M

Product Marketing Specialist

Mirantis
Full-time
On-site
Campbell, California, United States
πŸ“¦ Product Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Product Marketing Specialist

πŸ”Ή Company: Mirantis

πŸ”Ή Location: Campbell, California, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 18, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Remote OK

πŸš€ Job Overview

Key aspects of this role include:

  • Collaborating with cross-functional teams to drive product marketing efforts for cloud native solutions
  • Creating and maintaining product messaging, positioning, and content
  • Supporting product launches, sales enablement, and product-led growth initiatives
  • Working with open source communities and projects
  • Contributing to partner marketing and event-related activities

ASSUMPTION: This role requires a strong understanding of cloud computing and open source technologies, as well as excellent communication and organizational skills.

πŸ“‹ Key Responsibilities

βœ… Own product marketing for one or more products, collaborating closely with product managers and stakeholders

βœ… Prepare materials for product launches and releases, including website content, datasheets, blogs, whitepapers, presentations, videos, emails, etc.

βœ… Work with product management and other stakeholders to create user-centric materials for product-led growth

βœ… Assist with PR/AR activities, such as press release content, bylines, customer outreach, research, etc.

βœ… Create and/or review event-related materials, such as website content, handouts, signage, event messaging, partner activities, emails, social posts, etc.

ASSUMPTION: This role involves a mix of strategic planning and tactical execution, requiring both creativity and attention to detail.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 3 years of experience with product marketing, preferably related to cloud computing

Required Skills:

  • Solid writing skills for technical topics, targeting technical practitioners and/or business stakeholders
  • Excellent organizational skills to manage information, resources, and projects and meet deadlines
  • Excellent interpersonal skills to collaborate effectively with technical and non-technical colleagues and achieve shared objectives
  • A self-starter who is dedicated and persistent to get the job done
  • Knowledge of open source technologies, bonus if you've previously used or worked in open source / cloud native technologies

Preferred Skills:

  • Linux command line
  • Linux desktop and server installation on desktop and server VMs
  • Basic IaaS cloud operations (e.g., AWS) via web UI, CLI, SDK, REST API)
  • Basic deployment automation (e.g., Ansible, Terraform)
  • Git and GitHub
  • Ability to code in BASH, HTML+CSS+Javascript, Python, and/or GoLang
  • General familiarity with using open source and open source community mechanics
  • General familiarity with Kubernetes concepts

ASSUMPTION: While specific technical skills are preferred, a strong foundation in product marketing and a willingness to learn are essential for this role.

πŸ’° Compensation & Benefits

Salary Range: $90,000 - $120,000 per year

Benefits:

  • Competitive compensation package
  • Strong benefits plan

Working Hours: 40 hours per week

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in the San Francisco Bay Area.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Software Development

Company Size: 501-1,000 employees

Founded: 1999

Company Description:

  • Mirantis is a strategic open source infrastructure provider, offering solutions for containers and virtual machines
  • The company serves a wide range of industries, including Financial Services, Government & Education, Healthcare, Manufacturing, and Telecommunications
  • Mirantis is a Leader for Container Management in G2, ranking #2 after AWS

Company Specialties:

  • Kubernetes
  • Cloud Computing
  • Containers
  • Docker
  • OpenStack
  • Virtualization
  • IaaS
  • CI/CD
  • DevOps
  • DevSecOps
  • FIPS 140-2
  • Managed Services
  • Open Source
  • Security
  • Cloud
  • Edge Computing
  • NFV
  • VMware replacement

Company Website: www.mirantis.com

ASSUMPTION: Mirantis is a well-established company with a strong focus on open source technologies and a commitment to providing strategic infrastructure solutions.

πŸ“Š Role Analysis

Career Level: Mid-level

Reporting Structure: This role reports directly to the Director of Product Marketing

Work Arrangement: Remote OK, with the option to work on-site or hybrid

Growth Opportunities:

  • Potential to take on more responsibilities and advance within the marketing team
  • Opportunity to learn and gain experience in cloud native technologies
  • Chance to work with and learn from industry experts in open source communities

ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and innovative company.

🌍 Location & Work Environment

Office Type: Mirantis has multiple office locations and supports remote work

Office Location(s): Campbell, California, United States

Geographic Context:

  • Campbell is a city in Santa Clara County, California, with a population of approximately 40,000
  • The city is located in the Silicon Valley region, known for its high concentration of technology companies
  • Campbell offers a mix of urban and suburban living, with easy access to nearby cities such as San Jose and San Francisco

Work Schedule: Standard business hours, with flexibility for remote workers

ASSUMPTION: The Campbell office location provides a convenient base for employees, with easy access to major transportation routes and nearby amenities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screen with the hiring manager
  • In-depth phone or video interview with the product marketing team
  • Final on-site or virtual interview with the director of product marketing

Key Assessment Areas:

  • Product marketing skills and experience
  • Understanding of cloud computing and open source technologies
  • Communication and interpersonal skills
  • Cultural fit with the Mirantis team and values

Application Tips:

  • Highlight relevant product marketing experience and achievements
  • Demonstrate your understanding of cloud computing and open source technologies in your resume and cover letter
  • Prepare for behavioral and situational interview questions that focus on your product marketing skills and experience

ATS Keywords: Product Marketing, Cloud Computing, Open Source, Technical Writing, Organizational Skills, Interpersonal Skills, Self-Starter, Linux, IaaS, Deployment Automation, Git, Kubernetes

ASSUMPTION: The application process for this role is likely to be competitive, so applicants should highlight their relevant skills and experience and prepare thoroughly for interviews.

πŸ› οΈ Tools & Technologies

  • Atlassian Jira
  • Google Workspace
  • Pardot
  • Salesforce
  • Storyblok
  • Wrike

ASSUMPTION: Familiarity with these tools is not required, but applicants should be comfortable learning and using new software as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centric
  • Innovative
  • Open
  • Collaborative
  • Accountable

Work Style:

  • Agile and data-driven
  • Creative and strategic
  • Collaborative and team-oriented
  • Focused on results and continuous improvement

Self-Assessment Questions:

  • Do you have a strong customer focus and a passion for understanding user needs?
  • Are you comfortable working in an agile, data-driven environment and making data-informed decisions?
  • Do you thrive in a collaborative, team-oriented work environment and enjoy working with diverse stakeholders?
  • Are you results-driven and committed to continuous improvement and learning?

ASSUMPTION: Mirantis values employees who are customer-focused, innovative, open, collaborative, and accountable, and who thrive in an agile, data-driven work environment.

⚠️ Potential Challenges

  • Working with multiple stakeholders and balancing competing priorities
  • Keeping up with the fast-paced nature of the cloud computing industry and open source communities
  • Managing a high volume of projects and deadlines
  • Adapting to a remote or hybrid work environment, if applicable

ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a willingness to adapt and learn.

πŸ“ˆ Similar Roles Comparison

  • Product Marketing Manager - Cloud Computing (Similar role, more senior)
  • Product Marketing Specialist - Open Source (Similar role, more focused on open source technologies)
  • Product Marketing Coordinator - Enterprise Software (Similar role, more entry-level)

ASSUMPTION: This role is similar to other product marketing roles in the cloud computing and open source industries, but may require more experience with open source technologies and a stronger focus on customer-centric marketing.

πŸ“ Sample Projects

  • Developing a go-to-market strategy for a new cloud native product
  • Creating user-centric content to support product-led growth initiatives
  • Collaborating with open source communities to promote Mirantis' contributions and projects

ASSUMPTION: These projects demonstrate the range of responsibilities and initiatives that a Product Marketing Specialist at Mirantis might work on.

❓ Key Questions to Ask During Interview

  • Can you describe the product marketing team's structure and how this role fits within it?
  • How does Mirantis support the growth and development of its product marketing team members?
  • What are the most challenging aspects of working in product marketing at Mirantis, and how does the team overcome them?
  • How does Mirantis approach collaboration with open source communities and projects?
  • What are the key priorities for this role in the first 30, 60, and 90 days?

ASSUMPTION: These questions can help applicants better understand the role, the team, and the company culture, and demonstrate their interest in the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant product marketing experience and skills
  • Prepare for behavioral and situational interview questions that focus on your product marketing skills and experience
  • Research Mirantis and the cloud computing industry to demonstrate your knowledge and enthusiasm for the role
  • Follow up with the hiring manager one week after submitting your application to express your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.