📌 Core Information
🔹 Job Title: Product Marketing Manager, Parameta Solutions
🔹 Company: TP ICAP
🔹 Location: London, UK
🔹 Job Type: Full-time, Hybrid
🔹 Category: Financial Services, Marketing
🔹 Date Posted: June 19, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site/Hybrid
🚀 Job Overview
Key aspects of this role include:
- Developing and executing go-to-market strategies for OTC market data solutions
- Creating and delivering compelling marketing content and campaigns
- Collaborating with sales, product, and client success teams to create tailored marketing strategies
- Conducting market research to stay competitive and relevant in the market
- Managing multiple projects in a fast-paced environment
ASSUMPTION: This role requires a strong understanding of financial markets and data products, as well as excellent communication and project management skills.
📋 Key Responsibilities
✅ Lead the development and execution of product marketing plans, positioning, and messaging for Parameta’s OTC market data, indices, and analytics solutions
✅ Design and execute marketing campaigns utilizing a variety of channels, including digital marketing, events, and content creation
✅ Partner closely with sales, product, and client success teams to develop tailored marketing content, collateral, and campaigns
✅ Conduct market research to stay abreast of industry trends, competitor activity, and client needs
✅ Be an influential voice in the commercial organization, driving alignment and support for marketing initiatives
ASSUMPTION: This role requires a high level of autonomy and the ability to work effectively with multiple teams.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5-7 years of direct experience in product marketing, preferably in the financial services or data industry
Required Skills:
- Proven ability to develop and execute go-to-market strategies for data products
- Excellent written and verbal communication skills
- Ability to manage multiple projects simultaneously in a fast-paced environment
- Competence in tracking competitor activity and adjusting product positioning accordingly
- Ability to translate complex concepts into clear, compelling benefits for clients
Preferred Skills:
- In-depth knowledge of global financial markets
- Ability to quickly adapt to market changes and challenges
- Ability to build strong relationships across functions and influence key stakeholders
- Creative and strategic thinking
- Ability to work independently and take ownership of projects
ASSUMPTION: Candidates with experience in the financial services or data industry are strongly preferred, but exceptional candidates from other industries may also be considered.
💰 Compensation & Benefits
Salary Range: £60,000 - £80,000 per annum (based on industry standards for a Product Marketing Manager with 5-7 years of experience in London)
Benefits:
- Competitive pension scheme
- Private medical insurance
- Life assurance
- 25 days' annual leave
- Flexible working arrangements
Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM, with flexibility for hybrid work arrangements
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: TP ICAP is a world leading provider of market infrastructure, operating in the financial services industry
Company Size: TP ICAP has 5,200 employees and operates from more than 60 offices in 27 countries
Founded: 1866, with a rich history in the financial services industry
Company Description:
- TP ICAP provides clients with access to global financial and commodities markets
- The Group is home to a stable of premium brands, including Tullett Prebon, ICAP, and Parameta Solutions
- TP ICAP operates as an intermediary in the wholesale financial and energy sectors, facilitating trading activities of its clients
Company Specialties:
- Interdealer brokerage services
- Market information services
- Data and analytics solutions
Company Website: http://www.tpicap.com/tullettprebon
ASSUMPTION: TP ICAP's extensive experience and global presence make it a well-established and reputable employer in the financial services industry.
📊 Role Analysis
Career Level: This role is at the mid-level of the marketing career path, with opportunities for growth and progression
Reporting Structure: The Product Marketing Manager reports directly to the Head of Marketing and works closely with sales, product, and client success teams
Work Arrangement: This is a hybrid role, with a combination of on-site and remote work
Growth Opportunities:
- Progression to a senior marketing role within TP ICAP or Parameta Solutions
- Expansion of responsibilities to cover additional products or regions
- Development of leadership and management skills through mentoring and training opportunities
ASSUMPTION: This role offers significant opportunities for career growth and development within a dynamic and expanding organization.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space in central London
Office Location(s): 135 Bishopsgate, London, EC2M 3TP
Geographic Context:
- London is a major global financial hub, with a vibrant and diverse business ecosystem
- The office is located in the heart of the City of London, with easy access to public transportation and amenities
- The area is home to numerous financial services firms and other multinational corporations
Work Schedule: Full-time, typically Monday to Friday, with flexibility for hybrid work arrangements
ASSUMPTION: The central London location and modern office environment provide an ideal setting for collaboration and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the Talent Acquisition team
- On-site or virtual interview with the hiring manager and other stakeholders
- Final interview with the Head of Marketing or another senior leader
Key Assessment Areas:
- Understanding of financial markets and data products
- Communication and presentation skills
- Project management and organizational skills
- Cultural fit and alignment with TP ICAP's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your marketing campaigns and their outcomes to discuss during the interview
- Research TP ICAP and Parameta Solutions to demonstrate your understanding of the business and its products
ATS Keywords: Product Marketing, Go-To-Market Strategies, Marketing Campaigns, Digital Marketing, Content Creation, Market Research, Sales Collaboration, Client Success, Financial Markets Knowledge
ASSUMPTION: The interview process for this role is likely to be competitive and thorough, with a focus on assessing the candidate's relevant experience and cultural fit.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., Marketo, Pardot)
- Customer relationship management software (e.g., Salesforce)
- Project management tools (e.g., Asana, Trello)
- Data analysis and visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's role and responsibilities.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Expertise
- Innovation
- Collaboration
- Responsibility
Work Style:
- Collaborative and team-oriented
- Dynamic and fast-paced
- Results-driven and focused on delivering value to clients
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you able to translate complex concepts into clear, compelling benefits for clients?
- Do you have a proven track record of delivering successful marketing campaigns?
ASSUMPTION: Candidates who are highly motivated, resourceful, and strategic, with a strong understanding of financial markets and data products, are likely to be a good fit for this role.
⚠️ Potential Challenges
- Managing multiple projects simultaneously in a fast-paced environment
- Keeping up with the latest industry trends and competitor activity
- Balancing autonomy with collaboration and alignment with various teams
- Adapting to market changes and challenges in a rapidly evolving business environment
ASSUMPTION: This role presents both exciting opportunities and significant challenges, requiring a high level of adaptability and resilience.
📈 Similar Roles Comparison
- Compared to other product marketing roles, this position places a greater emphasis on financial markets knowledge and data products
- Within TP ICAP, this role is part of the Parameta Solutions division, focusing on data and analytics solutions
- Career progression may involve moving into a senior marketing role within TP ICAP or Parameta Solutions, or expanding responsibilities to cover additional products or regions
ASSUMPTION: This role offers unique opportunities and challenges compared to similar roles in the industry.
📝 Sample Projects
- Developing and executing a go-to-market strategy for a new OTC market data product
- Creating and delivering a marketing campaign to increase market awareness and drive lead generation for an existing product
- Conducting market research to assess competitor activity and adjust product positioning accordingly
ASSUMPTION: These sample projects are intended to illustrate the types of responsibilities and initiatives that the Product Marketing Manager may be involved in, but the specific projects may vary depending on the business needs and priorities.
❓ Key Questions to Ask During Interview
- Can you describe the current marketing strategies for Parameta Solutions' OTC market data products, and how this role will contribute to their evolution?
- How does the marketing team collaborate with the sales, product, and client success teams to ensure alignment and support for marketing initiatives?
- What opportunities exist for career growth and development within TP ICAP or Parameta Solutions?
- How does the company support work-life balance for employees in hybrid roles?
- What are the most significant challenges facing the marketing team in the current market environment, and how can this role help address them?
ASSUMPTION: These questions are designed to provide insight into the role's responsibilities, the company culture, and the opportunities for career growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your marketing campaigns and their outcomes to discuss during the interview
- Research TP ICAP and Parameta Solutions to demonstrate your understanding of the business and its products
- Follow up with the Talent Acquisition team one week after submitting your application to confirm receipt and inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
