📌 Core Information
🔹 Job Title: Product Marketing Manager, EMEA
🔹 Company: Sun Chemical Corporation
🔹 Location: Bradford, United Kingdom
🔹 Job Type: On-site
🔹 Category: Chemical Manufacturing
🔹 Date Posted: 2025-05-23
🔹 Experience Level: Mid-Senior level
🔹 Remote Status: On-site (with occasional travel)
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing go-to-market strategies for new and enhanced solutions across EMEA
- Collaborating with cross-functional teams to create marketing materials and promotional assets
- Acting as a business partner to Product Management and Sales teams
- Requiring a strong understanding of the EMEA market and expertise in market segmentation and strategy development
ASSUMPTION: This role involves a significant amount of cross-functional collaboration and requires a deep understanding of the EMEA market.
📋 Key Responsibilities
✅ Develop and implement go-to-market strategies for new and enhanced solutions
✅ Create compelling, benefit-led product solution positioning tailored to customer segments
✅ Write clear, actionable briefs and analyse insights to inform marketing plans
✅ Collaborate with cross-functional teams to develop marketing materials and promotional assets
✅ Ensure Sales teams understand and effectively use marketing assets
✅ Act as a business partner to Product Management and Sales
ASSUMPTION: The role requires a balance of strategic thinking, cross-functional collaboration, and strong communication skills to ensure marketing efforts align with business objectives.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing or a related field
Experience: 5+ years of experience in a Product Marketing role, preferably in the flexible or plastic packaging manufacturing sector
Required Skills:
- Expertise in market segmentation, insights interpretation, and strategy development
- Strong analytical and problem-solving abilities
- Highly collaborative with the ability to build relationships across functions
- Adaptable and flexible in a fast-changing environment
- Quality-focused with a strong sense of accountability
Preferred Skills:
- Fluency in additional European languages
- Experience working with global teams
ASSUMPTION: While not explicitly stated, proficiency in English is required for this role due to the global nature of the company and the need to communicate with teams across EMEA.
💰 Compensation & Benefits
Salary Range: £45,000 - £60,000 per annum (based on industry standards for a mid-senior level Product Marketing role in the UK)
Benefits:
- Competitive benefits package
- Pension scheme
- Health insurance
- Life assurance
Working Hours: Full-time (37.5 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-senior level Product Marketing role in the UK. Actual compensation may vary based on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Sun Chemical Corporation operates in the chemical manufacturing industry, specializing in packaging and graphic solutions, color and display technologies, functional products, electronic materials, and products for the automotive and healthcare industries.
Company Size: Sun Chemical Corporation is a subsidiary of the DIC Group, with a workforce of over 22,000 employees worldwide. As a mid-sized company, applicants can expect a structured yet agile work environment with opportunities for growth and development.
Founded: Sun Chemical Corporation was founded in 1868 and has since grown into a global leader in its industry.
Company Description:
- Sun Chemical, a member of the DIC Group, is a leading producer of packaging and graphic solutions, color and display technologies, functional products, electronic materials, and products for the automotive and healthcare industries.
- The company is committed to promoting and developing sustainable solutions to exceed customer expectations and better the world around us.
- Sun Chemical Corporation is headquartered in Parsippany, New Jersey, U.S.A., with operations and offices across the globe.
Company Specialties:
- Printing Inks
- Coatings
- Pressroom Supplies
- Pigments
- Advanced Materials
- Color Management
- Packaging Solutions
- Polymers
- Liquid Compounds
- Solid Compounds
- and Application Materials
Company Website: www.sunchemical.com
ASSUMPTION: Sun Chemical Corporation's extensive global presence and diverse product portfolio offer applicants a dynamic and international work environment with numerous opportunities for career growth and development.
📊 Role Analysis
Career Level: Mid-Senior level - This role is suitable for experienced Product Marketing professionals looking to take the next step in their careers or those with relevant experience seeking a new challenge.
Reporting Structure: The Product Marketing Manager, EMEA, will report directly to the Global Marketing Director and work closely with regional Product Management and Sales teams.
Work Arrangement: This is an on-site role based in Bradford, United Kingdom, with occasional travel throughout the UK and Europe.
Growth Opportunities:
- Potential progression to a global or regional marketing leadership role
- Possibility to expand responsibilities based on performance and company growth
- Opportunities to work on diverse product portfolios and collaborate with global teams
ASSUMPTION: Sun Chemical Corporation's global presence and diverse product portfolio provide ample opportunities for career growth and development within the organization.
🌍 Location & Work Environment
Office Type: Sun Chemical Corporation's Bradford office is a modern, collaborative workspace with a mix of open-plan and private offices.
Office Location(s): Bradford, United Kingdom
Geographic Context:
- Bradford is a city in West Yorkshire, England, with a population of approximately 500,000 people.
- The city is known for its rich industrial history, particularly in textiles and engineering, and is currently undergoing significant regeneration efforts.
- Bradford is well-connected by road, rail, and air, with Leeds Bradford Airport located just outside the city.
Work Schedule: The standard work schedule is Monday to Friday, 9:00 AM to 5:30 PM, with a 30-minute lunch break. Flexible working arrangements may be available.
ASSUMPTION: Bradford offers a lower cost of living compared to other major UK cities, making it an attractive option for those looking to balance work and personal life.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call interview with the HR team
- On-site interview with the hiring manager and relevant team members
- Final interview with the Global Marketing Director
- Background check and offer
Key Assessment Areas:
- Marketing strategy and planning skills
- Cross-functional collaboration and communication abilities
- Understanding of the EMEA market and customer segments
- Problem-solving and analytical skills
- Cultural fit and alignment with Sun Chemical Corporation's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Demonstrate your understanding of the EMEA market and Sun Chemical Corporation's products and services
- Prepare examples of your marketing strategy and planning work to discuss during the interview
- Research Sun Chemical Corporation's company culture and values to show your fit for the organization
ATS Keywords: Product Marketing, EMEA, Go-to-Market, Market Segmentation, Insights Interpretation, Strategy Development, Cross-Functional Collaboration, Chemical Manufacturing, Packaging Solutions
ASSUMPTION: Applicants should tailor their resumes and cover letters to include relevant keywords from the job description to increase their chances of passing through Applicant Tracking Systems (ATS).
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Data analysis tools (e.g., Google Analytics, Tableau)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Proficiency in the listed tools and technologies is preferred but not required. Applicants should be willing to learn and adapt to new tools as needed.
👔 Cultural Fit Considerations
Company Values:
- Customer-focused
- Innovative
- Collaborative
- Accountable
- Sustainable
Work Style:
- Agile and adaptable to a fast-paced, dynamic work environment
- Results-driven and proactive in delivering outcomes
- Strong communication and collaboration skills
- Ability to work independently and in a team setting
- Focused on continuous learning and improvement
Self-Assessment Questions:
- How do you align with Sun Chemical Corporation's value of being customer-focused, and can you provide an example of a time when you went above and beyond to meet a customer's needs?
- Describe your experience working in a fast-paced, dynamic work environment, and how have you adapted to changes in the past?
- How do you approach continuous learning and improvement in your role, and can you share an example of a time when you identified an area for improvement and took steps to implement change?
ASSUMPTION: Applicants should carefully consider their alignment with Sun Chemical Corporation's values and work style to ensure a strong cultural fit for the organization.
⚠️ Potential Challenges
- Occasional travel may be required, which could disrupt personal schedules and family commitments
- Working in a global role may present unique communication and time zone challenges
- The fast-paced nature of the role may require long hours and tight deadlines at times
- Bradford may not offer the same level of cultural and entertainment amenities as larger cities
ASSUMPTION: Applicants should carefully weigh the potential challenges of this role against their personal and professional priorities to ensure a good fit.
📈 Similar Roles Comparison
- Compared to other Product Marketing roles, this position offers a unique opportunity to work on a global scale and collaborate with diverse teams across EMEA
- Unlike other roles in the chemical manufacturing industry, this position focuses on packaging and graphic solutions, providing a more consumer-facing perspective
- Career progression in this role may lead to global or regional marketing leadership positions, offering more strategic and organizational influence compared to other product marketing roles
ASSUMPTION: Applicants should consider the unique aspects of this role and how it aligns with their career goals and aspirations.
📝 Sample Projects
- Developing a go-to-market strategy for a new, eco-friendly packaging solution in the EMEA region
- Collaborating with cross-functional teams to create marketing materials and promotional assets for a product line enhancement
- Conducting market research and customer segmentation analysis to inform marketing strategy and planning
ASSUMPTION: Applicants should be prepared to discuss their experience with similar projects and how they align with the responsibilities outlined in the job description.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role collaborate with other teams within the organization, and what are the key stakeholders?
- What are the most significant challenges facing the product portfolio in the EMEA region, and how can this role address them?
- How does Sun Chemical Corporation support the professional development and growth of its employees?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
ASSUMPTION: Applicants should use the interview process to gather information about the role, the team, and the company to ensure a strong fit and make informed decisions about their application.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: https://careers.sunchemical.com/job/Bradford-Product-Marketing-Manager%2C-EMEA-BD10-9TQ/1293555500/
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your marketing strategy and planning work to discuss during the interview
- Research Sun Chemical Corporation's company culture and values to show your fit for the organization
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
