V

Product Marketing - Associate Manager/Manager

Veeva Systems
Full-time
On-site
Barcelona, Catalonia, Spain
πŸ“¦ Product Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Product Marketing - Associate Manager/Manager

πŸ”Ή Company: Veeva Systems

πŸ”Ή Location: Barcelona, Spain

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 9, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Remote OK

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting go-to-market programs for new offerings, market segments, and geographies
  • Gaining a deep understanding of buyer needs and how Veeva solutions meet those needs
  • Developing product messaging for various media and customer engagement channels
  • Collaborating with global Marketing, Product Strategy, Product Management, Sales, and Professional Services
  • Creating content and sales tools to articulate the benefits of the solution to the marketplace

ASSUMPTION: This role requires a strong understanding of B2B product marketing and complex enterprise cloud software solutions. The ideal candidate will have experience in a similar role and be comfortable working independently with little management oversight.

πŸ“‹ Key Responsibilities

βœ… Supporting go-to-market programs for new offerings, market segments, and geographies

βœ… Gaining a deep understanding of buyer needs and how Veeva solutions meet those needs

βœ… Developing product messaging to be used across all media and customer engagement channels

βœ… Partnering closely with product and market strategy to gain a deep understanding of product vision, upcoming functionality, and determine how best to communicate this externally

βœ… Building product awareness through PR, article placements, and social media

βœ… Proactively identifying customer success stories and bringing those stories to life for use in marketing

βœ… Creating content (e.g., thought leadership, videos, website copy, blog posts, infographics) to articulate the benefits of the solution to the marketplace

βœ… Creating and maintaining a library of sales tools, such as customer presentations and competitive materials

ASSUMPTION: This role requires strong communication, project management, and analytical skills. The ideal candidate will be self-motivated, innovative, collaborative, creative, and detail-oriented.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 2+ years of B2B product marketing experience, particularly with complex enterprise cloud software solutions

Required Skills:

  • Exceptional written and oral communication skills with a demonstrated ability to develop clear, concise, compelling messaging and a persuasive writing style
  • Strong presentation skills
  • Fast learner, detail-oriented, and enjoys fast-paced work environments
  • Proven ability to build relationships with other teams and across all levels
  • Strong project management skills with exceptional attention to detail

Preferred Skills:

  • Life sciences industry experience
  • Fluency in French or Spanish

ASSUMPTION: While not required, experience in the life sciences industry and fluency in French or Spanish would be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: €50,000 - €70,000 per year (based on industry standards for a mid-level marketing role in Barcelona)

Benefits:

  • Health & Wellness Reimbursements
  • Veeva Giving 1%

Working Hours: Full-time, with flexible work arrangements (Work Anywhere policy)

ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-level marketing role in Barcelona. Actual compensation may vary based on experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Software Development, specifically focused on the life sciences industry

Company Size: 5,001-10,000 employees, providing a large, established environment with ample opportunities for growth and collaboration

Founded: 2007, with a history of steady growth and success in the life sciences industry

Company Description:

  • Veeva Systems is a leader in cloud-based software for the global life sciences industry
  • Committed to innovation, product excellence, and customer success
  • Has more than 875 customers, ranging from the world's largest pharmaceutical companies to emerging biotechs

Company Specialties:

  • Master Data Management
  • Regulatory
  • Quality
  • OpenData
  • Safety
  • R&D
  • Study Startup
  • Clinical Data Management
  • CTMS
  • Oncology Data
  • eTMF
  • Clinical Operations
  • Events Management
  • Territory Alignment
  • Multichannel CRM
  • Customer Reference Data
  • Cosmetics
  • Consumer Goods
  • Chemical
  • Animal Health
  • Remote Engage Meeting
  • Medical Devices
  • EDC
  • CDB
  • Vault Coder
  • Vault Payments
  • Vault QMS
  • Quality Docs
  • and Medcomms

Company Website: http://www.veeva.com

ASSUMPTION: Veeva Systems is a well-established company in the life sciences industry, with a strong focus on innovation and customer success. Their extensive list of specialties demonstrates their comprehensive approach to the industry.

πŸ“Š Role Analysis

Career Level: Mid-level, with opportunities for growth and advancement within the company

Reporting Structure: This role reports to the Senior Director of Product Marketing and collaborates with various teams, including global Marketing, Product Strategy, Product Management, Sales, and Professional Services

Work Arrangement: Remote OK, with a Work Anywhere policy allowing for flexible work arrangements

Growth Opportunities:

  • Potential to advance to a Senior Product Marketing Manager role
  • Opportunities to work on diverse projects and gain exposure to various aspects of the business
  • Chance to grow with the company as it continues to expand and innovate in the life sciences industry

ASSUMPTION: This role offers significant growth opportunities for the right candidate, with a clear path to advancement and exposure to various aspects of the business.

🌍 Location & Work Environment

Office Type: Veeva's Barcelona office is located in the city center, providing a vibrant and dynamic work environment

Office Location(s): Avinguda Diagonal 420, 2ΒΊ 1Βͺ C.P., Barcelona, 08037, ES

Geographic Context:

  • Barcelona is the second-largest city in Spain, known for its vibrant culture, beautiful architecture, and Mediterranean climate
  • The city is home to a thriving tech industry, with numerous startups and established companies
  • Barcelona offers a high quality of life, with a rich cultural scene, excellent food, and a strong sense of community

Work Schedule: Full-time, with flexible work arrangements (Work Anywhere policy)

ASSUMPTION: Barcelona provides an ideal location for this role, with a vibrant tech industry, high quality of life, and a strong cultural scene.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial phone or video screen to assess communication skills and cultural fit
  • In-depth interview with the hiring manager to discuss the role and the candidate's qualifications
  • Final interview with the Senior Director of Product Marketing to discuss the role and the candidate's fit within the team

Key Assessment Areas:

  • Communication skills, both written and verbal
  • Understanding of B2B product marketing and complex enterprise cloud software solutions
  • Ability to work independently and manage multiple projects
  • Cultural fit and alignment with Veeva's values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Be prepared to discuss your understanding of the life sciences industry and Veeva's products
  • Demonstrate your ability to work independently and manage multiple projects

ATS Keywords: B2B product marketing, cloud solutions, communication skills, presentation skills, project management, detail-oriented, relationship building, self-motivated, innovative, collaborative, creative, analytical

ASSUMPTION: Veeva's interview process is designed to assess the candidate's communication skills, understanding of the role, and cultural fit. Applicants should be prepared to discuss their relevant experience and skills in detail.

πŸ› οΈ Tools & Technologies

  • Marketo
  • Salesforce
  • Google Workspace
  • Asana

ASSUMPTION: Veeva uses a variety of tools and technologies to support its marketing efforts. Familiarity with these tools is not required but may be beneficial.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Do the Right Thing
  • Customer Success
  • Employee Success
  • Speed

Work Style:

  • Fast-paced and dynamic work environment
  • Collaborative and team-oriented culture
  • Focus on innovation and continuous improvement

Self-Assessment Questions:

  • Do you align with Veeva's values, particularly 'Do the Right Thing' and 'Customer Success'?
  • Are you comfortable working in a fast-paced, dynamic work environment?
  • Do you thrive in collaborative, team-oriented settings?

ASSUMPTION: Veeva places a strong emphasis on cultural fit and alignment with its values. Candidates should be prepared to discuss their fit with the company's culture and work style.

⚠️ Potential Challenges

  • The role may require working on multiple projects simultaneously, which can be challenging for some individuals
  • The fast-paced work environment may be overwhelming for candidates who prefer a slower pace
  • The role may require occasional travel to attend industry events or meet with clients
  • The Barcelona office is located in the city center, which may have a longer commute for some candidates

ASSUMPTION: While this role offers many benefits, it also presents some challenges that candidates should be aware of before applying.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Product Marketing Manager role in other industries, but with a focus on the life sciences industry
  • Unlike other industries, the life sciences industry has specific regulations and compliance requirements that may impact the role
  • This role offers the opportunity to work with a wide range of stakeholders, from customers and partners to internal teams, providing a unique perspective on the business

ASSUMPTION: While this role shares similarities with Product Marketing Manager roles in other industries, it also has unique aspects that set it apart, particularly its focus on the life sciences industry and the opportunity to work with a wide range of stakeholders.

πŸ“ Sample Projects

  • Developing a go-to-market strategy for a new product launch in the European market
  • Creating a competitive landscape analysis to inform product positioning and messaging
  • Identifying and highlighting customer success stories to build product awareness and credibility

ASSUMPTION: These sample projects illustrate the types of initiatives the Product Marketing Associate Manager/Manager may be involved in, from strategic planning to tactical execution.

❓ Key Questions to Ask During Interview

  • Can you describe the typical workday for this role?
  • How does this role collaborate with other teams, such as Product Management and Sales?
  • What are the most challenging aspects of this role, and how can I best prepare for them?
  • How does Veeva support the growth and development of its employees?
  • What are the next steps for this role, and how can I position myself for success?

ASSUMPTION: These questions are designed to provide insight into the day-to-day responsibilities, team dynamics, and growth opportunities for this role.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare for the interview by researching Veeva's products and the life sciences industry
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.