G

Paid Social Specialist

Global Accelerator
Full-time
On-site
Istanbul, Δ°stanbul, Turkey
🎯 Performance Marketing
πŸ“Œ Core Information

- Job Title: Paid Social Specialist
- Company: Global Accelerator
- Location: Istanbul, Δ°stanbul, Turkey
- Job Type: Remote Solely
- Category: Advertising Services
- Date Posted: May 12, 2025

πŸš€ Job Overview

Key aspects of this role include:

- Scaling client success through strategic media acquisition and data-driven forecasting.
- Engaging with clients, maintaining clear communication about strategies, and ensuring the execution of campaigns that drive measurable growth.
- Collaborating with a team of experts, including Google strategists, creative strategists, and email strategists.
- Working with the Prophet system for forecasting and Statlas for data integrity.
- Building growth maps, managing marketing calendars, and ensuring daily alignment with clients.
- Contributing to the company's content production and collaborating in ideas and learning across teams.

ASSUMPTION: This role requires a strong focus on data analysis, communication, and strategic planning. The ideal candidate should be comfortable working in a remote, self-managed environment and have a proven track record in media acquisition and growth planning.

πŸ“‹ Key Responsibilities

- Strategic Media Acquisition: Develop and execute strategic media acquisition plans to drive measurable business results.
- Client Communication: Maintain clear and transparent communication with clients about strategies, actions taken, and performance against forecasts.
- Data Analysis: Analyze data to develop strategic plans for the future and adjust tactics to meet KPIs.
- Campaign Execution: Ensure the seamless execution of campaigns that drive measurable growth.
- Team Collaboration: Work with a team of experts, including Google strategists, creative strategists, and email strategists, to optimize productivity and maintain high-performance standards.
- Quality Assurance: Ensure all work is delivered based on the timeline assigned with optimal quality and attention to detail.

ASSUMPTION: This role requires strong analytical skills, excellent communication abilities, and the capacity to work independently and manage multiple tasks effectively.

🎯 Required Qualifications

- Education: Bachelor's degree in Marketing, Business, Statistics, or a related field.
- Experience: 1-3 years of experience in media buying, data analysis, or a related field.
- Required Skills:
- Proficient in English with strong communication skills.
- Strong data analysis skills, with experience using tools like Google Sheets.
- Familiarity with media buying platforms, such as Facebook Ads and Google Ads.
- Experience with data visualization tools, such as Tableau or Power BI.
- Ability to work independently and manage multiple tasks effectively.
- Preferred Skills:
- Experience with the Prophet system or similar forecasting tools.
- Familiarity with Statlas or similar data management platforms.
- Knowledge of e-commerce and retail industries.

ASSUMPTION: The ideal candidate should have a strong foundation in data analysis, media buying, and strategic planning, with a passion for continuous learning and improvement.

πŸ’° Compensation & Benefits

- Salary Range: The salary range for this position is $64,000-$76,000 annually in the first year, with the potential to increase to $100,000-$120,000 in the second year, depending on the amount of clients and the quality of work.
- Benefits: The company offers growth, transparency, and fairness in career development, with a clear path for progression and regular performance evaluations. Additionally, the role offers a fully remote work environment with the ability to pick your schedule and embrace autonomy.

πŸ“Œ Applicant Insights

πŸ” Company Context

- Industry: Advertising Services
- Company Size: 51-200 employees
- Founded: 2012
- Company Description: Common Thread Collective is an e-commerce growth agency, helping DTC brands that are doing $10M-$100M in annual online revenue. As your partner, we produce better financial outcomes for your business by constructing a system for achieving profitable scale. Whether you learn how to build that system from us β€” or hire us to build it for you β€” we have a solution to meet your business where it’s at.
- Company Specialties: Digital Sales, Digital Marketing, Digital Advertising, Understanding Brands, Identifying Brands Consumers, Discovering Who Influences Brand Consumers, Producing Engaging Content, Establishing Target Distribution, Creating Simple Transaction Flow, content production, Media Buying, Facebook Advertising, Growth Marketing, Email Marketing, Google Advertising, Instagram Advertising, Marketing, and Advertising.

πŸ“Š Role Analysis

- Career Level: Junior to Mid-Level
- Reporting Structure: Reports directly to Joy Sharma, Director of the CTC Accelerator Program.
- Work Arrangement: Fully remote with the ability to pick your schedule, embracing autonomy as a core value.
- Growth Opportunities: Rapid career progression, with a clear path for promotion to a Senior Strategist within the first 12 months. The company is committed to providing mentorship and feedback throughout the development process.

🌍 Location & Work Environment

- Office Type: Fully Remote
- Office Location(s): Istanbul, Δ°stanbul, Turkey
- Geographic Context: Istanbul is the largest city in Turkey, with a population of approximately 16 million people. It is a major cultural, historical, and economic center, with a diverse economy driven by finance, retail, tourism, and media.
- Work Schedule: The role requires a full-time commitment, with a standard workweek of 40 hours. However, the company offers flexibility in scheduling, allowing employees to pick their schedule and work autonomously.

πŸ’Ό Interview & Application Insights

- Typical Process: The application process involves submitting an application through the provided link, followed by a series of interviews to assess the candidate's skills and cultural fit.
- Key Assessment Areas: Data analysis, communication skills, strategic planning, and problem-solving abilities.
- Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences specific to this role.
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, communication abilities, and strategic thinking.
- Familiarize yourself with the company's mission, values, and culture to demonstrate a strong fit during the interview process.

πŸ› οΈ Tools & Technologies

- Google Sheets
- Data visualization tools (Tableau, Power BI)
- Media buying platforms (Facebook Ads, Google Ads)
- Forecasting tools (Prophet system)
- Data management platforms (Statlas)
- Collaboration tools (Slack, Microsoft Teams)

πŸ‘” Cultural Fit Considerations

- Company Values: The company values include a commitment to hard work, continuous learning, and a relentless pursuit of excellence. Candidates should be prepared to work harder and learn more than ever before, embracing the challenge of drinking from a firehose of knowledge.
- Work Style: The company embraces autonomy as a core value, with clear expectations, regular 1:1 feedback sessions, and measurable quality benchmarks to support personal growth. Exceptional work is recognized and rewarded, with weekly check-ins for accountability, ensuring candidates are consistently challenged and engaged with new opportunities daily.

⚠️ Potential Challenges

- Workload: The role may require long hours and a high level of commitment, as the company expects employees to work harder and learn more than ever before.
- Learning Curve: The role involves working with complex data and advanced tools, which may present a steep learning curve for candidates without relevant experience.
- Remote Work Environment: The fully remote work environment may present challenges for candidates who prefer an office setting or struggle with self-motivation and time management.

πŸ“ˆ Similar Roles Comparison

- Role Differences: Unlike traditional media buying roles, this position focuses on strategic media acquisition and data-driven forecasting, requiring a strong analytical mindset and a deep understanding of e-commerce and retail industries.
- Industry-Specific Context: The role is part of an e-commerce growth agency, working with DTC brands that are doing $10M-$100M in annual online revenue. This context requires a strong focus on data-driven decision-making and a deep understanding of the e-commerce landscape.
- Career Path Comparison: The role offers a clear path for progression, with the potential for rapid career growth and the opportunity to work directly with a mentor known for his expertise in growth strategy.

πŸ“ Sample Projects

- Developing a strategic media acquisition plan for a DTC brand, including target audience analysis, channel selection, and budget allocation.
- Creating a data-driven forecast for a brand's growth potential, using the Prophet system and other relevant tools.
- Collaborating with a team of experts to optimize a brand's marketing calendar and ensure daily alignment with clients.

πŸ’‘ Key Questions to Ask During Interview

- What are the most significant challenges facing the company in the next 12 months, and how can this role contribute to addressing them?
- How does the company support the professional development of its employees, and what opportunities are available for growth within the role?
- What are the key priorities for the first 30, 60, and 90 days in this role, and how can I best prepare for them?
- How does the company measure success in this role, and what key performance indicators (KPIs) will I be expected to meet?
- What are the most important qualities and skills you look for in a candidate for this role, and how can I best demonstrate them during the interview process?

πŸ“ Next Steps for Applicants

- To apply for this position:
- Submit your application through the provided link: [Application URL]
- Tailor your resume and cover letter to highlight relevant skills and experiences specific to this role.
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, communication abilities, and strategic thinking.
- Familiarize yourself with the company's mission, values, and culture to demonstrate a strong fit during the interview process.
- Follow up with the hiring manager after your interview, expressing your enthusiasm for the role and asking about next steps in the process.
- If selected for the role, be prepared to work harder and learn more than ever before, embracing the challenge of drinking from a firehose of knowledge and continuously improving your skills and performance.