Paid Social Executive

📌 Core Information

🔹 Job Title: Paid Social Executive

🔹 Company: Jaded London

🔹 Location: London, England, United Kingdom

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: May 22, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: Hybrid (1 day per week WFH)

🚀 Job Overview

Key aspects of this role include:

• Managing and optimizing paid social campaigns across TikTok, Meta, Google, and Snapchat
• Daily and weekly optimization, reporting, and budget monitoring
• Collaborating with the graphic design team for creative assets
• Aligning activities with the trading calendar and key moments

ASSUMPTION: This role requires a proactive individual with a strong interest in fashion and culture, and a basic understanding of digital marketing.

📋 Key Responsibilities

✅ Campaign set up, management, and optimization across TikTok, Meta, Google, and Snapchat

✅ Ongoing daily and weekly optimization, reporting, budget monitoring, and creative performance analysis

✅ Briefing creative assets to the graphic design team for timely delivery of paid social and marketing assets

✅ Collaborating with other teams to ensure activities align with the trading calendar and key moments

ASSUMPTION: The successful candidate will have experience in at least one of the mentioned platforms and a proactive mindset.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: At least 1 year of experience working in Paid Social roles, ideally within a fashion ecommerce environment

Required Skills:

• Proficient in use of Excel, Google Sheets, data analysis tools
• Proficient in use of PowerPoint/Google Slides
• Familiarity with third-party attribution & measurement tools
• Strong interest in fashion and culture
• Basic understanding of Organic Social, Paid Social, SEO, and affiliate marketing

Preferred Skills:

• Experience with TikTok Ads Manager
• Experience with Google Ads and Google Analytics
• Fluency in additional languages

ASSUMPTION: Candidates with experience in fashion ecommerce and a passion for digital marketing will be highly competitive for this role.

💰 Compensation & Benefits

Salary Range: £25,000 - £30,000 per annum (based on experience and industry standards for a Paid Social Executive role in London)

Benefits:

• 50% Employee Discount
• 24 days holiday per year (plus bank holidays)
• A paid day off on your birthday
• A paid moving day per year
• Hybrid Working Arrangements - 1 day per week WFH
• Pension Scheme
• Bonus Scheme
• Employee Assistance Programme for you and your family
• £500 employee referral bonus scheme
• Local Business Discounts (cafés, fitness, beauty etc)
• North-West London office location directly located next to good transport links
• Casual office dress code
• Fully-stocked kitchens and fridges
• Regular Office Social Events

Working Hours: Monday - Friday, 9:00 AM - 5:30 PM (with a 30-minute lunch break)

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Paid Social Executive role in London. The final offer may vary based on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Apparel & Fashion

Company Size: Small (11-50 employees)

Founded: 2013

Company Description:

• Inspired by global streetstyle, targeting the Gen Z consumer
• Focus on creativity in design and marketing campaigns
• Community-building through collaborations, pop-ups, and events

Company Specialties:

• Streetwear-inspired fashion
• Targeting the Gen Z consumer
• Creative marketing campaigns

Company Website: http://www.jadedldn.com

ASSUMPTION: Jaded London is a small, creative fashion brand targeting the Gen Z consumer, with a focus on streetwear-inspired designs and innovative marketing campaigns.

📊 Role Analysis

Career Level: Entry-level to Mid-level

Reporting Structure: Reports directly to the Digital Marketing Manager

Work Arrangement: Hybrid (1 day per week WFH)

Growth Opportunities:

• Potential progression to Paid Social Manager or similar roles
• Expanding skills in digital marketing and ecommerce
• Gaining experience in a fast-paced, creative environment

ASSUMPTION: This role offers opportunities for growth and skill development within the digital marketing and ecommerce fields.

🌍 Location & Work Environment

Office Type: Casual, creative office environment

Office Location(s): North-West London

Geographic Context:

• Easy access to public transportation
• Close to local amenities and businesses
• Vibrant and diverse neighborhood

Work Schedule: Monday - Friday, 9:00 AM - 5:30 PM (with a 30-minute lunch break)

ASSUMPTION: The office is located in a vibrant, diverse neighborhood with easy access to public transportation and local amenities.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the HR team
• Final interview with the Digital Marketing Manager

Key Assessment Areas:

• Digital marketing knowledge and skills
• Paid social campaign management experience
• Cultural fit and passion for fashion and culture
• Problem-solving and analytical skills

Application Tips:

• Highlight relevant experience and skills in your resume and cover letter
• Showcase your understanding of the fashion and digital marketing industries
• Demonstrate your passion for fashion and culture in your application materials
• Prepare questions about the role, the team, and the company to ask during the interview

ATS Keywords: Paid Social, Digital Marketing, Campaign Management, Optimization, Reporting, Budget Monitoring, Creative Performance Analysis, Data Analysis, Excel, Google Sheets, PowerPoint, Google Slides, Proactive Mindset, Fashion, Culture

ASSUMPTION: The application process may vary, but typically involves an online application, phone or video call interview, and a final interview with the hiring manager.

🛠️ Tools & Technologies

• TikTok Ads Manager
• Meta Ads Manager (Facebook Ads, Instagram Ads)
• Google Ads
• Google Analytics
• Excel, Google Sheets
• PowerPoint, Google Slides
• Third-party attribution & measurement tools (e.g., AppsFlyer, Adjust)

ASSUMPTION: The successful candidate will have experience with at least one of the mentioned platforms and be willing to learn and use new tools as needed.

👔 Cultural Fit Considerations

Company Values:

• Creativity
• Innovation
• Passion for fashion and culture
• Collaboration

Work Style:

• Proactive and self-motivated
• Creative and innovative
• Collaborative and team-oriented
• Adaptable and flexible

Self-Assessment Questions:

• How do you stay up-to-date with the latest trends in fashion and digital marketing?
• Can you describe a time when you had to optimize a paid social campaign to improve performance?
• How do you approach working collaboratively with other teams to achieve common goals?

ASSUMPTION: Jaded London values creativity, innovation, and passion for fashion and culture, and seeks candidates who align with these values and work styles.

⚠️ Potential Challenges

• Managing multiple campaigns and platforms simultaneously
• Keeping up with the fast-paced nature of the fashion industry
• Adapting to changes in marketing trends and strategies
• Working in a small, creative environment with tight deadlines

ASSUMPTION: The successful candidate will be able to manage multiple campaigns, adapt to changes, and thrive in a fast-paced, creative environment.

📈 Similar Roles Comparison

• Paid Social Executive vs. Social Media Manager: Paid Social Executive focuses solely on paid social campaigns, while Social Media Manager oversees both paid and organic social media strategies
• Paid Social Executive vs. Digital Marketing Specialist: Paid Social Executive specializes in paid social campaigns, while Digital Marketing Specialist has a broader scope, including SEO, content marketing, and email marketing
• Career progression: Paid Social Executive -> Paid Social Manager -> Digital Marketing Manager -> Head of Marketing

ASSUMPTION: This role is focused on paid social campaigns and offers opportunities for growth within the digital marketing and ecommerce fields.

📝 Sample Projects

• Managing a TikTok campaign for a new product launch, optimizing performance, and reporting on results
• Collaborating with the graphic design team to create engaging and on-brand creative assets for paid social campaigns
• Analyzing campaign performance data to identify trends, make data-driven optimizations, and improve overall campaign performance

ASSUMPTION: These sample projects reflect the day-to-day responsibilities and tasks of the Paid Social Executive role at Jaded London.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this role collaborate with other teams, such as graphic design and content creation?
• What opportunities are there for professional development and growth within the digital marketing team?
• How does Jaded London support work-life balance for its employees?
• What are the most challenging aspects of working in a small, creative fashion brand?

ASSUMPTION: These questions will help applicants better understand the role, the team, and the company, and demonstrate their interest and engagement in the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills
• Prepare for the interview by researching the company, the role, and the industry
• Follow up with the hiring manager after the interview to express your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.