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Product Marketing Manager, Owner & Public Sector

Trimble
Full-time
On-site
Portsmouth, New Hampshire, United States
πŸ“¦ Product Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Product Marketing Manager, Owner & Public Sector

πŸ”Ή Company: Trimble

πŸ”Ή Location: Remote US, East Coast preferred, open to HQ in Westminster, CO

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Product Marketing

πŸ”Ή Date Posted: 2025-06-23

πŸ”Ή Experience Level: 3-5 years

πŸ”Ή Remote Status: Remote OK

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing go-to-market strategies for technology products in the Owner & Public Sector market
  • Becoming a subject matter expert and driving growth objectives
  • Collaborating with cross-functional teams, including sales, marketing, and product management
  • Conducting market research and competitive analysis
  • Creating and delivering sales enablement tools and resources

ASSUMPTION: This role requires a strong understanding of both the technology category and the market segment it serves, as well as excellent communication and collaboration skills.

πŸ“‹ Key Responsibilities

βœ… Own and drive the product marketing responsibility for Trimble’s Owner & Public Sector solutions, aligning with sales, marketing, product management, and customer success

βœ… Define and execute comprehensive go-to-market plans, including facilitating cross-functional meetings and ensuring alignment across teams

βœ… Conduct quantitative and qualitative market research to understand and present on industry trends, customer needs, buyer personas, and the competitive landscape, informing strategy and strengthening the AECO technology portfolio

βœ… Develop differentiated messaging and value propositions for Trimble’s Owner & Public Sector market, including positioning statements, messaging framework, persona profiles, encompassing firmographics, technographics, and psychographic insights learned directly from the field

βœ… Deliver exceptional and timely solution-selling tools to the sales organization, enabling them to achieve annual booking goals and grow share of wallet

βœ… Serve as the product launch leader by building trust and cross-functional partnerships with sales, marketing, product management, and customer success

βœ… Develop, present, and implement product pricing and packaging strategies

ASSUMPION: This role requires strong project management skills, the ability to work independently, and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: BS/BA degree, preferably in marketing, business, or a related technical field

Experience: 3-5+ years of working experience in product marketing for a SaaS technology company

Required Skills:

  • Self-starter, tech-savvy, and thrives in team environments
  • Impeccable interpersonal and written communication skills
  • Strong primary and secondary research capabilities with the ability to analyze and integrate information into actionable insights
  • Solid cross-functional leadership experience with a posture of curiosity and learning
  • Ability to travel (15%) for team meetings, industry conferences, and client interviews

Preferred Skills:

  • Working experience in the state/local government segment in North America
  • Experience marketing asset lifecycle management technologies
  • Certification with Product Marketing Alliance, Pragmatic Marketing, SVPG, or other product marketing frameworks
  • Demonstrated experience in developing business plans, market strategy/sizing, and competitive intelligence

ASSUMPTION: Preferred qualifications are not required but would be beneficial for success in this role.

πŸ’° Compensation & Benefits

Salary Range: $105,682 - $142,676 per year

Benefits:

  • Medical, Dental, Vision, Life, and Disability insurance
  • Time off plans and retirement plans
  • Paid Parental Leave and Employee Stock Purchase Plan
  • Tax savings plans for health, dependent care, and commuter expenses

Working Hours: 40 hours per week

ASSUMPTION: The salary range provided is based on a full-time schedule and is subject to change based on circumstances not related to an applicant’s sex or other status protected by local, state, or federal law.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Software Development

Company Size: 1,001-5,000 employees

Founded: 2000

Company Description:

  • Trimble is a technology company delivering solutions that enable customers to work in new ways to measure, build, grow, and move goods for a better quality of life
  • The company’s core technologies in positioning, modeling, connectivity, and data analytics connect the digital and physical worlds to improve productivity, quality, safety, transparency, and sustainability
  • Trimble is transforming critical industries such as construction, geospatial, agriculture, and transportation to power an interconnected world of work

Company Specialties:

  • Asset lifecycle management solutions
  • Connectivity and data analytics
  • Industry cloud services
  • Positioning, modeling, and connectivity technologies

Company Website: www.trimble.com

ASSUMPTION: Trimble is a large, established company with a diverse range of products and services, offering opportunities for career growth and development.

πŸ“Š Role Analysis

Career Level: Mid-level

Reporting Structure: Reports directly to the Senior Director, Product Marketing

Work Arrangement: Remote OK, with a preference for candidates on the East Coast and the option to work from the company’s headquarters in Westminster, CO

Growth Opportunities:

  • Potential to grow into a senior role within the product marketing team
  • Opportunities to work on high-impact projects and drive significant business growth
  • Exposure to a wide range of technologies and industries, fostering continuous learning and development

ASSUMPTION: This role offers strong potential for career growth and development within Trimble’s product marketing team.

🌍 Location & Work Environment

Office Type: Remote-friendly, with the option to work from the company’s headquarters in Westminster, CO

Office Location(s): Remote US, East Coast preferred, open to HQ in Westminster, CO

Geographic Context:

  • The East Coast is home to many of Trimble’s customers and offers a large talent pool for the company to draw from
  • The company’s headquarters in Westminster, CO, provides a collaborative and innovative work environment

Work Schedule: Full-time, with the ability to work remotely and maintain a flexible work-life balance

ASSUMPTION: Trimble’s remote-friendly work environment and flexible scheduling options cater to a diverse range of employee needs and preferences.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screening with the hiring manager
  • On-site or virtual interview with the hiring team
  • Final round interview with senior leadership
  • Background check and offer

Key Assessment Areas:

  • Product marketing skills and experience
  • Communication and presentation skills
  • Problem-solving and analytical skills
  • Cultural fit and team dynamics

Application Tips:

  • Highlight relevant product marketing experience and achievements in your resume
  • Tailor your cover letter to demonstrate your understanding of the role and Trimble’s business
  • Prepare for behavioral and situational interview questions that focus on your problem-solving skills and experience with go-to-market strategies
  • Research Trimble’s products and industry to show your enthusiasm and preparation for the role

ATS Keywords: Product Marketing, Go-to-Market Strategy, Market Research, Sales Enablement, Messaging, Value Propositions, Cross-Functional Leadership, Communication Skills, SaaS, Analytical Skills, Project Management, Customer Insights, Pricing Strategy, Team Collaboration, Buyer Personas, Competitive Intelligence

ASSUMPTION: Trimble’s application process is designed to assess candidates’ skills and cultural fit, with a focus on problem-solving and analytical skills.

πŸ› οΈ Tools & Technologies

  • Product marketing software (e.g., Asana, Trello, JIRA)
  • Market research tools (e.g., SurveyMonkey, Google Forms)
  • Data analysis tools (e.g., Excel, Google Analytics)
  • Presentation software (e.g., PowerPoint, Google Slides)
  • Collaboration tools (e.g., Microsoft Teams, Slack)

ASSUMPTION: Trimble uses a range of tools and technologies to support its product marketing efforts, and candidates should be comfortable working with these tools.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Customer focus
  • Integrity
  • Teamwork
  • Excellence

Work Style:

  • Collaborative and team-oriented
  • Results-driven and accountable
  • Adaptable and open to change
  • Customer-focused and customer-centric
  • Innovative and forward-thinking

Self-Assessment Questions:

  • Do you thrive in a collaborative, team-oriented work environment?
  • Are you results-driven and accountable for your work?
  • Are you adaptable and open to change, and do you embrace innovation and continuous learning?
  • Do you have a strong customer focus and customer-centric mindset?
  • Are you comfortable working remotely and maintaining a flexible work-life balance?

ASSUMPTION: Trimble values a strong cultural fit and looks for candidates who align with the company’s values and work style.

⚠️ Potential Challenges

  • Managing multiple projects and priorities simultaneously
  • Working with cross-functional teams and stakeholders
  • Keeping up with industry trends and market research
  • Travel requirements (15%) for team meetings, industry conferences, and client interviews
  • Balancing remote work and maintaining a healthy work-life balance

ASSUMPTION: Trimble’s product marketing role presents unique challenges and opportunities, and candidates should be prepared to manage multiple projects and priorities simultaneously.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to other product marketing roles in the software industry, but with a focus on the Owner & Public Sector market segment
  • Trimble’s size and global presence offer more opportunities for career growth and development compared to smaller companies
  • This role requires a strong understanding of both the technology category and the market segment it serves, as well as excellent communication and collaboration skills

ASSUMPTION: Trimble’s product marketing role offers unique opportunities and challenges compared to similar roles in the industry.

πŸ“ Sample Projects

  • Developing and executing a go-to-market strategy for a new product launch in the Owner & Public Sector market
  • Conducting market research and competitive analysis to inform product positioning and messaging
  • Creating and delivering sales enablement tools and resources to support the sales organization
  • Working with cross-functional teams to launch a new product or feature and drive adoption and usage

ASSUMPTION: Trimble’s product marketing team works on a variety of projects, from strategic planning to tactical execution, and candidates should be comfortable with a diverse range of tasks.

❓ Key Questions to Ask During Interview

  • What are the biggest challenges facing the Owner & Public Sector market, and how does this role address them?
  • How does this role collaborate with other teams, such as sales, marketing, and product management?
  • What are the key priorities for this role in the first 90 days?
  • How does Trimble support the growth and development of its product marketing team members?
  • What are the most important qualities for success in this role, and how does Trimble assess these qualities during the interview process?

ASSUMPTION: Trimble’s interview process is designed to assess candidates’ skills and cultural fit, and candidates should be prepared to ask thoughtful questions about the role and the company.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant product marketing experience and achievements
  • Prepare for behavioral and situational interview questions that focus on your problem-solving skills and experience with go-to-market strategies
  • Research Trimble’s products and industry to show your enthusiasm and preparation for the role
  • Follow up with the hiring manager one week after your interview to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.