📌 Core Information
🔹 Job Title: Paid Social Media Manager
🔹 Company: Bloom Ads Global Media
🔹 Location: Woodland Hills, CA
🔹 Job Type: On-site
🔹 Category: Advertising Services
🔹 Date Posted: June 30, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing the Social Media Team and leading new coordinators and specialists
- Deploying media buying strategies across multiple social platforms
- Developing estimates, budgets, and strategies for client campaigns
- Optimizing campaign performance and establishing benchmarks for marketing automation
- Setting up tracking pixels, ad tags, and ensuring all KPIs are properly tracked
- Identifying optimization opportunities and making media recommendations
- Managing ongoing projects between Media Teams and the Creative Team
- Managing the Creative Team to create ads that will convert inside of platforms
- Ensuring creative briefs and brand guidelines are being followed in creative execution
- Source, QA, and manage influencer activations
- Research, test, and stay ahead of the latest updates regarding tools, techniques, and methods related to social media
- Conduct research for new opportunities or new markets using social forecasting tools
- Research emerging social platforms to support client recommendations
ASSUMPTION: This role requires a high level of strategic thinking, team leadership, and strong communication skills. The ideal candidate will have a proven track record in paid social media management and a deep understanding of the social media ecosystem.
📋 Key Responsibilities
✅ Manage the Social Media Team, leading and training new coordinators and specialists
✅ Deploy media buying strategies across multiple social platforms
✅ Develop estimates, budgets, and strategies for client campaigns and new business opportunities
✅ Proofread all strategies and ads before they are sent to the client and launched
✅ Optimize campaign performance and establish benchmarks for marketing automation and other technologies to support campaign execution
✅ Set up tracking pixels, ad tags, and ensure all KPIs are properly tracked
✅ Identify optimization opportunities and make media recommendations
✅ Manage all ongoing projects between Media Teams and the Creative Team
✅ Manage the Creative Team, creating ads that will convert inside of platforms
✅ Ensure that creative briefs and brand guidelines are being followed in creative execution
✅ Source, QA, and manage influencer activations
✅ Research, test, and stay ahead of the latest updates regarding tools, techniques, and methods related to social media
✅ Conduct research for new opportunities or new markets using social forecasting tools
✅ Research emerging social platforms to support client recommendations
ASSUMPTION: This role requires a high level of attention to detail, strong communication skills, and the ability to manage multiple projects in a fast-paced team environment.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Advertising, or a related field
Experience: 3-4 years of experience in Paid Social
Required Skills:
- Deep knowledge of and proficiency in social platforms (Facebook/Instagram, Snapchat, Twitter, TikTok, Pinterest, YouTube)
- Proficiency in social ad copy creation, trends, and grammar
- Hands-on experience working in social media, content, and editorial planning with a deep understanding of the social ecosystem
- Experience setting up, optimizing, and scaling paid social campaigns
- Understanding of both brand and acquisition strategies, with experience running awareness and direct response campaigns
- High creative standards and attention to detail
- Strong communication, collaboration, and planning skills
- Excellent quantitative and data analysis skills, with a test & learn mentality
- Ability to manage multiple projects in a fast-paced team environment
- Excellent interpersonal, communication, and problem-solving skills
Preferred Skills:
- Experience working with content creators and influencers
- Experience using a content management system
ASSUMPTION: The ideal candidate will have a strong track record of driving adoption of innovative ideas and concepts, and a strong track record of driving adoption of innovative ideas and concepts.
💰 Compensation & Benefits
Salary Range: $70,000 - $80,000 / year (Depending on Experience)
Benefits:
- Comprehensive medical benefits: health, dental, vision, life, and AD&D coverage
- Generous vacation policy
- Holiday PTO + Work-from-Home Fridays
- Company contributions to 401(k) retirement savings
- Paid volunteer hours to support causes you care about
- Professional development opportunities
Working Hours: 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. The actual salary may vary based on the candidate's qualifications and Bloom Ads' internal compensation structure.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: 11-50 employees (Small to Medium-sized)
Founded: 2008
Company Description:
- Bloom Ads is a rapidly growing advertising agency that combines world-class media capabilities with cutting-edge statistics
- They create innovative, cross-channel media plans tailored to deliver measurable results for their clients
- Their collaborative culture prioritizes employee well-being and intellectual curiosity
Company Specialties:
- Healthcare
- Insurance
- DRTV
- Food Service
- and Grocery
Company Website: http://www.bloomads.com
ASSUMPTION: Bloom Ads is a well-established advertising agency with a strong focus on innovation and creativity. Their small to medium size allows for a more intimate work environment and the opportunity for employees to make a significant impact on the company's success.
📊 Role Analysis
Career Level: Mid-level
Reporting Structure: This role reports directly to the Director of Media
Work Arrangement: On-site, full-time
Growth Opportunities:
- Potential to advance to a Senior Paid Social Manager or Director of Media role as the company grows
- Opportunities to lead and mentor new team members
- Chance to work on a variety of client campaigns and industries
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to advance within the company and take on more responsibilities as the team expands.
🌍 Location & Work Environment
Office Type: On-site, corporate office
Office Location(s): 20720 Ventura Blvd, Ste 140, Woodland Hills, CA 91364, US
Geographic Context:
- Woodland Hills is a suburban city in the San Fernando Valley region of Los Angeles
- The area offers a mix of urban and suburban living with easy access to outdoor recreation and cultural attractions
- The office is located near major highways, making it easily accessible by car
Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM (with a one-hour lunch break)
ASSUMPTION: The on-site work environment at Bloom Ads offers a collaborative and dynamic atmosphere, with opportunities for team-building and professional growth. The location in Woodland Hills provides easy access to a variety of amenities and recreational activities.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the HR team
- In-depth interview with the hiring manager and team members
- Final interview with the Director of Media
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Knowledge of social media platforms and trends
- Communication and collaboration skills
- Ability to manage multiple projects and meet deadlines
- Cultural fit and alignment with Bloom Ads' values
Application Tips:
- Highlight your relevant experience and achievements in your resume and cover letter
- Demonstrate your understanding of the role and Bloom Ads' company culture in your application materials
- Prepare for behavioral interview questions that focus on your problem-solving skills and leadership experience
- Showcase your creativity and innovation in your application materials, as these are highly valued at Bloom Ads
ATS Keywords: Paid Social, Social Media Management, Media Buying, Campaign Execution, Team Leadership, Attention to Detail, Quantitative Skills, Social Ecosystem Knowledge, Influencer Management, Content Creation, Project Management
ASSUMPTION: The interview process at Bloom Ads is designed to assess the candidate's strategic thinking, communication skills, and cultural fit. Applicants should be prepared to discuss their experience and achievements in detail and provide specific examples of their problem-solving skills and leadership abilities.
🛠️ Tools & Technologies
- Social media platforms (Facebook, Instagram, TikTok, Snapchat, Twitter, Pinterest, YouTube)
- Media buying and planning tools (e.g., Facebook Ads Manager, Google Ads, LinkedIn Ads)
- Project management tools (e.g., Asana, Trello, Monday.com)
- Analytics tools (e.g., Google Analytics, Facebook Insights, Twitter Analytics)
- Content creation tools (e.g., Canva, Adobe Creative Suite, Hootsuite)
ASSUMPTION: The tools and technologies required for this role are industry-standard and widely used in the advertising and marketing field. Applicants should have experience with these tools and be comfortable learning new platforms as needed.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Creativity
- Collaboration
- Integrity
- Accountability
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Data-driven and results-focused
- Adaptable and open to change
Self-Assessment Questions:
- How do you stay up-to-date with the latest trends and updates in social media?
- Can you provide an example of a time when you had to manage a difficult team member or project challenge?
- How do you approach creative brainstorming sessions, and can you share an example of a successful campaign you've developed?
ASSUMPTION: Bloom Ads values candidates who are innovative, creative, and collaborative. Applicants should be prepared to discuss their alignment with the company's values and work style in their interview.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Keeping up with the constantly evolving social media landscape
- Dealing with difficult clients or team members
- Working in a small team with limited resources
- Managing a team with varying levels of experience and expertise
ASSUMPTION: The potential challenges of this role require strong communication, time management, and leadership skills. Applicants should be prepared to discuss their strategies for overcoming these challenges in their interview.
📈 Similar Roles Comparison
- This role is similar to a Social Media Manager or Paid Social Specialist role at other advertising agencies
- However, this role requires more strategic thinking and team leadership experience than entry-level positions
- Compared to in-house marketing roles, this position offers more variety in client campaigns and industries
- Bloom Ads' small to medium size allows for more opportunities for growth and advancement than larger agencies
ASSUMPTION: Applicants should research similar roles at other advertising agencies and consider the unique opportunities and challenges of working at a small to medium-sized agency like Bloom Ads.
📝 Sample Projects
- Developing and executing a social media campaign for a healthcare client to increase brand awareness and drive patient acquisition
- Managing a team to create and launch a series of targeted ads for an e-commerce client to boost sales during the holiday season
- Researching and implementing a new social media platform strategy for a food service client to reach a younger audience
ASSUMPTION: The sample projects for this role require strong strategic thinking, creativity, and team leadership skills. Applicants should be prepared to discuss their experience with similar projects and their approach to problem-solving in their interview.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the team currently, and how can this role help address them?
- How does Bloom Ads support the professional development and growth of its employees?
- Can you describe a typical day or week in this role?
- How does Bloom Ads approach work-life balance, and what resources are available to support employee well-being?
- What are the most important qualities Bloom Ads looks for in a candidate for this role?
ASSUMPTION: Applicants should use the interview to gain a deeper understanding of the role's day-to-day responsibilities, the team's dynamics, and Bloom Ads' company culture. They should also be prepared to discuss their fit for the role and their long-term career goals.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and achievements in paid social media management
- Prepare for behavioral interview questions that focus on your problem-solving skills and leadership experience
- Showcase your creativity and innovation in your application materials, as these are highly valued at Bloom Ads
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
