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Principal Product Marketing Manager, Fintech

Jobber
Full-time
Remote
Worldwide
πŸ“¦ Product Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Principal Product Marketing Manager, Fintech

πŸ”Ή Company: Jobber

πŸ”Ή Location: Remote in US

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 24, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Remote OK

πŸš€ Job Overview

Key aspects of this role include:

  • Leading product marketing for Jobber’s Fintech business
  • Partnering with cross-functional teams to drive revenue growth and product adoption
  • Defining and executing go-to-market strategies for fintech products
  • Conducting customer and market research to inform product strategy
  • Mentoring junior team members and driving best practices across the team

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of both product marketing and the fintech industry.

πŸ“‹ Key Responsibilities

βœ… Accelerate the revenue growth of Jobber’s fintech business by managing the funnel and identifying opportunities

βœ… Own fintech go-to-market strategy and execution, either individually or through partners

βœ… Act as a senior member of the product marketing team by mentoring more junior members and recommending best practices for others to adopt

βœ… Partner with product and design teams to lead and contribute to qualitative and quantitative research with customers, prospects, and partners in the ecosystem to identify current, evolving, and new pain points, and partnering with Senior Leadership to strategize on how/if we should evolve them

βœ… Partner with Product Management and Fintech leadership to identify new potential products and features and the potential associated ROI to help define roadmap

βœ… Partner with Product Management to define product strategy, roadmap, and launches (from ideation through adoption)

βœ… Partner with Finance and Fintech Business Team to recommend payments pricing optimizations and promotional strategy

βœ… Drive the creation of content, marketing assets, and sales enablement materials with the help of other Jobber teams that pull the adoption of time-saving software forward in the home services industry

ASSUMPTION: This role requires a high level of collaboration and influence across multiple teams and stakeholders.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 8+ years of experience in product marketing, with at least 5 years in SMB fintech or high-growth SaaS companies

Required Skills:

  • Proven track record in driving revenue growth and product adoption
  • Strong leadership and strategic thinking skills
  • Excellent communication and presentation skills
  • Ability to influence and collaborate with cross-functional teams
  • Experience with fintech products and payments industry a plus

Preferred Skills:

  • Management consulting experience
  • Experience with cloud-based software and mobile solutions
  • Fluency in multiple languages

ASSUMPTION: Candidates with experience in management consulting and multiple languages may have an advantage in this role.

πŸ’° Compensation & Benefits

Salary Range: $137,300 - $185,700 USD per year

Benefits:

  • Equity rewards
  • Annual stipends for health and wellness
  • Retirement savings matching
  • Extended health package with fully paid premiums for body and mind

Working Hours: Full-time (40 hours/week), with flexible working hours

ASSUMPTION: The salary range provided is based on Jobber's stated minimum, midpoint, and maximum salaries for this role.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Jobber is a software development company specializing in cloud-based business management software for home service businesses. They offer solutions for field service business management, mobile solutions, SaaS, CRM, invoicing and billing, scheduling, and routing.

Company Size: Jobber has 501-1,000 employees, making it a mid-sized company. This size offers the benefits of a larger organization, such as more resources and opportunities for growth, while still maintaining a collaborative and innovative culture.

Founded: Jobber was founded in 2011 and has since grown to serve over 300,000 home service professionals and 27 million properties in more than 60 countries.

Company Description:

  • Jobber is an award-winning software for small home service businesses
  • It keeps track of everything in one place and automates day-to-day operations
  • Jobber is used by 300,000 home service pros to serve over 27 million properties in more than 60 countries

Company Specialties:

  • Cloud Based Business Management Software
  • Field Service Business Management
  • Mobile Solutions
  • SaaS
  • CRM
  • Invoicing & Billing
  • Scheduling
  • and Routing

Company Website: http://www.jobber.com

ASSUMPTION: Jobber's focus on small home service businesses presents unique opportunities and challenges for marketing and product development.

πŸ“Š Role Analysis

Career Level: This role is at the senior management level, requiring a high degree of expertise and leadership.

Reporting Structure: The Principal Product Marketing Manager, Fintech will report to the Senior Director, Product Marketing and work closely with various cross-functional teams, including Product Management, Sales, Success, Strategy, Marketing, Partnerships, Fintech Business Team, and Risk Operations.

Work Arrangement: This role is remote-friendly, with the option to work from home or in one of Jobber's offices in Edmonton, Alberta, or Toronto, Ontario.

Growth Opportunities:

  • Potential to grow into a leadership role within the product marketing team or expand into other areas of the business
  • Opportunities to work on high-impact projects and drive significant business growth
  • Access to learning and development programs to support career growth

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a tangible impact on the business and advance their career.

🌍 Location & Work Environment

Office Type: Jobber has offices in Edmonton, Alberta, and Toronto, Ontario, but this role is remote-friendly.

Office Location(s): 10130 103 St NW, #300, Edmonton, Alberta T5J 3N9, CA and 260 Queen St W, Toronto, Ontario M5V 1Z8, CA

Geographic Context:

  • Edmonton and Toronto are major cities in Canada with vibrant tech industries
  • The remote-friendly nature of this role allows for greater flexibility in work-life balance
  • Jobber's remote-friendly policy enables collaboration with team members across different time zones

Work Schedule: Full-time (40 hours/week), with flexible working hours

ASSUMPTION: The remote-friendly nature of this role may require additional self-motivation and time management skills.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screening with the hiring manager
  • Behavioral and situational interviews with cross-functional team members
  • Final interview with the Senior Director, Product Marketing
  • Background check and reference checks

Key Assessment Areas:

  • Strategic thinking and problem-solving skills
  • Leadership and team collaboration skills
  • Communication and presentation skills
  • Industry knowledge and understanding of fintech products

Application Tips:

  • Highlight relevant experience in product marketing, fintech, and revenue growth
  • Tailor your resume and cover letter to emphasize skills and experiences that match the required qualifications
  • Prepare examples of your past successes in driving revenue growth and product adoption
  • Research Jobber's products, customers, and market to demonstrate your understanding of the business

ATS Keywords: Product Marketing, Fintech, Revenue Growth, GTM Strategy, Cross-functional Teams, Leadership, Strategic Thinking, Customer Research, Product Adoption

ASSUMPTION: Jobber's hiring process is designed to assess the candidate's strategic thinking, leadership, and communication skills, as well as their industry knowledge and cultural fit.

πŸ› οΈ Tools & Technologies

  • Cloud-based software and mobile solutions
  • CRM and invoicing/billing software
  • Scheduling and routing tools
  • Marketing automation and analytics tools

ASSUMPTION: The specific tools and technologies used in this role may vary depending on the products and services offered by Jobber.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centric
  • Collaborative
  • Innovative
  • Humble
  • Supportive

Work Style:

  • Fast-paced and dynamic
  • Collaborative and team-oriented
  • Data-driven and analytical
  • Adaptable and flexible

Self-Assessment Questions:

  • How do you ensure that your marketing strategies align with Jobber's customer-centric values?
  • Describe a time when you had to adapt your work style to fit a new team or project. How did you approach this change?
  • How do you prioritize and manage multiple projects and deadlines in a fast-paced environment?

ASSUMPTION: Jobber values candidates who are customer-focused, collaborative, innovative, humble, supportive, adaptable, and data-driven.

⚠️ Potential Challenges

  • Balancing the needs of multiple stakeholders, including customers, partners, and internal teams
  • Managing a remote team and collaborating with team members across different time zones
  • Keeping up with the fast-paced nature of the fintech industry and Jobber's rapid growth
  • Navigating a large and complex organization with multiple cross-functional stakeholders

ASSUMPTION: These challenges require strong leadership, communication, and collaboration skills, as well as the ability to adapt to change and manage multiple priorities.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional product marketing roles, this position focuses specifically on Jobber's Fintech business, requiring a deep understanding of fintech products and payments industry
  • Jobber's focus on small home service businesses presents unique opportunities and challenges for marketing and product development compared to other industries
  • This role offers significant growth potential, with opportunities to make a tangible impact on the business and advance one's career

ASSUMPTION: This role is unique in its focus on Jobber's Fintech business and presents a rare opportunity for the right candidate to drive significant business growth and advance their career.

πŸ“ Sample Projects

  • Developing and executing a go-to-market strategy for a new fintech product, resulting in a 30% increase in customer adoption within the first six months
  • Conducting customer and market research to identify new pain points and opportunities for Jobber's fintech offerings, leading to the development of new products and features
  • Partnering with cross-functional teams to optimize payments pricing and promotional strategy, resulting in a 20% increase in revenue for Jobber's fintech business

ASSUMPTION: These sample projects demonstrate the candidate's ability to drive revenue growth, conduct customer research, and collaborate with cross-functional teams to achieve business objectives.

❓ Key Questions to Ask During Interview

  • How does Jobber's Fintech business fit into the company's overall strategy and roadmap?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Jobber support the professional development and growth of its employees?
  • What are the biggest challenges facing Jobber's Fintech business, and how can this role help address them?
  • How does Jobber foster a collaborative and innovative work environment, and what can I do to contribute to that culture?

ASSUMPTION: These questions demonstrate the candidate's interest in understanding the business, their role, and the company culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience in product marketing, fintech, and revenue growth
  • Prepare examples of your past successes in driving revenue growth and product adoption
  • Research Jobber's products, customers, and market to demonstrate your understanding of the business
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.