PR Intern

📌 Core Information

🔹 Job Title: PR Intern

🔹 Company: CHANEL

🔹 Location: Dubai, United Arab Emirates

🔹 Job Type: Full-Time, Internship

🔹 Category: Public Relations

🔹 Date Posted: June 23, 2025

🔹 Experience Level: Entry Level (0-2 years)

🔹 Remote Status: On-site (Hybrid/Remote not specified)

🚀 Job Overview

Key aspects of this role include:

• Supporting the PR team in amplifying CHANEL’s presence in the luxury industry
• Managing press samples, event coordination, and media monitoring
• Contributing to special projects and press trips
• Gaining hands-on experience in luxury PR and communications

ASSUMPTION: This role is ideal for individuals passionate about PR and the luxury industry, seeking to learn and grow in the field while working for a globally recognized brand.

📋 Key Responsibilities

✅ Media Monitoring and Reporting: Conduct daily monitoring of digital, social media, and print clippings to track CHANEL’s visibility. Create detailed monthly activity reports for all three business divisions.

✅ Database and Stock Management: Update and maintain the PR database with precision and accuracy. Organize and manage the PR stock room and library.

✅ Event Coordination: Assist in the planning and execution of events, including venue research, RSVP coordination, and managing logistics such as hair and makeup and model sourcing.

✅ Press Samples and Requests: Manage press samples for editorial shoots using tools like Fashion GPS. Respond to press inquiries, providing information on product images, samples, pricing, and other details as required.

✅ Special Projects: Contribute to the coordination of exclusive CHANEL photoshoots and organize press trips, including destination research, restaurant reservations, and updating itineraries.

ASSUMPTION: The role requires strong organizational skills, attention to detail, and the ability to manage multiple tasks and deadlines.

🎯 Required Qualifications

Education: Pursuing or recently graduated from a degree in Public Relations, Communications, Marketing, or a related field.

Experience: No formal work experience required, but relevant internships or projects are a plus.

Required Skills:

• Excellent organizational skills
• Strong interpersonal and communication skills
• Proactive attitude and creativity
• Proficiency in Microsoft Office, Fashion GPS, and familiarity with media monitoring platforms
• Fluency in English

Preferred Skills:

• Familiarity with the luxury industry and CHANEL brand
• Bilingual or multilingual

ASSUMPTION: Candidates must already be based in the UAE and have the right to work in the country.

💰 Compensation & Benefits

Salary Range: AED 25,000 - 35,000 per annum ( Industry standard for entry-level PR interns in Dubai)

Benefits:

• Gain valuable experience working for a global luxury brand
• Opportunity to work on high-profile events and projects
• possibility of full-time employment after the internship

Working Hours: Full-time, 40 hours per week (Monday-Friday, 9:00 AM - 6:00 PM, with a 1-hour lunch break)

ASSUMPTION: The salary range is an estimate based on industry standards for entry-level PR internships in Dubai. Actual compensation may vary.

📌 Applicant Insights

🔍 Company Context

Industry: Retail Luxury Goods and Jewelry

Company Size: 10,001+ employees (Global), Small team in Dubai

Founded: 1910 (Paris, France)

Company Description:

• World leader in creating, manufacturing, and distributing luxury products
• Offers Ready-to-Wear, Accessories, Fragrances, Makeup, Skincare, Jewelry, and Watches
• Promotes arts, culture, and creativity, and invests in research & development, sustainability, and innovation

Company Specialties:

• Luxury fashion and accessories
• Beauty and fragrances
• Jewelry and watches

Company Website: www.chanel.com

ASSUMPTION: CHANEL is a prestigious, family-owned luxury brand known for its timeless designs, exceptional craftsmanship, and iconic products like the Chanel No. 5 perfume and the little black dress.

📊 Role Analysis

Career Level: Entry Level (Intern)

Reporting Structure: Reports directly to the PR Manager or Communications Director

Work Arrangement: On-site (Hybrid/Remote not specified)

Growth Opportunities:

• Potential full-time employment after the internship
• Exposure to various aspects of PR and communications
• Possibility to work on international projects and collaborate with global teams

ASSUMPTION: This internship offers a unique opportunity to gain hands-on experience in luxury PR and communications, working for a globally recognized brand.

🌍 Location & Work Environment

Office Type: Modern, luxurious office in Dubai Design District (D3)

Office Location(s): Dubai, United Arab Emirates

Geographic Context:

• Dubai is a bustling, multicultural city known for its luxury shopping, iconic skyline, and vibrant nightlife
• The Dubai Design District (D3) is a creative community dedicated to design, fashion, and art
• The United Arab Emirates offers a tax-free income and a high standard of living

Work Schedule: Monday-Friday, 9:00 AM - 6:00 PM, with a 1-hour lunch break

ASSUMPTION: The work environment is fast-paced, dynamic, and collaborative, with a strong focus on attention to detail and exceptional customer service.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the PR Manager or Communications Director
• Background check and reference verification

Key Assessment Areas:

• Communication and interpersonal skills
• Organizational skills and attention to detail
• Cultural fit and passion for the luxury industry
• Problem-solving and adaptability

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your passion for CHANEL and the luxury industry
• Showcase any relevant projects or internships that showcase your skills
• Follow up with a thank-you note after your interview

ATS Keywords: Media Monitoring, Event Coordination, Database Management, Press Samples Management, Communication Skills, Organizational Skills, Attention to Detail, Proactive Attitude, Creativity, Collaboration, Microsoft Office, Fashion GPS, Luxury Industry, PR Intern

ASSUMPTION: The application process may take several weeks, depending on the number of applicants and the company's hiring timeline.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Fashion GPS
• Media monitoring platforms (e.g., Mention, Brand24, Hootsuite)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: Proficiency in these tools is required or preferred, depending on the specific responsibilities of the role.

👔 Cultural Fit Considerations

Company Values:

• Craftsmanship
• Integrity
• Excellence
• Innovation
• Independence

Work Style:

• Collaborative and team-oriented
• Attention to detail and commitment to quality
• Adaptable and proactive
• Strong work ethic and dedication to the brand

Self-Assessment Questions:

• Do you share CHANEL's commitment to craftsmanship, integrity, and excellence?
• Are you comfortable working in a fast-paced, dynamic environment with tight deadlines?
• Do you possess strong organizational skills and a proactive attitude?

ASSUMPTION: CHANEL values employees who are passionate about the brand, dedicated to their work, and committed to upholding the company's values and standards.

⚠️ Potential Challenges

• Managing multiple tasks and deadlines in a fast-paced environment
• Working with high-profile clients and stakeholders
• Adapting to the unique culture and expectations of a luxury brand
• Competing with other interns and candidates for full-time employment opportunities

ASSUMPTION: These challenges can be overcome with strong organizational skills, attention to detail, and a proactive attitude.

📈 Similar Roles Comparison

• Unlike other PR internships, this role offers the opportunity to work for a global luxury brand with a rich heritage in storytelling and innovation
• CHANEL's focus on craftsmanship, integrity, and excellence sets it apart from other luxury brands
• This internship provides a unique opportunity to gain hands-on experience in luxury PR and communications, working for a globally recognized brand

ASSUMPTION: This role is ideal for individuals passionate about PR and the luxury industry, seeking to learn and grow in the field while working for a prestigious, family-owned luxury brand.

📝 Sample Projects

• Managing press samples for an exclusive CHANEL photoshoot
• Organizing a high-profile event for the launch of a new fragrance or product line
• Creating a detailed monthly activity report for the fashion, beauty, and watches/jewelry divisions

ASSUMPTION: These projects are designed to provide interns with a well-rounded experience in luxury PR and communications, working on high-profile events and projects.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this internship fit into the company's overall communications strategy?
• What opportunities are there for growth and development within the company?
• How does CHANEL support work-life balance for its employees?
• What are the most rewarding and challenging aspects of working at CHANEL?

ASSUMPTION: These questions demonstrate your interest in the role and the company, and show that you have done your research.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare examples of your work or projects that showcase your skills and accomplishments
• Follow up with a thank-you note after your interview
• If selected, complete the background check and reference verification process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.