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Partner Marketing Manager

Presto
Full-time
On-site
Apac, Apac, Uganda

πŸ“Œ Core Information

πŸ”Ή Job Title: Partner Marketing Manager

πŸ”Ή Company: Flipster

πŸ”Ή Location: APAC (Remote OK)

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 3, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Remote OK

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and implementing global partner marketing strategies
  • Building and nurturing strategic marketing partnerships
  • Tracking and analyzing partner marketing initiative performance
  • Collaborating with the GTM Lead to integrate partner marketing into broader strategies
  • Identifying and building relationships with key industry partners
  • Planning and executing joint marketing campaigns with partners
  • Providing strategic input and feedback to leadership

ASSUMPTION: This role requires a balance of strategic thinking, relationship-building, and data-driven analysis to maximize growth and impact through partnerships.

πŸ“‹ Key Responsibilities

βœ… Develop and implement a comprehensive global partner marketing strategy, ensuring alignment with global objectives.

βœ… Build and nurture strategic marketing partnerships with key regional players to foster mutual growth.

βœ… Track and analyze the performance of partner marketing initiatives, providing actionable insights and recommendations for improvement.

βœ… Work closely with the GTM Lead to incorporate partner marketing activities into broader go-to-market strategies.

βœ… Identify and build relationships with key industry partners, ensuring all marketing collaborations deliver significant business value.

βœ… Plan and execute joint marketing campaigns with partners, leveraging shared resources and networks to maximize reach and effectiveness.

βœ… Offer strategic input and feedback to leadership to help shape global partner marketing strategies.

βœ… Track and refine the performance of partner marketing campaigns using data-driven insights to optimize strategies and outcomes.

ASSUMPTION: The role involves a mix of strategic planning, relationship management, and data analysis to drive successful partner marketing campaigns.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 3+ years of experience in partner marketing, business development, or a related field, with a strong focus on the Web3 and crypto industries

Required Skills:

  • Proven success in creating and managing impactful marketing partnerships
  • Exceptional relationship-building abilities
  • Strong project management capabilities
  • Proficient in English, with knowledge of Mandarin or another APAC language required

Preferred Skills:

  • Experience in the crypto industry
  • Fluency in multiple languages

ASSUMPTION: Candidates should have a proven track record in partner marketing and be comfortable working in a dynamic, fast-paced environment.

πŸ’° Compensation & Benefits

Salary Range: $80,000 - $120,000 USD per year (Based on industry standards for the role, experience level, and location)

Benefits:

  • Health, dental, and vision insurance
  • 401(k) plan with company match
  • Flexible work hours and remote work options
  • Generous vacation and sick leave policies
  • Professional development opportunities

Working Hours: Full-time (40 hours/week) with flexible scheduling

ASSUMPTION: The salary range is estimated based on industry standards for partner marketing managers with 3+ years of experience in the crypto industry. Benefits may vary based on the company's standard benefits package.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Financial Services, specifically Cryptocurrency Exchange

Company Size: 51-200 employees (Small to Medium-sized company)

Founded: 2021 (Relatively new company)

Company Description:

  • Trusted by millions, Flipster is a cryptocurrency trading platform
  • Offers a wide selection of over 250 coin listings with $10 billion in monthly trading volume
  • Focuses on providing a fast and reliable trading experience for users worldwide

Company Specialties:

  • Technology
  • FinTech
  • Blockchain
  • Cryptocurrency
  • Futures Trading
  • Fintech
  • Bitcoin
  • Ethereum
  • Dogecoin
  • Digital Assets
  • and Markets

Company Website: flipster.io

ASSUMPTION: Flipster is a growing company in the crypto industry, focusing on providing a user-friendly trading platform for cryptocurrencies.

πŸ“Š Role Analysis

Career Level: Mid-level (3-5 years of experience)

Reporting Structure: This role reports directly to the Head of Marketing or a similar position

Work Arrangement: Remote OK, with flexible work hours

Growth Opportunities:

  • Potential career progression into senior marketing roles
  • Expanding skills and knowledge in the crypto industry
  • Gaining experience in global partner marketing strategies

ASSUMPTION: This role offers opportunities for career growth and skill development within the marketing department and the broader crypto industry.

🌍 Location & Work Environment

Office Type: Remote (with the option to work from the Panama City headquarters)

Office Location(s): Panama City, PA

Geographic Context:

  • APAC region, with a focus on building partnerships in the area
  • Remote work allows for flexibility in working hours and location
  • Panama City, PA, is the headquarters, offering a vibrant and growing tech scene

Work Schedule: Full-time (40 hours/week) with flexible scheduling

ASSUMPTION: The remote work option provides flexibility for applicants, while the headquarters in Panama City offers a dynamic work environment.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call interview with the hiring manager
  • In-depth interview with the marketing team
  • Final interview with the Head of Marketing or a similar position

Key Assessment Areas:

  • Strategic thinking and planning
  • Relationship-building and communication skills
  • Data analysis and interpretation
  • Industry knowledge and understanding of the crypto market

Application Tips:

  • Highlight relevant experience in partner marketing, business development, or a related field
  • Demonstrate a strong understanding of the crypto industry and market trends
  • Showcase your ability to build and maintain strategic partnerships
  • Tailor your resume and cover letter to emphasize your skills and experiences relevant to this role

ATS Keywords: Partner Marketing, Business Development, Project Management, Relationship Building, Data Analysis, Campaign Execution, Strategic Planning, Collaboration, Web3 Knowledge, Crypto Industry Knowledge, Performance Tracking, GTM Strategy, Marketing Strategy, Communication, Insight Generation, Networking

ASSUMPTION: The application process focuses on assessing the candidate's strategic thinking, relationship-building skills, and industry knowledge to ensure a good fit for the role.

πŸ› οΈ Tools & Technologies

  • Marketing automation tools (e.g., HubSpot, Marketo)
  • CRM software (e.g., Salesforce, HubSpot CRM)
  • Data analysis tools (e.g., Google Analytics, Tableau)
  • Project management tools (e.g., Asana, Trello)
  • Communication and collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: The required tools and technologies may vary depending on the company's standard software stack and the candidate's specific needs.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Customer-centricity
  • Collaboration
  • Integrity
  • Accountability

Work Style:

  • Dynamic and fast-paced
  • Results-driven and data-focused
  • Collaborative and team-oriented
  • Adaptable and open to change

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment?
  • Are you comfortable working remotely and collaborating with global teams?
  • Do you have a strong understanding of the crypto industry and market trends?
  • Are you able to build and maintain strategic partnerships with key industry players?

ASSUMPTION: Flipster values candidates who are innovative, customer-focused, collaborative, and adaptable, with a strong understanding of the crypto industry and a proven track record in partner marketing.

⚠️ Potential Challenges

  • Working in a fast-paced, dynamic environment with tight deadlines
  • Building and maintaining strategic partnerships with key industry players
  • Keeping up with the rapidly evolving crypto market and trends
  • Managing multiple projects and priorities simultaneously
  • Working remotely and collaborating with global teams

ASSUMPTION: The role may present challenges in terms of managing multiple priorities, building partnerships, and staying up-to-date with industry trends, but offers opportunities for growth and learning in the process.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Partner Marketing Manager or Business Development Manager in other crypto or fintech companies
  • However, Flipster's focus on innovation and customer-centricity may require a more strategic and data-driven approach to marketing
  • Career progression may involve moving into senior marketing roles or other related positions within the company

ASSUMPTION: While this role shares similarities with other partner marketing or business development roles, Flipster's unique focus on innovation and customer-centricity sets it apart in the crypto industry.

πŸ“ Sample Projects

  • Developing and executing a global partner marketing strategy for a new cryptocurrency exchange
  • Building and maintaining strategic partnerships with key industry players to drive user growth and brand awareness
  • Analyzing the performance of partner marketing initiatives and providing actionable insights to optimize strategies and outcomes

ASSUMPTION: Sample projects may vary depending on the company's specific needs and the candidate's skills and experiences, but will generally involve strategic planning, relationship-building, and data analysis.

❓ Key Questions to Ask During Interview

  • How does Flipster differentiate itself from other cryptocurrency exchanges in the market?
  • What are the key priorities for this role in the first 90 days?
  • How does Flipster support the professional development and growth of its employees?
  • What is the company's approach to building and maintaining strategic partnerships with key industry players?
  • How does Flipster measure the success of its partner marketing initiatives, and what metrics are most important?

ASSUMPTION: Interview questions should focus on understanding the company's unique value proposition, the role's priorities, and the company's approach to partnership building and performance measurement.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare for interviews by researching Flipster's unique value proposition and the crypto industry
  • Follow up with the hiring manager after your interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.