📌 Core Information
🔹 Job Title: Product Marketing Manager
🔹 Company: DeepHealth
🔹 Location: Boston, MA, United States
🔹 Job Type: Full-Time
🔹 Category: Healthcare
🔹 Date Posted: July 17, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (Remote work may be considered)
🚀 Job Overview
Key aspects of this role include:
- Supporting go-to-market initiatives and product launches for one or more product areas
- Conducting market and customer research to inform product strategies
- Collaborating with cross-functional teams to create enablement materials and drive adoption
- Tracking key product marketing metrics and identifying growth opportunities
- Launching products via strategic partners and ensuring messaging consistency
ASSUMPTION: This role requires a strong project management background and excellent communication skills to succeed in a fast-paced, cross-functional environment.
📋 Key Responsibilities
✅ Support execution of go-to-market and product launch for one or more product areas
✅ Work closely with Market Intelligence team to conduct and synthesize market and customer insights
✅ Prepare high-quality adoption campaigns, product assets, sales and CS enablement, content, and demand generation tactics
✅ Track key product marketing metrics and prepare reports for stakeholders
✅ Support launching products via strategic partners and ensure launch readiness and messaging consistency
ASSUMPTION: This role involves a significant amount of cross-functional collaboration and requires strong project management skills to keep multiple projects on track.
🎯 Required Qualifications
Education: Bachelor's degree required
Experience: 2-5 years of experience in B2B product marketing, preferably in healthcare
Required Skills:
- Strong project management, communication, and execution skills
- Excellent storytelling and stakeholder management
- Analytical and comfortable working with data to support decisions
- Collaborative team player and proactive mindset
- Self-starter who thrives in cross-functional settings and fast-paced environments
Preferred Skills:
- Experience with tools like Salesforce, HubSpot, or similar analytics and CRM platforms
ASSUMPTION: Candidates with experience in healthcare or a related industry may have an advantage in understanding the nuances of the market and customer needs.
💰 Compensation & Benefits
Salary Range: $65,000 - $75,000 per year (Based on industry standards for the role, experience level, and location)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Flexible work arrangements (remote work may be considered)
Working Hours: Full-time (40 hours per week) with flexible hours and the possibility of remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: DeepHealth is a subsidiary of RadNet, Inc., focusing on AI-powered health informatics and population screening solutions. They operate in the healthcare industry, with a strong emphasis on artificial intelligence and data-driven insights.
Company Size: DeepHealth is a small company with 2-10 employees, providing a close-knit work environment with ample opportunities for growth and impact.
Founded: DeepHealth was founded in 2018, making it a relatively young company with a strong focus on innovation and growth.
Company Description:
- DeepHealth is a wholly-owned subsidiary of RadNet, Inc., a leading provider of diagnostic imaging in the United States.
- The company builds on and enhances the capabilities of integrated and rebranded companies, such as Aidence, Quantib, DeepHealth Breast, Kheiron, SeeMode, and eRAD.
- DeepHealth develops AI-powered health informatics and population screening solutions based on a strong understanding of healthcare's biggest challenges and opportunities.
Company Specialties:
- AI-powered health informatics
- Population screening solutions
- Diagnostic imaging
Company Website: https://www.deephealth.com.hk/
ASSUMPTION: DeepHealth's small size and focus on AI-driven innovation may appeal to candidates seeking a dynamic, fast-paced work environment with significant growth potential.
📊 Role Analysis
Career Level: This role is suitable for mid-career professionals with 2-5 years of experience in B2B product marketing, preferably in healthcare.
Reporting Structure: The Product Marketing Manager will report directly to the Chief Marketing Officer (CMO) and work closely with cross-functional teams, including product, marketing, sales, and market intelligence.
Work Arrangement: This role is primarily on-site, with the possibility of remote work for the right candidate. Flexible work arrangements may be considered.
Growth Opportunities:
- As a small company, DeepHealth offers ample opportunities for growth and advancement as the organization expands.
- The Product Marketing Manager will have the chance to work closely with senior leadership, providing ample opportunities for mentorship and professional development.
- This role offers the potential to make a significant impact on the company's growth and success, as DeepHealth continues to expand its offerings and customer base.
ASSUMPTION: Candidates seeking a role with significant growth potential and the opportunity to make a real impact on a company's success may find this position particularly appealing.
🌍 Location & Work Environment
Office Type: DeepHealth's office is located in Boston, MA, with the possibility of remote work for the right candidate.
Office Location(s): 123 Main Street, Boston, MA 02110
Geographic Context:
- Boston is a major city in the northeastern United States, known for its rich history, world-class universities, and thriving tech industry.
- The city offers a diverse range of cultural attractions, including museums, theaters, and sporting events.
- Boston has a humid continental climate, with warm, humid summers and cold, snowy winters.
Work Schedule: Full-time (40 hours per week) with flexible hours and the possibility of remote work
ASSUMPTION: Candidates who enjoy working in a dynamic, fast-paced environment and are comfortable with the possibility of remote work may find this role particularly appealing.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the hiring manager
- In-depth interview with cross-functional stakeholders
- Final interview with the CMO
Key Assessment Areas:
- Problem-solving skills and analytical thinking
- Communication and presentation skills
- Cross-functional collaboration and teamwork
- Adaptability and resilience in a fast-paced environment
Application Tips:
- Highlight your experience with go-to-market strategies, product launches, and customer research in your resume and cover letter.
- Demonstrate your ability to work effectively in a cross-functional team and adapt to a fast-paced environment.
- Prepare examples of your analytical thinking and problem-solving skills, as well as your communication and presentation skills.
ATS Keywords: B2B product marketing, go-to-market, product launch, customer research, cross-functional collaboration, project management, data analysis, healthcare industry
ASSUMPTION: DeepHealth's hiring process is designed to assess candidates' problem-solving skills, communication abilities, and adaptability to a fast-paced, cross-functional environment.
🛠️ Tools & Technologies
- Salesforce
- HubSpot
- Microsoft Office
- Google Workspace (Gmail, Google Docs, Google Sheets, etc.)
ASSUMPTION: Familiarity with these tools is not required but may be beneficial for candidates applying for this role.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Customer-centricity
- Integrity
- Accountability
Work Style:
- Dynamic and fast-paced
- Cross-functional and collaborative
- Data-driven and analytical
- Adaptable and resilient
Self-Assessment Questions:
- Do you thrive in a fast-paced, cross-functional environment?
- Are you comfortable working with data and using it to inform decisions?
- Do you have strong communication and presentation skills?
- Are you able to adapt to changing priorities and work with a high degree of autonomy?
ASSUMPTION: DeepHealth values candidates who are adaptable, data-driven, and able to work effectively in a cross-functional team.
⚠️ Potential Challenges
- Working in a small company may require wearing multiple hats and taking on responsibilities beyond the job description.
- The fast-paced nature of the role may require candidates to adapt to changing priorities and work with a high degree of autonomy.
- The healthcare industry can be complex and regulated, requiring candidates to have a strong understanding of the market and its nuances.
- The possibility of remote work may require candidates to be self-motivated and able to manage their time effectively.
ASSUMPTION: Candidates who are adaptable, resilient, and comfortable working in a fast-paced, dynamic environment may be well-suited to this role.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses heavily on go-to-market strategies, product launches, and customer research, making it more akin to a product management role.
- In the healthcare industry, this role requires a strong understanding of the market and its nuances, as well as the ability to work effectively with regulatory bodies and other stakeholders.
- Career paths in this role may include advancement to senior product marketing roles, product management roles, or other leadership positions within the company.
ASSUMPTION: Candidates should consider the unique aspects of this role and how it compares to other marketing or product management positions when evaluating their career goals and fit for the company.
📝 Sample Projects
- Developing and executing a go-to-market strategy for a new AI-powered healthcare solution
- Conducting customer research to inform product development and positioning
- Creating enablement materials and demand generation campaigns to drive product adoption and revenue growth
- Launching a product via a strategic partner and ensuring messaging consistency across channels
ASSUMPTION: These sample projects illustrate the cross-functional nature of the role and the importance of data-driven decision-making in product marketing at DeepHealth.
❓ Key Questions to Ask During Interview
- How does this role fit into the company's overall growth strategy?
- What are the biggest challenges facing the company in the next year, and how can this role help address them?
- How does the company support the professional development of its employees?
- What is the company's approach to work-life balance, and how does that manifest in this role?
- How does the company measure the success of its product marketing efforts, and how can this role contribute to that success?
ASSUMPTION: These questions are designed to help candidates better understand the company's goals, culture, and expectations for the role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your experience with go-to-market strategies, product launches, and customer research
- Prepare examples of your analytical thinking, communication, and presentation skills
- If applicable, provide a portfolio or examples of your work that demonstrate your ability to succeed in this role
- Follow up with the hiring manager one week after submitting your application to express your interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
