Paid Social Specialist

📌 Core Information 🔹 Job Title: Paid Social Specialist 🔹 Company: Global Accelerator 🔹 Location: Buenos Aires, Argentina 🔹 Job Type: On-site 🔹 Category: Advertising & Marketing 🔹 Date Posted: May 12, 2025 🚀 Job Overview Key aspects of this role include: - Developing strategic media acquisition and data-driven forecasting to drive client success - Collaborating with a cross-functional team, including Google strategists, creative strategists, and email strategists - Managing client relationships and ensuring high-quality work delivery within required timelines - Contributing to the company's growth and innovation by sharing ideas and learnings ASSUMPTION: This role requires a strong understanding of media acquisition strategies, data analysis, and excellent communication skills. The ideal candidate will be comfortable working in a fast-paced, dynamic environment and have experience with paid social media advertising. 📋 Key Responsibilities ✅ Develop and execute strategic media acquisition plans to drive measurable growth for clients ✅ Collaborate with cross-functional teams to ensure seamless campaign execution and high-quality work delivery ✅ Manage client relationships, maintaining clear and transparent communication about strategies, actions taken, and performance against forecasts ✅ Contribute to the company's growth and innovation by sharing ideas and learnings ASSUMPTION: The role requires strong project management skills, attention to detail, and the ability to work independently and manage multiple tasks effectively. 🎯 Required Qualifications Education: - Bachelor's degree in Marketing, Business, or a related field (or equivalent experience) Experience: - Proven experience (2+ years) in paid social media advertising, with a strong focus on Facebook and Instagram ads - Demonstrated success in driving measurable results and achieving high client satisfaction rates Required Skills: - Proficiency in data analysis tools (e.g., Google Sheets, Excel) - Strong communication and presentation skills - Excellent project management and organizational skills - Fluency in English (written and verbal) Preferred Skills: - Experience with Google Ads and LinkedIn Ads - Familiarity with e-commerce platforms (e.g., Shopify, BigCommerce) - Knowledge of SQL or other database languages ASSUMPTION: The ideal candidate will have a proven track record in paid social media advertising, with a strong focus on driving measurable results and client satisfaction. 💰 Compensation & Benefits Salary Range: $64,000 - $76,000 per year (first year), with the potential to reach $100,000 - $120,000 in the second year, depending on the number of clients and the quality of work. Benefits: - Competitive salary and growth opportunities - Comprehensive benefits package (health, dental, vision, etc.) - A dynamic and collaborative work environment Working Hours: Full-time (40 hours per week) ASSUMPTION: The salary range provided is based on industry standards for the role, experience level, and location. The actual salary may vary depending on the candidate's qualifications and the company's internal compensation structure. 📌 Applicant Insights 🔍 Company Context Industry: Advertising & Marketing Company Size: 51-200 employees Founded: 2012 Company Description: Common Thread Collective is an e-commerce growth agency, helping DTC brands that are doing $10M-$100M in annual online revenue. As your partner, we produce better financial outcomes for your business by constructing a system for achieving profitable scale. Whether you learn how to build that system from us — or hire us to build it for you — we have a solution to meet your business where it’s at. Company Specialties: Digital Sales, Digital Marketing, Digital Advertising, Understanding Brands, Identifying Brands Consumers, Discovering Who Influences Brand Consumers, Producing Engaging Content, Establishing Target Distribution, Creating Simple Transaction Flow, content production, Media Buying, Facebook Advertising, Growth Marketing, Email Marketing, Google Advertising, Instagram Advertising, Marketing, and Advertising Company Website: http://commonthreadco.com ASSUMPTION: Common Thread Collective is a well-established agency with a strong focus on driving e-commerce growth for its clients. The company's expertise lies in various aspects of digital marketing, advertising, and sales, making it an attractive employer for professionals looking to gain experience in these fields. 📊 Role Analysis Career Level: Mid-level Reporting Structure: Reports directly to Joy Sharma, Director of the CTC Accelerator Program Work Arrangement: On-site, with the ability to pick your schedule and embrace autonomy as a core value Growth Opportunities: - Rapid career progression through continuous learning and skill development - Opportunities to contribute to new tools and improvements within the company's system - Potential for promotion to a Senior Strategist role within the first 12 months ASSUMPTION: This role offers excellent growth opportunities for the right candidate, with a clear path for career progression and the chance to make a significant impact on the company's success. 🌍 Location & Work Environment Office Type: Fully remote with the ability to pick your schedule Office Location(s): 3011 S Croddy Way, Santa Ana, California, 92704, US; 511 W 25th St, New York, NY 10001, US Geographic Context: - Buenos Aires, Argentina: A vibrant city with a rich cultural scene, known for its nightlife, food, and historical sites - Argentina: A diverse country with a strong economy and a growing e-commerce market Work Schedule: Flexible, with regular 1:1 feedback sessions and measurable quality benchmarks to support personal growth ASSUMPTION: The remote work arrangement and flexible schedule provide candidates with the opportunity to maintain a healthy work-life balance while still meeting the company's high standards for quality and productivity. 💼 Interview & Application Insights Typical Process: 1. Online application submission 2. Phone or video screening 3. In-depth behavioral and technical interviews 4. Final round interview with the hiring manager Key Assessment Areas: - Problem-solving skills and strategic thinking - Communication and presentation skills - Technical proficiency in paid social media advertising - Cultural fit and alignment with company values Application Tips: - Tailor your resume and cover letter to highlight relevant skills and experiences for this role - Prepare for behavioral and technical interview questions by researching the company and role - Showcase your passion for e-commerce and growth marketing during the interview process ATS Keywords: Paid Social Media Advertising, Facebook Ads, Instagram Ads, Google Ads, LinkedIn Ads, Media Buying, Data Analysis, Strategic Planning, Client Management, E-commerce, Growth Marketing ASSUMPTION: The interview process focuses on assessing the candidate's technical skills, strategic thinking, and cultural fit. By preparing thoroughly and showcasing your relevant experiences, you can increase your chances of success. 🛠️ Tools & Technologies - Google Sheets, Excel - Facebook Ads Manager - Instagram Ads Manager - Google Ads Manager - LinkedIn Ads Manager - Data visualization tools (e.g., Tableau, Power BI) - Project management tools (e.g., Asana, Trello) - Communication and collaboration tools (e.g., Slack, Microsoft Teams) ASSUMPTION: The tools and technologies listed are commonly used in paid social media advertising and project management. Familiarity with these tools will be beneficial for success in this role. 👔 Cultural Fit Considerations Company Values: - Autodidact: Naturally curious and an autodidact, able to absorb information quickly and effectively - Unimpeachable Character: Consistently honest, with the courage to acknowledge and communicate hard truths, and the humility to accept them, even when uncomfortable - Competitive Greatness: Performs at their best when it matters most, with an unyielding determination to get things done, regardless of obstacles, time constraints, skills needed, or resources Work Style: - Autonomous and self-managed, with a strong commitment to continuous improvement and learning - Collaborative and team-oriented, with excellent communication and presentation skills - Results-driven and focused on delivering high-quality work within required timelines Self-Assessment Questions: 1. How do you approach learning new tools and technologies, and how do you ensure you stay up-to-date with industry trends? 2. Can you provide an example of a time when you had to communicate a difficult truth, and how did you handle it? 3. Describe a challenging project or task you've worked on, and how did you approach it to ensure its successful completion? ASSUMPTION: Common Thread Collective values candidates who are naturally curious, honest, and competitive, with a strong commitment to continuous learning and improvement. By assessing your alignment with these values and work style, you can determine if this role is the right fit for you. ⚠️ Potential Challenges 1. Managing multiple clients and campaigns simultaneously, requiring strong organizational skills and attention to detail 2. Working in a fast-paced environment with tight deadlines and high expectations for performance 3. Adapting to changes in client needs, market trends, and industry best practices 4. Collaborating effectively with cross-functional teams, requiring strong communication and project management skills ASSUMPTION: These challenges require a proactive, adaptable, and results-driven approach. By embracing these challenges and demonstrating your ability to overcome them, you can make a significant impact on the company's success. 📈 Similar Roles Comparison 1. Paid Social Media Specialist vs. Social Media Manager: While both roles focus on social media advertising, the Paid Social Media Specialist role has a stronger emphasis on data analysis, strategic planning, and client management. 2. Paid Social Media Specialist vs. Media Buyer: Both roles involve media acquisition, but the Paid Social Media Specialist role requires a deeper understanding of social media platforms, user behavior, and content creation. 3. Paid Social Media Specialist vs. Growth Marketing Specialist: Both roles focus on driving measurable growth, but the Paid Social Media Specialist role has a more narrow focus on paid social media advertising, while the Growth Marketing Specialist role encompasses a broader range of growth strategies. ASSUMPTION: Understanding the differences between these roles can help you determine which one aligns better with your skills, interests, and career goals. 📝 Sample Projects 1. Developing a comprehensive paid social media advertising strategy for a new e-commerce client, including audience research, platform selection, ad creative development, and budget allocation 2. Optimizing an existing Facebook Ads campaign to improve click-through rate and conversion rate, while maintaining a consistent return on ad spend 3. Collaborating with a cross-functional team to create a targeted Instagram Ads campaign for a product launch, including audience segmentation, ad creative development, and influencer partnerships ASSUMPTION: These sample projects demonstrate the range of responsibilities and the level of strategic thinking required for success in this role. ❓ Key Questions to Ask During Interview 1. What are the most significant challenges facing the company in the next 12 months, and how can this role contribute to addressing them? 2. How does the company support the professional development and growth of its employees? 3. What are the key priorities for this role in the first 30, 60, and 90 days? 4. How does the company measure success for this role, and what are the key performance indicators (KPIs)? 5. What opportunities are there for collaboration and knowledge-sharing with other teams within the company? ASSUMPTION: Asking these questions demonstrates your interest in the role and the company's success, while also providing valuable insights into the work environment and growth opportunities. 📌 Next Steps for Applicants To apply for this position: - Submit your application through this link - Tailor your resume and cover letter to highlight relevant skills and experiences for this role - Prepare for behavioral and technical interview questions by researching the company and role - Showcase your passion for e-commerce and growth marketing during the interview process - Follow up with the hiring manager one week after your interview to express your continued interest in the role ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.