π Core Information
πΉ Job Title: Product Marketing Manager
πΉ Company: SEDNA
πΉ Location: London, England, United Kingdom
πΉ Job Type: On-site
πΉ Category: Product Marketing, B2B SaaS
πΉ Date Posted: May 27, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Bridging the gap between Product, Customer Success, and Growth teams
- Developing clear, compelling messaging for new features and product updates
- Ensuring Sedna's innovations are clearly differentiated in the market
- Collaborating cross-functionally to deliver product launches and enable go-to-market teams
ASSUMPTION: This role requires a strong understanding of both product and market dynamics, as well as excellent communication skills to translate complex information into clear, customer-centric messaging.
π Key Responsibilities
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Develop clear, compelling messaging and positioning for new features, product updates, and core platform value propositions
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Translate technical product details into customer-facing communications that are easy to understand and act on
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Build strong cross-functional relationships with Product, Engineering, Customer Success, and Sales teams
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Deliver internal enablement sessions and training materials to help GTM teams sell and support the product more effectively
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Own the creation of product marketing assets: feature sheets, sales decks, battlecards, release notes, FAQs, and case studies
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Act as a champion for the voice of the customer - bringing feedback and insights into product and marketing discussions
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Partner with the Content and Digital teams to roll out product launches across channels
ASSUMPTION: This role involves a high degree of collaboration and requires strong project management skills to manage multiple launches or projects simultaneously.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2+ years experience in Product Marketing or Content Marketing, ideally in B2B SaaS or technology
Required Skills:
- Proven ability to translate complex products/features into customer-centric messaging
- Strong cross-functional collaboration skills
- Excellent communication and presentation skills
- Strong project management abilities
- High resilience and ability to perform under pressure
Preferred Skills:
- Experience in highly technical industries (e.g., logistics, supply chain, communication software)
- Experience working in a scale-up or high-growth environment
ASSUMPTION: While not explicitly stated, a background in marketing, strong communication skills, and experience in B2B SaaS or technology are essential for this role.
π° Compensation & Benefits
Salary Range: Β£50,000 - Β£70,000 per annum (Based on industry standards for a Product Marketing Manager with 2-5 years of experience in London)
Benefits:
- Competitive benefits package
- Opportunities for professional growth and development
- Collaborative, high-performance team environment
Working Hours: Full-time (40 hours per week), with flexibility for occasional remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on factors such as skills, experience, and qualifications.
π Applicant Insights
π Company Context
Industry: Software Development, specifically focusing on data-driven communication platforms for global trade
Company Size: 51-200 employees (Small to Medium-sized Enterprise)
Founded: 2017
Company Description:
- Sedna is a transformative force in global trade, designed for industries like maritime, where stakes are high and every decision matters
- By reimagining email as an intelligent, collaborative workspace, Sedna streamlines communication, enhances decision-making, and drives profitability for businesses operating in complex, high-volume environments
- The company's secure, cloud-native platform connects people, systems, and data seamlessly, empowering the world's leading organisations to stay resilient and responsive across teams, locations, and time zones
Company Specialties:
- Email management
- Documentation
- Messaging
- Machine learning
- Collaboration
- Communication
- B2B
- SaaS
- Cloud Technology
- Transportation
- Technology
- Transaction management
- Maritime
- Supply chain
- Logistics
- And commodities
Company Website: https://sedna.com/
ASSUMPTION: Sedna is a growing company in the software development industry, focusing on data-driven communication platforms for global trade. Its unique value proposition lies in its ability to streamline communication and enhance decision-making for businesses operating in complex environments.
π Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports directly to the Head of Marketing or a similar position
Work Arrangement: On-site, with occasional flexibility for remote work
Growth Opportunities:
- Potential career progression into senior marketing roles or management positions
- Opportunities to influence both product development and go-to-market strategies
- Exposure to strategic leadership discussions and real ownership over work
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to make a real impact on the company's success.
π Location & Work Environment
Office Type: Modern, collaborative workspace
Office Location(s): The Tower, Buckingham Green, First Floor, London, England SW1E 6AS, GB and 531A Upper Cross Street, #04-98, Singapore, 051531, SG
Geographic Context:
- London, England, United Kingdom - A major global city with a thriving tech industry
- Singapore - A global hub for technology, finance, and trade
Work Schedule: Full-time (40 hours per week), with occasional flexibility for remote work
ASSUMPTION: The work environment at Sedna is collaborative and high-performance, with a focus on driving results and staying ahead of the curve.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the hiring manager
- On-site or virtual interview with the marketing team
- Final interview with senior leadership
Key Assessment Areas:
- Communication and presentation skills
- Product marketing experience and achievements
- Cross-functional collaboration and teamwork
- Problem-solving and strategic thinking
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your past work that demonstrate your ability to translate complex products into customer-centric messaging
- Research Sedna's products and market position to show your understanding of the company and its offerings
ATS Keywords: Product Marketing, B2B SaaS, Technical Communication, Cross-Functional Collaboration, Communication Skills, Presentation Skills, Project Management, Resilience, Customer Insights, Market Positioning, Training Delivery, Product Launches, Customer Feedback, Sales Enablement, Messaging
ASSUMPTION: The application process at Sedna is likely to be competitive, with a focus on assessing candidates' communication skills, product marketing experience, and strategic thinking.
π οΈ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo)
- Project management tools (e.g., Asana, Trello)
- Collaboration tools (e.g., Slack, Microsoft Teams)
- Design tools (e.g., Canva, Adobe Creative Suite)
ASSUMPTION: The specific tools and technologies used at Sedna may vary, but the role is likely to require proficiency in marketing automation, project management, and collaboration tools.
π Cultural Fit Considerations
Company Values:
- Stay Ahead, Stay Agile
- Execute With Focus
- Work Together, Win Together
Work Style:
- Collaborative and team-oriented
- Focused on driving results and delivering impact
- Adaptable and resilient under pressure
Self-Assessment Questions:
- Do you have a proven track record of translating complex products into customer-centric messaging?
- Are you comfortable working in a fast-paced, collaborative environment?
- Do you thrive under pressure and remain resilient when faced with challenges?
ASSUMPTION: Sedna values candidates who are adaptable, results-driven, and able to thrive in a collaborative, fast-paced environment.
β οΈ Potential Challenges
- Managing multiple product launches or projects simultaneously
- Balancing the needs of various stakeholders, including Product, Customer Success, Sales, and Engineering teams
- Keeping up with the fast-paced nature of the tech industry and Sedna's growth
- Adapting to changes in the market and product roadmap
ASSUMPTION: The role of Product Marketing Manager at Sedna presents both exciting opportunities and potential challenges, requiring strong project management skills, adaptability, and resilience.
π Similar Roles Comparison
- Compared to other Product Marketing roles, this position places a greater emphasis on cross-functional collaboration and managing multiple launches or projects simultaneously
- Sedna's focus on global trade and complex, high-volume environments sets it apart from other B2B SaaS companies
- Career progression in this role may follow a path into senior marketing roles or management positions within the company
ASSUMPTION: While this role shares similarities with other Product Marketing positions, its unique focus on global trade and complex environments sets it apart and presents both opportunities and challenges for the right candidate.
π Sample Projects
- Developing clear, compelling messaging for a new product feature aimed at maritime industry customers
- Creating a sales enablement deck to help the sales team understand and articulate the value of Sedna's platform to potential customers
- Conducting customer interviews to gather feedback and insights, and using that information to inform product marketing strategies
ASSUMPTION: Sample projects for this role may involve developing clear, compelling messaging for new product features, creating sales enablement materials, and gathering customer feedback to inform product marketing strategies.
β Key Questions to Ask During Interview
- Can you describe the typical product launch process at Sedna, and how this role fits into that process?
- How does Sedna differentiate its products and services from competitors in the global trade industry?
- What opportunities are there for professional growth and development within the marketing team at Sedna?
- How does Sedna balance the need for agility and innovation with the need for structured, disciplined execution?
- What is the company's approach to work-life balance, and how does that apply to this role?
ASSUMPTION: Asking thoughtful, insightful questions during the interview process can help demonstrate your interest in the role and provide valuable insights into Sedna's company culture and work environment.
π Next Steps for Applicants
To apply for this position:
- Submit your application through Sedna's careers page
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your past work that demonstrate your ability to translate complex products into customer-centric messaging
- Research Sedna's products and market position to show your understanding of the company and its offerings
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.