Paid Social Manager

📌 Core Information 🔹 Job Title: Paid Social Manager 🔹 Company: Global Accelerator 🔹 Location: Birmingham, United Kingdom 🔹 Job Type: Remote, Full-Time 🔹 Category: Advertising, Marketing 🔹 Date Posted: May 9, 2025 🚀 Job Overview Key aspects of this role include: - Strategic Leadership: Drive client growth through precise media acquisition strategies. - Data-Driven Forecasting: Leverage data to predict and optimize performance. - Client Relationship Management: Build strong, trusting relationships with clients. - Team Collaboration: Work closely with cross-functional teams to deliver exceptional results. - Continuous Learning: Stay updated with the latest trends and tools in performance marketing. ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and excellent communication abilities. The ideal candidate will thrive in a dynamic, fast-paced environment and be comfortable managing multiple tasks and priorities. 📋 Key Responsibilities ✅ Strategic Media Acquisition: Develop and execute strategic media acquisition plans to drive client growth and maximize performance. ✅ Client Relationship Management: Build and maintain strong, trusting relationships with clients, providing clear insights into performance and strategic decisions. ✅ Team Collaboration: Work closely with cross-functional teams, including Google strategists, creative strategists, and email strategists, to deliver exceptional results. ✅ Data Analysis and Forecasting: Analyze data to develop accurate growth forecasts and adjust strategies as needed to meet KPIs. ✅ Campaign Management: Manage and optimize campaigns to ensure they meet daily projected targets and exceed client expectations. ASSUMPTION: This role involves a high degree of autonomy and requires strong organizational skills, attention to detail, and the ability to manage multiple tasks effectively. 🎯 Required Qualifications Education: - Bachelor's degree in Marketing, Business, Statistics, or a related field (or equivalent experience) Experience: - Proven experience (2+ years) in performance marketing, media buying, or a related role - Demonstrated success in driving client growth and managing high-budget campaigns Required Skills: - Technical Skills: Proficiency in Google Sheets, Facebook Ads Manager, Google Ads, and other relevant platforms. Familiarity with data analysis tools and Prophet system is a plus. - Soft Skills: Excellent communication, presentation, and interpersonal skills. Strong analytical and problem-solving abilities. Fluent in English. Preferred Skills: - Experience with e-commerce platforms and Shopify - Familiarity with SQL or other programming languages - Knowledge of the retail or finance industries ASSUMPTION: Candidates with a strong academic background, relevant work experience, and a proven track record of driving results will be most competitive for this role. 💰 Compensation & Benefits Salary Range: The salary range for this role is £35,000 - £45,000 per year, depending on experience and performance. This is estimated based on industry standards for a role of this level in the United Kingdom. Benefits: - Fully remote work arrangement with flexible hours - Opportunities for professional growth and development - Competitive salary and performance-based bonuses Working Hours: Full-time (40 hours per week), with flexibility to manage your own schedule. ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and performance. The benefits package is designed to attract and retain top talent in the industry. 📌 Applicant Insights 🔍 Company Context Industry: Advertising Services, focusing on performance marketing and media acquisition for e-commerce brands. Company Size: Medium-sized (51-200 employees), with a dynamic, fast-paced work environment. Founded: 2012, with headquarters in Santa Ana, California, and additional offices in New York City. Company Description: Common Thread Collective is an e-commerce growth agency helping DTC brands achieve profitable scale. They offer a range of services, including strategy, data, acquisition, and retention, to produce better financial outcomes for their clients. Company Specialties: - Digital Sales & Marketing - Digital Advertising - Understanding Brands & Consumers - Content Production & Distribution - Media Buying & Optimization Company Website: http://commonthreadco.com ASSUMPTION: Common Thread Collective's expertise in e-commerce growth and performance marketing makes it an attractive place for candidates interested in driving results for DTC brands. 📊 Role Analysis Career Level: Mid-level, with opportunities for growth and progression based on performance and experience. Reporting Structure: The Paid Social Manager will report directly to Joy Sharma, the Director of the CTC Accelerator Program. Work Arrangement: Fully remote, with the ability to pick your schedule and embrace autonomy as a core value. Growth Opportunities: - Potential to advance to Senior Strategist within the first 12 months, based on experience with the system and quality of execution. - Opportunities to contribute to new tool development and system improvements, driving rapid career progression. ASSUMPTION: This role offers a clear path for career growth and development, with a commitment to providing mentorship and feedback throughout the employee's journey. 🌍 Location & Work Environment Office Type: Fully remote, with no physical office location required. Office Location(s): Not applicable, as the role is fully remote. Geographic Context: Birmingham, United Kingdom, with a time zone of Europe/London. Work Schedule: Flexible, with the ability to manage your own schedule and prioritize tasks effectively. ASSUMPTION: The fully remote work arrangement allows for a high degree of flexibility and autonomy, with clear expectations, regular feedback sessions, and measurable quality benchmarks to support personal growth. 💼 Interview & Application Insights Typical Process: 1. Online application submission 2. Phone or video screening 3. In-depth behavioral and technical interviews 4. Final round interview with the hiring manager Key Assessment Areas: - Strategic thinking and problem-solving abilities - Data analysis and interpretation skills - Communication and presentation skills - Cultural fit and alignment with company values Application Tips: 1. Tailor your resume and cover letter to highlight relevant skills and experiences for this role. 2. Prepare for behavioral and technical interview questions by researching the company and role. 3. Showcase your understanding of the industry and e-commerce trends in your responses. ATS Keywords: Paid Social, Media Acquisition, Performance Marketing, Data Analysis, Client Relationship Management, Strategic Planning, Problem Solving, Creativity, Adaptability, Team Collaboration, Growth Forecasting, Campaign Management ASSUMPTION: Demonstrating a strong understanding of the role, industry, and company values will significantly improve your chances of success in the interview process. 🛠️ Tools & Technologies - Google Sheets - Facebook Ads Manager - Google Ads - Prophet system - Statlas (proprietary platform) - Slack - Zoom - Asana (project management tool) ASSUMPTION: Familiarity with these tools and platforms will be beneficial for candidates, as they are essential for performing the role's responsibilities effectively. 👔 Cultural Fit Considerations Company Values: - Autodidact: Naturally curious and committed to continuous learning and improvement. - Unimpeachable Character: Upholds high ethical standards, communicates honestly, and takes full responsibility for outcomes. - Competitive Greatness: Performs at a high level under pressure, adapts to changing circumstances, and strives for continuous improvement. Work Style: - Autonomy: Thrives in a self-managed environment, requiring strong organizational skills and the ability to prioritize tasks effectively. - Collaboration: Works well with cross-functional teams, contributing ideas and learning across teams and projects. - Adaptability: Embraces change and is open to learning new tools and processes as needed. Self-Assessment Questions: 1. Describe a time when you had to learn a new tool or process quickly and effectively. How did you approach this challenge, and what was the outcome? 2. Can you provide an example of a situation where you had to adapt to significant changes in your work environment? How did you handle this, and what was the result? 3. How do you ensure that you maintain a high level of quality and attention to detail in your work, especially when managing multiple tasks and priorities? ASSUMPTION: Candidates who can demonstrate a strong fit with these values and work style preferences will be most successful in this role and company culture. ⚠️ Potential Challenges - Managing multiple tasks and priorities effectively in a fast-paced, dynamic work environment. - Adapting to changing client needs and market trends quickly and efficiently. - Balancing the need for strategic thinking with the day-to-day execution of campaigns and tasks. - Maintaining a high level of accuracy and attention to detail while working under tight deadlines. ASSUMPTION: These challenges require strong organizational skills, adaptability, and the ability to manage multiple tasks effectively. Candidates who can demonstrate these skills will be well-positioned to succeed in this role. 📈 Similar Roles Comparison - Paid Social Manager vs. Social Media Manager: - Paid Social Manager focuses on driving client growth through precise media acquisition strategies, while Social Media Manager may have a broader scope, including content creation and community management. - Paid Social Manager requires a strong understanding of data analysis and forecasting, while Social Media Manager may prioritize creative and engagement aspects. - Industry-specific Context: - This role is specific to the e-commerce industry, focusing on driving growth for DTC brands. Candidates with relevant industry experience may have an advantage. - Career Path Comparison: - Paid Social Manager is a mid-level role with opportunities for growth and progression based on performance and experience. With relevant experience, candidates may advance to Senior Strategist or similar roles within the industry. ASSUMPTION: Understanding the differences between similar roles and the industry-specific context will help candidates tailor their applications and interviews effectively. 📝 Sample Projects 1. Growth Forecasting Project: Develop a detailed growth forecast for a client, including data analysis, map building, and strategic planning to achieve their target revenue. 2. Campaign Optimization Project: Analyze campaign performance data to identify optimization opportunities, test new strategies, and improve overall campaign efficiency. 3. Client Communication Project: Create and implement a comprehensive communication plan to keep clients informed about campaign performance, strategic decisions, and growth opportunities. ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for the Paid Social Manager role, providing candidates with a clear understanding of the work involved. ❓ Key Questions to Ask During Interview 1. Role Responsibilities: Can you describe the day-to-day responsibilities of the Paid Social Manager role and how they align with my skills and experience? 2. Team Structure: How is the team organized, and what will be my primary points of contact within the company? 3. Growth Opportunities: What are the opportunities for professional development and career growth within this role and the company? 4. Work-Life Balance: How does the company support work-life balance for remote employees, and what resources are available to help manage stress and maintain well-being? 5. Company Culture: How would you describe the company culture, and what aspects of it resonate most with you? ASSUMPTION: Asking thoughtful, relevant questions demonstrates your interest in the role and provides valuable insights into the company and the Paid Social Manager position. 📌 Next Steps for Applicants To apply for this position: 1. Submit your application through this link: [Application URL] 2. Tailor your resume and cover letter to highlight relevant skills and experiences for this role. 3. Prepare for behavioral and technical interview questions by researching the company and role. 4. Showcase your understanding of the industry and e-commerce trends in your responses. 5. Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications. ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions. 📝 Disclaimer This job description was generated using AI and may contain assumptions or generalizations. Always verify the information provided with the employer before making any decisions related to job applications or employment.