Paid Social Manager

📌 Core Information 🔹 Job Title: Paid Social Manager 🔹 Company: Global Accelerator 🔹 Location: Sofia, Bulgaria 🔹 Job Type: On-site 🔹 Category: Advertising Services 🔹 Date Posted: May 9, 2025 🚀 Job Overview Key aspects of this role include: - Driving client growth through strategic media acquisition - Leveraging data-driven forecasting and precise execution - Maximizing performance while upholding CTC’s core values and methodologies - Building strong client relationships and providing clear insights into performance - Serving as an advocate for CTC’s unique approach to media acquisition and its accompanying tools ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and excellent communication abilities. The ideal candidate will be comfortable working in a fast-paced environment and have a proven track record in driving results through data-driven decision-making. 📋 Key Responsibilities ✅ Lead strategic media acquisition efforts to drive client growth and maximize performance ✅ Uphold CTC’s core values and methodologies in all aspects of the role ✅ Foster strong client relationships and provide clear insights into performance and strategic decisions ✅ Collaborate with cross-functional teams to optimize productivity and maintain high-performance standards ✅ Apply best practices in media buying to drive outstanding results ✅ Maintain client satisfaction levels above benchmark rates, aligning daily on forecasts to exceed client expectations ✅ Adhere to rigorous quality standards in client feedback, forecasting, media buying decisions, and system execution ✅ Meet all deadlines and budget requirements, ensuring timely and on-target performance ✅ Contribute valuable ideas to team discussions and company-wide content, supporting growth and innovation ASSUMPTION: The role involves a high degree of autonomy and requires strong organizational skills to manage multiple tasks and prioritize effectively. 🎯 Required Qualifications Education: - Bachelor's degree in Marketing, Business, or a related field (or equivalent experience) Experience: - Proven experience (2-5 years) in paid social media management, with a strong track record of driving results - Experience with Facebook Ads, Google Ads, and other social media advertising platforms - Familiarity with data analysis tools (e.g., Google Sheets, Excel) and data visualization tools (e.g., Tableau, Power BI) Required Skills: - Strong analytical skills and data-driven mindset - Excellent communication and presentation skills - Proven ability to manage multiple tasks and prioritize effectively - Experience with client management and stakeholder communication - Familiarity with e-commerce and retail industries Preferred Skills: - Experience with Prophet system or similar forecasting tools - Knowledge of e-commerce platforms (e.g., Shopify, Magento) - Familiarity with HTML, CSS, and JavaScript ASSUMPTION: Candidates with experience in related fields, such as digital marketing or advertising, may also be considered. Relevant certifications (e.g., Google Ads Certified, Facebook Blueprint Certified) are a plus but not required. 💰 Compensation & Benefits Salary Range: The salary range for this role is $64,000 - $76,000 annually, depending on experience and performance. The salary is structured as follows: - First month: $2,000 - Second month: $4,000 - Third month (on average): $7,000 a month Benefits: - Growth, transparency, and fairness in career development, with clearly defined progress paths and pay transparency - Fully remote work environment with flexible scheduling - Exceptional work recognized and rewarded with weekly check-ins, regular feedback, and new opportunities - Access to a weekly performance dashboard to track progress against objective and subjective metrics ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and may vary depending on the candidate's experience and performance. 📌 Applicant Insights 🔍 Company Context Industry: Advertising Services Company Size: 51-200 employees Founded: 2012 Company Description: Common Thread Collective is an e-commerce growth agency, helping DTC brands that are doing $10M-$100M in annual online revenue. As your partner, we produce better financial outcomes for your business by constructing a system for achieving profitable scale. Whether you learn how to build that system from us — or hire us to build it for you — we have a solution to meet your business where it’s at. Company Specialties: Digital Sales, Digital Marketing, Digital Advertising, Understanding Brands, Identifying Brands Consumers, Discovering Who Influences Brand Consumers, Producing Engaging Content, Establishing Target Distribution, Creating Simple Transaction Flow, content production, Media Buying, Facebook Advertising, Growth Marketing, Email Marketing, Google Advertising, Instagram Advertising, Marketing, and Advertising Company Website: http://commonthreadco.com ASSUMPTION: Common Thread Collective is a well-established agency with a strong focus on driving growth for DTC brands. Their expertise spans various aspects of digital marketing, advertising, and e-commerce. 📊 Role Analysis Career Level: Mid-level Reporting Structure: Reports directly to Joy Sharma, Director of the CTC Accelerator Program Work Arrangement: On-site, with the ability to pick your schedule and embrace autonomy as a core value Growth Opportunities: - Rapid career progression through continuous learning and skill development - Opportunities for promotion to Senior Strategist after the first 12 months - Access to mentorship and feedback throughout the role and promotion process ASSUMPTION: This role offers significant growth potential for the right candidate, with a clear path for career advancement and continuous learning opportunities. 🌍 Location & Work Environment Office Type: Fully remote with the ability to pick your schedule Office Location(s): 3011 S Croddy Way, Santa Ana, California, 92704, US; 511 W 25th St, New York, NY 10001, US Geographic Context: Santa Ana, California, and New York, NY Work Schedule: Flexible scheduling with clear expectations, regular 1:1 feedback sessions, and measurable quality benchmarks ASSUMPTION: The remote work environment offers a high degree of flexibility and autonomy, with a strong emphasis on accountability and engagement. 💼 Interview & Application Insights Typical Process: 1. Online application submission 2. Phone or video screening 3. In-depth behavioral and skills assessment 4. Final round interview with hiring manager and team members Key Assessment Areas: - Strategic thinking and problem-solving skills - Data analysis and interpretation abilities - Communication and presentation skills - Client management and stakeholder communication - Cultural fit and alignment with company values Application Tips: - Tailor your resume and cover letter to highlight relevant skills and experiences for this role - Prepare for behavioral and situational interview questions that focus on your problem-solving skills, data-driven decision-making, and client management experiences - Familiarize yourself with Common Thread Collective's services, industry, and company culture ATS Keywords: Paid Social Media, Media Acquisition, Data Analysis, Client Management, Strategic Planning, Performance Marketing, Forecasting, Problem Solving, Communication Skills, Autonomy, Resourcefulness, Feedback Integration, Media Buying, Strategic Planning, Digital Marketing, Advertising Services, E-commerce, Retail, DTC Brands ASSUMPTION: The interview process will focus on assessing your strategic thinking, data analysis skills, and cultural fit for the role. Be prepared to discuss your experience with paid social media, data-driven decision-making, and client management. 🛠️ Tools & Technologies - Google Ads, Facebook Ads, other social media advertising platforms - Google Sheets, Excel, Tableau, Power BI (data analysis and visualization) - HTML, CSS, JavaScript (for web-based advertising platforms) - E-commerce platforms (e.g., Shopify, Magento) - Prophet system or similar forecasting tools (preferred) ASSUMPTION: Familiarity with the listed tools and technologies is essential for success in this role. Candidates with experience in related tools and platforms are encouraged to apply. 👔 Cultural Fit Considerations Company Values: - Autonomy: Embrace autonomy as a core value, with clear expectations, regular feedback sessions, and measurable quality benchmarks - Continuous improvement: Foster a culture of continuous learning and skill development, with a strong commitment to feedback and growth - Accountability: Hold yourself and your team members accountable for delivering high-quality work and meeting deadlines Work Style: - Collaborative: Work closely with cross-functional teams to optimize productivity and maintain high-performance standards - Data-driven: Make informed decisions based on data analysis and interpretation - Results-oriented: Focus on driving results and exceeding client expectations Self-Assessment Questions: 1. How do you approach challenges that require both strategic thinking and data-driven decision-making? 2. Can you provide an example of a time when you had to manage multiple tasks and prioritize effectively to meet a deadline? 3. How do you handle feedback and use it to improve your performance and skills? ASSUMPTION: Candidates who align with Common Thread Collective's values and work style will be most successful in this role. Assess your fit with the company culture and be prepared to discuss your alignment with their values during the interview process. ⚠️ Potential Challenges 1. Managing multiple tasks and prioritizing effectively in a fast-paced environment 2. Working with diverse teams and stakeholders, requiring strong communication and collaboration skills 3. Adapting to changes in client needs, market trends, and advertising platforms 4. Maintaining a high degree of autonomy and accountability in a remote work environment ASSUMPTION: These challenges require strong organizational skills, adaptability, and a results-oriented mindset. Candidates who thrive in dynamic environments and embrace continuous learning will be best suited to this role. 📈 Similar Roles Comparison 1. Paid Social Media Manager vs. Digital Marketing Manager: - Paid Social Media Manager focuses specifically on paid advertising strategies, while Digital Marketing Manager oversees the broader marketing mix, including organic strategies and content marketing - Paid Social Media Manager requires a strong understanding of advertising platforms and data analysis, while Digital Marketing Manager needs a broader range of marketing skills and industry knowledge 2. Industry-specific context: - Paid Social Media Manager role may vary depending on the industry and the specific needs of the client, requiring a deep understanding of the target audience and market trends 3. Career path comparison: - Paid Social Media Manager may progress to Senior Paid Social Media Manager, Director of Paid Social Media, or similar roles, focusing on strategic leadership and team management - Digital Marketing Manager may advance to Senior Digital Marketing Manager, Chief Marketing Officer, or other executive roles, overseeing the entire marketing function ASSUMPTION: While both roles require strong analytical skills and a data-driven mindset, the Paid Social Media Manager role is more specialized and focused on paid advertising strategies. The ideal candidate will have a deep understanding of advertising platforms, data analysis, and client management. 📝 Sample Projects 1. Developing a comprehensive paid social media strategy for a DTC brand, including target audience analysis, platform selection, ad creative, and budget allocation 2. Managing a large-scale social media advertising campaign, optimizing performance, and maximizing ROI for a retail client 3. Collaborating with cross-functional teams to create and execute a multi-channel advertising strategy, integrating paid social media with other marketing channels to drive overall campaign success ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for the Paid Social Media Manager role. Candidates should be prepared to discuss their experience with similar projects and the outcomes they achieved. ❓ Key Questions to Ask During Interview 1. How does the company support the professional development and growth of its employees? 2. Can you describe a time when you had to pivot your strategy due to changes in the market or client needs? How did you approach this challenge, and what was the outcome? 3. How does the company ensure the quality and consistency of its work, especially in a remote work environment? 4. What are the most important qualities you look for in a candidate for this role? 5. How does the company measure and track the performance of its employees, and how does this information inform career development and growth opportunities? ASSUMPTION: These questions will help you better understand the company culture, expectations, and growth opportunities for the Paid Social Media Manager role. Be prepared to ask thoughtful, insightful questions that demonstrate your interest in the role and the company. 📌 Next Steps for Applicants To apply for this position: 1. Submit your application through this link: [Application URL] 2. Tailor your resume and cover letter to highlight your relevant skills and experiences for this role 3. Prepare for behavioral and situational interview questions that focus on your problem-solving skills, data-driven decision-making, and client management experiences 4. Familiarize yourself with Common Thread Collective's services, industry, and company culture 5. Follow up with the hiring manager after your interview, expressing your interest in the role and the company ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.