π Core Information
πΉ Job Title: Paid Social AM - Pladis & Nissan
πΉ Company: Omnicom Media Group UK
πΉ Location: London
πΉ Job Type: Full-time, Hybrid (3 days in office, 2 remote)
πΉ Category: Advertising & Marketing
πΉ Date Posted: June 24, 2025
πΉ Experience Level: Mid-Senior level (2-5 years)
πΉ Remote Status: On-site with hybrid option
π Job Overview
Key aspects of this role include:
- Managing paid social campaigns for high-profile clients Pladis and Nissan
- Developing media plans and audience strategies aligned to client objectives
- Overseeing campaign setup, QA, and performance management
- Building strong relationships with clients, media owners, and internal stakeholders
- Mentoring and supporting junior team members
ASSUMPTION: This role requires a solid understanding of paid social advertising, with experience managing campaigns across major platforms, particularly Meta.
π Key Responsibilities
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Lead on day-to-day campaign planning, activation, and optimisation across Pladis and Nissan accounts
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Develop media plans and audience strategies aligned to broader client objectives
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Oversee campaign setup and QA, ensuring all activity runs smoothly and on schedule
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Monitor campaign performance and produce insightful reporting
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Support in client communications and help manage ongoing relationships
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Mentor and support Account Executives, fostering development and collaboration
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Stay up to date with platform updates, creative trends, and industry innovation
ASSUMPTION: This role involves managing the full campaign lifecycle, from brief through to reporting, with a strong focus on accuracy, efficiency, and performance.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Advertising, or a related field
Experience: Proven experience (2-5 years) managing paid social campaigns across major platforms, with Meta being essential
Required Skills:
- Proven experience managing paid social campaigns across major platforms (Meta essential; TikTok, Pinterest, Snapchat a plus)
- Strong understanding of audience targeting, measurement, and optimisation techniques
- Comfortable working with data to track performance and inform recommendations
- Strong project management skills and attention to detail
- Confident communicator β both internally and with clients
- Ability to juggle multiple workstreams in a fast-paced environment
- Proactive mindset and a team-first approach
Preferred Skills:
- Experience working with FMCG or automotive clients
- Fluency in additional languages
ASSUMPTION: Candidates should have experience managing paid social campaigns across major platforms, particularly Meta. Strong project management skills and the ability to communicate effectively with clients and team members are essential.
π° Compensation & Benefits
Salary Range: Β£35,000 - Β£45,000 per annum (based on experience and industry standards for mid-level paid social roles in London)
Benefits:
- Flexible working hours and hybrid work arrangement
- Training and development opportunities
- Company pension scheme
- Private healthcare and dental insurance
- Gym membership and wellness initiatives
- Employee assistance program
Working Hours: Standard hours are 9:30 - 17:30 with flexibility to start earlier or later and make up the hours
ASSUMPTION: The salary range is based on industry standards for mid-level paid social roles in London, taking into account the experience required for this position.
π Applicant Insights
π Company Context
Industry: Advertising & Marketing
Company Size: Large (5,001-10,000 employees)
Founded: 1990 (as Manning Gottlieb Media; joined Omnicom network in 1998)
Company Description:
- MG OMD is a challenger media agency that places craft, trust, and performance at the heart of media planning and buying
- Part of Omnicom Media Group (OMG), the second-largest media agency in the UK
- Award-winning agency with a strong focus on innovation, effectiveness, and client satisfaction
Company Specialties:
- Media planning and buying
- Digital advertising
- Econometrics and investment planning
- Data analysis and media targeting
- Branded content
- Sponsorship
- Direct Response
- Consumer Insight
- Search
- Social Media
- Mobile
- VOD
- Sports Marketing
- Barter
- Ethnic marketing
Company Website: Omnicom Media Group
ASSUMPTION: MG OMD is a well-established media agency with a strong reputation for delivering innovative, effective, and award-winning work. Their focus on craft, trust, and performance sets them apart in the industry.
π Role Analysis
Career Level: Mid-Senior level (2-5 years of experience)
Reporting Structure: Account Manager, reporting to Account Director(s)
Work Arrangement: Hybrid (3 days in the office, 2 days remote)
Growth Opportunities:
- Progression to Account Director level
- Expanding portfolio of clients and campaigns
- Developing expertise in new platforms and advertising channels
- Potential to work on international campaigns and collaborate with global teams
ASSUMPTION: This role offers opportunities for career growth and development within a large, established media agency. Successful candidates can expect to take on more responsibility and lead larger campaigns as they progress in their careers.
π Location & Work Environment
Office Type: Modern, collaborative office space in central London
Office Location(s): Bankside 2, 90-100 Southwark Street, London, SE1 0SW, GB
Geographic Context:
- London is a major global hub for advertising, marketing, and media
- Central London offers easy access to public transportation, shops, restaurants, and cultural attractions
- Hybrid work arrangement allows for flexibility and better work-life balance
Work Schedule: Standard hours are 9:30 - 17:30 with flexibility to start earlier or later and make up the hours
ASSUMPTION: The hybrid work arrangement provides a good balance between in-office collaboration and remote flexibility, allowing employees to make the most of both environments.
πΌ Interview & Application Insights
Typical Process:
- Online application and CV screening
- Phone or video screening with the Talent Team
- Face-to-face or video interview with the hiring manager and/or team members
- Final interview with the Head of Department or Director
- Offer and onboarding
Key Assessment Areas:
- Paid social advertising expertise
- Campaign planning and management skills
- Client communication and relationship-building abilities
- Project management and organisational skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your CV and cover letter to highlight relevant experience and skills for this role
- Demonstrate your understanding of the client industries (FMCG and automotive)
- Showcase your ability to manage multiple workstreams and prioritise tasks effectively
- Prepare examples of successful paid social campaigns you've managed in the past
- Research the company and be ready to discuss how your skills and experience align with their values and culture
ATS Keywords: Paid Social, Campaign Management, Media Planning, Audience Targeting, Performance Analysis, Client Communication, Project Management, Hybrid Work, London
ASSUMPTION: The application process is designed to assess candidates' technical skills, client management abilities, and cultural fit with the company. Successful candidates will demonstrate a strong understanding of paid social advertising and a proactive approach to managing campaigns and client relationships.
π οΈ Tools & Technologies
- Meta Business Manager
- TikTok Ads Manager
- Pinterest Ads
- Google Ads
- Microsoft Office Suite
- Project management tools (e.g., Asana, Trello, Microsoft Project)
- Data analysis tools (e.g., Google Analytics, Tableau)
ASSUMPTION: Familiarity with these tools and platforms is essential for managing paid social campaigns effectively.
π Cultural Fit Considerations
Company Values:
- Collaboration
- Creativity
- Courage
- Excellence
- Integrity
- Respect
- Stewardship
Work Style:
- Collaborative and team-oriented
- Adaptable and flexible
- Proactive and solution-driven
- Data-informed and analytical
- Committed to continuous learning and development
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable managing multiple workstreams and prioritising tasks effectively?
- Do you have a proactive mindset and a team-first approach?
- Are you comfortable working with data to inform campaign strategies and optimisation?
- Do you align with the company's values and work style?
ASSUMPTION: Successful candidates will demonstrate a strong cultural fit with the company, aligning with their values and work style. They will be collaborative, adaptable, proactive, and data-driven, with a commitment to continuous learning and development.
β οΈ Potential Challenges
- Managing multiple campaigns and clients simultaneously
- Keeping up-to-date with platform updates, trends, and best practices
- Balancing client expectations and internal team dynamics
- Working effectively in a hybrid work environment
- Managing performance and optimisation across diverse client portfolios
ASSUMPTION: These challenges require strong project management skills, adaptability, and a proactive mindset to overcome successfully.
π Similar Roles Comparison
- This role focuses on brand-led campaigns for FMCG clients and a mix of brand and performance activity for automotive clients
- Compared to other paid social roles, this position offers a diverse portfolio of clients and campaigns, providing opportunities for growth and development
- Career progression may involve moving into account director roles or specialising in specific client sectors or platforms
ASSUMPTION: This role offers a unique blend of brand and performance-focused campaigns, providing a strong foundation for career growth and development within the media industry.
π Sample Projects
- Managing a seasonal campaign for McVitie's, targeting key moments and new product launches
- Supporting a new car launch for Nissan, utilising a mix of brand and performance tactics to drive awareness and sales
- Optimising a Pinterest campaign for a Jaffa Cakes promotion, focusing on visual storytelling and engagement
ASSUMPTION: These sample projects demonstrate the range of responsibilities and client portfolios for this role, highlighting the diversity of campaigns and the need for a well-rounded skillset.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30-60-90 days?
- How does this role fit into the broader team structure and client portfolio?
- What opportunities are there for growth and development within the agency and the wider OMG network?
- How does the agency support work-life balance and employee well-being?
- What are the most challenging aspects of this role, and how can I best prepare to succeed?
ASSUMPTION: Asking these questions demonstrates your interest in the role and shows that you are proactive and thoughtful in your approach to career development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your CV and cover letter to highlight relevant experience and skills for this role
- Prepare examples of successful paid social campaigns you've managed in the past
- Research the company and be ready to discuss how your skills and experience align with their values and culture
- Follow up with the hiring manager or talent team one week after your interview to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.