📌 Core Information
🔹 Job Title: Peacock Marketing Internships – Academic Year 2025-2026
🔹 Company: NBCUniversal
🔹 Location: New York, NY
🔹 Job Type: Intern
🔹 Category: Marketing
🔹 Date Posted: May 6, 2025
🔹 Experience Level: 0-2 years (Undergraduate/Recent Graduate)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Paid internship opportunity for the academic year 2025-2026
- Work 16-24 hours per week, with flexible scheduling to accommodate courses
- Gain hands-on experience in performance marketing, working with cross-functional teams
- Develop and optimize marketing campaigns across various digital channels
- Analyze campaign performance metrics and draw actionable insights
ASSUMPTION: This role is ideal for undergraduate or recent graduate students interested in digital marketing, analytics, and data-driven decision-making. It provides a unique opportunity to gain real-world experience and contribute to big projects.
📋 Key Responsibilities
✅ Assist in planning and optimizing performance marketing campaigns across various digital channels such as paid social, paid search, programmatic, and affiliate
✅ Collaborate with the creative team to develop compelling ad copy and assets that drive conversion
✅ Track creative approvals and send assets to managers for feedback and final approval
✅ Analyze campaign performance metrics to identify trends, insights, and areas for improvement
✅ Review media partner proposals to formulate best-in-class ideas and testing opportunities
✅ Work with cross-functional teams including media analytics, strategy, martech, and adtech to align performance marketing initiatives with overall business goals and objectives
ASSUMPTION: The role may involve working with various teams and stakeholders, requiring strong communication and collaboration skills.
🎯 Required Qualifications
Education: Actively enrolled in a degree-granting program at an accredited institution during the entire duration of the program (September 2025 through April 2026)
Experience: Current class standing of sophomore or above (30 credits)
Required Skills:
- Excellent analytical skills with the ability to interpret data and draw actionable insights
- Familiarity with digital marketing platforms such as Google Ads, Meta Ads Manager, or similar advertising platforms (a plus)
Preferred Skills:
- Experience or interest in social media marketing, asset operations, media planning, project management, or data analysis
- Cumulative GPA of 3.0 or above
ASSUMPTION: While not explicitly stated, it is assumed that candidates should have a strong interest in media, entertainment, and technology, as well as a desire to learn and grow in a dynamic environment.
💰 Compensation & Benefits
Salary Range: $17.50 per hour (undergraduate students), $25.00 per hour (graduate students)
Benefits:
- Paid time off for mental health, school exams, and personal holidays
- Robust networking, learning, and development opportunities
- Complimentary Peacock subscription during the internship
- Free admission to Universal Parks to use during the internship
Working Hours: 16-24 hours per week, with a flexible schedule to accommodate courses
ASSUMPTION: The salary range provided is based on the information given in the job description. However, it is always recommended to confirm the salary and benefits package with the employer.
📌 Applicant Insights
🔍 Company Context
Industry: Entertainment Providers
Company Size: 10,001+ employees (Large enterprise)
Founded: NBCUniversal was founded in 2004, following the merger of NBC and Universal Studios
Company Description:
- One of the world's leading media and entertainment companies
- Creates and distributes world-class content across film, television, streaming, and theme parks
- Owns and operates leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock
- Produces and distributes filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group
- Has world-renowned theme parks and attractions through Universal Destinations & Experiences
Company Specialties:
- Media production and distribution
- Theme parks and consumer experiences
- Streaming services
- News and entertainment broadcasting
Company Website: NBCUniversal.com
ASSUMPTION: NBCUniversal is a large, well-established company with a diverse range of brands and offerings. It provides numerous opportunities for interns to gain experience in various aspects of the media and entertainment industry.
📊 Role Analysis
Career Level: Entry-level (Intern)
Reporting Structure: This role will report directly to the Performance Marketing team within the Media Group at NBCU
Work Arrangement: On-site, with a flexible schedule to accommodate courses
Growth Opportunities:
- Potential full-time employment opportunities upon graduation
- Chance to work on high-impact projects and collaborate with cross-functional teams
- Exposure to various aspects of the media and entertainment industry
ASSUMPTION: This role offers a unique opportunity for interns to gain real-world experience and contribute to meaningful projects. It also provides a pathway for growth and development within the company.
🌍 Location & Work Environment
Office Type: Corporate office environment
Office Location(s): 30 Rockefeller Plaza, New York, NY 10111, USA
Geographic Context:
- New York City is a major hub for media, entertainment, and technology
- The office is located in Midtown Manhattan, with easy access to public transportation
- The city offers a wide range of cultural, recreational, and dining options
Work Schedule: 16-24 hours per week, with a flexible schedule to accommodate courses
ASSUMPTION: The office environment is likely to be dynamic and fast-paced, with a strong focus on collaboration and innovation.
💼 Interview & Application Insights
Typical Process:
- Applications open from April 21 to May 9, 2025 (may close earlier due to applicant volume)
- First round video interviews conducted in early to mid-May 2025
- Second round interviews conducted in mid-June to mid-July 2025
- Selected candidates receive offers throughout July 2025
Key Assessment Areas:
- Analytical skills and data-driven decision-making
- Familiarity with digital marketing platforms and tools
- Communication and collaboration skills
- Interest in and knowledge of the media and entertainment industry
Application Tips:
- Submit a one-page resume outlining work experience, accomplishments, and graduation month and year
- Submit a cover letter highlighting passion for NBCUniversal, preferred locations, and top areas of interest
- Upload an unofficial transcript confirming actively enrolled student status
ATS Keywords: Performance marketing, digital marketing, analytics, data-driven decision-making, marketing campaigns, cross-functional teams, NBCUniversal, Peacock, academic year internship
ASSUMPTION: The application process is competitive, and candidates should highlight their relevant skills, experiences, and passion for the role and company.
🛠️ Tools & Technologies
- Google Ads
- Meta Ads Manager
- Other digital marketing platforms and tools
ASSUMPTION: Familiarity with digital marketing platforms and tools is preferred but not required. The role provides an opportunity to learn and gain experience with various tools and technologies.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Excellence
- Integrity
- Inclusion
Work Style:
- Fast-paced and dynamic
- Data-driven and analytical
- Collaborative and team-oriented
- Focused on continuous learning and improvement
Self-Assessment Questions:
- How do you approach analyzing data and drawing actionable insights?
- Can you describe a time when you worked effectively in a team to achieve a common goal?
- How do you stay up-to-date with industry trends and best practices in digital marketing?
ASSUMPTION: NBCUniversal values candidates who are innovative, collaborative, and committed to excellence. A strong cultural fit is essential for success in this role.
⚠️ Potential Challenges
- Working in a fast-paced, dynamic environment may require strong time management and prioritization skills
- Balancing coursework and internship responsibilities may be challenging
- Competition for internship opportunities may be high
- Adapting to a corporate office environment may present challenges for some candidates
ASSUMPTION: These challenges can be overcome with strong time management, communication, and adaptability skills.
📈 Similar Roles Comparison
- This role is unique in its focus on performance marketing and academic year internship duration
- Compared to other marketing internships, this role offers a longer-term commitment and more comprehensive experience
- Career path opportunities may vary depending on the specific brand or division within NBCUniversal
ASSUMPTION: This role provides a unique opportunity for interns to gain extensive experience in performance marketing and contribute to meaningful projects over an extended period.
📝 Sample Projects
- Developing and optimizing a social media marketing campaign for a new Peacock original series
- Analyzing the performance of a paid search campaign for NBC Sports and identifying areas for improvement
- Collaborating with the creative team to develop ad copy and assets for a Telemundo marketing campaign
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and opportunities available to interns in this role.
❓ Key Questions to Ask During Interview
- Can you describe the typical day-to-day responsibilities of this role?
- How does this role fit into the broader marketing strategy for Peacock and NBCUniversal?
- What opportunities are there for growth and development within the company?
- How does the team support and collaborate with one another to achieve common goals?
- What is the company culture like, and how does this role contribute to it?
ASSUMPTION: Asking thoughtful, relevant questions demonstrates interest in the role and provides valuable insights into the company and team dynamics.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link by May 9, 2025 at 11:59pm ET (applications may close earlier due to applicant volume)
- Customize your resume to highlight relevant skills, experiences, and accomplishments
- Tailor your cover letter to express your passion for NBCUniversal and your top areas of interest
- Upload an unofficial transcript confirming your actively enrolled student status
- Follow up with the hiring manager after submitting your application, expressing your interest in the role and asking about next steps
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
