📌 Core Information
🔹 Job Title: Product Marketing Manager (Remote - Canada)
🔹 Company: Jobgether
🔹 Location: Canada
🔹 Job Type: Full-time, Remote
🔹 Category: Marketing, Product Management
🔹 Date Posted: June 5, 2025
🔹 Experience Level: 3-5+ years
🔹 Remote Status: Remote (Canada only)
🚀 Job Overview
Key aspects of this role include:
- Driving go-to-market execution for product launches
- Aligning product roadmap priorities with marketing and revenue goals
- Coordinating cross-functional teams for internal readiness
- Managing and delegating tactical tasks across the product marketing team
ASSUMPTION: This role requires strong organizational skills, the ability to work cross-functionally, and a deep understanding of product marketing in a SaaS environment.
📋 Key Responsibilities
✅ Lead go-to-market execution for product launches from planning through post-launch review
✅ Align product roadmap priorities with marketing and revenue goals
✅ Coordinate cross-functional teams to ensure internal readiness for launches
✅ Manage and delegate tactical tasks across product marketing team members
✅ Oversee creation of sales enablement materials, onboarding content, and campaigns
✅ Monitor launch performance metrics and apply insights to improve GTM processes
✅ Support strategic product marketing initiatives including research and positioning
ASSUMPTION: This role involves a high degree of collaboration, project management, and data-driven decision making.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 3-5+ years of product marketing experience in a high-growth SaaS environment
Required Skills:
- Proven success managing product launches or go-to-market workstreams
- Familiarity with tools like Pendo, Appcues, Navattic, Hubspot, Figma
- Strong organizational and project management skills
- Experience in SMB, construction tech, or vertical SaaS (a plus)
- Bonus: experience supporting both PLG and sales-led growth strategies
- Product Marketing Core Certification (an asset)
- Portfolio of work including sales content, onboarding flows, or adoption campaigns
Preferred Skills:
- Fluency in French (a plus)
ASSUMPTION: Candidates should have a strong background in product marketing and be comfortable working in a fast-paced, dynamic environment.
💰 Compensation & Benefits
Salary Range: CAD 80,000 - 120,000 per year (based on industry standards for the role, experience level, and location)
Benefits:
- Mandatory PTO your first week to relax and recharge
- One company-wide Friday off per month
- Paid company shutdown between Christmas and New Year
- Flexible paid time off policy
- 80% employer-paid benefits
- RRSP/401k matching
- Generous parental leave policy
- Two annual team retreats and regular team-building activities
- Learning and development support
- Remote-first work culture with home office setup stipend
- Internet and phone reimbursement
- Weekly Friday paydays
Working Hours: Full-time (40 hours/week) with flexible hours and a remote work arrangement
ASSUMPTION: The salary range is estimated based on industry standards for the role, experience level, and location. Benefits are subject to change and may vary based on the candidate's location.
📌 Applicant Insights
🔍 Company Context
Industry: Jobgether is an AI-driven global platform that connects top talent with the right job opportunities efficiently. They partner with companies worldwide to streamline the hiring process.
Company Size: Jobgether is a small company with 11-50 employees, offering a dynamic and agile work environment.
Founded: Jobgether was founded in 2020 and is headquartered in Brussels, Belgium.
Company Description:
- Jobgether uses AI to understand skills, experience, and intent, creating meaningful connections between job seekers and employers.
- The platform automates manual work and reduces noise in the hiring process, allowing people to focus on what really matters.
- Jobgether is committed to hiring smarter and helping job seekers find the perfect job, no matter where they are.
Company Specialties:
- AI-driven job matching
- Talent acquisition solutions
- Streamlined hiring processes
Company Website: www.jobgether.com
ASSUMPTION: Jobgether's focus on AI and automation in the hiring process makes it an innovative and exciting place to work for tech-savvy professionals.
📊 Role Analysis
Career Level: This role is suitable for mid-career professionals with 3-5+ years of experience in product marketing.
Reporting Structure: The Product Marketing Manager will report directly to the Head of Marketing and work closely with cross-functional teams, including Product, Sales, and Customer Success.
Work Arrangement: This is a remote position based in Canada, with flexible hours and a remote-first work culture.
Growth Opportunities:
- Potential career progression into senior roles within the product marketing team or other departments
- Opportunities to work on various products and features, gaining diverse experience
- Learning and development support to enhance skills and knowledge
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a real impact on the company's success.
🌍 Location & Work Environment
Office Type: Remote (no physical office)
Office Location(s): Canada (remote work only)
Geographic Context:
- Canada offers a diverse and multicultural work environment
- The remote work arrangement allows for a better work-life balance and flexibility
- Canada has a strong tech industry, with numerous opportunities for professional growth
Work Schedule: Full-time (40 hours/week) with flexible hours and a remote work arrangement
ASSUMPTION: Working remotely in Canada offers a unique blend of work-life balance, cultural diversity, and professional opportunities.
💼 Interview & Application Insights
Typical Process:
- AI-powered 3-step screening process to evaluate candidates' fit for the role
- Manual review by the hiring team to ensure only the most relevant candidates are considered
- Top 5 candidates notified within 7 days; feedback provided to all applicants
Key Assessment Areas:
- Product marketing experience and skills
- Cross-functional collaboration and project management abilities
- Data-driven decision making and analytical thinking
- Alignment with company values and culture
Application Tips:
- Highlight relevant product marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the role and company
- Prepare examples of your work, such as sales content, onboarding flows, or adoption campaigns
- Be ready to discuss your experience with PLG and sales-led growth strategies
ATS Keywords: Product Marketing, Go-to-market Execution, Cross-functional Coordination, Project Management, Sales Enablement, Performance Metrics, Research, Positioning, SaaS Experience, Organizational Skills, Collaboration, Technical Translation, Onboarding Content, Campaign Management, Product Launches, PLG Strategies
ASSUMPTION: Jobgether's AI-driven hiring process ensures a fair, unbiased, and efficient evaluation of candidates based on their qualifications and relevance to the role.
🛠️ Tools & Technologies
- Pendo
- Appcues
- Navattic
- Hubspot
- Figma
ASSUMPTION: Familiarity with these tools is essential for success in this role, as they are used to manage and track product launches, sales enablement materials, and other key aspects of the job.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Customer-centricity
- Continuous learning
- Integrity
Work Style:
- Dynamic and agile
- Data-driven and analytical
- Collaborative and cross-functional
- Results-oriented and focused on impact
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment?
- Are you comfortable working cross-functionally and collaborating with various teams?
- Do you have a strong data-driven mindset and enjoy analyzing metrics to inform decisions?
ASSUMPTION: Jobgether values candidates who are innovative, collaborative, and customer-focused, with a strong work ethic and commitment to continuous learning.
⚠️ Potential Challenges
- Managing multiple product launches simultaneously, requiring strong organizational skills and time management
- Working remotely, which may require self-motivation and effective communication with distributed teams
- Adapting to a fast-paced, dynamic work environment with frequent changes and priorities
- Balancing the demands of multiple stakeholders, including Product, Marketing, Sales, and Customer Success teams
ASSUMPTION: These challenges can be overcome by strong organizational skills, effective communication, and a proactive approach to managing priorities and expectations.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses heavily on product launches and go-to-market execution
- Experience with PLG and sales-led growth strategies is a significant advantage in this role
- Career progression opportunities may include senior roles within the product marketing team or other departments
ASSUMPTION: This role is unique in its focus on product marketing and go-to-market execution, offering a distinct set of challenges and opportunities compared to similar roles in the industry.
📝 Sample Projects
- Managing a product launch from planning through post-launch review, including coordinating cross-functional teams and monitoring launch performance metrics
- Developing sales enablement materials, onboarding content, and campaigns to support product launches and drive adoption
- Conducting research and positioning exercises to inform product marketing strategies and messaging
ASSUMPTION: These sample projects provide a glimpse into the day-to-day responsibilities and challenges faced by the Product Marketing Manager in this role.
❓ Key Questions to Ask During Interview
- Can you describe the typical product launch process and how my role would fit into it?
- How does the product marketing team collaborate with other departments, such as Product, Sales, and Customer Success?
- What are the most significant challenges facing the product marketing team currently, and how can this role help address them?
- How does Jobgether support the growth and development of its employees, particularly in the product marketing team?
- What is the company's long-term vision for the product marketing function, and how does this role contribute to that vision?
ASSUMPTION: These questions help candidates better understand the role, the team, and the company, enabling them to make an informed decision about their fit for the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Highlight your relevant product marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the role and company
- Prepare examples of your work, such as sales content, onboarding flows, or adoption campaigns
- Follow up within one week after submission to confirm receipt of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
