Paid Social Manager

📌 Core Information 🔹 Job Title: Paid Social Manager 🔹 Company: Global Accelerator 🔹 Location: Lima, Peru 🔹 Job Type: Full-time, Remote 🔹 Category: Marketing, Advertising 🔹 Date Posted: May 9, 2025 🚀 Job Overview Key aspects of this role include: - Driving client growth through strategic media acquisition and precise execution - Leveraging data-driven forecasting and precise execution to maximize performance - Upholding CTC's core values and methodologies in media acquisition - Building strong client relationships and providing clear insights into performance and strategic decisions - Collaborating with a team of experts in Google, creative, and email strategies ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and excellent communication abilities. The ideal candidate will be comfortable working in a dynamic, fast-paced environment and have a proven track record in media acquisition and performance marketing. 📋 Key Responsibilities ✅ Strategic Media Acquisition: Develop and implement strategic media acquisition plans to drive client growth and maximize performance. Leverage data-driven forecasting and precise execution to achieve scalable success. ✅ Client Relationship Management: Foster strong client relationships by providing clear insights into performance and strategic decisions. Serve as a trusted advisor, guiding clients through the complexities of media acquisition and strategic planning. ✅ Team Collaboration: Work closely with a team of experts in Google, creative, and email strategies to ensure clients achieve outstanding business results. Contribute to a collaborative and innovative team environment. ✅ Performance Analysis: Monitor and analyze campaign performance data to optimize results and ensure clients meet their KPIs. Make data-driven decisions to improve campaign performance and maximize ROI. ASSUMPTION: This role involves a high degree of autonomy and requires strong self-management skills. The ideal candidate will be comfortable working independently and taking ownership of their responsibilities. 🎯 Required Qualifications Education: - Bachelor's degree in Marketing, Business, or a related field (or equivalent experience) Experience: - Proven experience (3+ years) in media acquisition, performance marketing, or a related role - Demonstrated success in driving client growth and maximizing performance - Experience with Facebook Ads, Google Ads, and other social media advertising platforms Required Skills: - Strong analytical skills and data-driven mindset - Excellent communication and presentation skills - Proven ability to manage multiple tasks and prioritize effectively - Proficiency in Google Sheets and other data analysis tools - Familiarity with e-commerce and a passion for driving business growth Preferred Skills: - Experience with the Prophet system or similar forecasting tools - Knowledge of the e-commerce industry and trends - Familiarity with Statlas or similar data analysis platforms ASSUMPTION: This role requires a high level of self-awareness and the ability to work effectively in a remote environment. The ideal candidate will be comfortable working independently and managing their time effectively. 💰 Compensation & Benefits Salary Range: The salary range for this role is $64,000 - $120,000 per year, depending on experience and performance. The initial salary will start at $2,000 in the first month, increasing to $4,000 in the second month, and averaging $7,000 per month by the third month. Benefits: - Fully remote work arrangement with flexible scheduling - Autonomy and accountability with regular feedback sessions - Opportunities for rapid career progression and professional development - Competitive compensation and benefits package, including health insurance and retirement plans Working Hours: Full-time (40 hours per week) ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. The actual salary may vary depending on the candidate's qualifications and the company's internal compensation structure. 📌 Applicant Insights 🔍 Company Context Industry: Advertising Services, focusing on e-commerce growth and digital marketing Company Size: Medium (51-200 employees) Founded: 2012, with headquarters in Santa Ana, California, and additional offices in New York, NY Company Description: Common Thread Collective is an e-commerce growth agency specializing in helping DTC brands achieve profitable scale. They offer a range of services, including strategy, data analysis, acquisition, and retention, to produce better financial outcomes for their clients. Company Specialties: - Digital Sales & Marketing - Digital Advertising - Understand Brands & Consumers - Produce Engaging Content - Establish Target Distribution - Create Simple Transaction Flow - Content Production - Media Buying - Facebook Advertising - Growth Marketing - Email Marketing - Google Advertising - Instagram Advertising Company Website: ASSUMPTION: Common Thread Collective is known for its data-driven approach to e-commerce growth and its commitment to helping DTC brands achieve their full potential. The company's expertise in digital marketing and advertising makes it an attractive choice for candidates looking to gain experience in the e-commerce industry. 📊 Role Analysis Career Level: Mid-level (3-5 years of experience) Reporting Structure: This role reports directly to Joy Sharma, Director of the CTC Accelerator Program. The Paid Social Manager will work closely with a team of experts in Google, creative, and email strategies to ensure clients achieve outstanding business results. Work Arrangement: Fully remote, with the ability to pick your schedule and embrace autonomy as a core value. Regular 1:1 feedback sessions and measurable quality benchmarks support personal growth and engagement. Growth Opportunities: - Rapid career progression based on experience with the system and quality of execution - Clear path for promotion to Senior Strategist within the first 12 months - Opportunities for mentorship and feedback throughout the role and promotion process ASSUMPTION: This role offers significant growth potential for the right candidate. The company's commitment to providing mentorship and feedback ensures that employees have the support they need to succeed and advance in their careers. 🌍 Location & Work Environment Office Type: Fully remote, with the ability to work from anywhere in the United States Office Location(s): Lima, Peru (primary location), with additional offices in Santa Ana, California, and New York, NY Geographic Context: - Lima, Peru: A vibrant, multicultural city with a cost of living lower than many major cities in the United States - Santa Ana, California: A suburban city in Orange County, California, with a diverse population and a strong job market - New York, NY: A major global city with a fast-paced, competitive job market and a high cost of living Work Schedule: Flexible, with the ability to pick your schedule and work autonomously ASSUMPTION: The fully remote work arrangement allows for a high degree of flexibility and work-life balance. The ideal candidate will be comfortable working independently and managing their time effectively in a remote environment. 💼 Interview & Application Insights Typical Process: 1. Online application submission 2. Phone or video screening with the hiring manager (Joy Sharma) 3. In-depth behavioral and skills assessment with the hiring team 4. Final interview with the company's leadership team Key Assessment Areas: - Strategic thinking and problem-solving skills - Data analysis and interpretation abilities - Communication and presentation skills - Cultural fit and alignment with company values Application Tips: 1. Tailor your resume and cover letter to highlight relevant skills and experiences for this role 2. Prepare for behavioral interview questions by reflecting on your past experiences and accomplishments 3. Familiarize yourself with the company's mission, values, and culture to demonstrate your fit for the role 4. Practice presenting your ideas clearly and concisely, as this skill is crucial for success in this role ATS Keywords: Paid Social Media, Media Acquisition, Performance Marketing, Data Analysis, Strategic Planning, Client Relationship Management, Remote Work, Autonomy, Growth Marketing, E-commerce ASSUMPTION: The interview process for this role is designed to assess the candidate's strategic thinking, data analysis skills, and cultural fit with the company. The ideal candidate will be able to demonstrate their ability to work effectively in a remote environment and manage their time and priorities independently. 🛠️ Tools & Technologies - Google Sheets - Data analysis tools (e.g., Excel, SQL, Python) - Social media advertising platforms (e.g., Facebook Ads, Google Ads) - Forecasting tools (e.g., Prophet system) - Project management tools (e.g., Asana, Trello) - Communication and collaboration tools (e.g., Slack, Microsoft Teams) ASSUMPTION: The tools and technologies listed are not exhaustive, and the ideal candidate will be comfortable learning and adapting to new tools as needed. 👔 Cultural Fit Considerations Company Values: - Autodidact: Naturally curious and resourceful, able to absorb information quickly and effectively - Unimpeachable Character: High ethical standards, honesty, and self-awareness - Competitive Greatness: Unyielding determination, adaptability, and a passion for winning Work Style: - Autonomous and self-driven, with a strong work ethic and commitment to continuous improvement - Collaborative and team-oriented, with excellent communication and presentation skills - Data-driven and analytical, with a strong problem-solving mindset Self-Assessment Questions: 1. Describe a time when you had to learn a new skill quickly and effectively. How did you approach this challenge, and what was the outcome? 2. How do you handle feedback and implement changes based on constructive criticism? 3. Can you provide an example of a time when you had to adapt to changing circumstances to achieve success? ASSUMPTION: The ideal candidate for this role will be able to demonstrate their alignment with the company's values and work style. They will be comfortable working in a dynamic, fast-paced environment and be able to adapt to changing circumstances to achieve success. ⚠️ Potential Challenges 1. Language Barrier: As a fully remote company with a global workforce, there may be language barriers and communication challenges that the ideal candidate should be prepared to navigate. 2. Time Zone Differences: Working with team members and clients in different time zones may require flexibility and effective time management skills. 3. Remote Work Environment: The fully remote work arrangement may present challenges related to isolation, distractions, and maintaining a healthy work-life balance. ASSUMPTION: The ideal candidate will be comfortable working in a remote environment and be able to manage their time and priorities effectively. They will also be able to navigate language barriers and time zone differences with ease. 📈 Similar Roles Comparison 1. Paid Social Media Manager vs. Digital Marketing Specialist: - Paid Social Media Manager: Focuses on media acquisition and driving client growth through strategic planning and data-driven execution - Digital Marketing Specialist: Broad role encompassing various aspects of digital marketing, including SEO, content marketing, and email marketing 2. Industry-Specific Context: - E-commerce industry: Highly competitive and dynamic, with a strong focus on data-driven decision-making and continuous innovation - Advertising Services industry: Rapidly evolving, with a strong emphasis on digital marketing and performance-based campaigns 3. Career Path Comparison: - Paid Social Media Manager: A specialized role with a clear career path focused on media acquisition and performance marketing - Digital Marketing Specialist: A generalist role with a broad skill set and a career path that may lead to various specializations within digital marketing ASSUMPTION: The ideal candidate for this role will have a strong background in media acquisition, performance marketing, and data analysis. They will also be familiar with the e-commerce industry and its unique challenges and opportunities. 📝 Sample Projects 1. E-commerce Growth Strategy: Develop a comprehensive growth strategy for an e-commerce client, including market analysis, target audience identification, and a detailed roadmap for achieving scalable success. 2. Social Media Advertising Campaign: Design and execute a social media advertising campaign for a client, optimizing performance and maximizing ROI based on data-driven insights. 3. Forecasting and Budgeting: Create a detailed forecast and budget for a client's media acquisition efforts, ensuring alignment with their overall business objectives and KPIs. ASSUMPTION: The ideal candidate will have experience working on similar projects and be able to demonstrate their ability to deliver outstanding results for clients. ❓ Key Questions to Ask During Interview 1. Role Responsibilities: Can you provide more details about the day-to-day responsibilities of the Paid Social Media Manager role? 2. Team Structure: How is the team structured, and who will I be working with on a daily basis? 3. Client Relationships: How does the company approach client relationships, and what is expected of the Paid Social Media Manager in this regard? 4. Growth Opportunities: What opportunities are there for professional development and career growth within the company? 5. Company Culture: How would you describe the company's culture, and what makes it a great place to work? ASSUMPTION: The ideal candidate will be proactive in asking questions and demonstrating their interest in the role and the company. They will also be prepared to provide thoughtful and insightful responses to the interviewer's questions. 📌 Next Steps for Applicants To apply for this position: 1. Submit your application through this [link](https://job-boards.greenhouse.io/globalaccelerator/jobs/5537564004). 2. Tailor your resume and cover letter to highlight your relevant skills and experiences for this role. 3. Prepare for the phone or video screening by researching the company and role, and practicing your responses to common interview questions. 4. Follow up with the hiring manager (Joy Sharma) one week after submitting your application to express your continued interest in the position. 5. If selected for an in-depth behavioral and skills assessment, practice presenting your ideas clearly and concisely, as this skill is crucial for success in this role. ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.