S

Product Marketing Manager - LED Wall

Sony
Full-time
On-site
Weybridge, Surrey, United Kingdom
πŸ“¦ Product Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Product Marketing Manager - LED Wall

πŸ”Ή Company: Sony

πŸ”Ή Location: Weybridge, Surrey, United Kingdom

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Professional Display Solutions

πŸ”Ή Date Posted: 2025-07-09

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Defining regional LED marketing & sales strategy
  • Building partnerships with various teams and stakeholders
  • Product launch and life cycle management
  • Analyzing market trends and customer behavior
  • Traveling for exhibitions and potential visits to Tokyo

ASSUMPTION: This role requires a high degree of visibility and collaboration with various teams, both locally and internationally.

πŸ“‹ Key Responsibilities

βœ… Set product strategies, sharpen message and proposition, and analyze trends

βœ… Lead training & presentations to internal teams, channel partners, and consultants

βœ… Act on customer voice, build relationships with key influencers/journalists/consultants, and track partnership development

βœ… Lead discussions to ensure all comms meet quality standards, optimize use of demonstrations, track after-sales service performance, and set product focus for digital marketing strategy

βœ… Analyze win/loss and define EU requirements for future roadmap, partner with BDM and Pre-Sales to develop solution approach with Sony entities or relevant 3rd parties

βœ… Undertake product marketing reporting for VoC, market feedback, vertical penetration, events, digital promotions, and provide relevant supportive data to support sales teams

ASSUMPTION: This role involves a mix of strategic planning, stakeholder management, and analytical work to drive product success in the market.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: Proven experience in product marketing within the ProAV industry

Required Skills:

  • Proven experience in product marketing within the ProAV industry
  • Excellent written and verbal communication skills
  • Willingness to travel when required
  • Experience working with European or global markets

Preferred Skills:

  • Fluency in additional languages
  • Experience working with LED wall solutions

ASSUMPTION: Candidates with a strong background in product marketing and experience in the ProAV industry are likely to be successful in this role.

πŸ’° Compensation & Benefits

Salary Range: Β£55,000 - Β£70,000 per annum (based on industry standards for a Product Marketing Manager with 5-10 years of experience in the UK)

Benefits:

  • Onsite canteen and coffee shop
  • Onsite gym with classes
  • Staff car park with electric charging points
  • Bike rack and shuttle bus service
  • Volunteering days allowance
  • Learning and personal development programs

Working Hours: Full-time, typically 37.5 hours per week

ASSUMPTION: The salary range is estimated based on industry standards for a Product Marketing Manager with the given experience level in the UK. Benefits are based on the information provided in the job description.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Sony is a multinational conglomerate corporation headquartered in Japan, with a presence in various industries, including electronics, gaming, entertainment, and finance. The Professional Display Solutions (PDS) business focuses on B2B markets, offering a wide range of display solutions.

Company Size: Sony Europe has 501-1,000 employees, providing a mid-sized company environment with opportunities for collaboration and growth.

Founded: Sony was founded in 1946, with Sony Europe established in 1995. The PDS business has been operating since 2008.

Company Description:

  • Sony is committed to filling the world with emotion through its creativity and technology
  • The PDS business offers a wide range of display solutions, including LED walls, for various industries
  • Sony Europe fosters a culture of respect, integrity, and open-mindedness, with diverse teams driving the business

Company Specialties:

  • Professional display solutions
  • LED walls
  • B2B markets

Company Website: sony.co.uk

ASSUMPTION: Sony's focus on innovation, quality, and customer satisfaction is likely to be reflected in the expectations for this role.

πŸ“Š Role Analysis

Career Level: This role is at the mid-career level, requiring a balance of strategic thinking and tactical execution.

Reporting Structure: The Product Marketing Manager reports directly to the Marketing Manager and works closely with various teams, including Sales, Biz Dev, Planning, Trade & Segment, and Marcoms.

Work Arrangement: This role is on-site, with monthly travel required for exhibitions and potential visits to Tokyo.

Growth Opportunities:

  • Potential for career progression within Sony's global organization
  • Opportunities to work on cutting-edge technologies and products
  • Chance to gain international experience through collaboration with teams in Tokyo HQ

ASSUMPTION: This role offers opportunities for professional growth and development within Sony's global organization.

🌍 Location & Work Environment

Office Type: The Weybridge office is a vibrant and friendly working environment, with onsite facilities including a canteen, coffee shop, and gym.

Office Location(s): Weybridge, Surrey, United Kingdom

Geographic Context:

  • Weybridge is located in Surrey, with easy access to London and other major cities in the UK
  • The office is situated near the M25 motorway and has good public transport links
  • The area offers a mix of urban and rural living, with plenty of amenities and outdoor activities nearby

Work Schedule: Full-time, typically 37.5 hours per week, with flexibility for occasional extended trips for exhibitions and potential visits to Tokyo.

ASSUMPTION: The Weybridge office provides a supportive and collaborative work environment, with easy access to amenities and outdoor activities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screening
  • On-site or virtual interview with the hiring manager and relevant stakeholders
  • Background check and offer

Key Assessment Areas:

  • Product marketing experience and skills
  • Market analysis and strategic thinking
  • Communication and stakeholder management
  • Cultural fit and alignment with Sony's values

Application Tips:

  • Highlight relevant product marketing experience and achievements in your resume
  • Tailor your cover letter to demonstrate your understanding of the role and Sony's business
  • Prepare examples of market analysis, product launches, or other relevant projects to discuss during the interview

ATS Keywords: Product Marketing, ProAV Industry, LED Wall, Market Analysis, Customer Engagement, Product Launch, Life Cycle Management, Training, Partnership Development, Sustainability, Digital Marketing, Reporting, Collaboration, Travel, Strategy Development, Technical Trends

ASSUMPTION: Sony's recruitment process is likely to be thorough and competitive, with a focus on finding the best fit for the role and the organization.

πŸ› οΈ Tools & Technologies

  • Market research and analysis tools
  • Presentation software (e.g., PowerPoint)
  • CRM software (e.g., Salesforce)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on Sony's internal systems and processes.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Quality
  • Customer Satisfaction

Work Style:

  • Collaborative and team-oriented
  • Results-driven and proactive
  • Adaptable and open to change

Self-Assessment Questions:

  • Do you thrive in a collaborative and team-oriented environment?
  • Are you proactive and results-driven in your approach to work?
  • Are you adaptable and open to change, particularly in a dynamic and innovative organization like Sony?

ASSUMPTION: Sony values a strong cultural fit, with candidates who align with the company's values and work style likely to be successful in the role.

⚠️ Potential Challenges

  • Managing multiple stakeholders and competing priorities
  • Balancing strategic thinking with tactical execution
  • Occasional extended travel for exhibitions and potential visits to Tokyo
  • Keeping up with the latest trends and technologies in the ProAV industry

ASSUMPTION: These challenges are common in a role that requires a high degree of visibility, collaboration, and adaptability.

πŸ“ˆ Similar Roles Comparison

  • This role is focused on LED wall solutions, whereas similar roles in other companies may cover a broader range of display solutions
  • Sony's global presence and focus on innovation may offer unique opportunities for growth and development
  • Career paths in product marketing may vary depending on the company's size, industry, and specific business needs

ASSUMPTION: Comparing this role to similar positions in other companies can provide valuable insights into the unique opportunities and challenges it offers.

πŸ“ Sample Projects

  • Developing a go-to-market strategy for a new LED wall solution
  • Conducting market research to identify trends and customer needs in the ProAV industry
  • Managing a product launch event, including logistics, presentations, and follow-up activities

ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with the role, rather than being exhaustive or prescriptive.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role fit into the broader marketing strategy for Sony's Professional Display Solutions business?
  • What opportunities are there for professional development and growth within Sony?
  • How does Sony support work-life balance for its employees?
  • What is the typical career path for a Product Marketing Manager within Sony?

ASSUMPTION: Asking thoughtful and relevant questions during the interview can help demonstrate your interest in the role and provide valuable insights into the company and the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the provided link
  • Tailor your resume to highlight relevant product marketing experience and skills
  • Write a cover letter that demonstrates your understanding of the role and Sony's business
  • Prepare examples of market analysis, product launches, or other relevant projects to discuss during the interview
  • Follow up with the hiring manager one week after submitting your application, expressing your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.