Based on the provided job listing, here's the with detailed insights for job seekers:
📌 Core Information
🔹 Job Title: Product Marketing Program Manager
🔹 Company: Tanium
🔹 Location: Emeryville, CA (Hybrid)
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 29, 2025
🔹 Experience Level: 5-10 years
🚀 Job Overview
Key aspects of this role include:
1. Leading product and solution launches, coordinating go-to-market activities across sales, marketing, and support teams.
2. Establishing consistent processes, structures, and frameworks for product launches and business reviews in collaboration with marketing and cross-functional leaders.
3. Building strong relationships to refine cross-functional project plans and identify required tasks.
4. Managing campaign and content calendars, ensuring brand messaging aligns with the product experience.
5. Collaborating with Product Management, Marketing, Analyst Relations, Operations, Sales, and Services teams to drive high-impact Go-To-Market initiatives.
📋 Key Responsibilities
- Lead the charge for all product and solution launches, ensuring go-to-market plans align with overall business goals by:
- Coordinating go-to-market activities across sales, marketing, and support teams.
- Maintaining a transparent release cycle with stakeholder inputs.
- Utilizing a shared product roadmap across teams.
- Ensuring consistent product positioning strategy.
- Managing campaign and content calendars.
- Establish consistent processes, structures, and frameworks for product launches and business reviews in collaboration with marketing and cross-functional leaders by:
- Establishing consistent processes, structures, and frameworks for product launches and business reviews in collaboration with marketing and cross-functional leaders.
- Communicating a clear vision of project objectives.
- Building strong relationships to refine cross-functional project plans and identify required tasks.
- Lead regular project meetings, providing status updates, and presenting project results by:
- Leading regular project meetings, providing status updates, and presenting project results.
- Keeping stakeholders informed of progress, risks, and issues to manage expectations on all project requirements and deliverables.
- Implement proper governance to meet project objectives by:
- Implementing proper governance to meet project objectives.
- Finding and addressing inefficiencies and gaps before they become blockers.
- Setting and enforcing deliverable schedules to ensure on-time and in-scope program delivery.
- Take initiative to deliver strategic insights, solutions to challenges, and recommendations based on business analyses by:
- Taking initiative to deliver strategic insights, solutions to challenges, and recommendations based on business analyses.
🎯 Required Qualifications
- Education:
- BA or BS in marketing, business management, operations management, or a related field.
- MBA preferred.
- Experience:
- 4+ years of experience in B2B marketing and program management.
- Experience in enterprise cybersecurity, cloud/SaaS, or other IT environments is a plus.
- Required Skills:
- Knowledge of Project Management principles.
- Proficiency in Microsoft products and familiarity with program management tools like Slack and Jira.
- Experience in building and deploying processes and release schedules.
- Proven ability to work with cross-functional teams at all organizational levels with professionalism and business acumen.
- Strong people and time management skills, highly organized, motivated, and driven to succeed.
- Preferred Skills:
- PMP, Scrum Master, or Change Management certification preferred.
- Knowledge of enterprise cybersecurity, cloud/SaaS, or other IT environments.
💼 Compensation & Benefits
- Salary Range: $70,000 to $210,000 USD per year.
- Benefits:
- Medical, dental, and vision plans.
- Family planning benefits.
- Health savings account.
- Flexible spending account.
- Transportation savings account.
- 401(k) retirement savings plan with company match.
- Life, accident, and disability coverage.
- Business travel accident insurance.
- Employee assistance programs.
- Other well-being benefits.
📌 Applicant Insights
Company Context
- Industry: IT Services and IT Consulting.
- Company Size: 1,001-5,000 employees.
- Founded: 2007.
- Headquarters: Kirkland, WA.
- Specialties: Unified Endpoint Management, Unified Endpoint Security, Patch Management, Software Management, Performance Monitoring, Asset Discovery, Asset Inventory, Vulnerability and Configuration Management, EDR, Data Risk and Privacy, Compliance, and Risk Management.
- Employees: 2,233.
- Followers: 80,500.
- Slogan: Tanium delivers Autonomous Endpoint Management (AEM) with the industry’s only true real-time platform for AI.
Role Analysis
- Career Level: Mid-level to senior role within the marketing department, focusing on program management and cross-functional collaboration.
- Reporting Structure: Reports directly to the marketing leadership team, working closely with various departments such as Product Management, Marketing, Analyst Relations, Operations, Sales, and Services.
- Work Arrangement: Hybrid, with 3 days per week in the office at one of the following locations: Addison, TX; Bellevue, WA; Durham, NC; Emeryville, CA; or Reston, VA.
- Growth Opportunities: Potential for career growth within the marketing department or cross-functional roles, depending on individual performance and organizational structure.
🌍 Location & Work Environment
- Office Type: Hybrid, with 3 days per week in the office.
- Office Location(s): Addison, TX; Bellevue, WA; Durham, NC; Emeryville, CA; or Reston, VA.
- Geographic Context:
- Addison, TX: Suburban area with a mix of residential and commercial developments, offering a blend of urban and rural living.
- Bellevue, WA: Suburban area east of Seattle, known for its tech industry and outdoor recreation opportunities.
- Durham, NC: Mid-sized city in the Research Triangle region, home to Duke University and a thriving tech industry.
- Emeryville, CA: Suburban city adjacent to Oakland and Berkeley, with a diverse population and vibrant arts scene.
- Reston, VA: Suburban area located near Washington D.C., offering a mix of urban and suburban living with easy access to the city.
💼 Interview & Application Insights
- Typical Process:
1. Online application submission.
2. Phone or video screening with the hiring manager.
3. On-site or virtual interview with the hiring manager and relevant team members.
4. Final round interview with senior leadership.
- Key Assessment Areas:
1. Problem-solving skills and analytical thinking.
2. Communication and presentation skills.
3. Knowledge of marketing principles and strategies.
4. Ability to work effectively in a cross-functional team environment.
- Application Tips:
1. Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
2. Prepare for behavioral interview questions that focus on your problem-solving skills, teamwork, and adaptability.
3. Research the company and its products to demonstrate your understanding of their mission and values.
4. Practice presenting your ideas and solutions clearly and concisely.
🛠 Cultural Fit Considerations
- Company Values: Not explicitly stated in the job description, but Tanium's commitment to diversity, inclusion, and community involvement suggests a focus on collaboration, respect, and open communication.
- Work Style: The role requires strong collaboration and communication skills, indicating a preference for team-oriented, adaptable individuals who can thrive in a dynamic, cross-functional environment.
⚠️ Potential Challenges
- Challenges Specific to the Role: The role requires managing multiple projects and stakeholders, which can be challenging and stressful at times. Strong project management skills and the ability to thrive under pressure are essential.
- Challenges Specific to the Company/Industry: Tanium operates in the fast-paced tech industry, which can be competitive and demanding. Candidates should be prepared to work in a dynamic, ever-changing environment.
- Challenges Specific to the Location: Depending on the chosen office location, candidates may face unique challenges related to cost of living, commuting, or integrating into a new community.
📈 Similar Roles Comparison
- How This Role Differs from Related Positions:
- This role focuses more on program management and cross-functional collaboration than traditional marketing roles, requiring a unique blend of skills and experiences.
- The role's emphasis on process improvement and governance sets it apart from similar marketing positions.
- Industry-Specific Context: The tech industry's fast-paced nature and constant evolution require candidates to be adaptable, proactive, and able to manage change effectively.
- Career Path Comparison: This role can serve as a stepping stone to senior marketing or management positions within Tanium or provide valuable experience for transitioning to other tech companies.
📝 Sample Projects
- Developing and executing a comprehensive product launch plan, including market research, competitive analysis, and go-to-market strategy.
- Managing a cross-functional team to deliver a complex project on time and within budget.
- Implementing a new process or tool to improve efficiency and effectiveness within the marketing department.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the marketing department currently, and how does this role address them?
- How does this role fit into the long-term goals of the marketing department and the company as a whole?
- What are the key priorities for the first 30, 60, and 90 days in this role?
- How does Tanium support the professional development and career growth of its employees?
- What is the company's approach to work-life balance, and how does this role fit into that philosophy?
🛠️ Next Steps for Applicants
To apply for this position:
1. Submit your application through the provided link: [Application URL](https://www.tanium.com/careers/6931827?gh_jid=6931827)
2. Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
3. Prepare for the application process, which may include phone or video screens, on-site or virtual interviews, and a final round with senior leadership.
4. Follow up with the hiring manager after your interview, expressing your interest in the role and asking about next steps in the process.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
