Partner Marketing Manager - EMEA

📌 Core Information

🔹 Job Title: Partner Marketing Manager - EMEA

🔹 Company: WEKA

🔹 Location: United Kingdom

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: May 22, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Developing and executing marketing strategies for NVIDIA, Dell, and Channel Partner teams
• Collaborating with sales and partner teams to evaluate performance against revenue and partner influence goals
• Managing partner marketing budgets and ensuring effective resource allocation
• Organizing and coordinating trade shows, workshops, and other local or regional events to promote WEKA's offerings
• Building and executing strategies to enhance WEKA’s brand visibility and position in target markets

ASSUMPTION: This role requires a strong understanding of regional and partner marketing, with a proven track record of achieving pipeline goals. Experience in technology, AI, hardware, or software is preferred.

📋 Key Responsibilities

✅ Synthesize information, ideas, and updates from multiple sources and distill details into crisp, clear language and documentation appropriate for a variety of audiences

✅ Deliver standout interpersonal skills and communications, including the ability to negotiate and resolve conflict with integrity

✅ Earn the trust and participation of key colleagues, influencing the direction of teams beyond organizational boundaries

✅ Self-starter that executes in an orderly fashion and drives continuous improvement in an environment that can be ambiguous or infused with rapid change

✅ Ensure components are conceptually thoughtful, relevant, and impactful, as well as delivered on time and on budget

✅ Ability to remain calm in stressful situations with a “can do” positive approach and apply grounded decision making to achieve a positive outcome

✅ Proven experience in driving regional and partner marketing with a track record of achieving pipeline goals

✅ Source, negotiate with, and direct a variety of vendors in advertising, design, photography, and event disciplines

ASSUMPTION: This role requires strong organizational and project management skills, with a focus on event planning and partner marketing. A data-driven mindset is essential for interpreting metrics and making informed decisions.

🎯 Required Qualifications

Education: Bachelor’s degree in marketing, business, or a related field

Experience: 7+ years of experience in B2B marketing, with a background in technology, AI, hardware, or software preferred

Required Skills:

• Proven experience with event planning, with a focus on partner events
• Ability to design and implement long-term marketing strategies that align with business objectives and drive measurable results
• Strong organizational and project management skills with attention to detail and future planning
• Data-driven mindset with the ability to interpret metrics and make informed decisions
• Exceptional written, verbal, and presentation communication skills
• Agile and proactive approach, thriving in fast-paced, dynamic environments
• Ability to navigate ambiguity, prioritize tasks, and manage multiple projects effectively
• Strong focus on meeting tight deadlines while juggling multiple high-priority projects
• Experience in engaging and managing internal and external stakeholders to align goals and expectations
• Proficiency in marketing tools and analytics software
• Experience in managing marketing budgets, ensuring effective allocation
• Excellent interpersonal and relationship-building skills
• Problem-solving abilities with a results-driven mindset
• Willingness to travel as needed

Preferred Skills:

• 7+ years of experience in B2B marketing
• Background in technology, AI, hardware, or software
• Familiarity with partner and channel marketing strategies

ASSUMPTION: While a degree in marketing or a related field is required, WEKA is committed to building a diverse, inclusive, and authentic workplace. If you are excited about this position but are concerned that your past work experience doesn't match up perfectly with the job description, we encourage you to apply anyway.

💰 Compensation & Benefits

Salary Range: $120,000 - $160,000 per year (Based on industry standards for a Partner Marketing Manager with 7+ years of experience in the United Kingdom)

Benefits:

• Competitive benefits package
• Health, dental, and vision insurance
• 401(k) matching
• Generous PTO and holiday policy
• Professional development opportunities

Working Hours: Full-time, with a flexible work arrangement that allows for remote work

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Partner Marketing Manager with 7+ years of experience in the United Kingdom. Actual compensation may vary based on factors such as skills, experience, and market conditions.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development, focusing on high-performance computing, machine learning, and data management

Company Size: 201-500 employees, with a fast-paced and dynamic work environment

Founded: 2013, with headquarters in Campbell, California

Company Description:

• WEKA helps data-driven organizations seamlessly and sustainably store, process, and manage data virtually anywhere with cloud simplicity and on-prem performance
• The company's software-defined, cloud-native data platform turns stagnant data silos into streaming data pipelines that fuel next-generation workloads like AI and HPC
• WEKA is committed to building a diverse, inclusive, and authentic workplace, with equal opportunities for all employees and applicants

Company Specialties:

• High-Performance Computing
• Machine Learning
• Analytics
• Genomics
• Artificial Intelligence
• Data Management
• Data Pipelines
• Data Acceleration
• Hybrid Cloud
• Data Platform
• Storage Software
• Containers
• Cloud
• Multicloud
• Generative AI
• Cloud Storage
• and GPU Acceleration

Company Website: http://www.weka.io

ASSUMPTION: WEKA is a rapidly growing company with a strong focus on innovation and customer success. The company's commitment to diversity, inclusion, and equal opportunities is evident in its company culture and values.

📊 Role Analysis

Career Level: Mid-level to senior marketing role, with opportunities for growth and advancement within the company

Reporting Structure: This role reports directly to the Senior Director of Marketing and works closely with sales and partner teams

Work Arrangement: Full-time, with a flexible work arrangement that allows for remote work

Growth Opportunities:

• Advancement to a senior marketing role within the company
• Expansion of responsibilities to include additional regions or partner teams
• Opportunities to work on special projects or initiatives that align with the company's strategic goals

ASSUMPTION: This role offers significant opportunities for growth and development within the company, with a focus on driving measurable results and achieving pipeline goals.

🌍 Location & Work Environment

Office Type: Hybrid, with a focus on remote work for this role

Office Location(s): Campbell, California (Headquarters), with remote work options available

Geographic Context:

• The United Kingdom is a major market for WEKA, with a strong focus on driving brand awareness and partner engagement in the region
• The role requires frequent travel to attend partner events and meetings, with the opportunity to work with partners and customers across Europe, the Middle East, and Africa
• The United Kingdom offers a dynamic and competitive job market, with opportunities for professional growth and development

Work Schedule: Full-time, with a flexible work arrangement that allows for remote work and a focus on results-driven performance

ASSUMPTION: This role requires a strong understanding of the regional market and a commitment to driving partner engagement and brand awareness in the United Kingdom and across Europe, the Middle East, and Africa.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the HR team
• In-depth interview with the hiring manager and relevant team members
• Final interview with senior leadership
• Background check and offer

Key Assessment Areas:

• Marketing strategy and planning
• Event management and execution
• Budget management and allocation
• Communication and interpersonal skills
• Problem-solving and decision-making abilities
• Alignment with WEKA's company culture and values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Be prepared to discuss your marketing strategy and planning experience, as well as your ability to manage events and budgets
• Demonstrate your strong communication and interpersonal skills, as well as your problem-solving and decision-making abilities
• Showcase your alignment with WEKA's company culture and values, and your commitment to driving partner engagement and brand awareness

ATS Keywords: Partner Marketing, Event Management, Budget Management, Marketing Strategy, Partner Engagement, Brand Awareness, Regional Marketing, Partner Marketing Manager, EMEA

ASSUMPTION: WEKA's hiring process is designed to assess your marketing strategy and planning skills, as well as your ability to manage events and budgets. The company is looking for candidates who align with its company culture and values and are committed to driving partner engagement and brand awareness in the United Kingdom and across Europe, the Middle East, and Africa.

🛠️ Tools & Technologies

• Marketing automation tools (e.g., Marketo, HubSpot)
• Customer Relationship Management (CRM) software (e.g., Salesforce)
• Event management platforms (e.g., Eventbrite, Cvent)
• Analytics and reporting tools (e.g., Google Analytics, Tableau)
• Project management software (e.g., Asana, Trello)

ASSUMPTION: This role requires proficiency in marketing automation tools, CRM software, event management platforms, analytics and reporting tools, and project management software. Familiarity with WEKA's proprietary tools and technologies may also be required.

👔 Cultural Fit Considerations

Company Values:

• We are Accountable: We take full ownership, always–even when things don’t go as planned. We lead with integrity, show up with responsibility & ownership, and hold ourselves and each other to the highest standards.
• We are Brave: We question the status quo, push boundaries, and take smart risks when needed. We welcome challenges and embrace debates as opportunities for growth, turning courage into fuel for innovation.
• We are Collaborative: True collaboration isn’t only about working together. It’s about lifting one another up to succeed collectively. We are team-oriented and communicate with empathy and respect. We challenge each other and conduct positive conflict resolution. We are transparent about our goals and results. And together, we’re unstoppable.
• We are Customer Centric: Our customers are at the heart of everything we do. We actively listen and prioritize the success of our customers, and every decision we make is driven by how we can better serve, support, and empower them to succeed. When our customers win, we win.

Work Style:

• Fast-paced and dynamic work environment
• Focus on results-driven performance and achievement of pipeline goals
• Collaborative and team-oriented culture
• Strong commitment to customer success and satisfaction

Self-Assessment Questions:

• Do you align with WEKA's company values, particularly the emphasis on accountability, bravery, collaboration, and customer centricity?
• Are you comfortable working in a fast-paced and dynamic work environment, with a focus on results-driven performance and achievement of pipeline goals?
• Do you thrive in a collaborative and team-oriented culture, with a strong commitment to customer success and satisfaction?

ASSUMPTION: WEKA is looking for candidates who align with its company values and are comfortable working in a fast-paced and dynamic work environment, with a focus on results-driven performance and achievement of pipeline goals. A strong commitment to customer success and satisfaction is essential for this role.

⚠️ Potential Challenges

• Managing multiple partner relationships and marketing initiatives simultaneously
• Balancing regional marketing strategies with global company objectives
• Adapting to a fast-panging work environment and changing market conditions
• Meeting tight deadlines and juggling multiple high-priority projects
• Navigating ambiguity and making data-driven decisions in an environment with limited information

ASSUMPTION: This role presents unique challenges, including the need to manage multiple partner relationships and marketing initiatives simultaneously, balance regional marketing strategies with global company objectives, and adapt to a fast-panging work environment and changing market conditions. Candidates should be comfortable working in a dynamic and fast-paced environment, with a strong focus on results-driven performance and achievement of pipeline goals.

📈 Similar Roles Comparison

• This role is similar to other partner marketing manager positions, but with a focus on the EMEA region and a strong emphasis on driving partner engagement and brand awareness
• Compared to other regional marketing roles, this position requires a deeper understanding of partner marketing strategies and a stronger focus on driving pipeline goals
• Career progression in this role may lead to senior marketing positions within the company, with opportunities to expand responsibilities to additional regions or partner teams

ASSUMPTION: While this role shares similarities with other partner marketing manager positions, it is unique in its focus on the EMEA region and strong emphasis on driving partner engagement and brand awareness. Candidates should have a deep understanding of partner marketing strategies and a strong focus on driving pipeline goals.

📝 Sample Projects

• Developing and executing a regional marketing campaign to drive partner engagement and brand awareness in the United Kingdom
• Managing a partner event, including vendor relationships, event logistics, and post-event follow-up
• Creating and delivering a monthly partner dashboard to track partner engagement and event success, with data-driven insights and recommendations

ASSUMPTION: These sample projects illustrate the key responsibilities and required skills for this role, including the ability to develop and execute marketing strategies, manage partner events, and create data-driven insights and recommendations.

❓ Key Questions to Ask During Interview

• Can you describe the company's partner marketing strategy and how this role fits into that overall plan?
• How does the company support the growth and development of its partner marketing team members?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company measure the success of its partner marketing initiatives, and how will my performance be evaluated in this role?
• What are the biggest challenges facing the partner marketing team, and how can this role help address them?

ASSUMPTION: These key questions help candidates better understand the company's partner marketing strategy, the role's priorities and expectations, and the challenges facing the partner marketing team. Asking these questions demonstrates a strong interest in the role and a commitment to driving partner engagement and brand awareness in the United Kingdom and across Europe, the Middle East, and Africa.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on your marketing strategy and planning experience, event management and budget management abilities, and strong communication and interpersonal skills
• Prepare for your interviews by demonstrating your alignment with WEKA's company culture and values, and your commitment to driving partner engagement and brand awareness in the United Kingdom and across Europe, the Middle East, and Africa
• Follow up with the hiring manager within one week of your interview to express your interest in the role and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.