📌 Core Information
🔹 Job Title: Product Manager, Growth
🔹 Company: Yext
🔹 Location: New York, NY
🔹 Job Type: Full-time
🔹 Category: Software Development
🔹 Date Posted: July 16, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Driving high-impact, data-informed initiatives to accelerate product-led growth across the entire customer base
- Designing and leading product-led growth initiatives that span the entire customer journey, from acquisition to expansion
- Collaborating across Product, Marketing, Sales, Design, Data, and Engineering to execute bold, data-driven strategies
- Optimizing user experiences to unlock growth for both customers and the business
ASSUMPTION: This role requires a strong focus on data analysis, experimentation, and cross-functional collaboration to drive meaningful growth outcomes.
📋 Key Responsibilities
✅ Design and lead product-led growth initiatives that span the entire customer journey, focusing on acquisition to expansion
✅ Build seamless onboarding flows that reduce time to value and help users reach their “aha” moment faster
✅ Create intelligent upsell and cross-sell experiences that drive account expansion and long-term retention
✅ Leverage experimentation, personalization, and AI to continuously optimize conversion and engagement
✅ Collaborate with Product Marketing, Sales, and Customer Success to align product growth initiatives with go-to-market motions
✅ Use data to understand friction in the customer journey and identify opportunities for lift across segments and touchpoints
✅ Drive roadmap prioritization for growth features and collaborate with engineering and design to deliver high-impact work
✅ Advocate for the customer and bring clarity to complex trade-offs with a balance of speed and scalability
ASSUMPTION: This role involves a mix of strategic thinking and executional excellence, requiring a balance of vision and action.
🎯 Required Qualifications
Education: Bachelor's degree in a relevant field (e.g., Business, Marketing, Computer Science, or a related discipline)
Experience: 4-6 years of product management experience, with a focus on growth, martech, or customer experience in SaaS
Required Skills:
- Proven success leading product-led growth, onboarding, or monetization initiatives that drove measurable impact
- Strong quantitative skills and comfort digging into product analytics, experimentation frameworks, and A/B testing
- Strategic thinker with executional excellence—balances vision with action
- Excellent communication skills—clearly articulates ideas to both technical and non-technical stakeholders
- Comfort in a fast-paced environment with a bias toward iteration, learning, and results
Preferred Skills:
- Familiarity with the AI and martech landscape and how those trends are reshaping the way businesses engage customers
- Experience building solutions that work across a wide range of customer sizes and use cases—from SMB to enterprise
ASSUMPTION: Candidates should have a proven track record of driving growth through data-informed decision-making and a strong understanding of the AI and martech landscape.
💰 Compensation & Benefits
Salary Range: $108,459 - $263,000 USD per year (based on experience and performance)
Benefits:
- Medical, dental, and vision benefits
- Life insurance
- Short term and long-term disability
- 401(k) retirement plan
- Vacation and sick leave
- Equity (stock) based compensation and/or variable pay programs based on performance
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Product Manager role in the Software Development industry, with consideration for the candidate's experience level and the company's size.
📌 Applicant Insights
🔍 Company Context
Industry: Yext operates in the Software Development industry, focusing on digital presence management for multi-location brands
Company Size: Yext is a mid-sized company with 1,001-5,000 employees, offering a mix of startup-like agility and enterprise-level resources
Founded: Yext was founded in 2006 and has since grown into a publicly-traded company with a global presence
Company Description:
- Yext is the leading digital presence platform for multi-location brands, with thousands of customers worldwide
- The platform enables brands to seamlessly deliver consistent, accurate, and engaging experiences across various digital touchpoints
- Yext's AI and machine learning technology powers the knowledge behind every customer engagement, automates workflows at scale, and delivers actionable cross-channel insights
Company Specialties:
- Digital presence management
- AI and machine learning
- Cross-channel customer engagement
- SEO and reputation management
Company Website: http://www.yext.com
ASSUMPTION: Yext's focus on AI and machine learning, along with its mid-sized structure, offers applicants a unique opportunity to work at the intersection of cutting-edge technology and customer-centric solutions.
📊 Role Analysis
Career Level: This role is suitable for an experienced Product Manager looking to drive growth initiatives and collaborate with cross-functional teams
Reporting Structure: The Product Manager, Growth will report directly to the Head of Product or a similar leadership role within the Product organization
Work Arrangement: This role is open to remote work, with the option to work from Yext's offices in New York, NY, or other global locations
Growth Opportunities:
- Potential to advance to senior or leadership roles within the Product organization
- Chance to work on high-impact projects that drive significant business growth
- Opportunity to collaborate with and learn from experienced professionals across various teams
ASSUMPTION: This role offers strong growth potential for the right candidate, with opportunities to develop both personally and professionally within the organization.
🌍 Location & Work Environment
Office Type: Yext's offices are modern, collaborative spaces designed to foster innovation and creativity
Office Location(s): New York, NY (headquarters), with additional offices in Arlington, VA; Chicago, IL; London, UK; Berlin, DE; Paris, FR; Milan, IT; Hyderabad, IN; Budapest, HU; and Mexico City, MX
Geographic Context:
- New York, NY: A vibrant, multicultural city with a thriving tech industry and numerous amenities
- Remote work: Offers flexibility and the opportunity to work from various locations
Work Schedule: Full-time (40 hours per week), with flexible hours and the opportunity for remote work
ASSUMPTION: Yext's global presence and flexible work arrangements allow applicants to choose the work environment that best suits their needs and preferences.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with a recruiter or HR representative
- Technical interview with a Product Manager or relevant team member
- On-site or virtual interview with cross-functional stakeholders, including the hiring manager
- Final interview with a senior leader or executive within the Product organization
Key Assessment Areas:
- Data analysis and problem-solving skills
- Strategic thinking and vision
- Cross-functional collaboration and communication
- Cultural fit and alignment with Yext's values
Application Tips:
- Highlight specific examples of growth initiatives you've led and the measurable impact you've driven
- Tailor your resume and cover letter to emphasize your relevant skills and experiences for this role
- Prepare for behavioral and situational interview questions that assess your problem-solving, communication, and leadership skills
ATS Keywords: Product-led growth, customer journey, data-informed decision-making, A/B testing, cross-functional collaboration, AI, martech, SaaS
ASSUMPTION: Yext's interview process is designed to assess candidates' technical skills, strategic thinking, and cultural fit, with a focus on data-driven decision-making and cross-functional collaboration.
🛠️ Tools & Technologies
- Product management tools (e.g., Asana, JIRA, Trello)
- Data analysis and visualization tools (e.g., Google Analytics, Tableau, Looker)
- Experiment and A/B testing tools (e.g., Optimizely, VWO, Adobe Target)
- Collaboration and communication tools (e.g., Slack, Microsoft Teams, Google Workspace)
ASSUMPTION: Yext uses a combination of industry-standard and proprietary tools to support its product development and growth initiatives.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric: Focus on understanding and meeting the needs of Yext's customers
- Data-driven: Use data to inform decision-making and drive continuous improvement
- Collaborative: Work together to achieve shared goals and drive collective success
- Innovative: Embrace creativity and continuous learning to stay ahead of the curve
Work Style:
- Data-informed: Use data to guide decision-making and measure the impact of initiatives
- Cross-functional: Collaborate with various teams to drive growth and achieve shared objectives
- Agile: Adapt to changing circumstances and prioritize based on data and feedback
- Customer-focused: Prioritize the needs and preferences of Yext's customers in all aspects of the business
Self-Assessment Questions:
- How have you used data to drive growth in previous roles, and what were the results?
- Describe a time when you had to collaborate with cross-functional teams to achieve a shared goal. What was the outcome?
- How do you stay up-to-date with industry trends and emerging technologies, and how have you applied this knowledge in your previous roles?
ASSUMPTION: Yext's culture values data-driven decision-making, cross-functional collaboration, and a customer-centric approach, with an emphasis on innovation and continuous learning.
⚠️ Potential Challenges
- Balancing strategic thinking with executional excellence in a fast-paced, dynamic environment
- Prioritizing initiatives and trade-offs based on data and feedback, rather than personal preferences or biases
- Managing cross-functional dependencies and ensuring alignment with other teams' priorities and roadmaps
- Adapting to changes in the market, customer needs, or business priorities
ASSUMPTION: This role presents unique challenges and opportunities for growth, requiring a strong balance of strategic thinking, data-driven decision-making, and cross-functional collaboration.
📈 Similar Roles Comparison
- Unlike traditional Product Manager roles, this position focuses specifically on driving growth through data-informed initiatives
- While similar to Growth Marketing Manager roles, this role emphasizes product-led growth and cross-functional collaboration with Product, Engineering, and Design teams
- Career progression in this role may lead to senior Product Manager or leadership positions within the Product organization
ASSUMPTION: This role offers a unique blend of product management, data analysis, and cross-functional collaboration, with a focus on driving growth and customer success.
📝 Sample Projects
- Designing and implementing a new onboarding flow that reduces time to value and improves user activation
- Conducting A/B tests to optimize conversion rates and engagement across key customer touchpoints
- Collaborating with Marketing and Sales teams to develop targeted upsell and cross-sell campaigns that drive account expansion
ASSUMPTION: These sample projects illustrate the types of initiatives a Product Manager, Growth might work on, focusing on data-driven decision-making, experimentation, and cross-functional collaboration.
❓ Key Questions to Ask During Interview
- Can you describe the current growth funnel and where you see the most significant opportunities for optimization?
- How does the Product team collaborate with Marketing, Sales, and Customer Success to align product growth initiatives with go-to-market motions?
- What are the most pressing challenges facing the Growth team, and how can this role help address them?
- How does Yext support the professional development and growth of its Product Managers?
- What is the work-life balance like for Product Managers at Yext, and how does the company support remote work?
ASSUMPTION: These interview questions are designed to assess the role's priorities, challenges, and opportunities for growth, as well as Yext's culture and support for its Product Managers.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare for behavioral and situational interview questions that assess your problem-solving, communication, and leadership skills
- Follow up with the Yext team one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
