📌 Core Information
- Job Title: Performance Marketing Specialist
- Company: Global Accelerator
- Location: Tunis, Tunisia
- Job Type: On-site
- Category: Marketing
- Date Posted: May 12, 2025
🚀 Job Overview
Key aspects of this role include:
- Developing precise performance projections and executing campaigns to achieve measurable growth.
- Collaborating proactively with clients to ensure clear communication about strategies and performance relative to forecasts.
- Maintaining high-accuracy performance within a 5% delta across the Prophet system's Growth Map and Statlas.
- Applying best practices in media buying to drive outstanding results.
- Contributing valuable ideas to team discussions and company-wide content production.
ASSUMPTION: This role requires a strong focus on data analysis, strategic planning, and excellent communication skills. The ideal candidate will have a background in data analytics, business operations, or media buying, with a proven track record of driving results and meeting deadlines.
📋 Key Responsibilities
- Develop precise performance projections and execute campaigns to achieve measurable growth.
- Collaborate proactively with clients to ensure clear communication about strategies and performance relative to forecasts.
- Maintain high-accuracy performance within a 5% delta across the Prophet system's Growth Map and Statlas.
- Apply best practices in media buying to drive outstanding results.
- Contribute valuable ideas to team discussions and company-wide content production.
ASSUMPTION: The responsibilities listed above are essential for the success of this role. The ideal candidate will be able to manage multiple tasks with great attention to detail and maintain high-performance standards.
🎯 Required Qualifications
- Education: Bachelor's degree in Marketing, Business, Statistics, or a related field.
- Experience: 1-3 years of experience in performance marketing, data analysis, or a related field.
- Required Skills:
- Proficiency in data analysis tools (e.g., Google Sheets, Excel).
- Strong communication and presentation skills.
- Ability to manage multiple tasks and prioritize effectively.
- Experience with media buying platforms (e.g., Google Ads, Facebook Ads).
- Familiarity with e-commerce platforms (e.g., Shopify, Magento).
- Preferred Skills:
- Experience with the Prophet system or similar forecasting tools.
- Knowledge of SQL or other database management systems.
- Familiarity with A/B testing and conversion rate optimization.
ASSUMPTION: The required and preferred skills listed above are essential for the successful performance of this role. The ideal candidate will possess a strong skill set in data analysis, communication, and media buying, with a proven track record of driving results.
💰 Compensation & Benefits
- Salary Range: $64,000 - $76,000 per year (first year), with the potential to reach $100,000 - $120,000 per year by the second year, depending on the number of clients and the quality of work.
- Benefits: Competitive benefits package, including health insurance, retirement plans, and paid time off.
- Working Hours: Full-time (40 hours per week), with the possibility of flexible scheduling.
ASSUMPTION: The salary range provided is based on industry standards for a performance marketing specialist role. The actual salary may vary depending on the candidate's experience and the company's internal compensation structure.
📌 Applicant Insights
🔍 Company Context
- Industry: Advertising Services
- Company Size: 51-200 employees
- Founded: 2012
- Company Description: Common Thread Collective is an e-commerce growth agency, helping DTC brands that are doing $10M-$100M in annual online revenue. As your partner, we produce better financial outcomes for your business by constructing a system for achieving profitable scale. Whether you learn how to build that system from us — or hire us to build it for you — we have a solution to meet your business where it’s at.
- Company Specialties: Digital Sales, Digital Marketing, Digital Advertising, Understanding Brands, Identifying Brands Consumers, Discovering Who Influences Brand Consumers, Producing Engaging Content, Establishing Target Distribution, Creating Simple Transaction Flow, content production, Media Buying, Facebook Advertising, Growth Marketing, Email Marketing, Google Advertising, Instagram Advertising, Marketing, and Advertising.
📊 Role Analysis
- Career Level: Mid-level
- Reporting Structure: Reports directly to Joy Sharma, Director of the CTC Accelerator Program.
- Work Arrangement: On-site, with the possibility of flexible scheduling.
- Growth Opportunities: Rapid career progression, with the potential to become a Senior Strategist within the first 12 months. Fairness and transparency in career development, with a clear roadmap for increasing earnings.
🌍 Location & Work Environment
- Office Type: On-site
- Office Location: Tunis, Tunisia
- Geographic Context: Tunis is the capital and largest city of Tunisia, with a population of over 1 million people. It is known for its rich history, cultural diversity, and vibrant business scene.
- Work Schedule: Full-time (40 hours per week), with the possibility of flexible scheduling.
💼 Interview & Application Insights
- Typical Process: The interview process typically involves a phone or video screening, followed by one or more on-site interviews with key team members. The final step may include a project or case study presentation.
- Key Assessment Areas: Data analysis skills, communication and presentation skills, media buying experience, and cultural fit.
- Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare for behavioral interview questions that focus on your problem-solving skills, adaptability, and ability to work in a fast-paced environment.
- Familiarize yourself with the company's mission, values, and culture to demonstrate your fit for the role.
🛠️ Tools & Technologies
- Google Sheets, Excel, SQL, media buying platforms (e.g., Google Ads, Facebook Ads), e-commerce platforms (e.g., Shopify, Magento), and the Prophet system or similar forecasting tools.
👔 Cultural Fit Considerations
- Company Values: Common Thread Collective values include dedication, precision, continuous improvement, and a relentless pursuit of excellence. The ideal candidate will embody these values and be committed to personal and professional growth.
- Work Style: The work environment is fast-paced, collaborative, and focused on driving results. The ideal candidate will be able to thrive in this environment and contribute to the team's success.
⚠️ Potential Challenges
- The role may require working with tight deadlines and managing multiple tasks simultaneously.
- The work environment may be fast-paced and demanding, requiring strong time management and prioritization skills.
- The role may involve working with clients from diverse backgrounds and industries, requiring strong communication and cultural sensitivity.
📈 Similar Roles Comparison
- Compared to related roles in performance marketing, this position places a strong emphasis on data analysis, strategic planning, and client communication. The ideal candidate will have a strong background in these areas and be able to drive results through data-driven decision-making.
📝 Sample Projects
- Developing a comprehensive growth strategy for an e-commerce client, including market analysis, competitive landscape assessment, and data-driven forecasting.
- Executing a multi-channel advertising campaign to drive sales and increase market share for a consumer goods client.
- Conducting A/B testing and conversion rate optimization for an e-commerce website to improve user experience and drive revenue growth.
💡 Key Questions to Ask During Interview
- What are the most significant challenges facing the company in the next 12 months, and how can this role contribute to addressing them?
- How does the company support the professional development and growth of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company measure success for this role, and what are the key performance indicators (KPIs)?
- What opportunities are there for collaboration and knowledge-sharing with other teams within the company?
📝 Next Steps for Applicants
To apply for this position:
- Submit your application through [this link](https://job-boards.greenhouse.io/globalaccelerator/jobs/5539252004).
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare for behavioral interview questions that focus on your problem-solving skills, adaptability, and ability to work in a fast-paced environment.
- Familiarize yourself with the company's mission, values, and culture to demonstrate your fit for the role.
- Follow up with the hiring manager within one week of submitting your application to express your interest in the position.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
