📌 Core Information
🔹 Job Title: Product Marketing Manager
🔹 Company: TripleTen
🔹 Location: Brazil (Remote)
🔹 Job Type: Full-time (Contract)
🔹 Category: Marketing
🔹 Date Posted: June 20, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: Fully Remote
🚀 Job Overview
Key aspects of this role include:
- Developing and optimizing landing pages for performance and conversion
- Managing webinar funnels from concept to delivery
- Producing engaging content across various channels
- Collaborating with cross-functional teams for content consistency
- Analyzing metrics and conducting A/B tests to improve performance
ASSUMPTION: This role requires a strong balance of creative and analytical skills, with a focus on data-driven decision making and continuous improvement.
📋 Key Responsibilities
✅ Develop, update, and optimize landing pages with a focus on performance and conversion
✅ Plan, execute, and manage webinar funnels, from concept to delivery
✅ Create and manage content for various channels, including podcasts and YouTube
✅ Collaborate with design, development, and other teams to implement improvements and ensure brand consistency
✅ Analyze metrics and conduct A/B tests to optimize landing page performance
✅ Coordinate with speakers, create presentations, and conduct follow-ups for webinars
ASSUMPTION: This role involves a mix of strategic planning, creative content production, and data analysis, requiring strong organizational skills and adaptability.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2-5 years of experience in digital marketing, with a focus on content production and/or webinar management
Required Skills:
- Solid knowledge in UX and usability best practices
- Analytical skills and data-driven decision making
- Familiarity with A/B testing methodologies and tools
- Experience with landing page creation tools (e.g., WordPress)
- Strong project management skills and ability to handle multiple tasks and deadlines
- Excellent written communication skills and attention to detail
- Familiarity with SEO and tools like Google Analytics and SEMrush
- Ability to produce relevant content for diverse audiences
Preferred Skills:
- Experience with webinar platforms (e.g., BigMarker)
- Fluency in Portuguese and English
- Experience in creating multimedia content (podcasts, videos)
- Knowledge of content distribution strategies
ASSUMPTION: While the role requires a specific set of skills, candidates with a strong background in digital marketing and a willingness to learn can still be successful in this position.
💰 Compensation & Benefits
Salary Range: $2,000 USD per month (Fixed)
Benefits:
- Remote work with flexible hours
- Paid time off (vacation and national holidays)
Working Hours: Full-time (40 hours per week), with flexible scheduling
ASSUMPTION: The salary range is fixed and does not include bonuses or other forms of compensation. Benefits are limited to remote work and paid time off.
📌 Applicant Insights
🔍 Company Context
Industry: Education Technology (EdTech)
Company Size: Small (11-50 employees)
Founded: 2015 (9 years ago)
Company Description:
- TripleTen is an international tech school recognized for its excellence in teaching and transformative impact
- The company is expanding in Brazil, offering tech career opportunities regardless of the starting point
- TripleTen values talent, encourages continuous learning, and offers real challenges in a global and innovative environment
Company Specialties:
- Tech education and training
- Webinar management and content production
- Landing page optimization and A/B testing
Company Website: tripleten.com/pt-bra
ASSUMPTION: TripleTen is a growing EdTech company with a strong focus on digital marketing and content production.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports directly to the Marketing Director
Work Arrangement: Fully remote, with flexible hours and the ability to work from anywhere in Brazil
Growth Opportunities:
- Potential career progression into senior marketing roles
- Opportunity to gain experience in a growing EdTech company
- Chance to work with a diverse, global team
ASSUMPTION: This role offers opportunities for professional growth and development within the company.
🌍 Location & Work Environment
Office Type: Fully remote, with no physical office location
Office Location(s): N/A
Geographic Context:
- Brazil has a large and growing tech industry, with many opportunities for career advancement
- The fully remote work arrangement allows for flexibility and work-life balance
- The time zone (America/Sao_Paulo) may require some overlap with other team members in different regions
Work Schedule: Full-time (40 hours per week), with flexible scheduling
ASSUMPTION: The fully remote work arrangement may require strong self-motivation and time management skills.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- Technical assessment (e.g., landing page optimization, content creation)
- Final interview with the Marketing Director
Key Assessment Areas:
- Analytical skills and data-driven decision making
- Content creation and strategy development
- Webinar management and event planning
- Collaboration and communication skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Demonstrate your understanding of the role and the company's mission
- Showcase your ability to create engaging content and optimize landing pages
ATS Keywords: UX, A/B testing, landing page creation, webinar management, content production, project management, SEO, Google Analytics, SEMrush
ASSUMPTION: The application process may vary depending on the specific needs of the company and the role.
🛠️ Tools & Technologies
- WordPress (for landing page creation)
- Google Analytics
- SEMrush
- BigMarker (webinar platform)
- Project management tools (e.g., Asana, Trello)
- Content creation tools (e.g., Canva, Adobe Creative Suite)
ASSUMPTION: The tools and technologies required for this role may change or evolve over time.
👔 Cultural Fit Considerations
Company Values:
- Talent and continuous learning
- Impact and results-driven approach
- Global and innovative environment
Work Style:
- Self-motivated and results-driven
- Collaborative and communicative
- Adaptable and open to feedback
Self-Assessment Questions:
- Do you have a strong background in digital marketing and a passion for creating engaging content?
- Are you comfortable working remotely and managing your own time effectively?
- Do you thrive in a global, innovative environment and enjoy working with diverse teams?
ASSUMPTION: Cultural fit is essential for success in this role, as it requires strong collaboration and communication skills.
⚠️ Potential Challenges
- Managing multiple tasks and deadlines in a remote work environment
- Adapting to a global team with varying time zones and cultural backgrounds
- Keeping up with the latest trends and best practices in digital marketing and content production
- Balancing creative and analytical aspects of the role
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow.
📈 Similar Roles Comparison
- This role is similar to a Digital Marketing Specialist or Content Marketing Manager, with a focus on webinar management and landing page optimization
- In the EdTech industry, this role may require additional knowledge of educational content and trends
- Career progression may include roles such as Senior Marketing Manager or Marketing Director
ASSUMPTION: This role is unique to TripleTen, but similar roles can be found in other EdTech companies or digital marketing agencies.
📝 Sample Projects
- Developing and optimizing a landing page for a new webinar series
- Managing the end-to-end process of a webinar, from concept to delivery
- Creating engaging content for a company blog or social media channels
ASSUMPTION: These sample projects are intended to give applicants an idea of the types of tasks they may encounter in this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for the company?
- What opportunities are there for professional growth and development within the company?
- How does the company support work-life balance for remote employees?
- What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: These questions are designed to help applicants better understand the role and the company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare a portfolio or examples of your work, demonstrating your ability to create engaging content and optimize landing pages
- Follow up with the hiring manager one week after submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
