📌 Core Information
🔹 Job Title: Paid Social Executive
🔹 Company: Havas Group
🔹 Location: Madrid, Spain (Remote)
🔹 Job Type: Full-Time
🔹 Category: Advertising & Marketing
🔹 Date Posted: June 19, 2025
🔹 Experience Level: Mid-Senior level (2-5 years)
🔹 Remote Status: On-site (Madrid, Spain)
🚀 Job Overview
Key aspects of this role include:
- Leading social media advertising campaigns for global clients
- Maximizing KPIs such as ROAS, CPA, and conversions
- Managing multiple advertising platforms (Meta, TikTok, LinkedIn, Twitter, Pinterest, Sprinklr)
- Analyzing campaign performance and optimizing strategies
- Collaborating with business units to present results and identify improvement opportunities
ASSUMPTION: This role requires a strong analytical and creative mindset, with a focus on performance marketing and a solid understanding of various social media advertising platforms.
📋 Key Responsibilities
✅ Activate, execute, and optimize Paid Media campaigns on social platforms
✅ Create and adapt advertising strategies aligned with client objectives
✅ Configure and manage tracking tools (Pixel, Conversion API, Google Analytics)
✅ Identify opportunities to expand reach and optimize campaign strategies
✅ Analyze campaign performance through customized dashboards and analysis tools
✅ Hold periodic meetings with Business Unit teams to present results
✅ Analyze competition to identify trends and improvement opportunities
✅ Conduct A/B tests to evaluate and improve ad effectiveness
✅ Handle billing, financial reconciliation, and budget control of campaigns
ASSUMPTION: This role requires strong organizational skills and the ability to manage multiple accounts efficiently.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Advertising, or a related field
Experience: 2-3 years of experience managing Paid Media, branding, and performance marketing campaigns for medium and large clients
Required Skills:
- Advanced proficiency in Meta Ads Manager, TikTok Ads, LinkedIn Campaign Manager, and Twitter Ads
- Experience with analysis and reporting tools
- Operational skills with a strong orientation towards performance marketing
- C1 level of English (mandatory)
- High level of French (highly valued)
Preferred Skills:
- Experience with operational performance management tools (Pilot, IOMT)
- Experience with business intelligence software (Tableau, Datorama, Power BI)
- Experience with advertising technologies (ad servers, ad platforms)
ASSUMPTION: Candidates should have a strong background in social media advertising and a solid understanding of performance marketing metrics.
💰 Compensation & Benefits
Salary Range: €35,000 - €45,000 per year (based on experience and market rates for Madrid)
Benefits:
- Health insurance
- Retirement plan
- Training and development opportunities
- Flexible working hours
Working Hours: Full-time (40 hours/week) with flexible hours and the possibility of remote work
ASSUMPTION: Salary range is estimated based on market rates for similar roles in Madrid, Spain.
📌 Applicant Insights
🔍 Company Context
Industry: Havas Group is a global advertising and marketing communications company, operating in over 100 markets worldwide. They offer a wide range of services, including advertising, media, digital, and public relations.
Company Size: Havas Group has 10,001+ employees globally, providing a large and diverse work environment.
Founded: 1835, in Paris, France
Company Description:
- Havas is committed to making a meaningful difference to brands, businesses, and people
- They offer integrated, cross-functional communications solutions powered by data, tech, and AI
- Havas promotes a diverse and inclusive culture, offering equal opportunities to all potential employees
Company Specialties:
- Advertising
- Media planning and buying
- Digital marketing
- Public relations
- Brand strategy and consulting
Company Website: havas.com
ASSUMPTION: Havas Group's large size and global presence offer applicants numerous opportunities for growth and exposure to diverse clients and projects.
📊 Role Analysis
Career Level: Mid-Senior level (2-5 years of experience)
Reporting Structure: The Paid Social Executive will report to the Social Media Manager and work closely with Business Unit teams
Work Arrangement: On-site in Madrid, Spain, with the possibility of remote work
Growth Opportunities:
- Potential to work on global client campaigns and gain international experience
- Opportunities to collaborate with various business units and expand skillset
- Possibility to progress to a Senior Executive or Manager role with increased responsibilities
ASSUMPTION: This role offers strong growth potential within Havas Group, given their large size and global presence.
🌍 Location & Work Environment
Office Type: On-site (Madrid, Spain) with the possibility of remote work
Office Location(s): Madrid, Spain
Geographic Context:
- Madrid is the capital and largest city of Spain, with a population of approximately 3.3 million
- The city is known for its vibrant culture, rich history, and diverse industries
- Madrid offers a high quality of life, with numerous cultural attractions, restaurants, and nightlife options
Work Schedule: Full-time (40 hours/week) with flexible hours and the possibility of remote work
ASSUMPTION: Madrid offers a dynamic and multicultural work environment, with numerous opportunities for personal and professional growth.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call interview with the HR department
- In-person or video call interview with the hiring manager and/or team members
- Final decision and job offer
Key Assessment Areas:
- Technical skills in social media advertising and performance marketing
- Analytical and problem-solving abilities
- Communication and presentation skills
- Cultural fit and alignment with Havas Group's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Demonstrate your understanding of the job requirements and Havas Group's values
- Prepare examples of successful social media advertising campaigns you've managed
- Follow up after submitting your application to express your interest in the role
ATS Keywords: Social Media Advertising, Paid Media, Performance Marketing, Google Analytics, A/B Testing, Budget Control, Market Analysis, Client Management, Advertising Strategies, Tracking Tools, Financial Reconciliation, Operational Skills, Business Intelligence
ASSUMPTION: Havas Group's application process is competitive, and applicants should tailor their materials to demonstrate their qualifications and fit for the role.
🛠️ Tools & Technologies
- Meta Ads Manager
- TikTok Ads
- LinkedIn Campaign Manager
- Twitter Ads
- Pinterest Ads
- Sprinklr
- Google Analytics
- Tableau, Datorama, or Power BI
- Ad servers and ad platforms
ASSUMPTION: Candidates should have experience with the listed tools and technologies, as well as a willingness to learn and adapt to new platforms.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Innovation
- Collaboration
- Excellence
- Responsibility
Work Style:
- Data-driven and analytical
- Creative and strategic
- Collaborative and team-oriented
- Adaptable and responsive to change
Self-Assessment Questions:
- Do you have a strong analytical mindset and a focus on performance marketing?
- Are you comfortable working in a fast-paced, dynamic environment with multiple clients?
- Do you thrive in a collaborative, team-oriented work culture?
ASSUMPTION: Applicants should assess their fit with Havas Group's values and work style to ensure a successful and fulfilling career within the company.
⚠️ Potential Challenges
- Managing multiple client campaigns simultaneously, requiring strong organizational skills
- Keeping up with the fast-paced nature of social media advertising and industry trends
- Working with tight deadlines and budget constraints
- Adapting to a diverse and multicultural work environment
ASSUMPTION: Applicants should be prepared to face these challenges and demonstrate their ability to thrive in a dynamic and demanding work environment.
📈 Similar Roles Comparison
- Compared to other Paid Social Executive roles, this position offers the opportunity to work on global client campaigns and gain international experience
- Havas Group's large size and global presence provide numerous opportunities for growth and exposure to diverse clients and projects
- This role may have a steeper learning curve due to the fast-paced nature of social media advertising and the need to manage multiple client campaigns simultaneously
ASSUMPTION: Applicants should consider the unique aspects of this role and weigh them against their personal and professional goals.
📝 Sample Projects
- Developing and executing a social media advertising campaign for a global retail client, maximizing conversions and ROAS
- Analyzing campaign performance and optimizing strategies to improve KPIs for a tech industry client
- Conducting A/B tests to evaluate and improve the effectiveness of ads for a financial services client
ASSUMPTION: These sample projects demonstrate the types of tasks and responsibilities the Paid Social Executive may encounter in this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within the organization?
- What are the most challenging aspects of this role, and how have previous executives succeeded in overcoming them?
- How does Havas Group support the professional development and growth of its employees?
- What are the key priorities for this role in the first 90 days?
- How does Havas Group foster a culture of innovation and collaboration?
ASSUMPTION: These questions will help applicants better understand the role, the team, and the company culture, enabling them to make an informed decision about their fit for the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of successful social media advertising campaigns you've managed
- Follow up after submitting your application to express your interest in the role
- Prepare for interviews by researching Havas Group and practicing your responses to common interview questions
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
