📌 Core Information
🔹 Job Title: Paid Social Media Specialist
🔹 Company: Bloom Ads Global Media
🔹 Location: Woodland Hills, CA
🔹 Job Type: On-site
🔹 Category: Advertising & Marketing
🔹 Date Posted: June 17, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: On-site (Woodland Hills, CA)
🚀 Job Overview
Key aspects of this role include:
- Executing paid social campaigns end-to-end
- Collaborating with creative teams for ad design and messaging
- Optimizing campaigns to meet and exceed short- and long-term goals
- Monitoring campaign performance and reporting relevant KPIs
- Staying informed of industry innovations and trends
ASSUMPTION: This role requires a strong understanding of social media platforms and proven experience in paid social campaigns. The ideal candidate will be comfortable working in a fast-paced environment and collaborating with various teams.
📋 Key Responsibilities
✅ Own paid social campaigns end-to-end across all assigned accounts, inclusive of creative processes, targeting and segmentation, campaign planning & set-up, execution, optimization, and reporting.
✅ QA spec sheets to ensure accuracy.
✅ Confirm receipt of all relevant creative assets from the client/creative team.
✅ Monitor the accuracy and quality of creative assets.
✅ Identify opportunities to improve or scale performance, optimizing campaigns to meet and exceed short- and long-term goals.
✅ Monitor campaign performance and report relevant KPIs to the Supervisor.
✅ Track and manage budget pacing across campaigns, leading budget reallocations as needed.
✅ Collaborate with influencers/UGC creators to develop organic and paid social campaigns.
✅ Work with internal and external partners to create impactful social marketing programs.
✅ Contribute to the development and refinement of processes and procedures.
✅ Stay informed of industry innovations and trends, sharing insights with the team.
✅ Monitor evolving social media tools, culture, and applications to enhance engagement and best practices.
ASSUMPTION: This role requires strong analytical skills, attention to detail, and the ability to manage multiple projects in a fast-paced team environment.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Communications, Advertising, or a related field (preferred)
Experience: 2-5 years of experience in paid social media or related field
Required Skills:
- Deep knowledge of and proficiency in social platforms (i.e., Facebook/Instagram, Snapchat, Twitter, TikTok, Pinterest, & YouTube)
- Hands-on experience with content and editorial planning
- Strong understanding of both brand and acquisition campaign strategies
- Proven ability to set up, optimize, and scale paid social campaigns
- Strong creative sensibility and attention to detail
- Data-driven mindset with strong analytical capabilities and a test-and-learn mentality
- Excellent communication, collaboration, and organizational skills
Preferred Skills:
- Agency experience
- Experience developing creative briefs and collaborating with design teams
- Familiarity with tracking pixels, ad tags, and social performance analytics
ASSUMPTION: While a bachelor's degree is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education.
💰 Compensation & Benefits
Salary Range: $47,500 - $60,000 / year (Depending on Experience)
Benefits:
- Comprehensive medical benefits: health, dental, vision, life, and AD&D coverage
- Generous vacation policy
- Holiday PTO + Work-from-Home Fridays
- Company contributions to 401(k) retirement savings
- Paid volunteer hours to support causes you care about
- Professional development opportunities
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is based on market research for similar roles in the Los Angeles area. The final offer may vary based on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: 11-50 employees (Small to mid-sized company, offering a close-knit team environment and opportunities for growth)
Founded: 2008 (Established company with a history of success)
Company Description:
- Bloom Ads is a rapidly growing advertising agency that combines world-class media capabilities with cutting-edge statistics
- Creates innovative, cross-channel media plans tailored to deliver measurable results for clients
- Prioritizes employee well-being and intellectual curiosity
Company Specialties:
- Healthcare
- Insurance
- DRTV
- Food Service
- and Grocery
Company Website: http://www.bloomads.com
ASSUMPTION: Bloom Ads is a certified women-owned, fully-integrated media agency specializing in building custom-crafted, cross-channel media plans focused on innovation, creativity, and measurable results.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports directly to the Supervisor of Paid Social Media
Work Arrangement: On-site, full-time, with work-from-home Fridays and holiday PTO
Growth Opportunities:
- Potential for career advancement within the agency as the company continues to grow
- Opportunities to work on diverse client accounts and campaigns
- Professional development opportunities, such as training and workshops
ASSUMPTION: This role offers opportunities for career growth and development within the agency, as well as exposure to a variety of client accounts and campaigns.
🌍 Location & Work Environment
Office Type: On-site, with a collaborative and creative work environment
Office Location(s): 20720 Ventura Blvd, Ste 140, Woodland Hills, CA 91364, US
Geographic Context:
- Woodland Hills is a suburban neighborhood in the San Fernando Valley region of Los Angeles
- Close proximity to various amenities, including shopping, dining, and entertainment options
- Easy access to major highways and public transportation
Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM (with a one-hour lunch break)
ASSUMPTION: The work environment at Bloom Ads is collaborative, creative, and fast-paced, with a focus on employee well-being and intellectual curiosity.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen with the Hiring Manager
- In-depth interview with the Supervisor of Paid Social Media and a team member
- Final interview with the Director of Media
Key Assessment Areas:
- Technical skills and knowledge of paid social media platforms
- Campaign planning and execution abilities
- Analytical and problem-solving skills
- Communication and collaboration skills
Application Tips:
- Highlight relevant experience and achievements in your resume, focusing on paid social media campaigns
- Tailor your cover letter to demonstrate your understanding of the role and company
- Prepare examples of successful paid social media campaigns you've worked on, including metrics and results
ATS Keywords: Paid Social Media, Campaign Planning, Campaign Execution, Social Media Platforms, Analytics, Collaboration, Communication
ASSUMPTION: The application process at Bloom Ads is designed to assess the candidate's technical skills, campaign planning and execution abilities, analytical and problem-solving skills, and communication and collaboration skills.
🛠️ Tools & Technologies
- Social media platforms (Facebook/Instagram, Snapchat, Twitter, TikTok, Pinterest, & YouTube)
- Campaign management tools (e.g., Hootsuite, Sprout Social, Buffer)
- Analytics tools (e.g., Google Analytics, Facebook Insights, Twitter Analytics)
ASSUMPTION: The tools and technologies required for this role are industry-standard and widely used in the paid social media space.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Creativity
- Measurable Results
Work Style:
- Collaborative
- Fast-paced
- Data-driven
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable working with data and using it to inform decision-making?
- Do you have a strong creative sensibility and attention to detail?
ASSUMPTION: Bloom Ads values innovation, creativity, and measurable results, and seeks candidates who are comfortable working in a fast-paced, collaborative, and data-driven environment.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Keeping up with evolving social media trends and tools
- Collaborating effectively with various teams, including creative and account management
- Working on-site in Woodland Hills, CA (for candidates who prefer remote or hybrid work arrangements)
ASSUMPTION: These challenges can be overcome with strong organizational skills, a proactive approach to learning, effective communication, and a willingness to adapt to a fast-paced environment.
📈 Similar Roles Comparison
- This role is similar to other Paid Social Media Specialist positions, but may offer more opportunities for career growth and development within the agency
- Bloom Ads is a smaller agency, offering a more close-knit team environment and opportunities for greater impact on campaigns
- Career paths in this role may include advancement to Senior Paid Social Media Specialist, Paid Social Media Manager, or other leadership positions within the agency
ASSUMPTION: While this role shares similarities with other Paid Social Media Specialist positions, Bloom Ads offers unique opportunities for career growth and development within the agency.
📝 Sample Projects
- Developing and executing a paid social media campaign for a healthcare client, including targeting, ad creative, and optimization strategies
- Collaborating with influencers and UGC creators to develop organic and paid social media campaigns for a food service client
- Monitoring and reporting on campaign performance for a grocery client, including KPIs and recommendations for optimization
ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available in this role, from campaign planning and execution to collaboration and optimization.
❓ Key Questions to Ask During Interview
- Can you describe the typical workflow for a paid social media campaign at Bloom Ads?
- How does the Paid Social Media team collaborate with other departments, such as Creative and Account Management?
- What opportunities are there for professional development and career growth within the agency?
- How does Bloom Ads support work-life balance for its employees?
- What is the company culture like at Bloom Ads, and how does this role fit into that culture?
ASSUMPTION: These questions can help candidates better understand the role, the team, and the company culture at Bloom Ads.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant experience and skills for this role
- Write a cover letter explaining your interest in the position and how your background and skills make you a strong fit
- Prepare examples of successful paid social media campaigns you've worked on, including metrics and results
- Follow up with the Hiring Manager one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
