📌 Core Information
🔹 Job Title: Product Marketing Co-Op (Fall, 2025)
🔹 Company: Avery Dennison
🔹 Location: Miamisburg, Ohio, United States
🔹 Job Type: Intern
🔹 Category: Marketing
🔹 Date Posted: 2025-07-01
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing product line sales documentation and improving web presence
- Conducting market research to inform future product roadmaps
- Creating customer-facing product presentations and internal training documentation
- Collaborating with cross-functional teams in a dynamic and client-focused environment
ASSUMPTION: This role is designed to provide practical experience in product marketing and product development, with a focus on hardware engineering.
📋 Key Responsibilities
✅ Develop one-pagers for each product, including segment/solution narratives and value propositions
✅ Link product videos and spec sheets to one-pagers and create customer-facing product presentations
✅ Research and document competitors, market trends, and insights, as well as customer and market trends to inform future product roadmaps
✅ Develop value propositions for product lines and create internal training documentation for commercial team members
ASSUMPTION: Responsibilities may evolve based on business needs and the intern's skills and interests.
🎯 Required Qualifications
Education: Pursuing a Bachelor's or Master's degree in Engineering, Marketing, Business Management, or Business Administration
Experience: Previous internship/co-op experience or relevant work experience in hardware, design, or product marketing (preferred)
Required Skills:
- Proficiency in data analysis tools and techniques (Smartsheets, Google Suite, Oracle, Oracle BI)
- Strong communication and presentation skills
- Ability to work collaboratively in a team environment
- Problem-solving skills and a proactive approach to learning
Preferred Skills:
- Previous internship/co-op experience or relevant work experience in hardware, design, or product marketing
- Experience via student organizations or volunteerism
ASSUMPTION: While not explicitly stated, candidates should have a strong academic record and demonstrate a passion for learning and growth.
💰 Compensation & Benefits
Salary Range: $20.00 - $26.50 per hour, based on academic level and major
Benefits:
- Relocation assistance for those who qualify
Working Hours: Full-time (40 hours/week) with the possibility of traveling 10-20% of the time
ASSUMPTION: Salary range is based on the company's stated hourly rates for business and engineering majors.
📌 Applicant Insights
🔍 Company Context
Industry: Avery Dennison operates in the packaging and containers manufacturing industry, serving various sectors worldwide.
Company Size: Avery Dennison has 10,001+ employees globally, providing a large and diverse work environment.
Founded: Avery Dennison was founded in 1935 and has since grown into a global leader in its industry.
Company Description:
- Avery Dennison is a global materials science and digital identification solutions company.
- The company provides branding and information solutions that optimize labor and supply chain efficiency, reduce waste, and advance sustainability, circularity, and transparency.
- Avery Dennison serves various industries, including home and personal care, apparel, general retail, e-commerce, logistics, food and grocery, pharmaceuticals, and automotive.
Company Specialties:
- Advertising and promotions
- Apparel and footwear branding
- Architecture and buildings
- Automotive
- Durable goods and equipment
- Electronic and electrical
- Food
- Government
- Medical and healthcare
- Retail
- RFID
- Supply chain and logistics
- Transportation
- Consumer packaged goods
Company Website: averydennison.com
ASSUMPTION: Avery Dennison's extensive industry experience and global presence provide a rich learning environment for interns.
📊 Role Analysis
Career Level: This role is designed for entry-level candidates seeking to gain practical experience in product marketing and product development.
Reporting Structure: The Product Marketing Co-Op will likely report to the Hardware Engineering Team's manager or a dedicated mentor.
Work Arrangement: This is an on-site role with the possibility of traveling 10-20% of the time.
Growth Opportunities:
- Access to mentorship and learning opportunities with industry experts
- Potential full-time employment after the internship, depending on performance and business needs
- Networking opportunities with other interns, early careers program associates, and business leaders
ASSUMPTION: Avery Dennison's internship and co-op program serves as a talent pipeline for the company's early careers program.
🌍 Location & Work Environment
Office Type: Avery Dennison's Miamisburg, OH, facility is a state-of-the-art manufacturing and engineering site.
Office Location(s): 170 Monarch Lane, Miamisburg, OH 45342, USA
Geographic Context:
- Miamisburg is located in southwestern Ohio, approximately 15 miles south of Dayton.
- The area offers a mix of urban and rural environments, with easy access to outdoor recreation and cultural attractions.
- Miamisburg has a population of around 20,000 residents and is part of the Dayton Metropolitan Statistical Area.
Work Schedule: Full-time (40 hours/week) with the possibility of traveling 10-20% of the time
ASSUMPTION: The Miamisburg facility provides a dynamic and innovative work environment for interns and employees.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager and/or team members
- Background check and offer extension
Key Assessment Areas:
- Problem-solving skills and analytical thinking
- Communication and presentation skills
- Collaboration and teamwork
- Adaptability and eagerness to learn
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of Avery Dennison's products, services, and industry
- Prepare examples of your market research, data analysis, and presentation skills
ATS Keywords: Product marketing, market research, data analysis, presentation skills, collaboration, problem-solving, internship, co-op, entry-level, Avery Dennison
ASSUMPTION: Avery Dennison's hiring process is designed to assess candidates' skills, cultural fit, and potential for growth within the organization.
🛠️ Tools & Technologies
- Smartsheets
- Google Suite (Google Docs, Sheets, Slides)
- Oracle
- Oracle BI
- Microsoft Office Suite (Word, PowerPoint, Excel)
ASSUMPTION: Interns will be expected to use various data analysis tools and presentation software to complete their projects.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Respect
- Excellence
- Collaboration
- Innovation
Work Style:
- Dynamic and fast-paced environment
- Cross-functional team collaboration
- Client-focused approach
- Continuous learning and improvement
Self-Assessment Questions:
- Do you thrive in a dynamic and fast-paced environment?
- Are you comfortable working with cross-functional teams and collaborating with various stakeholders?
- Do you have strong communication and presentation skills, and can you adapt your message to different audiences?
- Are you eager to learn and take on new challenges?
ASSUMPTION: Avery Dennison values diversity, inclusion, and a strong cultural fit with its employees.
⚠️ Potential Challenges
- Balancing multiple projects and responsibilities in a fast-paced environment
- Adapting to a new work environment and team dynamics
- Managing travel requirements (10-20% of the time)
- Meeting the expectations of a high-performing organization
ASSUMPTION: These challenges can be overcome with strong communication, adaptability, and a proactive approach to learning and growth.
📈 Similar Roles Comparison
- This role is unique in its focus on hardware engineering within the broader context of product marketing
- Compared to other marketing internships, this role offers a more technical focus and the opportunity to work with hardware engineering teams
- Career paths may vary depending on the specific industry and company, but gaining practical experience in product marketing and product development can lead to various opportunities in the future
ASSUMPTION: This role provides a unique learning experience that can set interns apart in their future careers.
📝 Sample Projects
- Developing a comprehensive product line sales documentation and improving web presence for a specific hardware product
- Conducting market research and creating a value proposition for a new product launch
- Creating customer-facing product presentations and internal training documentation for a product line
ASSUMPTION: These projects are designed to provide interns with practical experience and a tangible impact on the business.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the broader product marketing and hardware engineering teams, and what opportunities are there for collaboration and learning?
- What are the most important qualities and skills for success in this role, and how can I demonstrate them throughout the internship?
- What are the potential growth opportunities for this role, and how can I position myself for success in the future?
- How does Avery Dennison support the professional development and growth of its interns and early careers program participants?
ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and commitment to your professional growth.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your market research, data analysis, and presentation skills
- Follow up with the hiring manager or recruiter within one week of submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
