O

Product Marketing Manager, Commercial

Omnidian
Full-time
Remote
Worldwide
πŸ“¦ Product Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Product Marketing Manager, Commercial

πŸ”Ή Company: Omnidian

πŸ”Ή Location: Remote (Seattle, WA)

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Product Marketing, Renewable Energy

πŸ”Ή Date Posted: June 2, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Remote OK

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and delivering go-to-market strategies for the Commercial business line
  • Creating impactful content and sales enablement materials
  • Supporting client experience strategy and touchpoints
  • Collaborating with cross-functional teams to ensure customer-facing teams effectively represent Omnidian's value proposition

ASSUMPTION: This role requires strong communication, collaboration, and time management skills, as well as a deep understanding of the solar and renewable energy industry.

πŸ“‹ Key Responsibilities

βœ… Developing and implementing go-to-market strategies and content for the Commercial business line

βœ… Creating sales pitches, decks, and other enablement content for the Commercial Sales team

βœ… Gathering and analyzing market data to identify trends, opportunities, and threats

βœ… Identifying barriers and friction points in Omnidian's onboarding and customer journey, and developing training to overcome these

βœ… Ensuring all market-facing materials align with Omnidian's brand voice and represent the company's public-facing brand experience

ASSUMPTION: This role involves a mix of strategic planning, content creation, and cross-functional collaboration, requiring a versatile and adaptable skill set.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 5+ years in B2B product marketing and sales enablement, with 1+ years in C&I solar or renewable energy

Required Skills:

  • Exceptional communication skills (written, verbal, and presentation)
  • Proven ability to work across teams and get things done
  • Strong time management and project management skills
  • Ability to design onboarding or training programs and develop go-to-market plans
  • Passion for the work, attention to detail, and calmness under pressure

Preferred Skills:

  • Experience with the commercial real estate market

ASSUMPTION: While experience in the commercial real estate market is a plus, it is not required as the role's core responsibilities focus on the renewable energy industry.

πŸ’° Compensation & Benefits

Salary Range: $83,300 - $120,000 per year (Midpoint: $100,000)

Benefits:

  • 100% of health insurance monthly premiums for employees, and 50% for dependents
  • Performance bonus (eligible after 90 days)
  • Equity stake in the form of stock options
  • Up to $500 annual learning reimbursement
  • Paid parental leave (12 weeks) and paid sabbatical leave (four weeks after four years)

Working Hours: Full-time (40 hours/week)

ASSUMPTION: The salary range provided is based on industry standards for a Product Marketing Manager role with the required experience level in the Seattle area.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Omnidian operates in the renewable energy industry, focusing on end-to-end asset performance management for commercial systems and large residential lease providers.

Company Size: Omnidian has 201-500 employees, providing a mid-sized company environment with opportunities for growth and impact.

Founded: 2016, with a mission to protect and accelerate investments in clean energy

Company Description:

  • Omnidian is a fast-growing Series C tech-enabled service company
  • Leading player in performance assurance and the post-installation experience for solar and energy storage industries
  • Ranked among the Global CleanTech100, America's Most Innovative Companies, and a Top 100 Place to Work for seven consecutive years

Company Specialties:

  • Residential Solar
  • Operations and Maintenance
  • Asset Management
  • Asset Performance Management
  • Commercial Solar
  • Industrial Solar
  • Energy Storage
  • REIT solar
  • Solar Portfolios
  • Commercial Real Estate
  • Solar Energy
  • Renewable Energy
  • Solar Panels
  • Field Service Network
  • Solar Power
  • Commercial Real Estate Solar
  • Developer
  • Financier
  • IPP
  • EPC
  • and Community Solar

Company Website: www.omnidian.com

ASSUMPTION: Omnidian's focus on renewable energy and commitment to sustainability make it an attractive employer for environmentally conscious candidates.

πŸ“Š Role Analysis

Career Level: Mid-level to senior-level role, with opportunities for growth within the Product Marketing team

Reporting Structure: Reports directly to the Director of Product Marketing

Work Arrangement: Remote OK, with the opportunity to work from the Seattle office

Growth Opportunities:

  • Senior Product Marketing Manager
  • Principal Product Marketing Manager

ASSUMPTION: This role offers opportunities for career growth within the Product Marketing function, as well as potential expansion into other areas of the business.

🌍 Location & Work Environment

Office Type: Remote-first company with an office in Seattle, WA

Office Location(s): 107 Spring Street, Seattle, WA 98104, US

Geographic Context:

  • Seattle, WA: Known for its tech industry, vibrant culture, and natural beauty
  • Remote work: Offers flexibility and work-life balance

Work Schedule: Full-time (40 hours/week), with flexible hours and the opportunity to work remotely

ASSUMPTION: The remote work arrangement and flexible hours provide candidates with a good work-life balance and the ability to manage their time effectively.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the Hiring Manager
  • On-site or virtual interview with the Hiring Manager and other team members
  • Final interview with the Director of Product Marketing

Key Assessment Areas:

  • Communication skills (written, verbal, and presentation)
  • Industry knowledge and understanding of Omnidian's business
  • Problem-solving skills and ability to work collaboratively
  • Cultural fit and alignment with Omnidian's values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant experience and skills
  • Demonstrate your understanding of the renewable energy industry and Omnidian's business model
  • Prepare examples of your go-to-market strategies, content development, and sales enablement efforts

ATS Keywords: Product Marketing, Sales Enablement, Go-To-Market, Content Development, Renewable Energy, Commercial Solar, Client Experience, Cross-functional Collaboration

ASSUMPTION: The interview process will focus on assessing the candidate's communication skills, industry knowledge, problem-solving abilities, and cultural fit with Omnidian's values.

πŸ› οΈ Tools & Technologies

  • Salesforce
  • HubSpot
  • Google Workspace (G Suite)
  • Asana or similar project management tool

ASSUMPTION: These tools are commonly used in product marketing and sales enablement roles and will be essential for the candidate to be proficient in.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Mission-driven: Committed to protecting and accelerating investments in clean energy
  • Inclusive: Values diversity, equity, and inclusion in the workplace
  • Collaborative: Encourages cross-functional teamwork and open communication
  • Adaptable: Embraces change and continuous learning

Work Style:

  • Remote-first: Offers flexibility and work-life balance
  • Results-driven: Focuses on achieving outcomes and delivering impact
  • Data-informed: Uses data and insights to guide decision-making

Self-Assessment Questions:

  • How do you align with Omnidian's mission to protect and accelerate investments in clean energy?
  • How do you approach remote work and maintaining productivity in a remote-first environment?
  • Can you provide an example of a time when you had to adapt to a significant change in your work environment or role?

ASSUMPTION: Candidates who demonstrate a strong alignment with Omnidian's values and work style will be more likely to succeed in this role and contribute to the company's mission.

⚠️ Potential Challenges

  • Working in a fast-growing startup environment, which can be unpredictable and demanding
  • Balancing multiple priorities and stakeholders in a cross-functional role
  • Keeping up with industry trends and developments in the renewable energy sector
  • Managing remote team dynamics and communication in a remote-first work environment

ASSUMPTION: These challenges require a resilient, adaptable, and proactive approach to succeed in this role.

πŸ“ˆ Similar Roles Comparison

  • Product Marketing Manager (Commercial) vs. Product Marketing Manager (Residential): Focus on different customer segments and market dynamics
  • Product Marketing Manager vs. Content Marketing Manager: Different focus areas, but both roles require strong communication and collaboration skills
  • Product Marketing Manager vs. Sales Enablement Manager: Overlapping responsibilities, but the Product Marketing Manager role has a broader scope and strategic focus

ASSUMPTION: Understanding the differences between these roles can help candidates determine if this role is the right fit for their career goals and skill set.

πŸ“ Sample Projects

  • Developing a go-to-market strategy for a new commercial solar product launch
  • Creating sales enablement materials for a major industry conference
  • Conducting market research and analysis to identify trends and opportunities in the commercial solar sector

ASSUMPTION: These sample projects provide insight into the types of initiatives the candidate may work on in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics within the Product Marketing function?
  • How does Omnidian support the growth and development of its employees?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Omnidian measure the success of its go-to-market strategies and sales enablement efforts?
  • What are the biggest challenges facing the Commercial business line, and how can this role help address them?

ASSUMPTION: Asking these questions can help candidates better understand the role, the team, and the company, enabling them to make an informed decision about pursuing the opportunity.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant experience and skills, such as go-to-market strategies, content development, and sales enablement efforts
  • Prepare examples of your work, such as sales decks, pitchbooks, or onboarding training experiences
  • Follow up with the hiring manager after one week if you haven't heard back, expressing your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.