Paid Social Manager

📌 Core Information 🔹 Job Title: Paid Social Manager 🔹 Company: Global Accelerator 🔹 Location: Glasgow, United Kingdom 🔹 Job Type: Remote 🔹 Category: Marketing 🔹 Date Posted: May 9, 2025 🚀 Job Overview Key aspects of this role include: - Strategic planning and execution of paid social media campaigns - Driving client growth and maximizing performance - Collaborating with cross-functional teams to deliver exceptional results - Embracing a challenging, fast-paced environment with a strong focus on continuous learning and improvement ASSUMPTION: This role requires a proactive, self-driven individual who thrives in a dynamic environment and is eager to learn and adapt quickly. 📋 Key Responsibilities ✅ Lead strategic media acquisition efforts to drive client growth and maximize performance ✅ Foster strong client relationships and provide clear insights into performance and strategic decisions ✅ Collaborate with cross-functional teams, including Google strategists, creative strategists, and email strategists, to deliver exceptional results ✅ Manage and maintain data integrity of clients across Statlas and execute the Prophet system for clients ✅ Build and update growth forecasts for clients, aligning with marketing calendars and client expectations ✅ Monitor daily performance and adjust strategies to meet KPIs and ensure a 5% delta to the forecast ✅ Contribute to the company's content production and collaborate with teams to share ideas and learnings ASSUMPTION: This role involves a high degree of autonomy and requires strong organizational skills to manage multiple tasks and deadlines effectively. 🎯 Required Qualifications Education: - Bachelor's degree in Marketing, Business, or a related field (or equivalent experience) Experience: - Proven experience (2+ years) in paid social media management, with a strong track record of driving results Required Skills: - Proficiency in data analysis tools, such as Google Sheets, and a strong aptitude for learning new tools - Excellent communication and presentation skills, with fluency in English - Strong problem-solving skills and the ability to think critically and strategically - Demonstrated experience in media buying, with a focus on Facebook and Instagram advertising - Familiarity with e-commerce and a passion for driving business growth Preferred Skills: - Experience with the Prophet system or similar forecasting tools - Knowledge of the retail or finance industries - Familiarity with Google Ads and other advertising platforms ASSUMPTION: Candidates with a background in data analysis, mathematics, or business operations may find this role particularly suitable. 💰 Compensation & Benefits Salary Range: The salary range for this role is $64,000 - $120,000 annually, depending on experience and performance. The first three months follow a structured training period with increasing compensation: - First month: $2,000 - Second month: $4,000 - Third month (on average): $7,000 a month Benefits: - Fully remote work arrangement with flexible scheduling - A dynamic, supportive work environment with regular 1:1 feedback sessions - Opportunities for rapid career progression and mentorship from industry experts - Access to a weekly performance dashboard and clear roadmaps for increasing earnings Working Hours: Full-time (40 hours per week) 📌 Applicant Insights 🔍 Company Context Industry: Advertising Services Company Size: 51-200 employees Founded: 2012 Company Description: Common Thread Collective is an e-commerce growth agency specializing in helping DTC brands achieve profitable scale. They offer a range of services, from strategy and data to acquisition and retention, to meet the unique needs of each client. Company Specialties: Digital Sales, Digital Marketing, Digital Advertising, Understanding Brands, Identifying Brand Consumers, Discovering Who Influences Brand Consumers, Producing Engaging Content, Establishing Target Distribution, Creating Simple Transaction Flow, content production, Media Buying, Facebook Advertising, Growth Marketing, Email Marketing, Google Advertising, Instagram Advertising, Marketing, and Advertising. Company Website: commonthreadco.com ASSUMPTION: Common Thread Collective's expertise in e-commerce growth and data-driven strategies make it an ideal partner for brands looking to scale their online presence and drive sales. 📊 Role Analysis Career Level: Junior to Mid-Level Reporting Structure: Reports directly to Joy Sharma, Director of the CTC Accelerator Program Work Arrangement: Remote, fully autonomous with clear expectations and regular feedback sessions Growth Opportunities: Rapid career progression, mentorship, and continuous learning opportunities ASSUMPTION: This role offers a unique opportunity for candidates eager to learn, grow, and make a significant impact in a fast-paced, dynamic environment. 🌍 Location & Work Environment Office Type: Fully remote Office Location(s): Glasgow, United Kingdom (with the option to work from anywhere) Geographic Context: Glasgow, United Kingdom, offers a vibrant, multicultural city with a rich history and a thriving digital industry. Work Schedule: Flexible, with a focus on results and meeting deadlines ASSUMPTION: The fully remote work arrangement allows for a high degree of flexibility and autonomy, making it an attractive option for candidates seeking a balanced work-life blend. 💼 Interview & Application Insights Typical Process: 1. Online application submission 2. Phone or video screening 3. In-depth behavioral and technical interviews 4. Final round with key stakeholders Key Assessment Areas: - Strategic thinking and problem-solving skills - Data analysis and interpretation abilities - Communication and presentation skills - Cultural fit and alignment with company values Application Tips: 1. Tailor your resume and cover letter to highlight relevant skills and experiences for this role 2. Prepare for behavioral and situational interview questions, focusing on your problem-solving skills and ability to work autonomously 3. Familiarize yourself with Common Thread Collective's services and industry trends to demonstrate your enthusiasm and understanding of the role ATS Keywords: Paid Social Media, Media Buying, Facebook Advertising, Instagram Advertising, Google Ads, Data Analysis, Strategic Planning, Client Management, E-commerce Growth, Marketing, Advertising ASSUMPTION: Demonstrating a strong understanding of the role's requirements and a proactive approach to learning will significantly improve your chances of success in the interview process. 🛠️ Tools & Technologies - Google Sheets - Prophet system (or similar forecasting tools) - Statlas (or similar data management platforms) - Facebook Ads Manager - Google Ads Manager - Instagram Insights - Various data analysis and visualization tools ASSUMPTION: Proficiency in these tools and a willingness to learn new platforms will be essential for success in this role. 👔 Cultural Fit Considerations Company Values: - Autodidact: Naturally curious and eager to learn, with a commitment to continuous improvement - Unimpeachable Character: Upholds high ethical standards, communicates honestly, and takes full responsibility for outcomes - Competitive Greatness: Driven by a strong work ethic, with a passion for challenges and a commitment to delivering exceptional results Work Style: - Autonomous and self-driven, with a strong focus on results and meeting deadlines - Collaborative and supportive, with a commitment to contributing to a positive team environment - Adaptable and open to feedback, with a willingness to learn and grow in a dynamic, fast-paced environment Self-Assessment Questions: 1. How do you approach learning new tools and platforms, and how do you ensure you're using them effectively? 2. Can you provide an example of a time when you had to communicate difficult news or feedback to a client or colleague, and how did you handle it? 3. How do you prioritize and manage multiple tasks and deadlines in a remote work environment? ASSUMPTION: Candidates who align with these values and work styles will thrive in Common Thread Collective's dynamic, supportive environment. ⚠️ Potential Challenges 1. The fast-paced, autonomous nature of the role may require candidates to adapt quickly and manage their time effectively 2. The remote work arrangement may present challenges in maintaining focus and productivity without direct supervision 3. The competitive nature of the role may require candidates to be comfortable working in a high-pressure environment and dealing with tight deadlines ASSUMPTION: Candidates who are proactive, self-driven, and comfortable working independently will be better equipped to overcome these challenges and succeed in this role. 📈 Similar Roles Comparison 1. This role differs from related positions in its focus on paid social media management and e-commerce growth strategies 2. The industry-specific context of this role requires a strong understanding of digital marketing trends and consumer behavior 3. Career paths in this role may lead to senior strategist positions or other leadership roles within the company ASSUMPTION: Candidates with a background in digital marketing, advertising, or a related field will find this role particularly relevant and valuable for their career growth. 📝 Sample Projects 1. Developing and executing a comprehensive paid social media strategy for a DTC brand, driving a 25% increase in online sales within the first six months 2. Collaborating with cross-functional teams to create engaging content and optimize ad performance, resulting in a 15% reduction in cost per acquisition 3. Implementing advanced targeting and retargeting strategies to improve conversion rates and maximize ROI for a client's Facebook and Instagram advertising campaigns ASSUMPTION: These sample projects demonstrate the real-world application of the skills and knowledge required for success in this role. ❓ Key Questions to Ask During Interview 1. What are the most significant challenges facing the company in the next 12-24 months, and how does this role contribute to addressing them? 2. How does the company support the professional development and growth of its employees? 3. What are the key priorities for this role in the first 30-60-90 days, and how will my performance be evaluated during this period? 4. How does the company approach diversity, equity, and inclusion, and what initiatives are in place to foster a supportive and inclusive work environment? 5. What are the most rewarding aspects of working at Common Thread Collective, according to current employees? ASSUMPTION: Asking these questions will help you better understand the role, the company culture, and the opportunities for growth and development. 📌 Next Steps for Applicants To apply for this position: 1. Submit your application through this link 2. Tailor your resume and cover letter to highlight your relevant skills and experiences for this role 3. Prepare for behavioral and situational interview questions, focusing on your problem-solving skills and ability to work autonomously 4. Familiarize yourself with Common Thread Collective's services and industry trends to demonstrate your enthusiasm and understanding of the role 5. Follow up with the hiring manager one week after submitting your application to express your continued interest in the position ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.