Product Marketing Manager, South Asia, Frontier Markets (Urdu, English)

📌 Core Information

🔹 Job Title: Product Marketing Manager, South Asia, Frontier Markets (Urdu, English)

🔹 Company: Google

🔹 Location: Kuala Lumpur, Kuala Lumpur, Malaysia

🔹 Job Type: On-site

🔹 Category: Marketing

🔹 Date Posted: May 27, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Driving marketing initiatives across South Asia and frontier markets
• Managing cross-functional teams and external agencies
• Developing and executing integrated marketing campaigns
• Fluently communicating in Urdu and English

ASSUMPTION: This role requires a strong understanding of local markets and cultures in South Asia and frontier markets, as well as the ability to navigate complex, cross-functional teams.

📋 Key Responsibilities

✅ Uncover insights about users, advertisers, and key opinion formers to inform marketing strategies

✅ Lead the rollout of new products and programs from conceptualization to execution

✅ Internalize and bring to life the Google brand in marketing initiatives

✅ Coordinate and guide cross-functional stakeholders to maximize impact on Google's brand

✅ Support executive communication within marketing and to other cross-functional teams

ASSUMPTION: This role requires strong project management skills, the ability to influence stakeholders, and a deep understanding of Google's brand and products.

🎯 Required Qualifications

Education: Bachelor's degree or equivalent practical experience

Experience: 4 years of experience in marketing, with experience managing cross-functional or cross-team projects

Required Skills:

• Fluency in Urdu and English
• Experience in marketing across one or more fields
• Ability to communicate effectively with local stakeholders

Preferred Skills:

• Experience in creating and executing integrated marketing campaigns
• Experience organizing and pushing programs forward
• Ability to self-initiate and think strategically
• Excellent problem-solving skills

ASSUMPTION: Candidates with experience in tech marketing, brand management, or strategy consulting may find this role particularly suitable.

💰 Compensation & Benefits

Salary Range: Salary information not provided. According to Glassdoor, the average salary for a Product Marketing Manager at Google is approximately $120,000 - $160,000 per year.

Benefits:

• Health, dental, and vision insurance
• Retirement plan with company match
• Paid time off and holidays
• Maternity and paternity leave
• On-site cafes and fitness centers

Working Hours: Full-time position with standard working hours (Monday - Friday, 9:00 AM - 5:30 PM). May require occasional overtime or weekend work.

ASSUMPTION: Salary range is estimated based on industry standards for a Product Marketing Manager role at Google. Actual salary may vary based on individual qualifications and company discretion.

📌 Applicant Insights

🔍 Company Context

Industry: Google operates in the technology industry, with a focus on search engines, online advertising, cloud computing, and software.

Company Size: Google is a large corporation with over 10,000 employees worldwide. This size offers opportunities for career growth and exposure to diverse projects.

Founded: Google was founded in 1998 by Larry Page and Sergey Brin. It has since grown into one of the world's leading technology companies.

Company Description:

• Google's mission is to organize the world's information and make it universally accessible and useful.
• The company values innovation, collaboration, and user-centric design.
• Google is known for its competitive benefits and employee-friendly work culture.

Company Specialties:

• Search engine technology
• Online advertising platforms
• Cloud computing services
• Software development tools

Company Website: https://www.google.com/

ASSUMPTION: Google's large size and global presence offer numerous opportunities for professional growth and development.

📊 Role Analysis

Career Level: This role is at the mid-level management stage, with opportunities for growth into senior roles.

Reporting Structure: The Product Marketing Manager reports to the Marketing Director for South Asia and Frontier Markets.

Work Arrangement: This role is on-site, with the primary office location in Kuala Lumpur, Malaysia.

Growth Opportunities:

• Advancement to senior marketing roles within Google
• Expansion into other regions or product lines within Google
• Development of leadership and management skills

ASSUMPTION: This role offers opportunities for career growth within Google's marketing organization.

🌍 Location & Work Environment

Office Type: Google's Kuala Lumpur office is a modern, collaborative workspace designed to foster innovation and creativity.

Office Location(s): 250 Mayfield Ave, Mountain View, California 94043, US

Geographic Context:

• Kuala Lumpur is a multicultural city with a vibrant business environment
• The office is located in the heart of the city, with easy access to public transportation and amenities
• Malaysia offers a tropical climate and diverse cultural experiences

Work Schedule: Standard working hours with flexibility for remote work as needed.

ASSUMPTION: The work environment at Google's Kuala Lumpur office is designed to support collaboration and innovation, with a focus on employee well-being.

💼 Interview & Application Insights

Typical Process:

• Online application review
• Phone or video screen with a recruiter
• Behavioral and case study interviews with hiring managers
• Final interview with the marketing leadership team

Key Assessment Areas:

• Marketing strategy and campaign development
• Cross-functional team management
• Communication and presentation skills
• Cultural fit and alignment with Google's values

Application Tips:

• Highlight relevant marketing experience and achievements in your resume
• Tailor your cover letter to demonstrate your understanding of the role and Google's mission
• Prepare for behavioral and case study interviews by practicing common marketing scenarios

ATS Keywords: Product Marketing, Cross-Functional Management, Campaign Execution, Project Management, Stakeholder Influence, Problem Solving, Strategic Thinking, Bilingual Communication

ASSUMPTION: Google's application process is competitive, with a focus on assessing candidates' marketing skills and cultural fit.

🛠️ Tools & Technologies

• Google Workspace (Gmail, Google Docs, Sheets, Slides)
• Marketing automation tools (e.g., Marketo, HubSpot)
• Social media management tools (e.g., Hootsuite, Buffer)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies used may vary based on the marketing initiatives and campaigns being executed.

👔 Cultural Fit Considerations

Company Values:

• Focus on the user
• Innovation
• Collaboration
• Inclusion
• Integrity

Work Style:

• Data-driven decision making
• Cross-functional collaboration
• Agile and iterative approach to projects
• Focus on user-centric design

Self-Assessment Questions:

• How do you prioritize user needs in your marketing strategies?
• Can you provide an example of a time when you collaborated effectively with a cross-functional team?
• How do you approach continuous learning and improvement in your marketing efforts?

ASSUMPTION: Google values candidates who demonstrate a strong understanding of user needs, a collaborative work style, and a commitment to continuous learning and improvement.

⚠️ Potential Challenges

• Managing multiple projects and stakeholders simultaneously
• Navigating a large, complex organization
• Adapting to a fast-paced, dynamic work environment
• Balancing local market needs with global brand guidelines

ASSUMPTION: These challenges can be overcome with strong project management skills, effective communication, and a willingness to adapt and learn.

📈 Similar Roles Comparison

• Product Marketing Manager roles at other tech companies may have a stronger focus on specific products or product lines
• Marketing Manager roles at other companies may have a broader scope, encompassing both product and brand marketing
• This role offers opportunities for career growth within Google's marketing organization

ASSUMPTION: The specific responsibilities and scope of similar roles may vary based on the company and industry.

📝 Sample Projects

• Developing and executing a marketing campaign to launch a new Google product in South Asia
• Conducting market research to understand user needs and preferences in frontier markets
• Managing a cross-functional team to create and distribute localized marketing content

ASSUMPTION: These sample projects are intended to illustrate the types of responsibilities and initiatives the Product Marketing Manager may be involved in.

❓ Key Questions to Ask During Interview

• How does this role support Google's mission and values?
• What are the key priorities for this role in the first 90 days?
• How does the marketing team collaborate with other departments, such as sales and product development?
• What opportunities are there for professional growth and development within this role?
• How does Google support work-life balance for its employees?

ASSUMPTION: These questions are intended to help candidates better understand the role, the team, and the company culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your marketing experience and relevant skills
• Write a cover letter that demonstrates your understanding of the role and Google's mission
• Prepare for behavioral and case study interviews by practicing common marketing scenarios
• Follow up with the recruiter after your interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.