising, Business)

Experience: Proven experience in a senior paid social role (agency or client-side)

Required Skills:

  • Strategic planning and execution
  • Paid social platform management (Meta, Pinterest, TikTok)
  • Campaign management and reporting
  • Team leadership and management
  • Client relationship management
  • Performance analysis and optimization

Preferred Skills:

  • Retail or seasonal campaign experience
  • Experience with additional platforms (e.g., Google Ads, LinkedIn)
  • Fluency in additional languages

ASSUMPTION: The ideal candidate will have a strong background in paid social, with experience managing teams and delivering campaigns in a fast-paced environment. Retail or seasonal campaign experience would be beneficial but not essential.

πŸ’° Compensation & Benefits

Salary Range: Β£60,000 - Β£80,000 per annum (pro-rata for the 3-month contract)

Benefits:

  • Flexible working hours
  • Hybrid working model (3 days in office, 2 days remote)
  • Training and development opportunities
  • Competitive benefits package

Working Hours: Standard hours are 9:30 – 17:30 with flexibility around core hours of 10:30 – 16:30

ASSUMPTION: The salary range provided is an estimate based on industry standards for a senior paid social role in London. The actual salary may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Advertising & Marketing

Company Size: 5,001-10,000 employees

Founded: 1990 (as Manning Gottlieb Media), joined Omnicom network in 1998

Company Description:

  • MG OMD is a challenger media agency that places craft, trust, and performance at the heart of media planning and buying
  • Part of Omnicom Media Group (OMG), the second-largest media agency in the UK
  • Widely awarded, including Agency of the Year in multiple awards ceremonies

Company Specialties:

  • Media planning and buying
  • Digital advertising
  • Econometrics and investment planning
  • Data analysis and media targeting
  • Branded content
  • Sponsorship
  • Direct Response
  • Consumer Insight
  • Search
  • Social Media
  • Mobile
  • VOD
  • Sports Marketing
  • Barter
  • Ethnic marketing

Company Website: Omnicom Media Group UK

ASSUMPTION: MG OMD is a well-established media agency with a strong reputation for delivering award-winning work and campaigns. The company values craft, trust, and performance, and is committed to providing clients with bespoke approaches and innovative solutions.

πŸ“Š Role Analysis

Career Level: Mid-Senior level

Reporting Structure: This role reports directly to the Head of Paid Social or equivalent

Work Arrangement: Hybrid (3 days in office, 2 days remote)

Growth Opportunities:

  • Potential for permanent role following the 3-month contract
  • Opportunities to work on high-profile retail accounts
  • Chance to develop leadership and management skills

ASSUMPTION: This role offers the opportunity to gain experience working on a high-profile retail account and to develop leadership and management skills. The potential for a permanent role following the contract is also a possibility.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space

Office Location(s): Bankside 2, 90-100 Southwark Street, London, SE1 0SW, GB

Geographic Context:

  • London is a major global city with a vibrant advertising and marketing industry
  • Bankside is a modern, up-and-coming area with excellent transport links
  • MG OMD's office is located near the River Thames, with nearby amenities and attractions

Work Schedule: Standard hours are 9:30 – 17:30 with flexibility around core hours of 10:30 – 16:30

ASSUMPTION: MG OMD's office is located in a modern, up-and-coming area of London with excellent transport links. The hybrid working model offers flexibility and a good work-life balance.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and CV screening
  • Phone or video call with the hiring manager
  • In-person or video interview with the hiring manager and a member of the team
  • Final interview with the Head of Paid Social or equivalent

Key Assessment Areas:

  • Strategic thinking and planning
  • Paid social platform knowledge and experience
  • Team leadership and management skills
  • Client relationship management
  • Performance analysis and optimization

Application Tips:

  • Tailor your CV and cover letter to highlight relevant experience and skills
  • Showcase your understanding of the role and the company
  • Prepare examples of your past work and achievements
  • Be ready to discuss your approach to paid social strategy and delivery

ATS Keywords: Paid Social, Strategic Planning, Campaign Management, Team Leadership, Client Relationship Management, Performance Analysis, Meta, Pinterest, TikTok, Retail Experience

ASSUMPTION: The application process for this role is likely to be competitive, so it's essential to tailor your application and be prepared to demonstrate your skills and experience in the interview.

πŸ› οΈ Tools & Technologies

  • Paid social platforms (Meta, Pinterest, TikTok)
  • Campaign management tools (e.g., Ads Manager, Google Ads Manager)
  • Data analysis and reporting tools (e.g., Google Analytics, Tableau)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: The successful candidate will have experience using paid social platforms, campaign management tools, and data analysis and reporting tools. Familiarity with project management tools is also beneficial.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Craft: MG OMD places craft at the heart of media planning and buying
  • Trust: The agency values trust in its relationships with clients, partners, and employees
  • Performance: MG OMD is committed to delivering results and driving client success

Work Style:

  • Collaborative: MG OMD encourages open communication and teamwork
  • Innovative: The agency values creativity and innovation in its approach to media planning and buying
  • Solution-focused: MG OMD is committed to providing clients with bespoke solutions and innovative approaches

Self-Assessment Questions:

  • Do you have a proven track record in paid social strategy and delivery?
  • Are you comfortable managing client relationships and leading senior discussions?
  • Do you thrive in a fast-paced, collaborative environment?

ASSUMPTION: MG OMD values craft, trust, and performance in its approach to media planning and buying. The agency encourages a collaborative, innovative, and solution-focused work style. Candidates should be able to demonstrate their fit with these values and work style preferences.

⚠️ Potential Challenges

  • The role is a 3-month fixed-term contract, which may not suit candidates seeking long-term employment
  • The role requires managing a team and delivering high-quality campaigns in a fast-paced environment
  • The role involves working with a high-profile retail client, which may come with additional pressures and expectations
  • The role is based in London, which may not be suitable for candidates who prefer a remote or hybrid working arrangement

ASSUMPTION: The role offers a unique opportunity to gain experience working on a high-profile retail account and to develop leadership and management skills. However, the fixed-term contract and fast-paced environment may present challenges for some candidates.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on paid social strategy and delivery for a high-profile retail client
  • Similar roles may involve working on multiple accounts or across different industries
  • Career progression in this role may lead to permanent opportunities or roles with increased responsibility

ASSUMPTION: This role offers a unique opportunity to gain experience working on a high-profile retail account and to develop leadership and management skills. While similar roles may exist, this role's focus on paid social strategy and delivery for a high-profile retail client sets it apart.

πŸ“ Sample Projects

  • Developing and executing a paid social strategy for a major retail campaign
  • Managing a team to deliver high-quality campaigns across multiple platforms
  • Analyzing campaign performance and optimizing based on data insights

ASSUMPTION: The successful candidate will have experience working on high-profile retail accounts and delivering campaigns across multiple platforms. Familiarity with data analysis and optimization is also beneficial.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and how this role fits within it?
  • What are the key priorities for this role in the first 30 days?
  • How does MG OMD support the growth and development of its employees?
  • What are the key challenges facing the paid social team currently, and how can this role help address them?
  • What are the opportunities for career progression within MG OMD and the wider OMG network?

ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and the company. These questions can also provide valuable insights into the company culture and the team's priorities and challenges.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your CV and cover letter to highlight relevant experience and skills
  • Prepare examples of your past work and achievements
  • Be ready to discuss your approach to paid social strategy and delivery
  • Follow up with the hiring manager one week after your interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.