B

Product Manager Web3 Growth

Binance
Full-time
On-site
Singapore, , Singapore
πŸš€ Growth Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Product Manager Web3 Growth

πŸ”Ή Company: Binance

πŸ”Ή Location: Singapore, Asia

πŸ”Ή Job Type: Full-time Onsite or Remote

πŸ”Ή Category: Financial Services

πŸ”Ή Date Posted: May 14, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Remote OK

πŸš€ Job Overview

Key aspects of this role include:

  • Strategic planning and development of Web3 Wallet product
  • Managing full-funnel campaigns for user acquisition, activation, and retention
  • Monitoring and responding to user feedback and data
  • Staying informed about industry developments and competitive landscape
  • Leading go-to-market strategies for new features

ASSUMPTION: This role requires a strong understanding of Web3 and blockchain technology, as well as experience in growth product management or a related field.

πŸ“‹ Key Responsibilities

βœ… Strategic planning, development, and launch of the Web3 Wallet product

βœ… Build and manage full-funnel campaigns focused on user acquisition, activation, and retention

βœ… Monitor, analyze, and respond to user feedback and data

βœ… Stay informed about industry developments and competitive landscape

βœ… Define, track, and improve key product metrics

βœ… Lead and coordinate go-to-market strategies for new features

ASSUMPTION: The role may involve working with cross-functional teams and collaborating with various stakeholders to ensure the success of the product.

🎯 Required Qualifications

Education: Bachelor's degree in Computer Science, Business, or a related field

Experience: Proven experience as a Product Manager or similar role in the blockchain, fintech, or tech industry

Required Skills:

  • Extensive knowledge of blockchain technology and Web3 Wallet design
  • Strong problem-solving, negotiation, and communication skills
  • Ability to work effectively in a fast-paced, complex, and ambiguous environment

Preferred Skills:

  • Familiarity with growth-facing features such as TGE, airdrops, and campaign tools
  • Experience with digital asset market trends

ASSUMPTION: Candidates with a background in growth product management or a deep understanding of the Web3 airdrop ecosystem are strongly encouraged to apply.

πŸ’° Compensation & Benefits

Salary Range: $80,000 - $150,000 per year (Based on industry standards for a Product Manager role in Singapore with 2-5 years of experience)

Benefits:

  • Competitive salary
  • Company benefits
  • Work-from-home arrangement

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users.

Company Size: Binance has 1,001-5,000 employees, providing a large and diverse work environment.

Founded: Binance was founded in 2017 and has since grown to become a global leader in the blockchain and cryptocurrency industry.

Company Description:

  • Binance offers a wide range of products and services, including trading and finance, education, data and research, social good, investment and incubation, decentralization and infrastructure solutions, and more.
  • The company is committed to increasing the freedom of money for users worldwide.
  • Binance is dedicated to providing an innovative and user-centric global organization with a flat structure.

Company Specialties:

  • Digital Assets Exchange
  • Blockchain
  • Cryptocurrency Exchange
  • Bitcoin
  • Fintech
  • Ethereum
  • DLT
  • Exchange
  • Cryptocurrency
  • Altcoins
  • Cryptocurrency Information
  • Trading Platform
  • and Finance

Company Website: https://www.binance.com/

ASSUMPTION: Binance is a well-established company in the blockchain and cryptocurrency industry, offering a dynamic and innovative work environment.

πŸ“Š Role Analysis

Career Level: This role is suitable for an experienced Product Manager looking to grow within the blockchain and cryptocurrency industry.

Reporting Structure: The Product Manager will report directly to the Head of Product or a similar role.

Work Arrangement: This role offers a full-time onsite or remote work arrangement, providing flexibility for candidates.

Growth Opportunities:

  • Working on cutting-edge blockchain and cryptocurrency technologies
  • Collaborating with a diverse and talented team of professionals
  • Potential career growth within the company's expanding ecosystem

ASSUMPTION: This role offers significant growth opportunities for the right candidate, given Binance's rapid expansion and innovation in the industry.

🌍 Location & Work Environment

Office Type: Binance has a global presence with multiple offices worldwide, including Singapore.

Office Location(s): Singapore

Geographic Context:

  • Singapore is a global hub for finance and technology, providing a vibrant and dynamic work environment.
  • The city-state offers a multicultural atmosphere and high quality of life.
  • Singapore's strategic location makes it an ideal base for working with clients and partners across Asia and beyond.

Work Schedule: The work schedule is typically Monday to Friday, with some flexibility for remote workers.

ASSUMPTION: Working in Singapore offers a unique blend of cultural diversity, technological advancement, and business opportunities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • Technical assessment or case study
  • On-site or virtual interview with the hiring manager and team members
  • Final decision and offer

Key Assessment Areas:

  • Technical knowledge of blockchain and Web3 technologies
  • Problem-solving and analytical skills
  • Communication and interpersonal skills
  • Cultural fit and alignment with Binance's values

Application Tips:

  • Highlight relevant experience in growth product management or the Web3 airdrop ecosystem
  • Tailor your resume and cover letter to emphasize skills and experiences that match the required qualifications
  • Prepare for technical assessments or case studies by brushing up on your blockchain and Web3 knowledge
  • Research Binance's company culture and values to demonstrate your cultural fit

ATS Keywords: Web3, Blockchain, Product Management, User Acquisition, User Retention, Data Analysis, Problem Solving, Communication, Negotiation, Market Strategy, Digital Assets, Growth Strategies, User Experience, Fast-paced Environment, Fintech, Tech Industry

ASSUMPTION: Binance's application process is designed to assess candidates' technical skills, problem-solving abilities, and cultural fit for the role and company.

πŸ› οΈ Tools & Technologies

  • Blockchain and Web3 technologies
  • Product management tools (e.g., JIRA, Asana, Trello)
  • Data analysis and visualization tools (e.g., Google Analytics, Tableau, Power BI)
  • Communication and collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: The specific tools and technologies used may vary depending on the team and project requirements.

πŸ‘” Cultural Fit Considerations

Company Values:

  • User-centric
  • Pioneering
  • Global
  • Innovative
  • Compliant

Work Style:

  • Collaborative and cross-functional
  • Fast-paced and dynamic
  • Data-driven and analytical
  • Innovative and creative

Self-Assessment Questions:

  • Do you have a deep understanding of Web3 and blockchain technology?
  • Are you comfortable working in a fast-paced, complex, and ambiguous environment?
  • Do you share Binance's commitment to increasing the freedom of money for users worldwide?

ASSUMPTION: Binance values candidates who are passionate about blockchain and cryptocurrency technologies, user-centric, and committed to the company's mission.

⚠️ Potential Challenges

  • The fast-paced and dynamic nature of the blockchain and cryptocurrency industry may require adaptability and flexibility
  • The role may involve working with cross-functional teams and collaborating with various stakeholders, which can present unique challenges
  • The competitive landscape of Web3 Wallet applications may require continuous learning and adaptation
  • The role may require working with users from diverse backgrounds and cultures, presenting unique communication and user experience challenges

ASSUMPTION: These challenges can be overcome through strong communication, collaboration, and adaptability.

πŸ“ˆ Similar Roles Comparison

  • This role focuses on the strategic planning and development of the Web3 Wallet product, whereas similar roles may focus on other aspects of the Binance ecosystem or specific products
  • The role requires a strong understanding of Web3 and blockchain technology, as well as experience in growth product management or a related field, making it unique within the company
  • Career growth opportunities may include moving into other product management roles within the Binance ecosystem or taking on more senior positions

ASSUMPTION: This role offers a unique opportunity to work on cutting-edge blockchain and cryptocurrency technologies within a global leader in the industry.

πŸ“ Sample Projects

  • Developing and launching new features for the Web3 Wallet product
  • Managing full-funnel campaigns to drive user acquisition, activation, and retention
  • Analyzing user feedback and data to inform product decisions and improvements
  • Collaborating with cross-functional teams to ensure the success of the product

ASSUMPTION: These projects are designed to challenge and develop the candidate's skills in product management, data analysis, and user experience.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and how this role fits within it?
  • What are the key priorities for this role in the first 90 days?
  • How does Binance support the professional development and growth of its employees?
  • What is the company's approach to innovation and staying ahead of the competition in the blockchain and cryptocurrency industry?
  • How does Binance ensure the security and compliance of its products and services?

ASSUMPTION: These questions are designed to provide insight into the company's culture, values, and approach to product management and innovation.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills
  • Prepare for technical assessments or case studies by brushing up on your blockchain and Web3 knowledge
  • Research Binance's company culture and values to demonstrate your cultural fit
  • Follow up with the hiring manager after your interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.