📌 Core Information
🔹 Job Title: Product Marketing Manager
🔹 Company: monday.com
🔹 Location: Israel (Remote)
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 5, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: Remote (Israel only)
🚀 Job Overview
Key aspects of this role include:
- Developing compelling narratives and messaging to support product positioning and adoption.
- Collaborating with cross-functional teams to create marketing assets and conduct research on user needs and market trends.
- Working in a fast-paced, dynamic environment with a focus on execution and results.
- Contributing to the growth and success of a leading work management platform.
ASSUMPTION: This role requires a strong balance of strategic thinking and hands-on execution, with a focus on driving impact through clear, customer-focused messaging.
📋 Key Responsibilities
✅ Developing and refining product messaging and value propositions to support positioning, launches, and adoption.
✅ Collaborating with product, marketing, and sales teams to align on strategy and execution.
✅ Creating marketing and sales enablement assets such as landing pages, campaign briefs, sales decks, and more.
✅ Conducting research on user needs, competitive dynamics, and market trends to inform product marketing strategies.
✅ Identifying and prioritizing opportunities for impact, defining hypotheses and business cases, proposing solutions, and executing quickly.
ASSUMPTION: This role requires a high degree of autonomy and the ability to work effectively across multiple teams and functions.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 2+ years of experience in a product marketing role in a SaaS or tech company
Required Skills:
- Strong storytelling skills with the ability to translate product features into clear, customer-focused messaging.
- Fast, hands-on executor with attention to detail and a drive to get things done.
- Strong communication and collaboration skills across teams.
- Proactive and motivated, with a can-do attitude.
- Strategic thinker and result-driven individual with strong analytical skills.
Preferred Skills:
- Diverse PMM background across both SLG and PLG - advantage.
ASSUMPTION: While not explicitly stated, a strong understanding of the SaaS industry and its competitive landscape is likely to be beneficial in this role.
💰 Compensation & Benefits
Salary Range: The salary range for this role is estimated to be between $80,000 - $120,000 USD per year, based on industry standards for mid-level product marketing roles in Israel. This estimate is subject to change based on the candidate's qualifications and experience.
Benefits:
- Health, dental, and vision insurance
- 401(k) matching
- Flexible work hours and remote work options
- Professional development opportunities
- Competitive vacation and sick leave policies
Working Hours: Full-time (40 hours per week), with flexible hours and the option to work remotely from Israel.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience. Benefits are subject to change and may vary based on the candidate's location and employment status.
📌 Applicant Insights
🔍 Company Context
Industry: monday.com operates in the Software Development industry, focusing on project management, collaboration, and team management solutions.
Company Size: monday.com has 1,001-5,000 employees, providing a large, established environment with significant growth opportunities.
Founded: monday.com was founded in 2012 and has since grown to serve over 225,000 customers across 200 industries in over 200 countries and territories.
Company Description:
- monday.com is a low-code, no-code work management platform that enables organizations to build custom work management tools and software applications.
- The platform connects people to processes and systems, empowering teams to excel in every aspect of their work while creating an environment of transparency in business.
- monday.com has offices in Tel Aviv, New York, Miami, Chicago, Denver, London, Warsaw, Sydney, Melbourne, São Paulo, and Tokyo.
Company Specialties:
- Project Management
- Collaboration
- Team Management
- SaaS
- Communication
- Production Tracking
- Work Management
- CRM
- Marketing & Creative
- HR
Company Website: monday.com
ASSUMPTION: monday.com's large customer base and global presence indicate a strong, stable company with significant growth potential.
📊 Role Analysis
Career Level: This role is at the mid-level (2-5 years of experience) and offers opportunities for growth and advancement within the marketing department and the company as a whole.
Reporting Structure: The Product Marketing Manager will report directly to the Head of Product Marketing and work closely with cross-functional teams, including product, marketing, and sales.
Work Arrangement: This role is remote, with a requirement to be based in Israel. While the work arrangement is flexible, the role may require occasional collaboration with teams in different time zones.
Growth Opportunities:
- Expanding one's skill set and knowledge within the product marketing function.
- Gaining experience working on a global, enterprise-level platform with a large customer base.
- Potential opportunities for advancement within the marketing department or the company as a whole.
ASSUMPTION: Given monday.com's size and global presence, there are likely to be numerous opportunities for professional growth and development within the company.
🌍 Location & Work Environment
Office Type: Remote (with the option to work from one of monday.com's global offices)
Office Location(s): monday.com has offices in Tel Aviv, New York, Miami, Chicago, Denver, London, Warsaw, Sydney, Melbourne, São Paulo, and Tokyo.
Geographic Context:
- Israel has a thriving tech industry, with numerous opportunities for collaboration and professional growth.
- The remote work arrangement allows for a flexible work-life balance and the ability to work from various locations within Israel.
- The time zone is Eastern European Time (EET), which may require occasional collaboration with teams in different time zones.
Work Schedule: Full-time (40 hours per week), with flexible hours and the option to work remotely.
ASSUMPTION: The remote work arrangement and flexible hours provide a high degree of autonomy and the ability to balance work and personal responsibilities effectively.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess cultural fit and basic qualifications.
- In-depth interview with the hiring manager to discuss the role, responsibilities, and expectations.
- Case study or project presentation to demonstrate problem-solving skills and strategic thinking.
- Final interview with key stakeholders to assess cultural fit and alignment with the company's values.
Key Assessment Areas:
- Storytelling and communication skills
- Analytical and problem-solving skills
- Collaboration and teamwork skills
- Cultural fit and alignment with monday.com's values
Application Tips:
- Tailor your resume and cover letter to highlight your product marketing experience and relevant skills.
- Prepare a case study or project presentation that demonstrates your ability to develop compelling narratives and messaging for a product or service.
- Research monday.com's platform and industry to show your understanding of the company and its competitive landscape.
ATS Keywords: Product Marketing, Storytelling, Messaging, Value Propositions, Sales Enablement, Analytical Skills, Strategic Thinking, Execution, Customer Focus, Proactive, Attention to Detail, Team Player, Fast Execution, SaaS, Tech, Collaboration, Research
ASSUMPTION: The application process for this role is likely to be competitive, and demonstrating a strong understanding of the product marketing function and monday.com's platform will be crucial for success.
🛠️ Tools & Technologies
- monday.com's platform and related tools (e.g., monday.com Work OS, monday.com Boards)
- Marketing automation and analytics tools (e.g., HubSpot, Google Analytics)
- Project management and collaboration tools (e.g., Asana, Trello)
- Design and presentation tools (e.g., Canva, PowerPoint)
ASSUMPTION: Familiarity with monday.com's platform and relevant marketing, project management, and design tools will be beneficial in this role.
👔 Cultural Fit Considerations
Company Values:
- Empower
- Simplify
- Collaborate
- Adapt
- Care
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Results-driven and focused on execution
- Adaptable and open to change
Self-Assessment Questions:
- Do I have a strong ability to translate complex product features into clear, customer-focused messaging?
- Am I comfortable working in a fast-paced, dynamic environment and collaborating with cross-functional teams?
- Do I have a proactive, can-do attitude and a strong drive to get things done?
ASSUMPTION: monday.com's company values and work style emphasize collaboration, adaptability, and a focus on results, making it essential for candidates to assess their fit with these aspects.
⚠️ Potential Challenges
- Balancing strategic thinking with hands-on execution in a fast-paced environment.
- Working effectively across multiple teams and functions, requiring strong communication and collaboration skills.
- Adapting to a remote work arrangement and collaborating with teams in different time zones.
- Keeping up with the competitive landscape and market trends in the SaaS industry.
ASSUMPTION: These challenges are inherent to the role and the company's fast-paced, dynamic environment, and candidates should be prepared to address them effectively.
📈 Similar Roles Comparison
- Compared to other product marketing roles, this position places a strong emphasis on execution and results, with a focus on driving impact through clear, customer-focused messaging.
- In the SaaS industry, this role is typical of mid-level product marketing positions, with a focus on supporting product positioning, launches, and adoption.
- Career paths in product marketing may include advancement to senior roles within the marketing department or transition to other functions, such as product management or general management.
ASSUMPTION: Candidates should research similar roles and career paths within the product marketing function to gain a better understanding of the opportunities and challenges associated with this role.
📝 Sample Projects
- Developing a go-to-market strategy for a new product feature, including messaging, positioning, and launch plan.
- Conducting user research to identify customer needs and pain points, and translating those insights into product messaging and value propositions.
- Creating sales enablement assets, such as sales decks and battle cards, to support the sales team in their efforts to close deals.
ASSUMPTION: These sample projects are representative of the types of tasks and responsibilities associated with this role, and candidates should be prepared to discuss their experience with similar projects during the interview process.
❓ Key Questions to Ask During Interview
- How does this role fit into the broader marketing strategy for monday.com's platform?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the product marketing team collaborate with other departments, such as product and sales?
- What opportunities are there for professional growth and development within the marketing department and the company as a whole?
- How does monday.com support work-life balance for its employees, particularly those working remotely?
ASSUMPTION: These questions are designed to provide insight into the role's responsibilities, priorities, and opportunities for growth, as well as the company's culture and work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link: Comeet Job Listing
- Tailor your resume and cover letter to highlight your product marketing experience and relevant skills.
- Prepare a case study or project presentation that demonstrates your ability to develop compelling narratives and messaging for a product or service.
- Research monday.com's platform and industry to show your understanding of the company and its competitive landscape.
- Follow up with the hiring manager one week after submitting your application to express your interest in the role and inquire about the status of your application.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
