📌 Core Information
🔹 Job Title: Product Marketing Manager Ready Mix
🔹 Company: Titan Greece
🔹 Location: Athens, Attica, Greece
🔹 Job Type: Full-Time
🔹 Category: Sales and Marketing
🔹 Date Posted: June 20, 2025
🔹 Experience Level: Mid-Senior level
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving product innovation and market leadership in the construction materials sector
- Collaborating with cross-functional teams to develop and execute product strategies
- Conducting market research and analyzing customer feedback
- Developing product positioning and messaging, and creating promotional materials
- Supporting the sales team and contributing to sustainability initiatives
ASSUMPTION: This role requires a balance of strategic thinking, analytical skills, and strong communication to drive product success in a competitive market.
📋 Key Responsibilities
✅ Drive the execution of all processes in the product lifecycle, including product and market research, competitor analysis, planning, positioning, requirements and roadmap development, and product launch.
✅ Translate product strategy into detailed requirements for prototyping and final development by engineering teams. Create product strategy documents that include business cases, high-level use cases, technical requirements, revenue, and ROI.
✅ Collaborate closely with engineering, production, marketing, and sales teams to ensure the successful development, QA, and release of products, while effectively balancing resources to meet organizational goals.
✅ Conduct market research and analyze customer feedback to understand market demands, customer preferences, and industry trends
✅ Develop product positioning and messaging that differentiates the company’s products in key market segments; collaborate with the communication team to create compelling promotional materials and advertising campaigns.
✅ Collaborate with the sales team to develop tools, materials, and strategies to enhance product sales.
✅ Actively contribute to the development and execution of sustainability initiatives related to all product lines in the Greek region.
✅ Conduct training programs to educate customers on product features, benefits, and best practices.
✅ Support the product management team with tasks related to Velter product launch and penetration in the targeted segments.
✅ Assist in analyzing the segment’s characteristics and propose targeted promotional and communication strategies to effectively position Velter in the Greek market.
✅ Work toward specific goals, including increasing Velter's penetration in Greece and specifically within the Hotel sector.
✅ The role requires up to 20% travel, primarily within Greece
ASSUMPTION: This role involves a mix of strategic planning, cross-functional collaboration, and hands-on execution to drive product success in a dynamic market.
🎯 Required Qualifications
Education: Bachelor's or Master's Degree in Marketing or Engineering
Experience: 3-5 years of Product Management experience in the cement or lightweight building materials industries.
Required Skills:
- Strong technical knowledge in concrete applications and product performance evaluation
- Experience in project management, including planning, budgeting, and resource allocation
- Self-Driven, with the ability to set and pursue goals that drive excellence
- Passion for sustainability and a keen interest in developing environmentally responsible construction materials.
- Highly developed communication skills, with the ability to collaborate effectively with both internal and external parties
- Continuous improvement mindset
Preferred Skills:
- Fluency in Greek and English (oral and written)
ASSUMPTION: Candidates with a strong background in product management within the construction materials industry and a passion for sustainability will be well-suited for this role.
💰 Compensation & Benefits
Salary Range: €45,000 - €60,000 per year (Estimated based on industry standards for mid-level product management roles in Greece)
Benefits:
- Performance bonus
- Pension plan
- Private health insurance / Annual checkup
- Wellness programs
- Prepaid cards for supermarket
- Learning and Development opportunities
- Internships and summer schools for employee children
Working Hours: Full-time (40 hours/week) with up to 20% travel, primarily within Greece
ASSUMPTION: The salary range is estimated based on industry standards for mid-level product management roles in Greece. The benefits package is comprehensive and designed to support employee well-being and professional growth.
📌 Applicant Insights
🔍 Company Context
Industry: Titan Greece operates in the wholesale building materials industry, focusing on the production and distribution of cement, concrete, and other construction materials.
Company Size: Titan Greece has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for collaboration and growth.
Founded: Titan Greece has a rich history of over 120 years, with its first cement plant established in 1902 in Elefsina, Greece.
Company Description:
- Titan Greece is committed to providing innovative construction materials, solutions, and services needed for safe and sustainable homes, buildings, and infrastructure.
- The company approaches every challenge with an entrepreneurial spirit, focusing on low-carbon operations, digitalization, and delivering cutting-edge solutions to meet customers’ needs.
- Titan Greece operates 3 cement plants, 1 clinker grinding plant, 1 dry mortar plant, 5 cement distribution terminals, 25 quarries, and 29 ready-mix concrete plants in Greece.
Company Specialties:
- Cement and concrete production
- Ready-mix concrete
- Construction materials distribution
- Sustainable construction solutions
Company Website: http://www.titan.gr
ASSUMPTION: Titan Greece's extensive history and focus on sustainability make it an attractive employer for candidates interested in contributing to environmentally responsible construction materials.
📊 Role Analysis
Career Level: This role is at the mid-senior level, offering opportunities for career growth and development within the product management function.
Reporting Structure: The Product Marketing Manager Ready Mix will report directly to the Head of Marketing and collaborate closely with various teams, including engineering, production, marketing, and sales.
Work Arrangement: This role is on-site, with up to 20% travel primarily within Greece. The work arrangement may include occasional remote work, depending on the company's policies and the employee's needs.
Growth Opportunities:
- Progression within the product management function, such as taking on additional product lines or moving into a senior role.
- Expanding into related roles within the marketing or sales departments, or exploring opportunities in other business units within Titan Greece.
- Developing expertise in sustainability and green construction materials, which is a growing focus area for the company.
ASSUMPTION: The Product Marketing Manager Ready Mix role offers opportunities for career growth and development within Titan Greece, with a focus on driving product success and contributing to the company's sustainability initiatives.
🌍 Location & Work Environment
Office Type: The office is located in Athens, Greece, with a modern and collaborative work environment.
Office Location(s): 22A Halkidos Str., Athens, GR-11143, GR
Geographic Context:
- Athens is the capital and largest city of Greece, offering a vibrant urban environment with rich history, culture, and entertainment options.
- The Attica region, where Athens is located, is the most populous region in Greece, providing ample opportunities for professional networking and growth.
- Greece is a member of the European Union and the Eurozone, offering stability and opportunities for international collaboration.
Work Schedule: The work schedule is full-time, with standard office hours and the possibility of occasional overtime or weekend work to meet project deadlines.
ASSUMPTION: The Athens office location provides a dynamic and collaborative work environment, with ample opportunities for professional growth and development within the construction materials industry.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Technical interview with the hiring manager or a member of the product management team
- On-site interview with the Head of Marketing and other relevant stakeholders
- Final decision and offer
Key Assessment Areas:
- Product management skills and experience
- Technical knowledge in concrete applications and product performance evaluation
- Communication and collaboration skills
- Problem-solving and analytical skills
- Alignment with Titan Greece's values and company culture
Application Tips:
- Tailor your resume and cover letter to highlight your relevant product management experience and skills, with a focus on the construction materials industry.
- Prepare for behavioral and situational interview questions that assess your problem-solving, communication, and collaboration skills.
- Research Titan Greece's products, market position, and sustainability initiatives to demonstrate your enthusiasm for the role and the company.
ATS Keywords: Product Management, Market Research, Competitor Analysis, Project Management, Sustainability, Construction Materials, Concrete, Product Launch, Sales Strategies, Customer Feedback, Product Positioning
ASSUMPTION: The application process for the Product Marketing Manager Ready Mix role at Titan Greece is designed to assess candidates' product management skills, technical knowledge, and cultural fit with the company.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Jira)
- Market research and analysis tools (e.g., Google Trends, SEMrush, SimilarWeb)
- Customer relationship management (CRM) software (e.g., Salesforce, HubSpot)
- Product management software (e.g., Aha!, ProductPlan)
ASSUMPTION: The tools and technologies required for this role are standard for product management positions within the construction materials industry.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Responsibility
- Integrity
- Collaboration
- Excellence
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on continuous improvement
- Adaptable and open to change
- Committed to sustainability and environmental responsibility
Self-Assessment Questions:
- How do you approach setting and pursuing goals that drive excellence in your work?
- Can you provide an example of a time when you successfully collaborated with cross-functional teams to achieve a common objective?
- How do you stay up-to-date with industry trends and incorporate them into your product management strategies?
ASSUMPTION: Candidates who align with Titan Greece's values and work style, and who can demonstrate a strong commitment to sustainability and continuous improvement, will be well-suited for the Product Marketing Manager Ready Mix role.
⚠️ Potential Challenges
- The dynamic and competitive nature of the construction materials market may require quick decision-making and adaptability.
- Collaborating with multiple teams and stakeholders may present challenges in balancing resources and priorities.
- The role may require occasional travel, which could be challenging for candidates who prefer a purely on-site work arrangement.
- The need to balance strategic thinking with hands-on execution may require strong time management and prioritization skills.
ASSUMPTION: The Product Marketing Manager Ready Mix role at Titan Greece presents unique challenges that require strong communication, collaboration, and adaptability skills to succeed.
📈 Similar Roles Comparison
- Compared to other product marketing roles in the construction materials industry, this role places a stronger emphasis on sustainability and green construction materials.
- The role requires a balance of strategic thinking and hands-on execution, which may differ from other product management positions that focus primarily on one aspect or the other.
- Within Titan Greece, this role offers opportunities for career growth and development within the product management function or related marketing and sales roles.
ASSUMPTION: The Product Marketing Manager Ready Mix role at Titan Greece offers a unique blend of strategic thinking, hands-on execution, and a strong focus on sustainability, setting it apart from similar roles in the construction materials industry.
📝 Sample Projects
- Conducting market research to identify new opportunities for concrete product innovation and development
- Collaborating with the engineering team to develop and launch a new eco-friendly concrete product line
- Creating targeted promotional materials and advertising campaigns to differentiate Titan Greece's products in key market segments
ASSUMPTION: The sample projects listed above are representative of the types of initiatives the Product Marketing Manager Ready Mix may be involved in, focusing on product innovation, market research, and promotional activities.
❓ Key Questions to Ask During Interview
- Can you describe the company's long-term strategy for sustainable construction materials, and how this role contributes to that vision?
- How does Titan Greece support the professional development and growth of its product management team members?
- Can you provide an example of a successful product launch within the company, and what factors contributed to its success?
- How does Titan Greece measure the success of its product marketing efforts, and what key performance indicators (KPIs) are used to track progress?
- What is the company's approach to work-life balance, and how does this role fit into that philosophy?
ASSUMPTION: The key questions listed above are designed to provide insight into Titan Greece's company culture, product management strategies, and the specific requirements of the Product Marketing Manager Ready Mix role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Titan Greece careers page
- Tailor your resume and cover letter to highlight your relevant product management experience and skills, with a focus on the construction materials industry.
- Prepare for behavioral and situational interview questions that assess your problem-solving, communication, and collaboration skills.
- Research Titan Greece's products, market position, and sustainability initiatives to demonstrate your enthusiasm for the role and the company.
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the interview process.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
